market research india - pharmacy retail market in india 2009

Upload: netscribes-inc

Post on 05-Apr-2018

217 views

Category:

Documents


0 download

TRANSCRIPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    1/35

    September2009

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    2/35

    ExecutiveSummary

    MarketThe

    market

    is

    valued

    at

    INR

    216

    bn

    in

    2009;

    Estimated

    to

    reach

    INR

    432

    bn

    in

    2011

    Themarketisfragmentedanddominatedbytheunorganizedsector

    Thereare8,00,000pharmaciesinIndiawithabout60,000distributors

    Drivers&

    Drivers:

    Growthin

    pharmaceuticals

    sector

    Increaseinhealthcarespending

    Changingdiseaseprofile

    Challenges:

    Fragmentedindustry

    Longdistributionandsupplychain

    Counterfeitdrugs

    Challenges Consumerattitudes Attractivemargins

    GrowthinOTCSegment

    FDIregulations

    LoyaltySchemes

    Trends

    ValueAddedServices

    TieupswithRetailfirms

    RuralExpansion

    EntryofPrivateLabels

    OrganizedRetailersstartingPharmacyChains

    Apolloleadsintheorganizedpharmaretailmarketwithhighestnumberofoutlets

    2PHARMACYRETAILMARKET INDIA.PPT

    Competition LeadingorganizedplayersincludeApollo,MedicineShoppe,MedPlus,ReligareWellness, Primarilyorganizedretailchainsoperateeitherasacompanyownedorasafranchiseeoutlet

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    3/35

    Drivers&

    Challenges

    ren s

    GovernmentRegulations

    Competition

    Key

    Developments

    3PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    4/35

    Themarketishighlyfragmentedanddominatedbytheunorganizedsector

    Thereare8,00,000pharmaciesinIndiatoday,

    withabout60,000distributors

    MarketOverview Overall

    Market

    Size

    &

    Growth

    INR bn

    Marketisfragmentedanddominatedbythe

    unorganizedsector

    Growthinthismarketisdrivenbyincreasing

    432

    216

    200

    400

    600+41%

    ,

    retailingandattractivemargins

    Theentryoforganizedplayersischangingthe

    faceof

    the

    pharmacy

    business

    in

    India Revenuesplit OrganizedvsUnorganized

    0

    2009 2011

    2%

    Organized eorgan ze spaceo p armacyreta ng s

    dominatedby1012bigplayers

    Primarily,organizedretailchainsoperateeitheras

    acompanyownedormanagedstoresorasa

    98%

    Unorganized

    InIndia,pharmacies/drugstoresarethe

    dominantdistributionchannelgenerating74%

    oftheoverallpharmaceuticalsales

    4PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    5/35

    Pharmacychainsareexpandingoperationsusingvariousstoreformats

    StoreFormat Description

    HospitalPharmaciesTheyarehousedinhospitals&dispensealimitednumberofmedicines

    Theycatermainlytotherequirementsofpatientsadmittedinhospitals

    StandaloneStores Storesarelocatedneartheresidentialareas

    Someofthesestoresofferhomedelivery

    Thetargetcustomersaremiddleandupperclasshouseholds

    Malls/ShopinShopsThesearelocatedinsupermarkets,mallsordepartmentalstores

    SpencerhastieupwithLifeKenMedicinesforitsDailystoresinSouth

    India

    Townships Pharmacychainsareplanningtosetupshopintownships

    ApollohassignedanagreementwithHindustanConstructionCo.(HCC)

