low overhead transmission filter and fluid service …our importtransmission service marketing kit...

2
Filters shown for illustration purposes only. Par t No. Qty . Description B-121 1 Toyota A131/132L, A140E,L — 1986-01 FWD cars Geo Prizm MX-1, MB-3 — 1989-02 FWD cars B-151 1 Nissan/Infiniti Jatco RE4F04A/V — 1993-06 FWD cars Ford 4F20E — 1993-02 FWD Mini Van B-183 1 Toyota A541E — 1994-04 FWD cars B-189 1 Ford 4F27E — 2000-07 FWD cars Mazda 4F27E — 1999-07 FWD cars B-213 1 Toyota U140E/F, U240E, U241E — 2001-08 FWD cars B-222 1 Toyota A245E, A246E — 2003-07 FWD cars Pontiac A246E — 2003-08 FWD cars Included FREE of CHARGE: (2) Full Color Posters – Bronze/Silver: Pan Drop Service – Bronze/Silver/Gold: Flush Machine Service A-204 (25) Service Reminder Stickers (50) Consumer Brochures* and Dispenser Every purchaser is signed up for the Service, direct emails of technical and product information from ATP (1) AT-209 Transmission Flush & Conditioner (1) Laminated 8 1 /2˝ x 11˝ Version of the Automatic Transmission Service Posters (two-sided) *Refills available as part no. A-203 - 50 per package TECH Direct ® TECH Domestic Coverage (Part # A109) Import Coverage (Part # A110) Interior Ventilation Filters Transmission Fluid & Filter Service Using ATP Professional Auto Parts Transmission Filter Kit Assortments Domestic & Import Coverage (Part# A-511) Complete the reverse side to register for the M ATP June, July & August Rebate Special MAINTENANCE MEANS MONEY for Your Shop 3 Filter Poster and Filters A-511 Start Up Package DOMESTIC/IMPORT COVERAGE No. A-511 Contains These Premium Filters: (1) FA-5 (1) GA-1 (1) GA-3 (1) GA-4 (1) HA-5 (1) RA-3 These Merchandising Items are FREE of Charge! You pay for only the filters. (1) Clean/Dirty Filter Counter Display (2) Full Color 18˝ x 26˝ Posters (50) Full Color Handouts with Holder (50) $5.00 Rebate Coupons (25) Reminder Stickers indicating when filter should be serviced next and which ATP filter to use. Par t No. Qty . Description B-102 1 Chrysler A604 — 1989-10 FWD cars B-126 1 GM 4L60-E — 1993-05 RWD cars and trucks B-144 1 Ford AOD-E — 1994-10 RWD cars and trucks B-161 1 GM 4T60-E/4T65-E — 1991-09 FWD cars B-165 1 GM 4L60-E — 1998-10 RWD cars and trucks B-175 1 Chrysler A500, A518, 42RE, 44RE, 46RE, 47RE, 48RE, 68RE — 1998-09 RWD trucks Included FREE of CHARGE: (2) Full Color Posters – Bronze/Silver: Pan Drop Service – Bronze/Silver/Gold: Flush Machine Service A-204 (25) Service Reminder Stickers (50) Consumer Brochures* and Dispenser Every purchaser is signed up for the Service, direct emails of technical and product information from ATP (1) AT-209 Transmission Flush & Conditioner (1) Laminated 8 1 / 2˝ x 11˝ Version of the Automatic Transmission Service Posters (two-sided) A full-color bay banner (English or Spanish) is available. Simply check off your choice and return the A-109 reply card. *Refills available as part no. A-203 – 50 per package TECH Direct ® TECH

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Page 1: Low Overhead Transmission Filter and Fluid Service …Our ImportTransmission Service Marketing Kit No.A-110 includes everything you need to promote this profitable service to customers

Our Import Transmission Service Marketing Kit No. A-110includes everything you need to promote this profitableservice to customers and passing traffic. All it takes to get started is a little bit of display space and an inexpensive investment in ATP filter kits.

The ATP Transmission Marketing Kit contains anassortment of filter kits for most popular TOYOTA, NISSAN and MAZDA vehicles — helping minimize yourinventory requirements. Informative consumer literatureexplains why transmission filter and fluid should bechanged...boosting service frequency and profits!

A handy dispenser keeps your literature display neatand readily accessible on counters, cash registers, orwaiting room walls.

The Kit also includes impactful, full color posters to helpeducate your customers on the need for filter and fluidservice. In addition, Service Reminder Stickers areincluded. A full-color Bay Banner (English or Spanish) is available. Simply check-off your choice and returnthe A-110 Reply Card.

