media kit 2015 - public sector - idg asean

www.idg.com.vn

THINKTECHTHINKIDG

MEDIA KIT

bankers.org.vn

Venue: Hanoi, Vietnam

4G LTE INTERNATIONAL CONFERENCE 2015

Venue: Hanoi, Vietnam Venue: Hanoi, Vietnam

BANKING VIETNAM 2015

banking.org.vn



RISK MANAGEMENT WORKSHOP 2015

4gsummit.vn

idg.com.vn/publicsector bankers.org.vn


VIETNAM FINANCE 2015

cio.org.vn

ASEAN CIO|CSO Summit & Awards 2015

Venue: HoChiMinh City, Vietnam

25 MARCH 2015

SECURITY WORLD 2015

26 MARCH 2015 18-20 MAY 2015

17 SEPTEMBER 2015

18 SEPTEMBER 2015 19 SEPTEMBER 2015 19-20 NOVEMBER 2015VIETNAM RETAIL

BANKING FORUM 2015

idg.com.vn/publicsector

MODERNIZATION IN STATE TREASURY WORKSHOP 2015


17 JULY 2015


egov.org.vn

15-16 JULY 2015

VIETNAM e-GOVERNMENT SYMPOSIUM 2015

Delegate Registration EnquiryMr. Nguyen Vinh NguyenAttendee Executive - Public SectorTel: +84 3933 5611 ext. 27HP: +84 977 999 094Email: [email protected]

EVENTSCALENDAR 2015

TABLE OF CONTENTS

14 EVENTS

SPEAKERS200+

3000+

EXPO VISTORS

3500+

SPONSORS200+

EXHIBITORS

300+

MEDIA/PRESS200+

MORE AND IMPROVED EVENTS COMING UP IN 2015

Think Tech.Think IDG

2014

ABOUT About International Data Group

EVENTS 1. Security World 20152. 4G LTE International Conference 20153. Banking Vietnam 2015

6. CIO|CSO Summit and Awards 20157. Vietnam Finance 20158. Risk Mangement Workshop 20159. Vietnam Retail Banking Forum 2015

Vietnam Oustanding Banking Awards 2015

SERVICES Marketing Services

DELEGATES

AWARD

WRAPPED UP

5. Modernization in State Treasury 20154. Vietnam E-Government Symposium 2015

Think Tech. Think IDG.

IDG VIETNAMIDG PUBLIC SECTOR IDG WORLDWIDE

Mr. Patrick J. McGovernFounder and Chairman International Data Group (IDG)

Mr. Tam LeCEO, IDG ASEAN

OUR CORE COMPETENCIES

UNRIVALLED EXPERIENCE

IN EVENT MANAGEMENT

PROFESSIONAL MANNER AND

SERVICES

STRONGLY BONDING

PARTNERSHIP WITH GOVERNMENT

SECTOR

PROFOUND UNDERSTANDING OF THE INDUSTRY

COMPREHENSIVE AND UP-TO-DATE

CUSTOMER DATABASES

Recognized as a leader in conference and exhibition management, IDG possesses a wealth of information and insight on technology that no other company can match. By tapping into its vast talent pool of industry analysts, editors, content developers, sales teams and event producers, IDG has the ability to create unique, high-value conferences and events worldwide. IDG events meet the ever-changing needs of technology professionals across a wide range of industries and disciplines. IDG produces more than 700 globally branded t e c h n o l o g y a n d e n t e r t a i n m e n t conferences and events worldwide.

In 2003, IDG established the wholly-owned foreign company in Vietnam in order to capitalize on opportunities and potential of Vietnam market. Through the presence of content-rich conference and exposition brands in a wide range of industries, IDG Vietnam has significantly contributed to shaping the local ICT industry through various insightful discussion topics on ICT application. Targeting high-profile audience who take charge of ICT purchasing and implementing among businesses and government organizations, IDG Vietnam has been recognized as a trusted partner that helps connecting technology corporations with their potential customers in Vietnam.

IDG Public Sector is a subsidiary brand in Vietnam that handles a portfolio of diversified industrial-wide conferences and events that are organized in partnership with different Government ministries including The State Bank of Vietnam, Ministry of Finance, Ministry of Information and Communication, Ministry of Defense, Ministry of Public Security, Vietnam Banks Association etc. Leveraging the strong support from ministerial leaders, our conferences have gained enormous credence and been highly successful in engaging interest from C-level audience across various industries.

