linked in or left out: profile review and workshop
TRANSCRIPT
LinkedIn or Left Out 3:
Profile Review &
Workshop
CADC STAFF
Tanya White-Earnest Manager
Trident University International Career Advising and Development
Marketing
Staff
Daniel Sloan Marketing Specialist
Trident University International
• Turn off email, phones, instant messaging
• Get involved in the webinar
• Use the Q&A panel to submit your questions
• Let family/colleagues know you are on a webinar to avoid distractions
• Participant phones are muted
GET THE MOST OUT OF YOUR WEBINAR TODAY
6
AGENDA
▪ Optimize your LinkedIn profile
▪ Understand your network(s) – who are they and how you can leverage them
▪ Find a job on LinkedIn
▪ Profile review / Q & A
LinkedIn or Left Out 3: Profile Review and Workshop
NOVEMBER 18, 2015
7
▪ Third part of an ongoing series – subject matter dictated by your feedback
▪ Much was covered in the other two LinkedIn sessions
▪ Find out by clicking on the links in the “Chat” box
RECAP
Profile photo List all jobs with descriptions of
your roles
Have 5+ skills on your profile
Write a summary about
yourself
Fill out your industry & postal code
Add your education (Trident!)
Have 50+ connections
WHAT IS A COMPLETE
PROFILE?
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▪ Yes
▪ No
DO YOU HAVE A COMPLETE LINKEDIN PROFILE?
POLL
▪ What can you do to optimize your LinkedIn profile? 1. Choose a unique URL:
Click “Edit Profile”
Edit Your Public Profile
OPTIMIZE YOUR
PROFILE
▪ What can you do to optimize your LinkedIn profile? Click on the pencil image – and don’t forget to make your profile visible to everyone
OPTIMIZE YOUR
PROFILE
What Networks Do You Have?
• First network – your direct LinkedIn connections
• If you exceed 500 followers, get the best picture of your network by going to Advanced Search
• Second network – the people connected to your first network (but not to you)
• Third network – the people connected to your second network
• Group connections – those people you know through your groups (may or may not be connected to you)
YOUR NETWORKS
Leverage Your Network(s)
• Understood who is in your first network
• Past & present co-workers
• Classmates
• Friends & family
• Your second network
• Just as important – easy to connect to them or “ask for an introduction”
• Group connections
• Ease of interacting with them, also easy to connect
• Alumni connections
• Who graduated the same year as me? Who lives in the same city? Who is in the same branch?
YOUR NETWORKS
14
▪ Yes
▪ No
ARE YOU ACTIVELY LOOKING FOR A NEW POSITION?
POLL
▪ 89% of recruiters have reported hiring someone through LinkedIn; 94% are active on LinkedIn
▪ There are over 20 million LI users, 5% are recruiters
▪ Only 36% of job seekers are active on LinkedIn
CONNECTING WITH
HR & RECRUITERS
• Allows you to get an insight into how and when companies hire, also get familiar with job requirements and culture
• If recruiter is a 3rd connection, use an InMail and send them a short message to express your interest in connecting – and why
• 59% of recruiters rated talent sourced from social media as “highest quality”
• Job seekers, by a wide margin, prefer Facebook, with 83% reporting they are active there, compared to just 65% of recruiters
Many reasons to be active:
CONNECTING WITH
HR & RECRUITERS
• Gather business intelligence
• Think of LI as a database
• Network with people working at your target company, in your preferred department
• Comment on company news, shares
• Leverage your expertise
• Network with hiring managers
Job-finding tips:
FIND A JOB
EXAMPLE
▪ This is the third of a multi-part series
▪ Where we explore next will be dictated by YOUR feedback and YOUR needs ▪ Look out for the survey at the end of the webinar
▪ Look out for a blog in the next week that will expand on some of the topics we discussed today: http://blog.trident.edu
WHAT’S
NEXT?
▪ Make sure your profile is 100% complete
▪ Personalize your LinkedIn URL
▪ Understand your networks you have and how to use them
▪ Recruiters & HR managers will find you if your profile is optimized
KEY
TAKEAWAYS
QUESTIONS / COMMENTS?
NEXT WEBINAR
Join us on Dec. 9th for:
“Should I Continue My Job Search During the
Holidays?” Career Advising & Development Center manager Tanya White-Earnest will discuss: • Why you should job search during the holidays • Where to conduct research • Reasons why job searching during then holidays can have hidden
benefits
THANK YOU!
We appreciate you joining us today for:
“LinkedIn or Left Out3: Profile Review & Workshop We hope you enjoyed and learned something new from the session Watch for the email containing the link to the recording and the Slideshare for today’s webinar Please be sure to leave your comments and suggestions as you log out See you next time!
▪ Career Planning
▪ Job Search
▪ Self-Assessment
▪ Career Transit ion/Advancement Assistance
▪ Resume Review /Crit ique and Preparation
▪ Mentoring and Networking Opportunit ies
Experience the Trident
University Advantage
Tanya White-Earnest | w w w.trident4careers.com | [email protected]
714.816.0366 x1943