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condenastjohansens.commedia guide

Condé Nast JohansensAfter 31 Years, Condé Nast Johansens remains the leading Guide and website for hotels, spas and venues around the world.

Each property is approved for recommendation following an annual inspection by one of our team of experienced Inspectors.

If a property does not meet our standards it is rejected. This maintains the integrity and quality of our brand and therefore

the trust of our high value readers.

Multi-MediaWe offer you a multi-media opportunity to increase national and international awareness and to drive

commission-free bookings direct to your property. A partnership to complement your own marketing initiatives.

Quality vs Quantity“It’s important to consider

the ‘quality’ of web visits generated. Looking at traffic

quality indicators for Johansens referral traffic (bounce rate, time

spent and the number of pages visited) they were consistently higher

than site-average on all 3 aspects of quality, and for all 3 sample properties.

These results do not take into account business generated from appearing

in the printed listing”.

Howard Evans, Senior Digital Marketing ExecutiveClockwork Marketing & Direct Mail Ltd

condenastjohansens.com

Guides: Contemporary, compact and easy to use, generating commission-

free direct bookings. The Guides have an estimated readership of 7.6 million.

Copies can be found in 34,450 hotel bedrooms and they can be purchased

in major international bookshops.

Website: Simple navigation and high visitor loyalty offering high value,

direct commission-free bookings straight to your property. Access to

our Hotelier Intranet gives you full access to your web statistics and the

opportunity to upload Special Offers to your page for free.

iPad: Our easy to use iPad App gives affluent travellers access to our easy

to use portfolio on the move.

Digital Guides: To ensure your property is seen by the right target

market we have created digital guides for both our Venues and Luxury Spa

portfolios. As well as being available online, these ‘web books’ are emailed to

the entire Condé Nast UK database.

Marketing Opportunities: To add real value to your marketing plans

we offer a large range of marketing activities including print, digital

and exhibitions at much more competitive rates than ‘going alone’.

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2

4

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5

condenastjohansens.com/marketing-pack

Marketing Menu:

Condé Nast Johansens has compiled a range of Marketing Opportunities enabling you to increase awareness of your property at specific times of the year.

These opportunities range from featuring in direct mailing campaigns to additional promotion on our website and joining us at an exhibition.

igital:

1. Homepage Main Image

2. Special Offers (Free of Charge)

3. Hotel of the Week

4. E-Newsletter

5. Competitions (Free of Charge)

D

ulti-Media Packages:

Consist of an assortment of activities

at a reduced package rate.

M

rint

1. Venues Mailing

2. Summer Leisure Mailing

3. Winter, Christmas & New Year Mailing

4. Condé Nast Traveller Advertorial

5. Brides Advertorial

P

referred Partners

Carefully selected key suppliers

offering you specialist advise, exclusive

offers, promotional opportunities and

competitive rates.

P ontact

Adam Crabtree

Condé Nast Johansens,

6-8 Old Bond Street, London W1S 4PH

Tel: +44 (0)20 7152 3561

Fax: +44 (0)20 7152 3565

E-mail: [email protected]

C

xhibitions

1. Caribbean Market Place

2. Confex

3. Mediterranean Luxury Club (NEBE)

4. Travel Week Sao Paulo

5. ILTM Asia

6. Sensoh (NEBE)

7. ILTM Americas

8. ILTM

E

Cont

ents

Digital Marketing Opportunities:

ompetitions:

We like to run competitions as often as possible. If you would like to

offer a prize simply email the details to [email protected]

and we will try and promote it for you either on an E-Newsletter or

our website homepage.

To participate in any of these promotions please

complete the form overleaf >>

C

otel of the Week:

Your property can appear on our Homepage for a week. Reserve a

panel and drive additional traffic to your web entry.

-Newsletter:

Feature in our Bimonthly E-Newsletter and directly target our database.

This includes 1 image, 30 words (preferably a Special Offer) and

direct links to your Condé Nast Johansens web entry.

H

E

Dig

ital

condenastjohansens.com

pecial Offers (free of charge):

Add Special Offers to your web entry and increase your web hits.

To enter your Special Offers via our Hotelier Intranet, simply click

the word Hoteliers at the bottom of our website and enter your

username and password. If you would like your login details to

be resent please email [email protected]

omepage Main Image:

Feature as 1 of the 5 slideshow images for 1 or 2 weeks on the

Homepage with your property name and a direct link to your

web entry.