    tosetupamedicityinsidetheupcomingprojectLavasanearPune

    5PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    6/35

    Drivers&

    Challenges

    ren s

    GovernmentRegulations

    Competition

    Key

    Developments

    6PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    7/35

    Drivers&Challenges

    Drivers

    Growthinpharmaceuticalssector

    Challenges

    Fragmentedindustry

    Increaseinhealthcarespending

    Changingdisease

    profile

    Longdistributionandsupplychain

    Counterfeitdrugs

    GrowthinOTCsegment

    Consumerattitude

    FDIregulations

    Attractivemargins

    7PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    8/35

    Growthinpharmasectorandorganizedpharmaretail

    isexpectedtoboostpharmacyretailinIndia

    TheIndianpharmaceuticalindustryranks4thinvolumetermsand13thinvalueterms

    Thedomesticpharmaceuticalmarketislargerthantheexportmarket

    Growthin

    pharmaceuticals

    sector

    Impact

    Retailmarketaccountsforthreequartersofthepharmaceuticalswhiledirectsalestothe

    hospitalsandnursinghomesaccountsfortheremainder

    GrowthofPharmaceuticalIndustry

    INR bn

    758524

    0

    500

    1,000

    2008 2012

    +

    Growthinpharmaceuticalsectorhasattractedmanyorganizedplayersinpharmacyretailing

    Newplayersincludenotjustthosewithapharmaceuticalorhealthcarebackgroundbutalso

    corporatesfromothersectors

    GrowthofOrganizedPharmaRetail

    38.7

    10.1

    0

    50

    +40%INR bn

    8PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    9/35

    Increaseinhealthcarespendingisdrivingretailsalesofpharmaceuticalproducts

    Increasein

    healthcare

    spending Impact

    Healthcarespendinghas increasedwiththeincreaseindisposableincome

    Healthcareislikelytobeoneofthefastestgrowingcategoriesapartfromcommunication,

    educationandrecreation

    AverageIndianspendingonhealthcareisexpectedtoreach13%

    Peoplearereadytospendonpreventivecareandproductintegrity;alongsidevalueaddedservices

    SpendingonhealthcareislikelytoincreaseasIndiaiswitnessingchangesinitsdemographic

    pro eaccompan e w es y e seasesan ncreas ngme ca expenses

    %

    HealthcareSpending

    915

    60

    80

    411

    25

    7

    17

    29

    9

    19

    13

    20

    Healthcare

    Education , Recreation & Communication

    Transportation

    5642

    3425

    0

    20

    40 29Personal household products utilities apparel

    Food Beverages and Tobacco

    9PHARMACYRETAILMARKET INDIA.PPT

    1995 2005 2015 2025

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    10/35

    Riseinchronicdiseasesisdrivinggrowthinthissector

    ThediseaseprofileinIndiaischangingfrominfectiousdiseasestolifestylediseases,which

    requiresmoreintensivecare

    Changingdisease

    profile Impact

    Theincidenceoflifestylediseaseshasincreasedwiththechanginglifestyle

    Indiaishometothelargestnumberofdiabetespatients

    Stressboth

    at

    work

    and

    at

    home

    is

    likely

    to

    result

    in

    increase

    in

    number

    of

    people

    suffering

    from

    hypertension

    ,

    medicinemandatory

    MountingChronic

    Diseases

    3.3

    3.7

    4.9

    4

    6

    2005 (%)

    2015 %

    36 62 31 46 14 34 2 2.5Population

    (mn)

    0.2

    1.3

    .

    0.2

    .

    0

    2

    Coronary Heart Diabetes Obesity Cancer

    10PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    11/35

    RisingsalesofOTCproductsisdrivinggrowthinpharmacyretailinginIndia

    Retailpharmastoresofferseveralproductsunderoneroof,frommedicinestocosmeticsin

    ordertotargetvariousneedsofthecustomers

    Growthin

    over

    the

    counter

    (OTC)

    segment Impact

    IndianconsumershaveincreasedconsumptionofOTCproductslikeanalgesics,cough,coldand

    allergyremedies,digestiveremediesandmedicatedskincareproducts

    Medicaldrugs

    make

    up

    70

    80%

    of

    the

    pharmacies

    sales

    while

    non

    pharma

    products

    constitute

    2030%

    CoughColdandAllergy

    19.7

    +20%INR bn

    Analgesics

    +12%INR bn

    Digestives

    +16%

    INR bn..

    0

    20

    2005 2006 2007

    ...

    0

    10

    2005 2006 2007

    ...

    0

    10

    2005 2006 2007

    Vitaminsand

    minerals OthersSkin

    treatment

    7.35.75.3

    5

    10

    +18%INR bn

    29.424.622.3

    20

    40

    +15%INR bn9.5

    7.87.0

    5

    10

    +16%INR bn

    11PHARMACYRETAILMARKET INDIA.PPT

    2005 2006 20072005 2006 2007 2005 2006 2007

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    12/35

    FavourableconsumerattitudeandattractivemarginsisdrivinggrowthinpharmacyretailinginIndia

    Indianconsumersconfidentlyselftreatawiderangeofcommonailmentssuchascough,cold,

    fever,painandsprains,heartburnanddiarrhea.