OUR KEY VALUE PROPOSITIONS

FOR CONFERENCE

DELEGATES

UNDERSTAND current market developments and future trends for IT applications

NETWORK with key decision makers in various industries

and DISCOVEREVALUATE innovative solutions

ARM yourself with practical real-time initiatives to implement within your organization

your SHAREexperience and

from LEARN successful practices

Exclusive ACCESSto qualified decisions makers who are in charge of IT purchase

market FASTERpenetration through intensive exposure of your products and solutions

Comprehensive and MARKETING

extensive PRefforts – take advantages of our extensive customer database and close partnership with our media partners

STRENGTHENBrand Awareness,Brand Knowledge &Brand Preferences

Unparalleled NETWORKING opportunities with your potential customers and business partners

FOR SPONSORS/ SPEAKERS/

EXHIBITORS

www.security.org.vn

SECURITY

WORLD

SECURITY WORLD 201525 | 03 | 2015 | MELIA HANOI HOTEL

Featuring the theme “Strengthen Information Security to Enable Business Agility in Today's Risk Landscape”, this year Security World aims to measure information security threats in organizations and to put forward key initiatives that help businesses keep pace with constantly evolving threats and security requirements in today's interconnected business ecosystem.

EXPLORE the latest security trends in Government and Enterprise sectors

DISCOVER new products and solutions to help secure your organization

NETWORK with corporate's top executives, senior government leaders, IT directors, technological professionals, and leading technology corporations

SINCE 2007

Changing Cyber Security Threat Landscape: Emerging Trends in 2015 and Beyond

The Security Expo is the hub of Security World 2015 where leading technology corporations will showcase their state-of-the-art security services/ products and solutions in Network Security, Cloud S e c u r i t y , E n c r y p t i o n , I d e n t i t y Management and Access Control, etc.

Combatting Cyber Attacks through Advanced Analytics and Intelligence

Fighting Mobile threats – Worry-Free Security for your Work and Life

How the Internet of Everything (IoE) will Shape the Next 25 Years of Internet history

Cultivating the Security Culture: Integrating Security into all Business Dimensions

Big Data Analytics for Cyber Security and Fraud Prevention

CEOs, CIOs, CSOs, CTOs, CROs, IT Directors, IT Deputy Directors, IT Security Consultants,Security Professionals, Consulting Experts

BY TITTLE LEVEL

50% C-levels 35% M-levels 15% E-levels

BY INDUSTRY LEVEL

17%10% 09%11%20% 10%10%05%

05%03%

Ministry of Public SecurityMinistry of DefenceMinistry of Information & CommunicationsOther MinistriesBanking & Financial ServicesIT VendorsInsurance & SecuritiesRetail & ManufacturingTelecomsOthers

www.4gsummit.vn

The service industry in Vietnam is reaching a new platform since 2015 – the time when 4G technology is officially authorized is just a finger away. Considered as “a must–take step”, 4G technology is anticipated to bring a faster data access based on which would increase customer satisfaction – a critical in boosting service industry quality. Yet, the possibility of successfully implementing 4G at Greater Mekong Subregion is still confusing. For the first time in Vietnam, the 4G Summit featuring the theme: “Master Plan, Technology Optimization and Service Diversity towards Consisten 4G Technology in Greater Mekong Subregion” would look at challenges as well as opportunities to balance costs and business efficiency aiming at improving quality and service diversity at the Greater Mekong Subregion.

UPDATE4G current trial state and implementation trends

SHARE and

ANALYZE best 4G practices

DISCOVER

and APPLY your personalized 4G utilization pathway to improve service quality

SINCE 2015

The Growth of 4G: Visions, Technologies, Terminal Devices, Services and New Business Models

Legal Corridor and Development Process of 4G Network in Vietnam

Regional and International Trends and Frequency Managing Policies

4G Synchronization and Standardization in Greater Mekong Subregion

Transforming 2G, 3G Network into 4G in Short-Term & Medium-Term Plans of Telecommunication Companies

Challenges on Creating and Providing Digital Content Services Based on 4G Backgrounds

CEOs, CIOs, CTOs, CXOs, CMOs, COOs, Senior Government Leaders, SVPs, VPs, Director of Local Telecommunications Departments, Network Manager, 4G LTE RAN, MBB & Comm. Services, Business Development Manager, IT Directors, Technology Professionals, Account Manager - Network Planning, Consulting Experts, Technician Engineer

Issues in Standardizing Frequency Band and Link in 4G Construction and Upgrading Process

