lookbook - mjus · 2019-12-19 · lookbook w 2017-183 brand our story mjus is an italian brand,...

51
LOOKBOOK Fall/Winter 2017-18

Upload: others

Post on 19-May-2020

3 views

Category:

Documents


0 download

TRANSCRIPT

LOOKBOOKFall/Winter 2017-18

Lookbook FW 2017-18 3

Brand

Our StoryMjus is an Italian brand, with an international team consisting of many nationalities. It stands

for challenging fashion shoe collections, distinguished by the use of high quality materials.

The collections are casual yet feminine. Mjus wants to depict self-confident, elegant women.

It aims for a strong natural look with a little edge, like its shoes. Mjus is not interested in the

glitter and glamour, that’s not what it stands for. Mjus is wild, natural and elegant.

Under the supervision of Dutch designer Marc Teunissen, Mjus has evolved from a small

brand into a global player with a strong identity. Marc comes from a family of shoemakers

that goes back three generations. His knowledge and passion were inherited from his

father and his father’s father. Marc made his first collection at the age of 18, and he has not

stopped since.

Mjus was founded by the Olip company, owned by Piero Oliosi and now supported by his son Cristian and daughter Camilla. The company has its roots in the small town of Colà di Lazise, in the north of Italy.Piero Oliosi founded the Olip factory in 1972, where he started manufacturing shoes for other shoe brands. In his early years, Piero became well-known for his reliable business, always delivering the quality his clients needed.

His company mastered the skills of processing authentic materials, fabrics and leather, gaining a reputation as expert craftsmen.

Working for his clients, Piero understood the potential of building a solid brand and felt a strong urge to be independent. When the opportunity arose, he took his chance and created his first brand in 1980. His second brand was launched in 2007. That brand was Mjus. Today, Olip employs over 1200 people, has moved to a bigger location and opened a second factory in Bosnia.

Producing over 6,000 shoes per day, the company remains true to its core values, producing high-quality authentic Italian shoes using only the best local materials and trusting in years of experience in expert craftsmanship.

Lookbook FW 2017-18 5

SummaryLook 1. Lover Boy 8-17Look 2. True Spirit 18-23Look 3. Independence 24-33Look 4. Natural Beauty 34-43Look 5. Simply Me 44-53Look 6. At the Window 54-61Look 7. Inside Outside 62-67Look 8. Street View 68-73Look 9. Winter Time 74-81Look 10. Thinking of... 82-89Look 11. Cold Morning 90-98

Credits 99

Lookbook FW 2017-18 7

Model Merle

Lookbook FW 2017-18 9

Look 1. LOVER BOY

Lookbook FW 2017-18 11

To move the world we must move ourselves.

Socrate

Lookbook FW 2017-18 13

Merle wears:denim jacket and pants, black t-shirt,

Mjus Shoes Texan ankle boots, Mjus Shoes black leather bag with studs

Lookbook FW 2017-18 15

Texan ankle boot

284268-201-6246

284268-301-6465 284268-401-6114 284268-501-6002

Lookbook FW 2017-18 17

Black leather bag with studs

201218-101-6002

201218-201-6002

Lookbook FW 2017-18 19

Look 2. TRUE SPIRIT

Lookbook FW 2017-18 21

Merle wears:wool grey jacket, denim grey pants,

Mjus Shoes green leather boots with military decorations

Life begins where fear ends.

Osho

Lookbook FW 2017-18 23

Leather boot with military decorations

544238-101-6002

544244-101-6002 544244-101-6205 544246-101-6002

Lookbook FW 2017-18 25

Look 3. INDIPENDENCE

Lookbook FW 2017-18 27

Lookbook FW 2017-18 29

Merle wears:wool grey jacket, denim grey pants,

grey sweater, Mjus Shoes black leather boots with studs and Mjus

Shoes black leather bag

Lookbook FW 2017-18 31

Black leather boot with studs

544219-101-6461

544219-101-6002

544219-201-6002

Lookbook FW 2017-18 33

Black leather bag

201196-201-6461

201196-101-6113 201196-101-6463 201196-201-6183

Lookbook FW 2017-18 35

Look 4. NATURAL BEAUTY

Lookbook FW 2017-18 37

I can resist everything

except temptationOscar Wilde

Lookbook FW 2017-18 39

Merle wears:denim jacket, green sweater, marsala leggings, Mjus Shoes

green leather boots with buckle and floral embroidery, Mjus Shoes green leather bag