H

S

E-Newsletter

Special Offers

Homepage Main Image

Hotel of the Week

Hotelier Intranet

Jul Aug Sep OctNov Dec Jan Feb Mar Apr May Jun

Jul Aug Sep OctNov Dec Jan Feb Mar Apr May Jun

FamilyLast

minute Weekend SkiXmas

New Year Shopping SPA Romance City Gourmet Adventure Festivals

X X XX X XX X X X

Dig

ital

Your Details:

Property name:

Telephone number:

Email:

Name:

Signature:

Date:

To confirm your participation please return this form to [email protected]

or fax: +44 (0)20 7152 3565

EGeneral

Themed

Digital Marketing Opportunities:

To participate in any of these opportunities please return this form by fax to +44 (0)20 7152 3565 or contact: Adam Crabtree +44 (0)20 7152 3561, [email protected].

ain Homepage Image:

I wish to confirm my participation for 1 week (€300) (please tick)

I wish to confirm my participation for 2 weeks (€400) (please tick)

pecial Offers:

Please add your Special Offers via the ‘Hoteliers’ Intranet button on

www.condenastjohansens.com.

omepage Hotel of the Week:

I wish to confirm my participation:

Cost: €445 (1 week) (please tick)

Cost: €1,195 (3 weeks) (please tick)

Preferred start date:

If preferred start date is not available, the promotion will start on next available date.

-Newsletter: Now bimonthly

I wish to confirm my participation (€350) (please tick)

Beginning of month: General

Middle of month: Themed (offer must be one of the following:

• Save at least 20% • free night • free added value)

M

S

H

1st 2nd 3rd

irect Mailings:

Target either 25,000 affluent leisure travellers in one of our Leisure

Mailings or 15,000 affluent corporate buyers and travellers in our

Venues Mailing.

Attractive glossy brochures

40 words of promotional text and 1 picture per entry

Promote your seasonal and / or meeting & special event offers

Venues Mailing

Deadline: 9th March 2013 Mailing date: w/c 9th April 2013

Cost: €280

Summer & Autumn Leisure Mailing

Deadline: 25th May 2013 Mailing date: w/c 25th June 2013

Cost: €280

Winter, Christmas & New Year Leisure Mailing

Deadline: 7th September 2013 Mailing date: w/c 15th October 2013

Cost: €280 for inclusion in 1 section or

Cost: €480 for inclusion in both sections

dvertorials:

Reach 335,000 Wealthy Independent Travellers

A unique opportunity for you to feature in an advertorial with

Condé Nast Traveller or Brides (UK editions)

Save on advertising rates in these popular magazines

The May issue is on sale from April 2013

The January issues are on sale from December 2013

Your entry will include the property’s name, location, telephone

number and Condé Nast Johansens web address, as they appear

in the 2013 Guide, plus 40 words of promotional text.

As part of the Traveller promotion, participating properties must

offer guests a bottle of Champagne on arrival and a complimentary

room upgrade (subject to availability).

Please submit NO MORE THAN 40 WORDS of text, preferably a value

added offer, by email to [email protected]. Places will

be allocated on a first come first serve basis.

All promotional text and images are strictly subject to

Condé Nast editorial control.

To confirm your booking please complete the form overleaf >>

D A

Print Marketing Opportunities: Pr

int

condenastjohansens.com/marketing-pack

Print Marketing Opportunities:

Please return by fax to: Fax: +44 (0)20 7152 3565 or Contact: Adam Crabtree Tel: +44 (0)20 7152 3561, [email protected]

Prin

t

Your details:

Property name:

Telephone number:

Email:

Name:

Signature: Date:

Direct Mailings:

I would like to confirm our order for: (please tick)

Venues Mailing (April 2013) €280

Summer & Autumn Mailing (June 2013) €280

Winter Christmas & New Year Mailing (October 2013)

Winter section €280 Christmas & New Year section €280

Both Winter and Christmas & New Year sections €480

Advertorials:

Please select publication: (please tick)

Traveller (May 2013) Traveller (January 2014)

Brides (January 2014)

Small image and text €1,082

Medium image and text €1,626

Main image and text €3,396

Hotel Punta Islita is a Costa Rican retreat in a thriving

ecosystem featuring a magnificent beach cove, lush

tropical gardens and endless ocean views. A setting

that guarantees to heighten the love, friendship and

joy of your special day. 00 506 2656 2020

johansens.com/hotelpuntaislita

Stylish and serene, elegant weddings are

Kempinski Hotel Barbaros Bay’s speciality. With

a spectacular backdrop of blue sea and sky and

green hills and trees, this secluded cliff-top

hotel will add magic to your special day.