Optimizing 4G Construction Costs in Long-Term Plan

SOCIALIZE

and NETWORK with top telecom leaders, banking and finance consultants

4G LTE INTERNATIONALCONFERENCE 2015

26 | 03 | 2015 | Melia Hanoi Hotel

HIGH PROFILE LEADERS

ENGAGEMENT

BEST PRACTICE SHARING

BY TITTLE LEVEL

BY INDUSTRY LEVELState TreasuryCarriers/Mobile OperatorsIT VendorsInfrastructure/Device ProvidersFinance & BankingSoftware/Applications DeveloperE-CommerceConsultantsOthers

BY GEOGRAPHICAL AREA

20%25%

18%

10% 08% 06%

55% C-levels

30% M-levels

15% E-levels

60% Mekong Region

15% 5%Asia Paci�c EU

17% 3%US Others

ENDORSED BY ORGANIZED BY MAIN SPONSOR

ENDORSED BY ORGANIZED BY

06% 0 %4 0 %3

www.banking.org.vn

BANKING VIETNAM 201518 - 20 | May | 2015 | Melia Hanoi Hotel

The past 12 years of ongoing success, Banking Vietnam has been known as the largest and most influential; and a 'must-attend' annual ICT banking conference and expo in Vietnam. Banking Vietnam 2015 features the theme “Leveraging Modern Technology to Transform Innovative Vietnam Banking Services” aiming to address banking change drivers, bring in latest developments in banking industry and technology, and propose best suited solutions for concerned parties.

UPDATEcurrent developments and future challenges in banking industry

DISCUSS and

SHOWCASEtechnology solutions and products for effective banking governance and management practices

NETWORKwith thought leaders and decision makers in the field of banking and finance

SINCE 2003

Banking Services Development Trends in Vietnam

The Banking Technology Expo 2015 b r i n g s t o g e t h e r 5 0 + e x h i b i t i n g c o m p a n i e s a n d 6 0 0 + v i s i t o r s , representing latest technology solutions in every segment of banking industry including: Banking Infrastructure, Banking Operational Excellence, Business Analytics, Risk Management, Big Data, Data Analytics, Mobile Payment, Cloud Computing, etc.

Current Banking Services Status in the 2011-2015 period and Upcoming Plan in 2016-2020

Digital Banking Transformation towards Sustainable and Secure Growth

High-Tech Application Trends in Developing Financial-Banking Products and Services

Core Banking Transformation: Rede�ning the Banking Landscape

Mobile Technology Application Brining about Breakthroughs in Customer Service

CEOs, CIOs, CTOs, CMOs, CSOs, CROs, SVPs, VPs, Branch Managers, Department Directors, Card Directors, IT Directors, Head of Payment, Head of Consumer Finance, Banking & Financial Experts, Industry Analysts, Technology Professionals

BY TITTLE LEVEL


BY INDUSTRY LEVEL

ORGANIZED BYHOSTED BY

Commercial BanksState BanksInsuranceSecuritiesITTelecomsE-commerceOthers

31%

21%

08% 09%14%

06% 08%04%

www.egov.org.vn

VIETNAM e-GOVERNMENT SYMPOSIUM 2015

15 - 16 | July | 2015 | Sheraton Hotel | HCMC

Vietnam e-Government Symposium is held as a platform for government leaders and technology professionals to meet, share experiences and discuss current e-Government research issues. The symposium is dedicated to open and creative discussions on key initiatives to enhance operational effectiveness in e-Government as well as on facilitating stronger connection among Enterprises, Government and Citizen. The Symposium 2015 will continue to update the latest developments of e-Government and public sector reform in Vietnam, as well as discuss emerging technologies to transform public sector.

GET ACCESS to new technologies and tools for future e-Government

MAXIMIZE the full potential of the digital economy to drive operational excellence and enhance public service quality

LEARNthe best practices from leading IT professionals to improve the efficiency of e-Government operations

SINCE 2003

Improving Citizen Engagement and Creating Greater Transparency through Open Government

Exhibition in Vietnam e-Government Symposium is a gathering of leading technology solution providers for future development of e-Government and improvements in pubic services.

