Mission statement Mix & Match…

Student activity

Top 10 Mission Statements Dell Wal-Mart Microsoft Southwest Airlines Starbucks Citigroup Ford Motors Harley Davidson Nike Walt Disney

Using the following cards mix and match the mission statements to the relevant companies.

In some instances a ‘???’ has been used to replace ‘obvious’ links to the company!

Dell

Wal-Mart

Microsoft

Southwest Airlines

Starbucks

Citigroup

Ford Motors

Harley Davidson

Nike

Walt Disney

….to be the most successful ?? Company in the world at delivering the best customer experience in markets we serve. In doing so, ??? will meet customer expectations of:• Highest quality• Leading technology• Competitive pricing• Individual and company accountability• Best-in-class service and support• Flexible customization capability

Our mission is to enhance and integrate our supplier diversity programs into all of our procurement practices and to be an advocate for minority- and women-owned businesses.

At ???, we work to help people and businesses throughout the world realize their full potential. This is our mission. Everything we do reflects this mission and the values that make it possible.

The mission of ??? is dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit.

To inspire and nurture the human spirit— one person, one cup, and one neighbourhood at a time.

Our goal for ?? is to be the most respected global financial services company. Like any other public company, we’re obligated to deliver profits and growth to our shareholders. Of equal importance is to deliver those profits and generate growth responsibly.

We are a global family with a proud heritage passionately committed to providing personal mobility for people around the world.

We fulfill dreams through the experience of ??, by providing to ??? and to the general public an expanding line of ??? and branded products and services in selected market segments

To Bring Inspiration and innovation to every ??? in the world.

The mission of ??? is to be one of the world’s leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world.

The answers

Dell Mission Statement Dell’s mission is to be the most successful

Computer Company in the world at delivering the best customer experience in markets we serve. In doing so, Dell will meet customer expectations of:• Highest quality• Leading technology• Competitive pricing• Individual and company accountability• Best-in-class service and support• Flexible customization capability

Wal-Mart Mission Statement Our mission is to enhance and integrate

our supplier diversity programs into all of our procurement practices and to be an advocate for minority- and women-owned businesses.

Microsoft Mission Statement At Microsoft, we work to help people and

businesses throughout the world realize their full potential. This is our mission. Everything we do reflects this mission and the values that make it possible.

Southwest Airlines Misson Statement The mission of Southwest Airlines is

dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit.

Starbucks Mission Statement To inspire and nurture the human

spirit— one person, one cup, and one neighbourhood at a time.

Citigroup Mission Statement Our goal for Citigroup is to be the most

respected global financial services company. Like any other public company, we’re obligated to deliver profits and growth to our shareholders. Of equal importance is to deliver those profits and generate growth responsibly.

Ford Motors Mission Statement We are a global family with a proud

heritage passionately committed to providing personal mobility for people around the world.

Harley Davidson Mission Statement We fulfill dreams through the experience

of motorcycling, by providing to motorcyclists and to the general public an expanding line of motorcycles and branded products and services in selected market segments

Nike Mission Statement To Bring Inspiration and innovation to

every athlete in the world.

The Walt Disney Mission Statement

The mission of The Walt Disney Company is to be one of the world’s leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world.