Magazines GO social

17-03-2011 Vereniging Bladwijzer

About me

Sanne Eva Walvisch ©1978, #023

Currently founding Mobylizr

Projects: Layar | Margriet | Libelle | Viva | Grazia

Concept & strategy: Viva.nl | Flaironline.nl | Shopgids.nl

Mobilista | Digitalista | Medianatic | Socialitic

Today: Mobile is rising

Today:Social is rising

Tomorrow

a day made of glass

Social is not about this

or this...

It’s about PEOPLE

flickr.com/photos/noppyfoto

location...

...context

...and timing

It comes with new devices

It asks for sharing

...content

It’s online gone offline

Nick Cannon alters reality

It’s about engaging with costumers

Why?

• Your readers, your social capital

• Build a strong 24/7 connection

• Amaze, engage, involve and cocreate

• Be there or be square

• Become future proof

How

Build relationships the old-fashioned way

• Listen

• Flirt

• Take care

• Spoil

• Seduce

• Engage

Now: Go and make

babies