NEWKIT!NEWKIT!

Import VehicleMarketing Kit A-110Import VehicleMarketing Kit A-110

Traffic-Building Merchandising Items BoostTransmission Service Requests

Low Overhead Transmission Filter and Fluid Service

Part No. Qty. DescriptionB-121 1 Toyota A131/132L, A140E,L — 1986-01 FWD cars

Geo Prizm MX-1, MB-3 — 1989-02 FWD carsB-151 1 Nissan/Infiniti Jatco RE4F04A/V —

1993-06 FWD cars Ford 4F20E — 1993-02 FWD Mini Van

B-183 1 Toyota A541E — 1994-04 FWD carsB-189 1 Ford 4F27E — 2000-07 FWD cars

Mazda 4F27E — 1999-07 FWD carsB-213 1 Toyota U140E/F, U240E, U241E —

2001-08 FWD cars B-222 1 Toyota A245E, A246E — 2003-07 FWD cars

Pontiac A246E — 2003-08 FWD cars

Included FREE of CHARGE:— (2) Full Color Posters

– Bronze/Silver: Pan Drop Service– Bronze/Silver/Gold: Flush Machine Service

— A-204 (25) Service Reminder Stickers— (50) Consumer Brochures* and Dispenser— Every purchaser is signed up for the

Service, direct emails of technical and product informationfrom ATP

— (1) AT-209 Transmission Flush & Conditioner— (1) Laminated 8 1⁄2˝ x 11˝ Version of the Automatic

Transmission Service Posters (two-sided)*Refills available as part no. A-203 - 50 per package

TECHDirect ®TECH

Filters shown for illustration purposes only.

1300 W. Pratt Boulevard � Elk Grove Village, IL 60007-5711Phone: 1-847-967-6790 � Fax: 1-847- 967-8686 www.atp-inc.com

The Value Is In The Brand!The Value Is In The Brand!

Our Import Transmission Service Marketing Kit No. A-110includes everything you need to promote this profitableservice to customers and passing traffic. All it takes to get started is a little bit of display space and an inexpensive investment in ATP filter kits.

The ATP Transmission Marketing Kit contains anassortment of filter kits for most popular TOYOTA, NISSAN and MAZDA vehicles — helping minimize yourinventory requirements. Informative consumer literatureexplains why transmission filter and fluid should bechanged...boosting service frequency and profits!

A handy dispenser keeps your literature display neatand readily accessible on counters, cash registers, orwaiting room walls.

The Kit also includes impactful, full color posters to helpeducate your customers on the need for filter and fluidservice. In addition, Service Reminder Stickers areincluded. A full-color Bay Banner (English or Spanish) is available. Simply check-off your choice and returnthe A-110 Reply Card.

NEWKIT!NEWKIT!

Import VehicleMarketing Kit A-110Import VehicleMarketing Kit A-110

Traffic-Building Merchandising Items BoostTransmission Service Requests

Low Overhead Transmission Filter and Fluid Service

Part No. Qty. DescriptionB-121 1 Toyota A131/132L, A140E,L — 1986-01 FWD cars

Geo Prizm MX-1, MB-3 — 1989-02 FWD carsB-151 1 Nissan/Infiniti Jatco RE4F04A/V —

1993-06 FWD cars Ford 4F20E — 1993-02 FWD Mini Van

B-183 1 Toyota A541E — 1994-04 FWD carsB-189 1 Ford 4F27E — 2000-07 FWD cars

Mazda 4F27E — 1999-07 FWD carsB-213 1 Toyota U140E/F, U240E, U241E —

2001-08 FWD cars B-222 1 Toyota A245E, A246E — 2003-07 FWD cars

Pontiac A246E — 2003-08 FWD cars

Included FREE of CHARGE:— (2) Full Color Posters

– Bronze/Silver: Pan Drop Service– Bronze/Silver/Gold: Flush Machine Service

— A-204 (25) Service Reminder Stickers— (50) Consumer Brochures* and Dispenser— Every purchaser is signed up for the

Service, direct emails of technical and product informationfrom ATP

— (1) AT-209 Transmission Flush & Conditioner— (1) Laminated 8 1⁄2˝ x 11˝ Version of the Automatic

Transmission Service Posters (two-sided)*Refills available as part no. A-203 - 50 per package

TECHDirect ®TECH

Filters shown for illustration purposes only.

