MILESTONES

•  2004 -> BLOGS

•  2006 -> TWITTER

•  2008 -> FACEBOOK

•  2010 -> FOURSQUARE

•  2012 -> PINTEREST

Why is Pinteresting?

22k visitors from Romania in January

Why should I be Pinterested?

First Mover Advantage

•  Separates from competition

•  Emotional

•  Aspirational

Brand Recognition

•  New product launch

•  Brand video how-tos

Drive Traffic to Your Website

•  Online catalog

•  Exclusive offerings

Research

•  Pins from visitors

•  Test options

•  Influencer research

Pin to Win

•  Ask people to pin your stuff in a

dedicated board

•  Ask people to repin your stuff

•  Ask people to pin their stuff

Pinterest.com/manafu