magazine planning slides

Upload: geetagohil

Post on 04-Apr-2018

223 views

Category:

Documents


0 download

TRANSCRIPT

  • 7/30/2019 Magazine Planning Slides

    1/15

    Click to edit Master subtitle style

    12/6/12

    roposalIn This Unit of coursework, I have been told to produce a Film or a Fashion Magazine, which

    will be aimed for specific audience

    , which would also be sold in shops. I am going to becreating a Film Magazine, as I got to choose between film or fashion magazine. Mymagazine is going to be aimed at girl and boys aged 15-25. My Film Magazine is aimed at

    this audience, as the film I will be promoting is going to be an action comedy movie. I chosethis genre as I watch action movies myself and thought this genre would be interesting anddifferent from everyone else.

    The target audience for my magazine, is mainly any gender aged 13-25. As girls and boysare interested in current popular movies (Action, Horror, Romantic Comedy). They would bethe perfect target audience, as they are up to date with films, and sometimes on regularbasis they watch movies. This age range is the perfect target audience, the most popular

    activity they do when they are out with friends is to watch a movie. My magazine willfeature different genres of movies, and other topics, which aimed at both female and malereaders. The social class for my target audience is Class A-C1 . As my readers will bestudents, or workers, not unskilled employers.

    I will be researching different magazines that are quiet similar to mine. Ive researchedmany magazines, including Total Film, Empire and Premiere. These magazines are film

    based, which some certain features will help me with my own creation of a film magazine. Ineed to consider about the colour, titles, price and how the sell lines will attract my targetaudience to read the magazine.

    My Magazine will have one main images featured on the front page, which will feature oneof my film I thought will be the main sell line. The Masthead will be on the top, in big boldfont, so it can get the audiences attention, with a variety of sell lines on each side of thefront cover. My magazine will be a monthly magazine as other film magazines are issued

    monthly. The Price of my magazine, will not be too high, and not too low, it will be anaverage price.

  • 7/30/2019 Magazine Planning Slides

    2/15

    12/6/12

    KEY CONCEPTSRESEARCHCodes andConventionsFilm magazines are mainly a monthly issues, mainly dedicated to one specific genre or maybetargeted at certain target audience. With each issue with having special features of one specificmovie which was recently released in cinemas or is going to be release. In each monthly issue,there will every features that will build to make an magazine. The Conventions for a magazineare; Masthead (the main title of the magazine), sell lines which would make the reader want toknow what the magazine has in store for the reader, the price and date the date will bemonthly (mainly the month, as its a monthly issue) and the price for how the magazine will be.The Barcode, A Main Image which will draw the attention of the reader, by them looking at whois on the front cover. The main image will be part of the exclusive or special feature of eachissue. There will also be interviews and articles on different topics and interviews of celebrities.The front cover is the main part of a magazine, as it draws the target audiences attentions, and

    this makes them buy the magazine and read what in the magazine, due to the sell lines beingeye catchy. Film Magazine usually has an image from the film that is featured in the magazine.The image is mainly big and stands out of the page, its often a well known actor/actress. Thecontents page is where the reader can find out what is featured in the magazine, as well asarticles. The adverts which are in the magazine are mostly related to the genre of what themagazine is. If its a film magazine, then there will be advertisements on films which have beenrecently released on DVD/Bluray/Triple Play.

    AudienceMany people read magazine mainly in their free time. There are different magazine aimed at

    different audiences. Some are aimed at only one gender, whereas some magazines are aimed atboth genders. Film Magazines are mostly read by male audience, only few females would read

    film magazines, however due to the genre of the magazine or what type of film is featured in themagazine, effects on which gender reads the most. For example, If it was a action movie aboutsuperhero(e.g X-Men) on the front cover then male audience would read it, as there eye musthave seen the front cover and may have decided to read it, whereas if there was a well knownactor or romantic movie on the front cover with girly colours then female audience would bedrawn attention to the magazine due to the movie featured inside it or the people who arementioned in the magazine. Men would read film, music, sport and fitness magazine, on theother hand women would read gossip, fitness and fashion magazine and younger audiences, such

    as teenage and younger girls would be interested in reading in latest gossip about pop musicand TV shows, and teenage and younger boys would be interested in comic, cartoon, car

  • 7/30/2019 Magazine Planning Slides

    3/15

    12/6/12

    RESEARCH 2 RepresentationEach magazine represents i

    tself, using its Style, Colour Scheme andImages etc. This is mainly called the mode of address. Eachmagazines mode of address varies according to the target audience.