1300 W. Pratt Boulevard � Elk Grove Village, IL 60007-5711Phone: 1-847-967-6790 � Fax: 1-847- 967-8686 www.atp-inc.com

The Value Is In The Brand!The Value Is In The Brand!

Domestic Coverage (Part # A109)

Import Coverage (Part # A110)

Interior Ventilation Filters

Transmission Fluid & Filter Service Using ATP Professional Auto Parts

Transmission Filter Kit Assortments

Domestic & Import Coverage (Part# A-511)

Complete the reverse side to register for the M ATP June, July & August Rebate Special

MAINTENANCE MEANS MONEY for Your Shop$=M3

3

How To Sell…� Value Line — Lower Cost Alternative

� Up Sell — From the Value Line to the Premium Line— Better for Consumer — Higher Ticket (more profit $)— $5.00 Rebate to the Consumer

� Value Line Box Upgrade Label

� A-511 Start Up Package — DOMESTIC/IMPORT COVERAGE

No. A-511 Contains These Premium Filters:(1) FA-5 (1) GA-1 (1) GA-3 (1) GA-4 (1) HA-5 (1) RA-3

These Merchandising Items are FREE of Charge! You pay for only the filters.(1) Clean/Dirty Filter Counter Display(2) Full Color 18˝x 26˝ Posters(50) Full Color Handouts with Holder(50) $5.00 Rebate Coupons(25) Reminder Stickers indicating when filter should be serviced next and which ATP filter to use.

� A-512 Start Up Package — IMPORTS ONLY

No. A-512 Contains These Premium Filters:(1) HA-1 (1) HA-4 (1) HA-5 (1) RA-3 (1) RA-5 (1) RA-7

These Merchandising Items are FREE of Charge! You pay for only the filters.(1) Clean/Dirty Filter Counter Display(2) Full Color 18˝x 26˝ Posters(50) Full Color Handouts with Holder(50) $5.00 Rebate Coupons(25) Reminder Stickers indicating when filter should be serviced next

and which ATP filter to use.

Reminder Stickersindicating when filter should be serviced next andwhich ATP filter touse. Reorder ATPPart No. A-209.

JOBBER & INSTALLER INFO

Premium Filter Poster

Consumer Handout

Premium Filter $5.00 Consumer Rebate

Coupon

Filter Poster and Filters

ReminderSticker

Clean/Dirty Filter Counter Display

How To Sell…� Value Line — Lower Cost Alternative

� Up Sell — From the Value Line to the Premium Line— Better for Consumer — Higher Ticket (more profit $)— $5.00 Rebate to the Consumer

� Value Line Box Upgrade Label

� A-511 Start Up Package — DOMESTIC/IMPORT COVERAGE

No. A-511 Contains These Premium Filters:(1) FA-5 (1) GA-1 (1) GA-3 (1) GA-4 (1) HA-5 (1) RA-3

These Merchandising Items are FREE of Charge! You pay for only the filters.(1) Clean/Dirty Filter Counter Display(2) Full Color 18˝x 26˝ Posters(50) Full Color Handouts with Holder(50) $5.00 Rebate Coupons(25) Reminder Stickers indicating when filter should be serviced next and which ATP filter to use.

� A-512 Start Up Package — IMPORTS ONLY

No. A-512 Contains These Premium Filters:(1) HA-1 (1) HA-4 (1) HA-5 (1) RA-3 (1) RA-5 (1) RA-7

These Merchandising Items are FREE of Charge! You pay for only the filters.(1) Clean/Dirty Filter Counter Display(2) Full Color 18˝x 26˝ Posters(50) Full Color Handouts with Holder(50) $5.00 Rebate Coupons(25) Reminder Stickers indicating when filter should be serviced next

and which ATP filter to use.

Reminder Stickersindicating when filter should be serviced next andwhich ATP filter touse. Reorder ATPPart No. A-209.

JOBBER & INSTALLER INFO

Premium Filter Poster

Consumer Handout

Premium Filter $5.00 Consumer Rebate

Coupon

Filter Poster and Filters

ReminderSticker

Clean/Dirty Filter Counter Display

7

Turn Big ProfitsTurn Big Profits With Marketing Kit A-109

Part No. Qty. DescriptionB-102 1 Chrysler A604 —

1989-10 FWD carsB-126 1 GM 4L60-E —

1993-05 RWD cars and trucks

B-144 1 Ford AOD-E — 1994-10 RWD cars and trucks

B-161 1 GM 4T60-E/4T65-E —1991-09 FWD cars

B-165 1 GM 4L60-E — 1998-10RWD cars and trucks

B-175 1 Chrysler A500, A518,42RE, 44RE, 46RE,47RE, 48RE, 68RE — 1998-09 RWD trucks