    Consumerattitudes Impact

    Do nothing8%

    Self-medication

    ConsumerBehaviourforMinorAilments

    Go to the pharmacist45%

    Go to the doctor

    24%

    Highmarginsinpharmacyretailingdespitepricecontrolshavemadeitalucrativebusiness

    Attractivemargins

    Level Margins

    ScheduledDrugs NonScheduledDrugs

    Stockistordistributors 8% 10%

    Retailers 16% 20%

    12PHARMACYRETAILMARKET INDIA.PPT

    h d h l d d

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    13/35

    Fragmentationintheindustryhasledtodecreaseinrevenueperstore

    Thepharmacyretailtradeishighlyfragmented,unorganizedanddominatedbysmallchemists

    IntheUSandEurope,pharmaceuticalretailissignificantlyconsolidatedwithfewerpharmacies

    Fragmentedindustry Impact

    servingmuchlargermarkets

    48%54%

    ShareofOrganizedPharmacyRetail

    India

    3%

    UKUS

    Althoughmarginsarehigh,increasedproliferationandfragmentationhasresultedinlow

    turnoverperstore

    Fragmentedstateoftheindustryhasresultedinprotectionistattitudeofunorganizedplayers,

    whichis

    using

    the

    strength

    of

    its

    number

    towards

    creating

    entry

    barriers

    for

    large

    and

    efficient

    players

    AllIndiaOrganizationofChemistsandDruggists(AIOCD),representingover0.55mnchemists,isplanning to

    corporatiseitsoperationsbybuildingpanIndiandrugretailchains

    Thisassociationhascontrolonthemanufacturers,hencelimitingthesupplyofdrugsonlythroughthe

    authorized wholesale distributors limitin the mar ins and controllin the additional volume discounts that

    13PHARMACYRETAILMARKET INDIA.PPT

    couldbe

    passed

    to

    the

    consumers

    and

    by

    organized

    retailers

    i ib i h l i f i b h

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    14/35

    Distributionchannel

    consists

    of

    many

    tiers

    between

    the

    manufacturersandtheconsumer

    Distributionishighlytieredanditisdifficulttodirectlysourcefrommanufactures

    PharmasupplychaininIndiacomprisesofmultiplelayersofsuppliers,middlemenandretailers

    Longpharma

    distribution

    and

    supply

    chain

    Impact

    Pharmacompaniesappointcarryingandforwarding agents(CFA)foreverystate,sometimes

    morethanoneforlargestatessuchasMaharashtraandUttarPradesh

    Theymoveproductstoatleastonestockistorwholesalerinsmallercities,whothenpassthemonto

    neighbourhoodmedicalshops

    , ,

    eventhousands

    Manufacturer

    CFA/CompanyDepot

    Distributor/Stockist

    Hospitals Pharmacy RetailChains

    14PHARMACYRETAILMARKET INDIA.PPT

    C f i d d FDI l i i d i d

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    15/35

    Counterfeitdrugs

    and

    FDI

    regulations

    impede

    industry

    growth

    Over35%centofthedrugssoldthroughretailpharmatradeisspuriousorfakeinIndia

    Thecounterfeitdrugsindustryisnolongerrestrictedtotabletsandcapsulesandhasgraduated

    Counterfeitdrugs Impact

    toproductionofexpensiveandsophisticatedinjections,expensivetabletsandinhalers

    Presenceofonlinepharmacieshasledtoanincreaseindrugtrafficking,unauthorisedimportof

    medicinesand

    unauthorised

    sale

    of

    drugs

    resulting

    in

    an

    increase

    in

    spurious/

    counterfeit

    drugs

    Inthenext10years,counterfeitdrugsisexpectedtobethesinglebiggestprobleminpublic

    ea n n a

    MonitoringandcontrollingcounterfeitdrugsisdifficultowingtofragmentednatureofIndustry

    Currently,regulationspermit100%foreigndirectinvestment(FDI)onlyinsinglebrandstores

    Pharmaretailfallsintothemultibrandcategoryhenceforeignplayersfinditdifficulttoenter