Engaging Welfare with Technologies in Public Sector Management

Implementation of Electronic Initiatives into Public SectorOperations

E-Government Security: Solutions for Emerging Privacy Risks

Big Data and Big Analytics in E-Government

Cloud Solutions for Public Sector: Opportunities and Challenges

Senior Government Leader, CIOs, CTOs, CSOs, Public Service Experts, IT Professionals and Consultants

BY TITTLE LEVEL


BY INDUSTRY LEVEL

Ministry of Information & Communications

People's Committee of Provinces

Ministry of Home Affairs

Other Ministries

Association

Embassy

Others

ASSOCIATEwith key figures from both central and local government department across a wide range of ministries

23%19%

25%

18%

5% 6% 4%

ORGANIZED BY:HOSTED BY

www.cio.org.vn

ASEAN CIO|CSO SUMMIT & AWARDS 2015

17 | September | 2015 | Melia Hanoi Hotel

The annual ASEAN CIO|CSO Summit & Awards attracts the best and brightest high level IT executive within ASEAN region. CIOs and CSOs are now business leaders, driving new levels of customer engagement and competitive advantage at today's leading companies. The conference will be peer problem-solving discussions, business trends, making this a truly interactive, collaborative experience, and goal-oriented in terms of generating action items that live on after the event. Along with the summit, the CIO|CSO Awards looks for and honors outstanding individuals who are responsible for information management and security in order to ensure business continuity, minimize business risks and maximize business opportunities in the enterprises, governmental and civic organizations.

TAKEin-depth conversations about industry pain points and best practices

MAKE yourself as a valuable brand to leading organizations

PROMOTEyour excellent products/service to more than 300 prestigious CIOs|CSOs at one time in one place

SINCE 2004

Integrating IT into Core Business Functions

Creating Value through Innovation

Deploying a Capable Information Architecture to Exploit Big Data

Security in Today's Business Environment

Transitioning to Cloud: Practical Concerns

CIO Role in the New Technology Transformation

CEO, CTO, CIO, CSO, COO, CMO, Vice President, IT Directors/Managers

BY TITTLE LEVEL


BY INDUSTRY LEVEL

Banking, Finance, Insurance, Securities

Telecoms

Manufacture

Energy, Oils and Gas

Healthcare, Education, Transportation

Others

ENGAGEwith both hall of fame IT leaders and rising stars destined to be standout CIOs

38%

30%

12%10%

7%3%

www.idg.com.vn/publicsector/events

MODERNIZATION IN STATE TREASURY WORKSHOP 2015

17 | July | 2015 | Sheraton Hotel | HCMC

Following the national target of transforming all State Treasury activities into a modern IT-basis and an e-State Treasury formation in 2020, the Modernization in State Treasury Workshop 2015, co-organized by Vietnam State Treasury and IDG Vietnam Public Sector, will focus on providing the latest solutions and innovations from financial consultants and IT professionals for successful national public financial system reform.

EXPLORE the latest techniques and solutions in modernizing State Treasury.

CONNECT with key members of Vietnam National State Treasury and financial organizations.

EXPAND your business connection to a wider scale

SINCE 2015

Senior Government Leaders, CFOs, CIOs, CTOs, IT Directors, Public Finance Experts, Technology Professionals

ORGANIZED BY:

Vietnam State Treasury Developmental Strategies up to 2020

E-Payments Bene�ts in State Budget Collection Process among State Treasury - Taxation - Customs Institutions

SWIFT Connectivity Trends in Vietnam

Treasury and Budget Management Information System (TABMIS): Current Issues and Future Improvements

Implementing and Moving Treasury Single Account (TSA) and Interbank Payment System towards International Standard

Synchronizing and Integrating Local Data to Build Uni�ed National Databases for Better Budgetary Management

The Role of Digital Signatures in E-Public Finance Transactions

HIGHLY INTERACTIVE WORKSHOP

TOP GOVERNMENT

LEADERS

HANDS-ON LEARNING

2015

BY TITTLE LEVEL


BY INDUSTRY LEVEL

State Treasury

Taxation

Customs

Banking & Financial Services

Technology

Telecoms

Others

24%

17%20%

18%14%

04% 03%

ORGANIZED BY:

BEST PRACTICE SHARING

www.�nance.org.vn

VIETNAM FINANCE 201518 | September | 2015 | Melia Hanoi Hotel

HOSTED BY: ORGANIZED BY:

For the past 11 years, Vietnam Finance has its own prestigious position not only for its prominent platform targeting public finance sector, but also a networking and best practice sharing opportunity for top government leaders and technology solution providers. With the purpose of strengthening economic prosperity to boost the growth of the nation, the conference is anticipated to overwhelm attendants with updated trends and ICT application improvements to advance the national financial welfare.