    Magazines are often aimed at male or women readers. Therepresentation of the gender is the key thing when selling magazines.

    There are a variety of different magazines aimed at different genderat different ages. There are Film, Fashion, Music, Comic, etc types ofmagazine. Film Magazines are mainly aimed at both genders, butmostly aimed at people who are really into films, and want to read

    articles and reviews of a specific film. A Fashion magazine is generallyaimed at young women and teenage girls. The front cover is mainlygirly and bright, to attract the teenage girls due to the colour scheme.

    You are expected to see models stereotypical tall, skinny, perfect hairand make up. Female readers buy fashion magazine to get tips onwhat to wear when going out etc.

  • 7/30/2019 Magazine Planning Slides

    4/15

  • 7/30/2019 Magazine Planning Slides

    5/15

    Click to edit Master subtitle style

    12/6/12

    The MastheadThe Masthead is a main titleof the magazine in thismagazine the masthead is

    Total Film. Its in a bigsimple white font, whichimmediately gets the

    The Main Sell LineThe Main Sell Line, is the maintitle of the issue, it is usuallybigger and brighter thanmasthead of the issue. In thismagazine, the main sell line isThe Hunger Games which isnot bigger than the masthead,

    but is the same colour, so itstands out from everything andfrom the background. Whiteconnotates Pureness, Innocent,and Truth. The film itself hashonesty, and innocence, whichis maybe why they have themain sell line in white.

    Other ImagesThere are many other imagesin this issue, which means thefront cover is not fully

    dedicated to the film TheHunger Games. The plugshave images from other movie,like The Avengers & TheDark Knight Rises andPrometheus. They are writtenunderneath the image so thatthe reader can be informedwhat movie it is. There are

    other images, which tells usthat in the issue, thereinformation about othermovies and gossip in themovie industry. Thebackground is a image of afire, which connotates danger,action. It also builds a tensedatmosphere.

    Sell LinesSells Line are the extrawriting on the front cover of amagazine, they usually tellthe reader whats inside themagazine they can read,instead of the main sell line.

    The sells lines are frequently

    in capital letters, so it cangrab the reader attention. Inthis magazine the sell linesare completely different tothe main sell line The HungerGames. The Sell lines have ared banner with somethingwritten on it for exampleEXCLUSIVE! Or THE WHOLE

    STORY! this shows that thesell lines are very importantas well as the main sell line.

    BarcodesBarcodes are mostly placed inthe front of the magazine orthe back. In this magazine, thebarcode is on the front.Barcodes are shown in every

    Date/Issue/PriceOn Magazines the price, issuenumber and the date are on thefront cover of the magazine, nearthe barcode, or underneath themasthead. In this magazine theissue and date is writtenunderneath the masthead, it's smallbut its in a place where it can be

    visible for the reader to see. ThePrice is not written on the magazine,as the magazine has been aroundfor a long time, so people will knowhow much the price is also, thetarget audience doesnt really pay

    attention to the price, they onlycare about the magazine and what'son it.

    Main ImageThe main image is on the front cover of themagazine. Every magazine has a image whichsuits with the main sell like. On this magazine, themain sell line is The Hunger Games and the mainimage, is of a girl, but instantly we know the girl isfrom hunger games, as she is the main imagealongside the main sell line. The image on the

    front cover, is a mid-shot. Her facial expressionsare dull but they show nervousness tensed. Shelooks very focused. She is directly looking at thecamera, which means the image is looking at thereader, which makes the reader want to buy themagazine.

