module 4 - customer service training
TRANSCRIPT
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Superior Customer ServiceAt Pharmacy
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Goals
1. Improve comfort and confidence of thecustomer
2. Use customer-service strategies that getresults
3. Enhance the publics image of the Companyby providing superior customer service overthe Counter.
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Objectives
1. At the end of this training, you will be able todefine and describe:
2. A Customers Basic Needs 3. 5 Dimensions of Customer Service4. How to Manage a walk-in5. Projecting a Positive Image6. Techniques for handling difficult situations
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Questions to Ask Yourself
Do my current skills help reduce my stress whendealing with difficult Customers? Do I enjoy being at work when I make a valuable
contribution to the Company? Does the Company save money when I provideaccurate and responsive customer service on theCounter? Do I feel personally satisfied when Im doing agreat job?
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Why Should You Improve? Every walk-in is an opportunity to enhance
customer relations, your image, and the image of the Company.
Remember: The typical person tells 20 people
about a negative experience and tells only 5 people about a positive experience.
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5 Dimensions
1. Professionalism - use thank you and please,
control background noise, dont use office -specific jargon or acronyms
2. Speedy Responses - predict follow-up time,
dont pad conversation with idle chatter, donttake more than 30 sec, time is money
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5 Dimensions (Cont)
3. Accurate Information - use easy-to understandexamples, dont blame others, dont useoutdated material
4. Genuine Concern - use empathy, dont judgecustomers feelings, dont let one negativeexperience bleed into another
5. Reliable Follow-up - responsibility to carry outpromised action
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Positive Attitude
The Engine that drives
excellent service
forward.
The key ingredient in providing the5 Dimensions of Customer Service.
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1. Creates goodwill with Customer
2. Reduces the potential for irritating the
Customer3. Lessens stress for you
4. Helps you enjoy your job more
5. Creates a more productive workenvironment
Advantages of a Positive Attitude
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Projecting a Positive Attitude
Keep organized work space Make conscious effort to be positive
Link being positive withconsequences
Choose role model who is positive Focus on the customers needs
instead of your own Feelings are a choice
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Managing Sale
Answer Promptly Greet the Customer and Identify Yourself Offer to Help Listen Carefully
Use Customers name if you can.
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Example
Assalamualaikum. Aap Kaisey hain? MainAap ki kiya maddad ker sakta houn?
Yes , main abhi iss dawai ka status checkkerta houn
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Applying Positive Attitude toCreate Positive Impressions
Word choices seem simple, but small changesmake a dramatic difference
Positive phrasing creates an environment wherecustomer can respond with an open mind
give me a minute? positive?
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Turn Negative Into Positive
Manager is not in yet.
Its a computer problem.
We didnt get the delivery.
Thats not my job.
We never received your application.
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How to Give Bad News
The Sandwich Technique :
Insert the bad news
in-between two pieces
of good news
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Angry Customers
Recognizing the Signs of an Angry Customer: High-pitch speech Long pauses Sighs Demands Short-terse answers Volume gets louder
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2 Problems of the Angry Customer
A relationship problem with the Company
Companys relationship with the customeris broken Usually because basic needs arentbeing met
Specific problem that needs attention
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7 Steps for Resolving the Angry
Customers Problem
1. Deal with feelings first. Listen and respond with empathy.
2. Ask questions to get specifics about the complaint
3. Summarize Customers problem to get agreement
4. Offer a choice of alternatives to fix the problem
5. Let the customer decide which alternative to use6. Follow through on what you agree to do
7. When possible, do something extra
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Abusive Customer
Definition:
A customer who goes beyond expressing anger
about a problem and begins attacking theperson handling the floor
Often includes swearing and personal attacks
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Handling Abusive Customers
Abusive Customer:Stay Calm
Youre not the target Give customer warning
I beg your pardon? I dont appreciate the language you are using.
If you arent able to talk with me without swearing, I willnot be able to help.
Inform supervisor immediately
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Questions