lookbook...lookbook ss 2018 3 brand our story mjus is an italian brand, with an international team...
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LOOKBOOKSpring/Summer 2018
Lookbook SS 2018 3
Brand
Our StoryMjus is an Italian brand, with an international team consisting of many nationalities. It stands
for challenging fashion shoe collections, distinguished by the use of high quality materials.
The collections are casual yet feminine. Mjus wants to depict self-confident, elegant women.
It aims for a strong natural look with a little edge, like its shoes. Mjus is not interested in the
glitter and glamour, that’s not what it stands for. Mjus is wild, natural and elegant.
Under the supervision of Dutch designer Marc Teunissen, Mjus has evolved from a small
brand into a global player with a strong identity. Marc comes from a family of shoemakers
that goes back three generations. His knowledge and passion were inherited from his
father and his father’s father. Marc made his first collection at the age of 18, and he has not
stopped since.
Mjus was founded by the Olip company, owned by Piero Oliosi and now supported by his son Cristian and daughter Camilla. The company has its roots in the small town of Colà di Lazise, in the north of Italy.Piero Oliosi founded the Olip factory in 1972, where he started manufacturing shoes for other shoe brands. In his early years, Piero became well-known for his reliable business, always delivering the quality his clients needed.
His company mastered the skills of processing authentic materials, fabrics and leather, gaining a reputation as expert craftsmen.
Working for his clients, Piero understood the potential of building a solid brand and felt a strong urge to be independent. When the opportunity arose, he took his chance and created his first brand in 1980. His second brand was launched in 2007. That brand was Mjus. Today, Olip employs over 1200 people, has moved to a bigger location and opened a second factory in Bosnia.
Producing over 6,000 shoes per day, the company remains true to its core values, producing high-quality authentic Italian shoes using only the best local materials and trusting in years of experience in expert craftsmanship.
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SummaryLook 1. Free Thoughts 8-15Look 2. Expectations 16-23Look 3. Easy 24-29Look 4. Ready to go 30-37Look 5. Me, Myself and I 38-45Look 6. Stripes 46-51Look 7. Relaxing 52-57Look 8. At Glance 58-67Look 9. Street View 68-75
Credits 77
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Model Aletta
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Look 1. FREE THOUGHTS
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Aletta wears:denim jumpsuit,
Mjus Shoes black leather sandals, Mjus brown leather bag with studs
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Black leather sandal
255073-201-6002
255073-302-6487255073-101-6488 255073-301-0003
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Brown leather bag with studs
201218-302-6478
201218-302-6369201218-202-6288 201218-302-6002
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Look 2. EXPECTATIONS
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Aletta wears:green top, orange large pants,
Mjus Shoes black leather sandals
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Walt Disney
“All our dreams can come true, if we have the courage to pursue them.”
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Black leather sandal
779002-101-6002
779002-201-0001 779002-201-0002
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Look 3. EASY
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Aletta wears:orange t-shirt, denim pants,
black and green sneakers with floral print
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Black and green sneaker with floral print
910103-101-0001
910103-102-0001
910103-101-0002 910103-101-0001
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Look 4. READY TO GO
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Aletta wears:mustard top, colorful striped pants,
Mjus Shoes black leather lace-up shoes and Mjus shiny leather gray pochette
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Black leather lace-up shoe
982208-201-6357
982208-101-6288 982208-401-6371 982208-201-6131
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201237-201-6479
201237-301-0001
201237-201-6002
Shiny leather gray pochette
201237-101-6481
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Look 5. ME, MYSELF AND I
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Aletta wears:classical light red jacket, denim pants,
Mjus Shoes leather and textile slippers, Mjus black leather pochette
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Leather and textile slipper
716101-401-0004
716101-201-6311 716101-502-6002 716101-401-0003
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Black leather pochette
201227-202-6002
201227-201-6481
201227-201-6479
201227-101-6030
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Look 6. STRIPES
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Aletta wears:black top, black&white striped pants,
Mjus Shoes grey leather sneakers with platform
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Grey sneaker with platform
686103-201-6488
686103-201-6357 686103-201-6039 685105-102-0002
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Look 7. RELAXING
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Aletta wears:white t-shirt, antique rose pants, Mjus Shoes white leather slip-ons
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White and black leather slip-on
685105-101-0001
686103-201-6001 685105-101-0002 685105-101-0003
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Look 8. AT GLANCE
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Aletta wears:black dress, Mjus Shoes antique rose leather sneakers, Mjus antique rose leather pochette
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Isabella Rossellini
“True elegance for me is the manifestation of an independent mind.”
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Antique rose leather sneaker
802103-101-6039
802103-101-6001 802103-101-6483
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Antique rose leather pochette
201247-101-6039
201247-301-6002
201247-101-6369
201247-201-6112
201247-301-6002
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Look 9. STREET VIEW
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Aletta wears:light blue shirt, blue denim pants, Mjus Shoes pink
and gold flat sandals, Mjus brown big leather shopper
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Pink and gold flat sandal
255074-205-0003
255074-203-6488 201247-101-6369 255074-201-0002
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Brown big leather shopper
201171-702-6481
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CreditsLayout & Editorial Staff
MiRò ComunicazioneVisual Content Creation
DutchGiraffe | Digital Creatives
www.mjus-shoes.com