    CompetitionsThere are not any competitions in this front cover,but however there are sell lines, which makes thereader want to know the latest movie. THE 10BIGGEST BLOCKBUSTERS YOU NEED TO SEE is an

    example, which makes the reader want to read onabout it, and see which movies they need to see as

    CO S G

  • 7/30/2019 Magazine Planning Slides

    6/15

    12/6/12

    CONTENTS PAGEANALYSIS

    Date and Issue NumberThe date and the issuenumber of the magazine isshown on the front cover andalso on the contents page.

    The Issue Number is in a big

    font as it would get thereaders attentions.

    RegularsThere is always a regular section in thecontents page. This is where all the regularfeatures in the magazine. This makes it

    easier for the readers that often read themagazine and may be interested in one

    FeaturesThe Features sectionhas all the articlesthe reader maywant to read. Thisagain navigate the

    reader on what theywant to read. Withthe features list onthe side, there areimages to supportthe list, and there isextra text written at

    the bottom for thereader to get asneak peak on whatthey would readabout. The imagessupport the list, tonavigate the readermuch more easier,

    and makes the pagelook more vibrantinstead of tons oftext on a doublecontents p

    agemaking it look dull,and putting off thereader to read the

    magazine.

    SubheadingsSubheadings areused to highlightthe key features inthe magazine as

    well as telling thereader which partof the ma azine is

    Text/Colour SchemeIn this page, the text is small,mainly a size 11 and maybe asans font, mainly being black andwhite, grey and blue, they are allsimple colours, as they need tomake the images stand out more

    to get the readers attention. Thetitles and subheadings are in bold

    Cover FeatureThe Cover Feature is the mainfeature in the contents page, itusually stands out of the page,and its usually a picture, whichis big and get the readers

    attention on their first look. Article PreviewThe Article Previewis the images onthis page, it usuallyhas a image and acaption to supportit with the pagenumber, this is an

    article feature.Its a sneak peakfor the reader,which makes themcontinue to readon. The Preview isalso there so thatthe reader has thechoice to read it

    whether or not, byreading the articlepreview on thispage.

    DOUBLE PAGE SPREAD

  • 7/30/2019 Magazine Planning Slides

    7/15

    12/6/12

    Main ImageThe Main image is big andoutstanding it could be theonly image on the page. TheMain Image is a shot of themain characters in the moviewhich is in cinemas. Which I

    can tell from the title of thepage. The Image is thecentre of the attention onthis page. Without the Imagethe reader wouldnt knowwhat they are reading about,and it would put of thereader to read.

    DOUBLE PAGE SPREADANALYSIS

    21 Jump StreetThe subheading is 21 Jump Street as the whole double page spreadis based on a recent released action comedy movie. They have awhole double page spread as they want readers of the magazine toread the interview/review and if theyve enjoyed reading it, then thereis a possibilities of the reader to maybe go and watch the movie. Its

    another way of Promoting upcoming movies. There is mainly a articleabout the film or an interview of the an actor/actress or a director or

    Pull QuoteThere isalways a quote

    taken from thearticle, a quotewhich meanssomething orwill make thereadershocked orexcited. They

    are usually bigand bold withquote marks.

    TextThe text is written in

    columns, which makes thepage much more neater,and easier to read. Thefont is roughly about size10-12, and in a simplefont.Interview/ArticlesIn the double page spread,there is mainly a article or

    interview for the moviewhich is supported with abig image of a movie.

    There is no interviewfeatured in this because, ifthere was then therewould be questions in boldwhich would stand out of

    the page. The answerswould normally be in a

    Colour SchemeThe colour scheme in this page, is blue, white, black, and yellow. Itsquite simple. The colours have this reflection on moods and emotions,blue connotates blue calmness and loyalty, whereas black connotatespower, elegance and death. Black is a mysterious colour it can also be

    a symbol of grief.

  • 7/30/2019 Magazine Planning Slides

    8/15

    12/6/12

    MOODBOARDBy GeetaGohil

  • 7/30/2019 Magazine Planning Slides

    9/15

    12/6/12 CONTACT

  • 7/30/2019 Magazine Planning Slides

    10/15

  • 7/30/2019 Magazine Planning Slides

    11/15

    12/6/12

    MastheadTitleIdeas

    Lights,Camera,Action

    Bo

    omScene

    TeenWatch

    Snap, Click,Watch

    Golden

    Stu

    dio

    Backstage

    Sizzle

    3,2,1

    Countdown

    OMG!

