my view on facebook as a social media platform
TRANSCRIPT
My View on Facebook as a Social Media Platform
Social Media Education, Training & Support
www.mysocialintelligence.com
The Facebook platform is very mature in
development and is at the same time a
dichotomy of constant change
Facebook as a Social Media Platform
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Personal vs Business use of Facebook
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You can quite easily use your personal account for both business and personal
uses.
This platform is a good place to create a community around a cause, subject,
common goal/purpose or even around an event or group of events.
Facebook and Privacy…
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You can lock down your privacy settings – so even if you interact with content, only your
friends (ones that you formally “accept” as friends) see your full personal account.
Facebook for Business
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The way Facebook has been designed is really good for a business that has great
visual content – it gives you more flexibility in what your content can look
like.
The Challenges of Facebook
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Participating with a Page presence on Facebook requires planning and you really
need a game plan on Call-To-Action (CTA) type content in order to really work out what your audience wants to hear
from you.
Setting Boundaries….
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Managing your friends and/or “Liker” behaviour is a serious matter. Do as you would in real life and don’t tolerate bad or discourteous behaviour, and nip it in
the bud.
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Meet the author:Shelley Röstlund
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