EQUIPyourself with feasible, up-to-date solutions to apply within your organizations

ANALYZE the upcoming pathway of IT application in public finance sector

NETWORK with technology experts, top government leaders and solutions specialists

SINCE 2004

Exhibition at Vietnam Finance will showcase latest technology solutions, product and services in the field of f inance industr y and face -to-face networking with a variety of leading technology and consulting corporations.

Changes of Technology Application in Public Finance Sector

IT Financial Management: What vs How

How to” GFMIS? The Conjunction of GFMIS Implementation with the Budgetary and Accounting Frameworks Reformation

Optimising Outsourcing and Vendor Management in Financial Services

Building Efficient National Financial Information Databases

Cost Balancing and Risk Alleviation

Senior Government Leaders, CIOs, CFOs, Director General, IT Directors, Public Finance Experts, Technology Consultants

BY TITTLE LEVEL


BY INDUSTRY LEVEL

Ministry of Finance

Customs

Taxation

State Treasury

Financial Services

Banking

Enterprises

Associations

26%

17% 16% 14%

4%

10% 8% 5%

www.idg.com.vn/publicsector/events

This fast – changing world could make you a vulnerable victim of risk attack anytime. Here in Risk Management Seminar 2015, participants could have their own opportunities to familiarize themselves with the newest and most relevant risk management technologies focusing on the Banking and Financial sectors.

FIGURE OUT the link between risk and strategy

PREDICT risk trends and associated answers

GRASP best practical tools and analytic techniques for your own risk managment

The Customer Experience and the future ATMs; EMV Development

Endpoint Security Upgrading

Key Targets for Next Year Attack and Possible Solutions

Basel III Implementation in Vietnam: Current State and Proposed Solutions

Cyber Risk on Data Protection, Security and Cloud Computing

Risk Perspective on Information Security and Big Data

CEOs, CROs, Head of Risk Management, CIOs, CTOs, IT Directors, Technology Professionals, Risk Consulting Experts

BY TITTLE LEVEL


BY INDUSTRY LEVEL

ENGAGE with key executives in risk management as well as in banking fields in Vietnam

State Bank of VietnamCommercial BanksFinancial ServicesTechnologyEnterprisesSecuritiesInsurancesOthers

33%

25%

12% 10% 10%

5%

SENIOR LEADERS

RISK MANAGEMENT 2015 19 | September | 2015 | Hanoi

SINCE 2013

ORGANIZED BY:

3% 2%

www.bankers.org.vn

VIETNAM RETAIL BANKING FORUM 2015

19 - 20 | November | 2015 | Sheraton Hotel | HCMC

The Vietnam Retail Banking Forum (previously known as the ASEAN Banker Forum) 2015, to be held in Ho Chi Minh City, is the national's leading event in the retail banking industry. It provides a prestigious and comprehensive forum where bank leaders in Vietnam and ASEAN region come to gather ideas, exchange information, as well as keep abreast with the latest developments in the retail banking industry. It also serves as a meeting point for bankers from Vietnam and ASEAN countries to meet and exchange experiences for better development in banking sector.

GET HOLD OF the current development trends of retail banking sector in ASEAN

EXPLORE and

EVALUATEinnovative solutions for banking governance and service innovation

BROADENyour business network with exclusive connection across the region

SINCE 2003

Competitive Strategies for Retail Banking

Retail Banking Technology Expo 2015 provides visitors with unique access to the most cutting-edge technology solutions and hands-on experience with more than 50 displayed products and services in the field of retail banking.

Moving towards Greater Customer Centricity and Segmentation

The Changing Role of Branches

Predicting Consumer Behavior Using Data Analytics

Combating Fraudulent Mobile Transactions

Risk Management Strategic Planning

CEOs, CTOs, CIOs, CSOs, CMOs, CROs, Head of Retail Banking, Heads of Channel Management, Card Directors, Technology Professionals, Consulting Experts.

BY TITTLE LEVEL


BY INDUSTRY LEVEL

ORGANIZED BY

Commercial Banks

State Bank of Vietnam

Financial Services

Technology

Telecoms Others

42%

18%

6%4%

15%

16%

The 4th Annual Vietnam Outstanding Banking Awards (VOBA) 2015 – continuously presented by International Data Group is concurrently organized with the Vietnam Retail Banking Forum which are under the endorsement of the Vietnam Banks Association (VNBA). The Award aims to seek and honor the Banks that have had outstanding performances and contributions to the development of Banking and Financial sector in particular and of Vietnam economy in general throughout the year.