    FONTS

    Film-Tastic!

    Feature!

    A-List

  • 7/30/2019 Magazine Planning Slides

    12/15

    12/6/12

    Draft Article:So, What is Angel Vs Devil?Angel Vs Devil is a superhero movie and an Angel and a Devil. The Devil is trying to take over the world with the help by Rob, an InnocentBusiness man who works in LA who got hypnotized by the Devil. The Angel finds out and it set to save the world like every heroine does. There is more to

    it, when you watch the movie. Loads of amazing scenes were made with lots off effort. Angel has a personal spy on loose as well to find out what theDevil is up to, where and When. With the help of her the Angel is been getting stronger and closer to defeating the Devil.

    What did you think of Angel Vs Devil when you first heard about the plot of the movie?When I first read the script, I thought to myself this movie is going to be a hit. The Scenes with shooting and explosions I thought to myself was amazing.,

    and the story is just original, and I just got into my character who was this fierce devil but also a nice kind angel. When I heard I was going to work

    with Chris Hemsworth I thought I was dreaming, so I told my PA to slap me, to see if it was reality. It was a funny but one of my most embarrassingmoments ever, as he was in front of me as well as the director, Michael Bay, but then again I loved that moment so much.

    Did you get on well with your co-stars Sophie McElroy and Chris Hemsworth your Devil and Angel?I got on with her, very well, as Ive known her for more than 7 years. Weve been school together, we are very close that I know her life and she knows my

    life upside down, inside out.

    How did it feel to win a Oscar for Best Actress for your previous movie Fire Away?It felt amazing, its my 4th Oscar Award, and I cant express how happy I was. It was amazing, being an Oscar Winner made me feel like there is hope for

    everyone. I followed my dreams and without the support from my family and friends, Ive wouldnt have been here in the first place. I felt honouredalready to be nominated alongside, Jennifer Lawrence, Dakota Fanning, Kristen Stewart, Kate Winslet, Rooney Mara but I never knew that I wouldbeat them and win the Award. The character Sophie Hudson in Fire Away, had the same personality as mine, so I could easily link my personality to

    hers.

    Where you see yourself in 4 years?Hmmm I see myself getting older, I want be to be forever young! I want to take a break from Hollywood and start being involved in the music industry

    hopefully. I think I will be a busy woman, as I've got another movie contract with J.J Abrams. Im going to be shooting the next sequel for Race. Aspublic demanded for a second movie.

    If you were involved in the Music Industry, who would you collaborate with and why?hmmmmm.. Well as I like to MAKE music instead of sing, I would rather make music for big artists like Rihanna, Chris Brown, Adele and Jessie J. I would

    go for upbeat, clubby songs, but it depends on my mood, If Im really childish, I would create some funny music, but if Im in a sad, confused mood, Iwould write ballads and create slow music to match it, but as Im always outgoing and crazy, clubby songs are perfect and easy to make.

    So this is your 5th action movie, right? how does it feel to be the queen of the action movies?Well, in real life Im kind of violent. When I was in high school, I used to hit like everyone (well not everyone, mainly boys, as they were silly).Being in my 5th action movie, did actually made me feel like the queen of action movies. Im was much more confident with it, and doing all thosescenes of falling down, jumping out of my car and etc.. It was painful (at times) but so fun, as I am that kind of girl that would do it.

    Did you have a stunt double to do the main stunts?No, I didnt have anyone being my stunt double. I did all the main stunts and to be honest, it as amazing, I never experienced anything like that.

    So Who inspired you in getting you into the Film industry?Many actresses inspired me a lot to get to where i am right now, with what they have gone through in their life, seems so similar to my life and what i

    have gone through. I never had the confidence when I was small to talk in front of people and act, i thought staring in a movie would be great butthe last thing i would do in the list . Sandra Bullock, Angelina Jole, and Emma Watson are few of the people in my inspiring celebrities on my list.