    India

    15PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    16/35

    Drivers&

    Challenges

    ren s

    GovernmentRegulations

    Competition

    Key

    Developments

    16PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    17/35

    Trends

    LoyaltySchemes

    ValueAddedServices

    `Trends RuralExpansion

    EntryofGovernmentinPharmacyRetailing

    EntryofPrivateLabels

    17PHARMACYRETAILMARKET INDIA.PPT

    OrganizedRetailers

    Starting

    Pharmacy

    Chains

    O i d l ff i l lt h f t i i

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    18/35

    Organisedplayers

    are

    offering

    loyalty

    schemes

    for

    retaining

    customers

    Organizedpharmacychainsareofferingloyaltyschemesintheformofrewards,points,gifts,

    freehealthinsuranceforretainingcustomers

    LoyaltySchemes

    Loyaltyschemes

    Pharmacy LoyaltyScheme Description

    Apollo AnyTime

    Medicine

    Card Card

    entitles

    its

    customers

    to

    avail

    ahealth

    voucher

    worth

    INR500orafreehealthinsuranceworthINR20,000on

    purchaseofproductsworthINR6000 fromApollostoresin

    organized

    retailers

    CRSHealth WellbeingClub ItcreditspointsonpurchaseofminimumINR800

    Onevery20pointsearnedin6monthsitcredits5bonus

    points Pointscanberedeemedinmultiplesof10within6months

    Guardian AdvantageCard CreditsapointforeveryINR10spent

    Pointscanberedeemed after accumulating200points

    Forevery200pointsredeemedmembergetsfreeshopping

    creditworthINR50

    MedicineShoppe ShoppeSelect PointiscreditedforeveryINR12.5spent

    Pointscanberedeemedafteraccumulating 168points

    98.4Degrees TotalHealthCard ItcreditsonepointonanexpenditureofINR500

    Pointscanberedeemedafteraccumulatingaminimumof10

    18PHARMACYRETAILMARKET INDIA.PPT

    po nts nmu t p eso

    Eachpoint

    has

    alife

    of

    6months

    V l dd d i i t d i h

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    19/35

    Valueadded

    services

    emerging

    as

    anew

    trend

    in

    pharmacy

    retailing

    Organizedstoresareofferinghostofvalueaddedservicesapartfromsellingmedicinessuchas:

    Diagnosticandpathologicaltests

    ValueAdded

    Services

    Pharmacy

    Healthrelatedconsultancy&Medicalinsuranceadvisory

    HomeDeliveryServices

    conventional

    retailingPharmacy Services

    Apollo Apolloprovidesmedicinedeliveryservices

    Apolloalsooffersfreemedicinereminderservice

    Itsnewconcept NurseStationprovidesnursestoattendtothepatientsattheirhouses,or

    referthemtoanApolloClinic

    Guardian ItoffersfacilityoforderingmedicinesonPhone

    LifeKen Itoffersfreehomedeliveryservices foritsmembers,between7am 9pmwithout

    minimumbillingcommitments,italsoacceptsordersthroughemail

    Medicine

    Shoppe

    Ithastiedupwithpharmaceuticalcompaniestoofferfreediagnosisfordiabetes,blood

    pressureetconceaweek

    ,

    ,

    againstpurchase,personalaccidentinsurance,householdfireinsurance,freecriticalcare

