mobile marketing strategy. about us global 2u sdn bhd is one of the telecommunication and...

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Mobile Marketing Strategy This is WHY your Business need Mobile Experience Redeem Coupon Loyalty Card Buying Cart GPS Direction Guide Product Catalogue Event Registration Social Network Survey News Update Photo Gallery Video Gallery Campaign Participation Fan’s Wall MOBILE PHONE IS NO LONGER JUST A PHONE IT CAN DO MORE THAN YOU CAN IMAGINE Push Message CALL Reservation

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Page 1: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

Mobile Marketing Strategy

This is WHY your Business need Mobile Experience

Redeem Coupon

Loyalty Card

Buying Cart

GPS Direction GuideProduct Catalogue

Event Registration

Social Network

Survey

News Update

Photo Gallery

Video Gallery

Campaign Participation

Fan’s Wall

MOBILE PHONE IS NO LONGER JUST A PHONEIT CAN DO MORE THAN YOU CAN IMAGINE

Push Message

CALL

Reservation

Page 2: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

About Us• Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider

that caters more than 120,000 corporate users nationwide. Global 2U Sdn Bhd has dealership network all over Asia with headquarter located in Kuala Lumpur since 2003.

• We are offering variable server base solutions to support multi-national companies’ need, such as:

I. Global Fax – Online Fax solution with client software handling bulk fax in & fax outII. Global Voice – Online Outbound call solution handling auto bulk call out III. Global IVR – Online Inbound call solution with IVR feature handling bulk call inIV. Global SMS – Online SMS solution with build in Voucher Redemption & CRM featureV. Global EYE – Online Surveillance system with Call + SMS + Email + Online storage featureVI. Global GSM – GSM device to control ON/OFF of any Electrical Devices via mobile phone.VII. Global SMI – Virtual Office SolutionVIII. Global APP – Mobile app / Mobile web design

Page 3: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

What We Offer?

• We provide complete mobile marketing solutions to let you reach to your New / Existing Targeted Customers via easy use self-manage web portal.

• We offer systems & service as follow : I. Global APP – Mobile App (Android / Apple / Mobile Web) at your own brand name to

reach to smartphone users.II. Global SMS – SMS system to let you Send & Receive SMS to non smartphone users.III. SMS Broadcasting Service - Allow you to reach to NEW Targeted customer with category

filtration : AGE , AREA , GENDER , INCOME / POSITION, RACE, BIRTHDAY

• We provide after sales support such as :I. Free Marketing IdeasII. Free Online Training and 1 time site TrainingIII. No additional hardware implementation is required at client’s side. Server setup /

maintenance job is provided.

Page 4: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

MOBILE APP Functionalities

Page 5: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

Global APP Full Functionality(Menu & Ordering)

• Food / Product Menu Display Food / Product

Menu with Picture & Description + Price Tag

• Reservation Make/Cancel Reservation ->

Email send to merchant -> Merchant confirm reservation back to sender.

• Food / Product Ordering Cart

Order Food / Item & Pick up or Deliver Later

Support link with Payment Gateway

Page 6: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

One Touch Call One touch to call to merchant.

No need to save contact number.

One Touch GPS Guide One touch to ON GPS

direction guide to merchant’s outlet.

No more trouble in searching for the route address.

Global APP Full Functionality(Contact Directory List)

• Outlet’s Directory

Website Link Direct link to merchant’s

website. Using browser to view.

Direct Email Direct allocate merchant’s

email address

• Department/ Staff Directory

Page 7: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

Global APP Full Functionality(Loyalty & Voucher)

• Loyalty StampCollect stamps to exchange Free Item / Discount

• GPS Coupon Check In at the outlet location in

order to get a Voucher.

Merchant can set rules in number of time to check in in order to get series of voucher.

• QR Coupon Customer get 1 FREE

voucher upon download of the APP.

Others vouchers can be collected via QR code scanning

Page 8: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

• Push Notification Push promotion message /

news update . Cheaper cost than SMS.

• Event List Check in to view Event or New

Offer with brochure and details info.

One touch to Join or share. Direct add Merchant’s App as a FRIEND in their social media.

• Photo Competition

Take photo and send to merchant for competition

Global APP Full Functionality(Push Message & Event Participation)

Welcome Note from Aviation

Page 9: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

Global APP Full Functionality(Form Registration / Survey)

• All Type of Form

Give Live Excel Report with statistic graph view

Support Avoid Duplication Support Photo upload Show respondent’s IP address Allow entry from

Smartphone / Tab / Computer

Page 10: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

Global APP Full Functionality(Brochure / Presentation Kits)

Course Description

Carrier Opportunity

Qualification

OR

• Brochure / Presentation Tools Show brochure & summary, easier for prospect

to refer back your point of discussions.

Show video presentation in Youtube.

Can set auto download brochure in phone, user can view your brochure even without internet access.

Page 11: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

• Photo GalleryShow all your beautiful Photos with Customers

• Fan WallAllow customer share their thought & mind on your fan’s wall. Admin can reply message to them.

• Social Media LinkingDirect link to your social media page Twitter, FB, Linkedln, MySpace

• Blog IntegrationInclude a blog by integrating your RSS feed to allow your users to quickly and easily read your blog

• Point of InterestShow Point of interest nearby as Travelling guide.

Global APP Full Functionality(Social Media)

• Youtube LinkAllow customer to view your

video

Page 12: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

Global APP Full Functionality(Others Functions)

• Car Finder Pin your car location Set Parking Time clock Take Parking lot photo Navigator to bring you to

your car location

• Loan Calculator Easier to prove to

prospect on the total saving they can get if they subscribe to your loan package.