  • 7/30/2019 Magazine Planning Slides

    13/15

    12/6/12

    Contents Page L ines1. Exclusive Interview with the one of the Bad Boys, Will

    Smith, and the Queen on Rom Coms.1. Get all the gossip from the set of This Means War.2. Find out whats in fashion this season with Jennifer

    Lawrence.3. The Hunger Games

    (Youve read the book, youve seen the movie, but now you

    can exclusively find out what happened behind the camera,which filming.)

    4. Woman In Black The Critics reviews5. The World Premiere of Safe House

    (get exclusive interviews from the world premiere of SafeHouse from LA)

    6. Angel Vs Devil(find out everything about an upcoming movie called AngelVs Devil starring Jessica Jinadasa and Zac Efron, with anexclusive interview with the one and only Jessica Jinadasa

    7. What cars are used in action movies?8. Enter and Win a trip with 2 friends to New York.

    (Have the time of your lives for 2 days with a freephotoshoot with a makeover by a top make-up artist)

    9. The Other side of Hollywood(What has Hollywood's friend bollywood been up to.)

    10. Hit vs. Flop(find out which films in 2011, were commercially successfuland which films were a big flop)

    11. The Top 5 Earning Directors12. Twilight vs. Harry Potter

    (We let you people choose what your favourite is outof Twilight vs. Harry Potter, can the boy who lived beatthe love triangle.)

    13. Race is back for the 2nd time!(Youve loved Race , which was a commercial success,double the action this time, exclusive interview with thelead roles of the movie

    14. Exclusive picture from the academy awards,and find out what the fashion police has been

    Sell Lines1. New Action

    Angel Vs. Devil, which one willJessica listen to.

    2. Win 4 tickets to a free screeningof Twilight: Breaking Dawn Part2.

    3. Exclusive: Find out what WillSmith said about his time whenfilming Bad Boys 1&2.

    4.

    Top 10 Movies to Watch thisMonth5. Get the brand new (magazine

    name) app on youriPod/iPhone/iPad and Blackberry.

    6. Exclusive Pictures from the

    Academy Awards.7. The Kardashians to make a filmof themselves?

    8. Twilight vs. Harry Potter

    DESIGN

  • 7/30/2019 Magazine Planning Slides

    14/15

    12/6/12

    DESIGNSKETCHES

    TARGET

  • 7/30/2019 Magazine Planning Slides

    15/15

    12/6/12

    TARGETAUDIENCEThe target audience I have chosen for my magazine is Male and Female aged , who areinterested in action movie, full of explosions and violent scenes. Male and Female aged13-25. As both of the gender are interested in popular movies. This is the perfect targetAudience. On regular basis, they watch upcoming movies, which means they will visitthe cinemas regularly and buy DVDs. Ive chosen this age range, as my target audience

    as the statistics show that teenagers and people in their early 20s are the people thatmostly go to cinemas.The social class for my target audience will be aimed at mainly at class C-E. The targetaudience will mainly be students or employed. My Magazine wont have too much textfor the reader to read which means that the reader will read and understand the issue ofthe magazine, as few readers can get put off with a lot of language in one page.My Magazine is aimed at audience that into the mainstreamers/ conformistspsychographic category because it will feature interviews and reviews of recent andpopular movie that people will enjoy reading.

    My magazine will have to appeal to the target audience due to the genre of themagazines. The idea of having a different genre to everyone else is good, as my workwill be unique and individual. I thought of doing a Film Magazine as I'm into films and nofashion, but fashion magazine was another choice I couldve done for my magazine. TheIdea of having different genres of movie featuring in my magazine is good as it willappeal not only my target audience but other audiences who maybe be interested inwhat is featured in the magazine.With not only movies articles and reviews in the magazine, but lists of top movies towatch for the audience as well as competitions and information about other movie fromdifferent cultures e.g (Bollywood). My Magazine will be made for my target audience to

    read whats happening in the film industry, as well as them taking a break.