    insurance

    MedPlus MedPlusoffersdiagnosticlabservices

    19PHARMACYRETAILMARKET INDIA.PPT

    Ti ith t il fi d l i i

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    20/35

    Tieups

    with

    retail

    firms

    and

    rural

    expansion

    are

    upcoming

    trendsinthissector

    Pharmaciesarealsotyingupwithretailerstoensurewiderdistribution

    Tieups

    with

    Retail

    firms

    Tieupsaimedat

    improving

    distribution

    Apollo IndianOilCorporation SetupstoresacrossitsretailgasstationsinIndia

    Guardian KendriyaBhandar Set

    up

    pharma

    stores

    at

    its

    retail

    outlets

    in

    Delhi

    and

    NCR

    Region

    RuralExpansion

    LifeKen Spencer SetuppharmacystoresinSpenceroutletsinSouthIndia

    rgan ze p ayersare arge ng erura areas npar ners pw ex s ngre a p ayers

    Market

    expandingto

    ruralareas

    Pharmacy RetailFirm Description

    Apollo GodrejAadhar ToestablishpharmaciesatAadharOutletsinRuralAreasunder

    the

    brand

    Apollo

    Aadhar

    PharmacyApollo ITCEchoupals

    ChoupalSaagar

    Distributingmedicinesinruralareas

    Guardian DCMShriram TosetupitsAushadhichainofruralpharmaretailoutlets

    withintheHaryaliKisanBazaars,theruralinitiativeofDCM

    20PHARMACYRETAILMARKET INDIA.PPT

    Entr of go ernment organi ed retailers and pri ate labels

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    21/35

    Entryof

    government,

    organized

    retailers

    and

    private

    labels

    hashelpedingrowthofpharmacyretailing

    TheGovernmentofIndiaisplanningtodistributeessentialmedicinesthroughGovernment

    retailoutletsJanAushadhiStoresataffordableprices

    Entryof

    Government

    in

    Pharmacy

    Retailing

    Entryaimedat

    ThefirstofsuchJanAushadhioutletswasopenedinPunjabinNovember2008

    Unbrandedversionsofgenericdrugsincludingpopularantibiotics,painkillers,coughandcold

    medicationwill

    be

    available

    at

    these

    'Jan

    Aushadhi'

    stores

    Entr ofPrivateLabels

    affordable

    medicines

    Someretailchainsarenowgettinggenericdrugs,suchasparacetamol,contractmanufactured

    bylicensedthirdpartiesandthenmarketingthemundertheirownbrandnames

    MedPlusHealth

    Services

    plans

    to

    sell

    28

    drugs

    under

    its

    own

    brand

    at

    its

    600

    outlets

    Tenofthese,includingoverthecounterproductstotreatdiabetesandhypertension,arealreadyonMedPlusshelves

    Privatelabelsto

    providelow

    cost

    alternativeSuchmedicineswillbeavailableata15%discounttocomparabledrugs

    RelianceRetailLtd,hasenteredpharmacyretailingthroughitsRelianceWellnessstores

    It

    established

    three

    such

    stores

    in

    Hyderabad

    and

    Bangalore

    and

    one

    in

    Mumbai,

    and

    is

    planning

    to

    increase

    OrganizedRetailersStartingPharmacyChainsmedicines

    thenumberto30stores

    TheWellnessstoreswillofferhealthfoods,personalcareandhealthcareproducts

    MoresupermarketsbyAdityaBirlaRetailisplanningtohouseapharmacy

    PantaloonsispresentinpharmacyretailthroughTulsi,theMedicineBazaar,apharmacyhoused

    toincrease

    21PHARMACYRETAILMARKET INDIA.PPT

    w n g azaarsan oo azaarsa over oca onsa over n a

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    22/35

    Drivers&

    Challenges

    ren s

    GovernmentRegulations

    Competition

    KeyDevelopments

    22PHARMACYRETAILMARKET INDIA.PPT

    Drugs & Cosmetics Act 1940 regulates distribution and sale

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    23/35

    Drugs&

    Cosmetics

    Act

    1940

    regulates

    distribution

    and

    sale

    ofdrugsandcosmetics

    Drugs

    &

    Cosmetics

    Act

    1940

    Toregulatetheimport,manufacture,distributionandsaleofdrugsandcosmetics

    ActspecifiescertainminimumrequirementsforgrantofapharmacylicenceObjectives

    Licensing TheStateGovernmentappointsLicensingAuthoritiesforgrantofapharmacylicence

    Anoriginallicenceorarenewedlicencetoselldrugsisvalidforaperiodoffiveyears

    Fordrugsstockedforsaleatmorethanoneplace,aseparatelicenceisrequired,inrespectofeachsuchplace

    Thepremisesofapharmacymustbeseparatedfromroomsforprivateuse

    Thepremisesneedtobe wellbuilt,dry,welllitandventilatedandofsufficientdimensions

    Goodsmustbeclearlyvisible

    Thearea

    of

    the

    section

    to

    be

    used

    as

    dispensing

    department

    must

    not

    be

    less

    than

    6square

    meters

    for

    one

    pharmacistworkingthereinwithadditional2squaremetersforeachadditionalpharmacist

    Guidelinesfor

    Premises

    Theheightofthepremisesmustbeatleast2.5meters

    Thefloorofthepharmacyisrequiredtobesmoothandwashable

    Guidelinesfor

    Furnitureand

    Drawers,glassesandothercontainersmustbeinapositiontobeclosedtightlytopreventtheentryofdust

