mig retail presentation
TRANSCRIPT
www.migcan.com
Who are Mobile Interactive Group?
• MIG is the UK market leader in the provision of interactive mobile platforms and services
• 100% owned proprietary mobile technology combined with mobile marketing expertise
• Ranked No.1 in the Deloitte Technology Fast 500 EMEA: Fastest Growing Company
• Part of Velti, the world’s largest mobile marketing and advertising company
• Strong presence in more than 50 countries on 5 continents
• 900+ employees and 21 offices worldwide including London, New York, Paris and Sydney
• Reaching over 3.7 billion consumers reachable through our platforms
• NASDAQ listed, 2010 $116m revenue, $27 adjusted EBITDA
www.migcan.com
What we do
Mobile web, apps & mCommerce 2nd screen interactivity & voting
Cross platform mobile marketing Multi platform digital solutions
Premium mobile advertising
Global mobile payments & billing
www.migcan.com
What we do
M-commerce
High conversion
transactional mobile
web sites and apps
In-store applications
Award winning design
Secure mobile
payments
Mobile Marketing
Multi-channel marketing
– SMS, Email, Social
Multi-O/s applications
High end mobile
internet
M-tickets and coupons
LBS
mCRM
Mobile Strategy
Market insight
Innovation
Mobile blueprint
Mobile user journey
design
Mobile strategy
www.migcan.com
New Look mCommerce site & in-store app
• A high performing fully integrated mobile
commerce site
• Grown mobile revenues by 500%
• Conversion rates that beat the web site
• Designed, built & supported by MIG
• Key features include:
– Fast ‘One Click’ checkout for registered
users
– Quicker journey from homepage to products
with engaging zoom functionality;
– Accordion navigation to reduce page
refreshes
– Single consumer shopping basket between
the website and mobile site.
www.migcan.com
Clarks mCommerce site
• A light touch technical integration but without
compromising on UX
• Full mCommerce capability
• Entire catalogue featured
• Supports all device types
• Additional location aware features such as
store locator
www.migcan.com
Skype Global mobile website • Provides an integrated, easy to use, rich
mobile web experience to Skype’s 170M
connected users worldwide
• Automatically detects the users country
and device and serves the correct
language and OS experience
• Seamless path for customers to download
the Skype application for their mobile,
enabling access to content, product
information and support
www.migcan.com
Our technology
Build & manage interactive messaging &
multi-step marketing campaigns
Create, build, host & manage mobile
commerce and mobile websites
Power social interactivity & voting via mobile
websites, apps & Facebook
Enable & Deliver high volume mobile
Messaging & mobile payments
www.migcan.com
Create, build, host & manage mobile commerce & mobile websites.
mVoy Publish provides a flexible product to
design, build, manage and host mobile websites,
including fully transactional mCommerce services.
It is the most powerful and intuitive product in the
marketplace and is used by the world’s leading
brands, publishers and agencies.
• Quick site building via an easy to use, web based tool
• Open new revenue channels via mobile commerce
• Integrate mobile to other communications including
SMS and social media
• Available via license or fully managed service
www.migcan.com
Build & manage interactive messaging & multi-channel marketing campaigns.
mVoy Communicate provides brands, publishers and
corporate enterprises with a flexible, web-based
product to build and manage, both inbound and
outbound mobile marketing campaigns via SMS, email
and social media channels.
• Easily set up and manage complex multi-step
messaging campaigns
• Quickly manage Twitter and Facebook Alerts
• One view of your data across all messaging channels
• Integrate mVoy Communicate into your existing CRM
system through full API connections
www.migcan.com
The mobile market is huge and still growing rapidly
600% growth in mobile sales since
June 2010
41% of retailers expect to have a
transactional site/app within
the next year
163% increase in
smartphone users accessing
retail sites since May 2010
In 2012 Smartphone sales will
overtake PC sales
www.migcan.com
3.8
28.9
2008 20140
500
1000
1500
2000
2500
2007 2008 2009 2010 2011 2012 2013 2014 2015
Mobile Internet Users
Desktop Internet Users
220
1,200
2,000
4,300
iPods PCs TVs MobilePhones
The mobile channel’s explosive growth
Source: [ABI Research] Source: [ipod.about.com,Almanac 2010, International
Energy Agency IEA]
(Millions)
Source: [Morgan Stanley Research]
Mobile
Phone Penetration
Mobile Marketing and
Advertising Spend Mobile Internet Adoption
(Billion)
Inte
rnet
Users
(M
illio
ns)
www.migcan.com
UK mobile trends - devices
1
8
Source: ComScore June 2011
40% of UK subscribers now have
a touchscreen device
41% of UK subscribers now have
a smartphone
49% of UK subscribers now use
mobile web or apps
25% growth in the
year to April 2011