• RSS Podcast RSS Feeds in Your App Internal Player for Podcast Videos

Page 13: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

• Subscribe Newsletter Submit your email address

for newsletter

Global APP Full Functionality(Others Functions)

• Sport Stats Sport Stats Updating Mail to Recipients

Immediately

• Notepad Allow user to record their

note

• Record Voice Allow user to record their

Voice & email to merchant

• Customer’s Feedback Allow user to make a

complaint / feedback

Page 14: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

How It Works?

Self-Manage Web Portal for Admin Used

Page 15: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

How it works?

Marketing

HOW YOU CAN PUSH YOUR MARKETING CAMPAIGNS OUT ?Log in to Global APP to upload your latest brochure / content

Log in to Global SMS to blast bulk SMS

When customer open the App, new update will automatic shown.

Customer receive SMS. Delivery status of each recipient will be shown in Global SMS.

HOW YOU CAN COLLECT CUSTOMER’S DATABASE ?

Registration Form

Fill up online Registration From either through smartphone or computer

Give you Live Statistical Report + Customer’s detail arrange in Excel Format. Save your time in data compilation.

Page 16: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

How it works ?HOW LOYALTY STAMP WORKS ?

CustomersCashier

HOW QR COUPON WORKS ?

Printed QR code on your product’s label / poster / brochure

Customer open the App -> QR Coupon -> Scan

Code -> Show Phone to Cashier -> Redeem

OR

HOW GPS COUPON WORKS ?

Customers

Within preset

distance

If 3G / GPS ON

Push Notification

Customer can choose “Check in” to view offer or ignore it.

Customer have option to ON / OFF this features in the App

Cashier

Cashier key in 4 digit code to chop the

stamp

Purchase more than RM20 in single receipt get 1 stamp.

Collect Stamps to REDEEM FREE Gift

Page 17: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

How it works ?HOW TO PUSH EVENT INVITATION ?

Marketing

Log in to Global APP to upload your latest

Event Details / Photos

Event List will be updated accordingly

Touch on the particular Event to view the detail

Touch “I’m Going” to Join . This Event will be auto POST on their facebook / twitter

share with their friends

HOW TO PUSH NOTIFICATION MESSAGE ?

Marketing

Log in to Global APP to type your message

Page 18: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

COMPARISON

Page 19: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

Your APP vs. Social Page

YOUR APP SOCIAL PAGE

Sharing Method • Add as Friend • Add as Page Like

Customer’s Database • Under your control • No Access at all

Conveying Message • Aggressive• Notification Alert• Higher percentage of

reading

• Passive• Only notice it when log in

to Facebook at the time you blast out

• Lower reading percentageTie Up • Long tie up with

subscriber as long as your loyalty program still running

• No more tie up once they unlike your page

Negative Feedback Control

• View by small group of people & still can follow up on it.

• View by all and can’t do anything.

Page 20: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

Mobile App vs. WebsiteMobile App Website

Flexibility • Everyone carry their Mobile phone wherever they are

• Difficult to view the website from phone if it is not a mobile website

On Touch to Call • Easier for customer to contact the merchant • Still need to dial the contact number

Survey Features

• Come with survey + coupon feature & live statistic report is given

• Most website do not come with survey features especially with live statistic report given.

Coupon Features

• Star Features : QR Coupon, GPS Coupon and Voucher Code to ease issuing & redemption process

• Still need printed voucher

GPS Direction

Guide• Easily guide customer to merchant’s outlet • No GPS direction guide

Push Message

• Attract customer attention by using push notification

• Passively waiting customer to visit your website

Fan’s Wall & Social

Media Link

• Synchronize information you post in your blog / Facebook page etc. into your App, so that customer can read the info at anytime.

• Customer can Unlike your Facebook page.

~ WHY your business need Mobile Experience on top to the website you are owning currently ~

Page 21: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

Advantages Bring in

CustomersMarketing

Business Corporate Subscriber / User

• No more hassle in data entry for form collected.

• Easier to push notification / invitation message / survey to subscribers.

• As a presentation tool in approaching new prospects. Easier to update new brochure. Save cost in hard copy printing.

• Every offer / event you post to your APP, subscriber can share it out to their friends when they press “JOIN”.

• Reduce your workload in updating both website / social media page.

• No more hassle in looking for contact list or find the location.

• Immediate alert on every event / info update.

• Easier to get your brochure or contact merchant for further info.

• Enjoy discount or FREE item by participate in your marketing campaign

• Being loyal to merchant’s brand name

Page 22: Mobile Marketing Strategy. About Us Global 2U Sdn Bhd is one of the Telecommunication and Application Solution Provider that caters more than 120,000

Thank you for your time in going through this presentation.Please feel free to Contact our E-Solutions Consultant for more

MARKETING IDEAS in your industry and DEMO APPOINTMENT

• If you are In within Klang Valley area : Face to Face Meet Up for Discussion• If you are NOT in within Klang Valley area : Online Conference via TEAM VIEWER

Contact Us

You may also Welcome to Have a look at our Sample App and Global SMS interface from link below:

Consultant Hotline : 03-9235 1160

Log in to www.globalsms.my

Global 2U Sdn Bhd (728103-K)Tel: 03-9235 1160 / 03 - 62419996

Fax : 03- 9235 1188Email : [email protected]

Company Website : www.global2u.biz

Log in to www.globalapp2u.com