    Everycontainershallbearalabelofappropriatesize,easilyreadablewithnames

    Apparatus rugs,

    c em ca s,

    an

    me c nes

    s a

    e

    ep

    naroom

    appropr a e

    o

    e rproper es

    an

    nsuc

    spec a

    containersthatwillpreventanydeteriorationintheirproperties

    General

    Provisions

    ApharmacymustbeoperatedunderthecontinuouspersonalsupervisionofaRegisteredPharmacistwhose

    nameisrequiredtobedisplayedinthepremises

    23PHARMACYRETAILMARKET INDIA.PPT

    A recor san registersnee to emaintaine inaccor ancewit t e awsin orce

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    24/35

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    25/35

    ApolloPharmacyleadstheoverallmarket

    Apolloleadsintheorganizedpharmaretailmarket

    withhighestnumberofoutlets

    CompetitionOverview Organized

    Pharmacy

    Distribution

    740Apollo Pharmacy

    Sectorhaswitnessedtheentryofnewplayers

    Almostallplayershaveexpansionplans

    Organizedpharmaretailchainsoperateinthree

    models: 112

    130

    350

    600MedPlus

    Himalaya

    Medicine Shoppe

    Religare Wellness

    Fullyownedstores

    Apolloprefersfullyownedmodel

    Franchisemodel

    MedicineShoppesoperatesinthismodel 35

    50

    92

    Guardian Lifecare

    LifeKen

    Trust Chemists

    Tulsi

    Combinationofownedandfranchisestores

    Guardianprefersacombinationalmodel

    Franchiseemodelhasenabledlossmakingstand

    alonestorestobeabsorbedbyorganizedretailers

    10

    12

    14

    25

    .

    Frank Ross

    Muthu Pharmacy

    NewU

    Dial for health

    RetailoutletsofplayerslikeHimalayasellonlyits

    products

    Leadingplayersaretargetingruralareasandare

    6

    6

    0 200 400 600 800

    Cure & Care

    Reliance WellnessNo. of Stores

    25PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    26/35

    MajorPlayers(1/7)

    Pharmacy Promoter NumberofStores BusinessDescription

    Apollo ApolloHospitals 740 Itispresentin17statesincludingAndaman&NicobarIslands Itsruralinitiativeincludesatieu withITCsechou als Chou al

    Sagar)andGodrejsAadhaartoprovidemedicinesinruralareas

    Itisplanningtoexpandusingthefranchiseroute

    Itis

    planning

    to

    meet

    atarget

    of

    1500

    stores

    by

    2010

    Cure&Care ManipalGroup 6 Itsstoresarepresentinmallsandneighbourhoodstreetswithcarpetsizeof7,000to8,000sqft

    IthastiedupwithAdityaBirlaGroupandJubilantRetailtoopen

    100outletsintheirmallsandstoresby2012

    ItisthefirstretailhealthcarecompanyinIndiatohavereceived

    theACHSI(AustralianCouncilonHealthcareStandards

    International)certification

    Besidesthepharmacy,itscentresprovidehealthcheckupsand

    consultancyservices

    It lans to invest INR 2 bn in the health wellness and beaut

    segmentinthenextthreeyears

    Itaimstoadd50centresby2011and100shopinshopby2010

    26PHARMACYRETAILMARKET INDIA.PPT

    Note:Thislistisnotexhaustive

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    27/35

    MajorPlayers(2/7)

    Pharmacy Promoter NumberofStores BusinessDescription

    Dialforhealth ZydusCadilla 10 IthasninestoresinMumbaiandoneinPune

    ,

    bloodpressureandbodyfatcontent

    Itis

    presently

    focusing

    on

    Mumbai

    for

    its

    retail

    operations

    Itsstoresareairconditionedandtheyoffervalueaddedservices

    likeautorefillfacilit andfreedeliver within3kmsfromthe

    pharmacy

    Financials:

    ZydusCadilla

    reported

    total

    sales

    of

    INR

    17.8

    bn

    and

    profit

    after

    taxofINR2.3bninFY200708

    FrankRoss Emami 25 Thesizeofeachpharmacyis350to600sqft

    Someofitspharmaciesarelocatedinhospitalsandsomearestandalonestores

    ItisplanningtoinvestINR980mninordertoexpandto100stores y2012

    Financials:

    EmamireportedtotalincomeofINR6bnandanetprofitofINR

    927.5mninFY200708

    27PHARMACYRETAILMARKET INDIA.PPT

    Note:Thislistisnotexhaustive

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    28/35

    MajorPlayers(3/7)