Lookbook FW 2017-18 41

Green leather boot with buckle and floral embroidery

544265-201-6214

544265-101-6002

Lookbook FW 2017-18 43

Green leather bag

201192-601-0001

201192-402-6002 201192-701-6480 201192-501-0002

Lookbook FW 2017-18 45

Look 5. SIMPLY ME

Lookbook FW 2017-18 47

Put your heart, mind, and soul into even your smallest acts. This is the secret of success.

Swami Sivananda

Lookbook FW 2017-18 49

Merle wears:black and white coat, light sweater,

marsala leggings and hat, Mjus Shoes black leather boots

with buckles, Mjus Shoes marsala shopper

Lookbook FW 2017-18 51

Black leather boot with buckles

650244-201-6002

650244-201-6002 650244-501-6093650244-101-0001

Lookbook FW 2017-18 53

Marsala shopper

201199-201-0001

201199-201-0002 201199-202-6461201199-101-6357

Lookbook FW 2017-18 55

Look 6. AT THE WINDOW

Lookbook FW 2017-18 57

I am no bird; and no net ensnares me; I am a free human being with an independent will.

Charlotte Brontë

Lookbook FW 2017-18 59

Lisa wears:white shirt, black shorts,

Mjus Shoes bicolor leather sandals

Merle wears:black jacket, black plisse skirt, white t-shirt,

Mjus Shoes leather and velvet boots with floral fantasy

Lookbook FW 2017-18 61

Leather and velvet boot with floral fantasy

544257-101-0001

544226-301-6246 544226-302-6002544226-301-6465

Lookbook FW 2017-18 63

Look 7. INSIDE OUTSIDE

Lookbook FW 2017-18 65

Merle wears:black and red leather jacket, black leggings, white sweater, Mjus Shoes green leather boots

Lookbook FW 2017-18 67

190203-101-6002 190203-202-0001

Black leather boots

190203-201-6002

Lookbook FW 2017-18 69

Look 8. STREET VIEW

Lookbook FW 2017-18 71

Merle wears:grey jacket and pants, Guns N’ Roses t-shirt, Mjus Shoes flat marsala ankle boots

Lookbook FW 2017-18 73

Flat marsala ankle boot

186202-101-0002

186202-101-0001 186202-101-6461 186202-103-6002

Lookbook FW 2017-18 75

Look 9. WINTER TIME

Lookbook FW 2017-18 77

Quality is not an act, it is a habit.

Aristotele

Lookbook FW 2017-18 79

Merle wears:cream coat, striped sweater, grey denim pants,

Mjus Shoes leather marsala boots with fur

Lookbook FW 2017-18 81

Leather marsala boot with fur

299202-101-0001

299202-101-6002

Lookbook FW 2017-18 83

Look 10. THINKING OF...

Lookbook FW 2017-18 85

If you can dream it, you can do it.

Walt Disney

Lookbook FW 2017-18 87

Merle wears:green check skirt and pants,

Mjus Shoes green leather boots with studs, blue hat

Lookbook FW 2017-18 89

271201-101-6463

Green leather boots with studs

271201-101-6461

271201-101-6469

Lookbook FW 2017-18 91

Look 11. COLD MORNING

Lookbook FW 2017-18 93

Don’t let anyone tell you that you have to be a certain way. Be unique. Be what you feel.

Melissa Etheridge

Lookbook FW 2017-18 95

Merle wears:marsala leather jacket, denim pants,

Mjus Shoes marsala ankle boots with studs

Lookbook FW 2017-18 97

186216-101-6002

Marsala ankle boot with studs

186216-101-6465

Lookbook FW 2017-18 99

CreditsLayout & Editorial Staff

MiRò ComunicazioneVisual Content Creation

DutchGiraffe | Digital Creatives

www.mjus-shoes.com