VIETNAM OUTSTANDING BANKING AWARDS 2015

19 | 11 | 2015 | Sheraton Hotel | HCMC

SINCE 2012

ORGANIZED BY:

BANKINGAWARDS

TARGET PARTICIPANTS

JOIN-STOCK COMMERCIAL

BANKS

STATE-OWNED COMMERCIAL

BANKS

JOINT-VENTURE BANKS

Vietnam Outstanding Retail Banking Award

AWARD STRUCTURE

BOARD OF JUDGESMembers of Board of Judges (BoJ ) consist of representatives from Government agencies, Ministries, Associations, Experts in the fields of finance and technology, etc.

JUDGING PROCESSBoard of Judges will receive the Nomination/Application Form from Nominator and Applicant Organizations

Board of Judges requires information from the Application Form. The Board of Judges will evaluate the Awards for the Outstanding Banks in Vietnam based on the Application Form

Application Form will be authenticated prior to Awards to ensure the accuracy and compatibility with all the given conditions Vietnam Outstanding E-banking Award

Vietnam Outstanding Security Initiative Banking Award

Vietnam Outstanding Trading Platform Banking Award

Vietnam Outstanding Wholly Foreign-Owned Bank Award

Vietnam Outstanding Innovative Banking Product & Service Award

WHOLLY FOREIGN-OWNED

BANKS

www.bankers.org.vn

IMPORTANT MILESTONE

Deadline for Nomination/Application Form

VOBA Ceremony and Gala Dinner in HCM City

ASEAN Banker Forum in HCM City

Oct 9, 2015

Nov 19, 2015

Nov 19-20, 2015

BUSINESSMATCHINGOur Business Matching is a customized matching service dedicated to help our clients find business partners. We set up, manage, and run a variety of Business Matching events that bring access to top-executives and key decision makers in a range of industrial sector.

BUSINESS MATCHING ACTIVITIES

COCKTAIL PARTY

NETWORKING LUNCHEON

NETWORKING BREAKFAST

GALA DINNER

ONE-ON-ONE MEETING

CORPORATE EVENTMANAGEMENT

We deliver a refined project management process that smoothly integrates the complex creativity, production and technical elements of corporate events. From the event planning, design through production and implementation, we provide total project accountability to our clients.

TYPES OF EVENT

Through decades, we have been constantly building and managing comprehensive customer databases in an extensive range of industries. Leveraging our database rental services, our clients can easily and optimally reach their target segments in various marketing campaigns. Our database is profiled, carefully managed and highly responsive.

DATABASE RENTAL

PR CAMPAIGNWe work with clients to develop and delivery PR campaigns that cr it ical ly enhance and strengthen their brand images. Our PR services include pitching stor ies and columns, advertorial writing, drafting and distributing news released and press kit.

Le v e r a g e o u r e x t e n s i v e n e t w o r k a n d longstanding relationship building with journalists and reporters in Vietnam, we know what makes the news and how to capture journalists' attention with thoughtful written stories

ANNUAL CORPORATE

PARTY

AWARDS SHOW

TECHNOLOGY DEMO

PRODUCT LAUNCHING

TRAINING PROGRAM

GOLFOUTING

BY INDUSTRIAL SECTOR (Total contact: 10 500)

EMAIL MARKETINGClients can make the most out of their e-newsletters campaigns with over 10,000 opt-in email data categorized in different business title levels, profession and industrial sectors in Vietnam.

TELE-MARKETINGWe help client broadcast personalized message directly and instantly to their target audience through our SMS service.

SMS MARKETINGWe help clients broadcast personalized SMS texts to target audience directly and instantly.

EVENT MARKETINGWe run promotional campaigns to help clients invite prospective attendees to an event. For clients with strong preference of events in their marketing communication mix, we can definitely partner to make sure their events are well-attended.

PR SERVICES

CONTENT DEVELOPMENTŸ New Release Ÿ AdvertorialŸ Stories PitchingŸ Infographics

NEWS DISTRIBUTION

PRESS CONFERENCE MANAGEMENT

THANK YOU SPONSORS & PARTNERS

BY TITLE LEVEL50% 54%

44% 47%

36%27%

21%29% 27%

38%

23%26% 27% 25% 26%

Banking & Finance Government Technology Enterprise Others (Media, Association, Embassy, Education)C-Level M-Level Staff

28% Banking & Finance

Government

Technology

Enterprise

Others

39%

19%

11%3%

idg.com.vn/publicsector idg.com.vn/publicsector

media kit 2015 - public sector - idg asean

Business

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