Included FREE of CHARGE:— (2) Full Color Posters

– Bronze/Silver: Pan Drop Service– Bronze/Silver/Gold: Flush Machine

Service— A-204 (25) Service Reminder Stickers— (50) Consumer Brochures* and

Dispenser— Every purchaser is signed up for the

Service, directemails of technical and productinformation from ATP

— (1) AT-209 Transmission Flush &Conditioner

— (1) Laminated 81⁄2˝ x 11˝ Version ofthe Automatic Transmission ServicePosters (two-sided)

— A full-color bay banner (English orSpanish) is available. Simply checkoff your choice and return the A-109 reply card.

*Refills available as part no. A-203 – 50 per package

TECHDirect ®TECH

(1) AT-209 Flush and Conditioner — Safely Removes Varnish Deposits & Sludge— Conditions Seals to Improve Service Life

FREE!FREE!

Part No. Qty. DescriptionB-121 1 Toyota A131/132L, A140E,L — 1986-01 FWD cars

Geo Prizm MX-1, MB-3 — 1989-02 FWD carsB-151 1 Nissan/Infiniti Jatco RE4F04A/V — 1993-06 FWD cars

Ford 4F20E — 1993-02 FWD Mini VanB-183 1 Toyota A541E — 1994-04 FWD carsB-189 1 Ford 4F27E — 2000-10 FWD cars

Mazda 4F27E — 1999-10 FWD carsB-213 1 Toyota U140E/F, U240E, U241E — 2001-10 FWD cars B-222 1 Toyota A245E, A246E — 2003-08 FWD cars

Pontiac A246E — 2003-08 FWD cars

Included FREE of CHARGE:— (2) Full Color Posters

– Bronze/Silver: Pan Drop Service– Bronze/Silver/Gold: Flush Machine Service

— A-204 (25) Service Reminder Stickers— (50) Consumer Brochures* and Dispenser— Every purchaser is signed up for the Service,

direct emails of technical and product information from ATP— (1) AT-209 Transmission Flush & Conditioner— (1) Laminated 81⁄2˝ x 11˝ Version of the Automatic Transmission

Service Posters (two-sided)*Refills available as part no. A-203 — 50 per package

TECHDirect ®TECH

If you perform “pandrop” service, offer a“Bronze” and “Silver”service. Use AT-209Flush & Conditioner inthe “Silver” service. If you use a Flush

Machine, offer a“Bronze”, “Silver” or“Gold” service. Use AT-209 Flush & Conditioner in the “Silver” service. Include a new transmission filter and gasket in the “Gold” service.

The Dealer Marketing Kit A-109 Contains:

The IMPORT Vehicle Dealer Marketing Kit A-110 Contains:�Same Marketing Materials As Above

Page 2: Low Overhead Transmission Filter and Fluid Service …Our ImportTransmission Service Marketing Kit No.A-110 includes everything you need to promote this profitable service to customers

How it works:Program runs 6/1/2012 to 8/31/20121. Purchase a Transmission Filter Kit Assortment or a Interior Ventilation Kit Assortment. -Transmission Filter Kit Assortment--Import Coverage (Part # A110)

-Transmission Filter Kit Assortment--Domestic Coverage (Part # A109)

-Interior Ventilation Filter Kit Assortment--Domestic & Import Coverage (Part # A511)

2. You will receive a 10% rebate on additional Transmission or Ventilation filter purchases after the initial kit purchase (the kit assortments are not eligible for the rebate, only additional filter purchases).

3. Rebates will be in the form of a credit memo issued on the 1st of the following month (1st of July for June purchases, 1st of August for July purchases, and 1st of September for August Purchases). So, the sooner you purchase an assortment and send in the form below, the more credits you will earn.

4. Complete the registration form below and fax it back to 713-979-1255 or send an email with the completed information below to: [email protected] (you may register 6/1 through 7/31/2012).

Your Name: ________________________________

Shop Name: ________________________________ Account#________________________

Date: _________________ Invoice# of kit Purchase: __________________________________________

E-mail: ____________________________________

Yes, I want to enroll in the M ATP Filtration Promotion. I understand that my shop will receive a credit memo on the first business day of the following month (June, July & August 2012) for 10% of my additional ATP filtration purchases, excluding the purchase price of the kit.

MAINTENANCE MEANS MONEY for Your Shop$=M3

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