The Power ofInfluence

Think about your business.

If you are a business owner, think about the lives you touch with your business.

Every workdayevery weekevery month – year after year.

By design or by default you have a real influence on untold numbers of people

simply through the act of carrying out a

business.

Businesses large and small possess the potential to have a dynamic and influential impact and influence

on their customers, their community, their industry… the world.

(Think Apple!)

What impact do you want to have?

How do you want to influence your world?

Because you are orchestrating a complex web of relationships that we call a business

you have the power to choose the type of impact and influence you want to have

On customers, employees, vendors, suppliers, investors, friends and family of these customers, employees… everyone who is touched by your business.

As Peter Parker’s uncle says in the movie Spiderman, “With great power comes great responsibility.”

Your business can serve as a platform and a wellspring for good.

It’s up to you what that will look like, but the fact is you do influence the people you relate to in the course of running your business.

The potential for shaping and affecting the lives of hundreds or even thousands is incredibly vast.

And, yet, it can be sabotaged.

Really.

By poor service.

By an average, unexceptional customer experience.

By being a business that doesn’t care.

Don’t be that business.

Visit us at www.RealSeriousStuff.com