    Pharmacy Promoter Number

    of

    Stores BusinessDescription

    Guardian GuardianLifeCare

    110 IthasplannedinvestmentsofoverINR1bnforexpansion

    Itcurrentlyoperatesin15citiesinNorth,East&WestIndia

    Itis

    planning

    to

    meeting

    its

    target

    of

    250

    stores

    in

    2009

    and

    has

    earmarkedINR1bntowardsexpansion

    ma aya Company

    ss oress owcaseen rerangeo ma aya rugs, rom

    pharmaceutical,personalcaretobabycareandanimalhealthcare

    atcompetitiveprices

    Ithas

    150

    exclusive

    retail

    outlet

    formats

    (300

    sq

    ft),

    more

    than

    200 sho insho outlets 6070 s ft and an online sho in

    website

    ItisexpandingitsretailpresenceinIndiaandabroadbyadding

    300exclusivestores

    Lifetime

    92 Healthcare

    Pvt.Ltd

    ItplanstoaddstoresinMumbai,Pune,HyderabadandKochi

    InOctober2006,LifeKenacquiredPill&Powder,theoldestplayer

    inpharmacyretailinBangalore

    28PHARMACYRETAILMARKET INDIA.PPT

    Note:Thislistisnotexhaustive

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    29/35

    MajorPlayers(4/7)

    Pharmacy Promoter Number

    of

    Stores BusinessDescription

    Medicine MelroseTradingCompanyLtd

    130 ItistheIndianarmretailpharmacychain,MedicineShoppe

    International ownedb thedru tradin ma or CardinalHealth

    MelroseTradingCompanyisthemasterfranchiseethatrunsthe

    operation

    in

    India Alltheoutletsareaminimum400sqftinsize

    OutletsinseveralcitiesofMaharashtra Gu arat Goa Delhi Uttar

    Pradesh,WestBengal,AndhraPradeshandKarnataka

    ItfollowsthemodeloffranchiseestoresinIndia

    Itaimstoopenanother1,000storesby2010

    O tival 600 It o erates stores in Andhra Pradesh Gu arat Karnataka Tamil

    HealthSolutions

    Nadu,MaharashtraandRajasthan

    InAugust2008,itreceivedfundingofINR1.09bnfromNEA

    IndoUSVenturesandanunnamedfundfromWestAsiaand

    fundingofINR230mnfromiLabsinMarch2007

    Itplanstoexpandusingthefranchisebasedmodelfor75%ofits

    storesplannedinexpansionplans

    ItplanstoachieveaturnoverofINR3bnbynextfiscalandadd

    1,500moreoutletsby2010

    29PHARMACYRETAILMARKET INDIA.PPT

    Note:Thislistisnotexhaustive

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    30/35

    MajorPlayers(5/7)

    Pharmacy Promoter Number

    of

    Stores BusinessDescription

    MuthuPharmacy MuthuGroup 14 Itoperatesachainof14pharmacystoresinChennai

    items

    Itspharmacies

    also

    offer

    counselling

    and

    door

    delivery

    facilities

    to

    itscustomers

    , ,

    H&BStoresLtd

    Storesprovidebeauty,healthandwellnessrelatedproducts

    Itsoutlets

    stock

    over

    14,000

    international

    and

    domestic

    brands

    a art from Daburs own brands in beaut health and wellness

    Storesizerangesbetween8003,000sqft

    Itplanstoopenanother1215storesby2010

    Financials:

    Dabur re orted an total income of INR 3.17 bn and a net loss ofINR777 mninFY200809

    30PHARMACYRETAILMARKET INDIA.PPT

    Note:Thislistisnotexhaustive

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    31/35

    MajorPlayers(6/7)

    Pharmacy Promoter Number

    of

    Stores BusinessDescription

    Reliance RelianceRetail 6 Itsstoresoffer healthfoods,personalcare,healthcareandharmaceuticals roducts

    Itsstoresstocksover8,000products&offerdiscountsbetween5

    25

    %

    on

    select

    categories PresentinMumbai,HyderabadandBangalore

    It lanstoo en150storeswithaninvestmentoutla ofINR9bn

    in20082010

    IthastieupwithUKbased,AllianceBootsforawholesale

    business,andtooperatefrontendstoresthroughafranchise

    agreement

    Religare

    Wellness

    Fortis

    HealthWorld

    112 Itplanstorepositionitselfasahealth&wellnesscompanyofferingawiderarrayofservices

    In2008,it acquiredCRSHealth,aDelhibasedpharma&wellnessretailchain

    openingstoreinstoreformatsintheirstores

    Itisplanningtogrowtoa1,000storesandcover400citiesby2012

    31PHARMACYRETAILMARKET INDIA.PPT

    Note:Thislistisnotexhaustive

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    32/35

    MajorPlayers(7/7)