00 90 252 311 03 03

johansens.com/barbaros

In the heart of the stunning Wicklow countryside

and only 30 minutes from Dublin, The Ritz-Carlton,

Powerscourt offers 3 impeccable wedding venues.

Choose from the majestic ballroom, the 18th

century Powerscourt House or the intimacy of

Ireland’s only Gordon Ramsay Restaurant.

00 353 1 274 8888 johansens.com/ritzcarlton

Hotel Punta Islita Guanacaste, Costa Rica

Kempinski Hotel Barbaros Bay Bodrum, Turkey

The Ritz-Carlton, Powerscourt Wicklow, Ireland

This traditional Tuscan estate has an

elegance and welcoming atmosphere unique

to its picturesque region. A truly idyllic

location for your wedding day, the Relais’

attentive staff consider it a great honour to

help organise your most memorable day.

00 39 0577 320001

johansens.com/borgoscopetorelais

Borgo Scopeto Relais Tuscany, Italy

BRIDES PRomoTIon

in styleFind the perfect setting for your big day at one of our gorgeous recommended hotels from Condé nast Johansens

Weddings

Exhi

bitio

n Exhibition Opportunities:

We will also take a small stand with no official co-exhibitors at the 3 following key trade fairs. Please feel free to visit us.

*All exhibitions are subject to change.

Full details and booking form overleaf >>

This year we will take co-exhibitors at certain key hosted buyer shows that combine premium networking and highly targeted, pre-scheduled appointments with luxury travel VIP buyers and providers, giving you an exclusive platform to optimise your return on time and money invested.

April 2013 - BrazilFebruary 2013, UKJanuary 2013, Barbados

March 2013, Italy October 2013, Mexico July 2013, Italy

December 2013, FranceJune 2013, China

Multi-Media Marketing Packages:

Many of our Hoteliers choose to participate in a number of activities throughout the year. In anticipation, we have compiled 2 Marketing Packages which will enable

you to plan your schedule in advance and save over €600.

Mul

ti-M

edia

Pac

kage

s

old Package:

2 Seasonal Leisure Mailings

1 E-Newsletter Entry

Free Hotel of the Week

Individually: €1,350

Package: €910

latinum Package:

3 Seasonal Mailings

2 E-Newsletter Entry

Advertorial (small image)

Hotel of the Week

Individually: €3,067

Package: €2,400

G

P

Property name:

Telephone number:

Fax number:

Email:

Name:

Gold Package (please tick)

Platinum Package (please tick)

If you have selected Platinum, which advertorial would you prefer?

Traveller (June) Traveller (Jan) Brides (Jan)

Signature: Date:

To confirm your participation please return this form to [email protected] or fax: +44 (0)20 7152 3565

Pref

erre

d Pa

rtne

rs Preferred Partners:

Condé Nast Johansens Recommended Suppliers are specifically chosen for the quality and excellence of their products and services. Whether you are sourcing

new ideas and products to enhance the guest experience, or considering refurbishment and upgrading, our Suppliers will be happy to help with a menu of competitive

prices, exclusive offers, a dedicated, committed team and plenty of specialist advice.

For further information, contact Fiona Patrick, Client Services Director on +44 (0)7785 220 621 or [email protected], or complete the form on the reverse.

Here to help when you need them:

Refurbishment:

Professional Services:

Refreshments:

Guest Enhancements:

condenastjohansens.com/marketing-pack

Pref

erre

d Pa

rtne

rs

Please fax this form back to Fiona Patrick on +44 (0)1844 353015 (no cover sheet needed) or email your request to [email protected]

indicating your areas of interest in the Condé Nast Johansens Preferred Partners’

services as briefly described here.

Further information to include special benefits and prices will then be

forwarded to you. Thank you.

Name:

Position:

Venue:

No of bedrooms:

County/Country:

Tel:

Fax:

Personal E-mail:

Date:

Refurbishment:WILLIS & GAMBIER – Furniture - manufacturers and suppliers of premium quality stocked Bedroom, Occasional and Dining furniture collections. With a dedicated team supplying direct to hotels offering individual understanding and service either piece by piece, room by room or phase by phase. With over 40 different quality collections held in stock in Classical, Traditional and Contemporary styles and all creating that Wow factor on first impression; Web: www.wguk.com E Mail: [email protected] Global

HYPNOS BEDS – ‘the most comfortable beds in the world’ – offering hotels, from the simplest guest house to the most luxurious 5 star penthouse, a wide range of commercially competitive standard beds to a bespoke specification manufactured to precise requirements. First class comfort, excellent body support and lasting durability guaranteed to ensure a wonderful night’s sleep and happy guests. Web: www.hypnoscontractbeds.com E Mail: [email protected] Global

