minimum viable product - initial concept to first build
DESCRIPTION
Doug Henderson, founder of FrostHub, reviews the best way to approach building your MVP, including the process of achieving the maximum amount of validating learning.TRANSCRIPT
Minimum Viable Product
Doug Henderson - FrostHub
Friday, October 25, 13
Lessons Learned
• Difficult to figure out MVP
• We have built some functionality that is not valuable to the users
• Shorten the build-measure-learn cycle
Friday, October 25, 13
Lessons Learned
• Test with people you didn’t know before
• Users will always think they need something more
• Finding the right early adopters
• Continuing the conversations
Friday, October 25, 13
Don’t build this
Friday, October 25, 13
Build
Friday, October 25, 13
Sketching
Friday, October 25, 13
Concept Rev. 1
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Concept Rev. 2
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Detailed Design Rev. 1
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Detailed Design Rev. 4
Friday, October 25, 13
Build
Friday, October 25, 13
Next Steps
• Test with 10 companies
• Measure value
• Learn - tweak existing, add another feature
Friday, October 25, 13
Tools
• Lean Launch Lab
• Lean Startup Machine
• www.startuplessonslearned.com
• www.theleanstartup.com
Friday, October 25, 13