    Pharmacy Promoter Number

    of

    Stores BusinessDescription

    TrustChemists TrustChemists&Druggists

    50 Ithas40airconditionedoutletsinBangaloreand10outletsin

    ChennaiLtd

    Itisthesinglelargestretailchainoforganizedmedicalshopsin

    Karnataka HasatieupwithAxisBankforcobrandedcreditcard

    Ithasstoresinthreeformats:Standalonestores hos ital

    pharmaciesandconceptstores

    Tulsi FutureGroup 35 MostoftheTulsioutletsarelocatedinBigBazaar

    FutureGroup

    currently

    has

    over

    35

    Tulsi

    outlets

    across

    the

    countr

    98.4Degrees GlobalHealthline

    30 IthasstoresacrossDelhiandGurgaon

    Itstocksalargerangeofprescriptionmedicines,OTCdrugs,

    healthfoods,supplementsandbabycare,beautyandpersonal

    Thecompanyplanstogrowtoa300400storechainby2014

    32PHARMACYRETAILMARKET INDIA.PPT

    Note:Thislistisnotexhaustive

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    33/35

    Drivers&

    Challenges

    ren s

    GovernmentRegulations

    Competition

    KeyDevelopments

    33PHARMACYRETAILMARKET INDIA.PPT

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    34/35

    KeyDevelopments

    Date Development 13 May2009 GuardianPharmacyhasenteredintoanalliancewiththeKendriyaBhandarchainofcooperativeretail

    storesforopeningpharmacyretailoutletsinDelhiandtheNationalCapitalRegioninordertoprovide

    7Feb2009 Thefirst`JanAushadhi'shopinDelhi,wasinauguratedinKendriyaBhandaroutletinShastriBhavan,

    `JanAushadhi

    outlets

    will

    sell

    quality,

    unbranded

    generic

    medicines

    at

    affordable

    prices

    22Jan2009 TrustChemistsandDruggistshastiedupwiththeAdityaBirlagrouprunMoresupermarketstoset

    ups op ns ops ores n ore supermar e s n am a u, ecompany sp ann ng oes a s

    100storesinTNandKarnatakabyJuly2010anditplanstoinvestINR250mnforitsexpansion

    31 Dec 2008 FrankRoss,apharmacyretailchainoftheEmamigroup,isexpandinginEastIndiatoestablish100

    outletsacross

    India

    by

    2011

    2012

    at

    acost

    of

    INR

    980

    mn

    10 Nov2008 ReligareWellness,hasenteredintoanagreementwithRelianceRetailandLM365tosetupshopsin

    their storeswheretheylackpresence.Itplanstohaveaboutonefifthofitsstoresthroughsuchtie

    ups

    34PHARMACYRETAILMARKET INDIA.PPT

    h k f

  • 7/31/2019 Market Research India - Pharmacy Retail Market in India 2009

    35/35

    ThankyouforyourtimeForanupdatedreportoranycustomizedresearchrequirements,pleasecontact:

    GauravKumar

    EMail: [email protected];[email protected]

    NetscribesServices:

    Phone: +913340646214;+919830309715

    InvestmentResearch

    EnterpriseMarketResearch

    PatentResearch

    MarketMonitoring&Competitive

    Intelligence

    Sales&

    Prospect

    Intelligence

    SocialMediaMarketing

    MarcomSupportServices

    ContentManagement

    Services

    yn ca e ar e esearc s en ng e a on or ng

    BrandSurveillance

    oo ac ag ng erv ces

    Forfurtherdetails,visitusat:www.netscribes.com

    AboutNetscribesNetscribessupportstheorganicandinorganicgrowthobjectivesofglobalcorporationsthroughacombinationofEnterpriseMarket,Investment&PatentResearch,Market&SalesIntelligence,SocialMediaMonitoring&ManagementandCustomPublishingsolution.

    .however,Netscribes,Inc.orNetscribesisnotresponsibleforanylossordamagearisingfromuseofthisdocument.ThisdocumentisthesolepropertyofNetscribesandpriorpermissionisrequiredforguidelinesonreproduction.