Refreshments:TAITTINGER – Champagne – a comprehensive range of premium Champagnes, available to the hotel and restaurant trade through an extensive network of wholesalers. From non-vintage, rosé and Prelude, a Grands Crus blend, to Nocturne, a sec Champagne and Les Folies de la Marquetterie, a single vineyard Champagne, to Vintage and the luxury cuvée Comtes de Champagne Blanc de Blancs and Rosé. Web: www.hatchmansfield.com (UK) or www.taittinger.com E Mail: [email protected] (UK) [email protected] (International) Europe

CAFÉ DU MONDE – Coffee – founded in 1989 supplying coffee to discerning UK caterers. Originally specialising in cafetière systems, our portfolio has broadened to encompass la Spaziale traditional espresso machines, Franke Bean to Cup machines, Newby Teas holder of 20 Gold Taste Award’s, Bulk Brew systems for Conference/Banqueting and our luxury bedroom beverage service; ‘Service en Chambre’. With 7 Michelin starred establishments using our coffee, our aim is to provide a quality beverage solution to hotels and restaurants. Web: www.cafedumonde.co.uk E Mail: [email protected] UK

Professional Services:KNIGHT FRANK LLP – Dedicated teams specialising in hotel sales and acquisitions, market appraisals and consultancy, hotel development and management services, valuations, lease renewals, independent expert referrals and rating appeals. Extensive UK and International coverage, operating with integrity, discretion and professionalism to enhance your business and assist with future plans. The local office with a global network. Web: www.knightfrankhotels.com E Mail: [email protected] Global

JLT SPECIALITY LIMITED – Risk management adviser and insurance broker, recognized as one of the leaders in the Leisure & Hotel sector. Exclusive insurance policies for Condé Nast Johansens recommended hotels and venues, providing unique cover with many added benefits. To us no two hotels are the same. Take advantage of our complimentary, comprehensive health check to give you complete peace of mind. Web: www.jltgroup.com E Mail: [email protected] Global

I am interested in a buildings health check

Date of building insurance renewal: ....................................................... Insurance Contact at Hotel .........................................................................

WINE & SPIRIT EDUCATION TRUST – Wine & Spirit Training - the global leader in the provision of accredited qualifications in wines & spirits with programmes especially designed for the hospitality industry ranging from 1 day group sessions at National Qualification Framework Level 1 up to our blue riband Level 4 Diploma, the stepping stone to the Master of Wine (MW). We can bespoke our courses to suit your individual requirements and have a network of Approved Programme Providers including our very own School in London. Web: www.wsetglobal.com E Mail: [email protected] Global

Guest Enhancements:L’OCCITANE EN PROVENCE – Luxury Toiletries devoted to well being. Our high-quality amenity lines include Shea Butter, Citrus Verbena, Verbena, Aromachologie and a dispenser programme allowing flexibility to match your customers’ individual needs. Only the best natural ingredients and essential oils are used, following the principles of phytotherapy and aromatherapy. L’OCCITANE is a socially responsible company and supports sustainable development programmes. With over 2,000 boutiques, the name is present in 85 countries and we can help you wherever you are! Web: [email protected] E Mail: [email protected] (UK) or [email protected] (International) Global

GOLD KEY MEDIA – Magazines and newspapers - Gold Key Media is the world’s largest distributor of glossy magazines and newspapers to the hotel industry supplying the finest publications to the finest hotels, spa’s to place in their guest rooms. Our portfolio of publisher clients is global and our prices and distribution service cannot be beaten. We are able to supply large venues with bulk volumes at excellent discounts to allow you to supply guests on a room to room basis or alternatively to allow selection of individual titles in small volumes. For bulk volumes go to www.gkml.co.uk or for smaller volumes go to Web: www.waitandread.co.uk E Mail: [email protected] Global

RICHARD HAWORTH – Preferred Luxury Linens Partner. Established in 1876, Richard Haworth has a track record second to none in providing linens of the highest quality to the independent hotel and restaurant sector as well as to prestigious groups. With a wide selection of Bed, Bath and Table Linens, we are happy to help with any size of enquiry. For the ultimate in luxury, our Boutique Linen range will meet the expectations of the most discerning guest. Web: www.richardhaworth.co.uk E Mail: [email protected] UK

Plea

se s

end

info

rmat

ion

Condé Nast Johansens, 6-8 Old Bond Street, London W1S 4PHTel: +44 (0)20 7499 9080 Fax: +44 (0)20 7152 3565 E-mail: [email protected]

condenastjohansens.com