la prensa san diego, august 29, 2014 issue

1976 2010

AUGUST 29, 2014Vol. XXXVIII No. 35

38 YEARSof Publication

1976 - 2014

La Prensa Muñoz, Inc. Publications

Veá pagina 10

(see SBA, page 7)

Fred Ross. The man who found Cesar ChavezBy Gabriel ThompsonLA VOZ DE AUSTIN

On June 9, 1952, Fred Rossknocked on the door of a modesthouse on San Jose’s eastside. Thehouse belonged to Cesar Chavez,then an anonymous 25-year-oldstruggling to support his familythrough part-time work at a lumber-yard. Ross launched into his pitch,talking about how Mexican Ameri-cans could become a political force,but Chavez was initially skeptical.

Who was this guy, walking thedusty barrio and sharing fantastictales of what could happen if folksgot organized? As Chavez admitted,“The first time I met Fred Ross, hewas about the last person I wantedto see.”

But as Ross highlighted past ac-complishments, Chavez’ skepticismbegan to fade. “He started talking —and changed my life,” Chavez laterremarked. “Fred did such a good jobof explaining how poor people couldbuild power that I could even taste it.I thought, gee, it’s like digging a hole.There’s nothing complicated aboutit.”

The episode was vintage Ross. Asan organizer, he spent his life knock-ing on doors and breaking down bar-riers, encouraging and training peopleto stand up and fight back. A fewyears after taking Chavez under hisorganizing wing, Ross came acrossDolores Huerta, then a single mother

who planned on a career in teaching.After meeting Ross, Huerta launchedinto a lifetime of activism, and laterhelped Chavez do what everyone saidwas impossible: organize farm work-ers.

Ross soon became Chavez’s or-ganizing mentor, and for the next de-cade they crisscrossed the state ofCalifornia, forming chapters of theCommunity Service Organization(CSO), the most powerful MexicanAmerican organization of its day (atthe height of the McCarthy era, noless).

Although Ross was one of the mostinfluential grassroots organizers of thetwentieth century — mentoring indi-viduals like Chavez and DoloresHuerta, running the Dustbowl migrantcamp fictionalized by John Steinbeckin The Grapes of Wrath, securing therelease of Japanese- American in-ternees during World War II, orga-nizing black and Latino parents to helpend school segregation in California,going on to spearhead a campaign thatelected the first Latino to LosAngeles’s city council since the1800s, and strategizing with SaulAlinsky — he remained largely in thebackground, unknown to the generalpublic.

As Ross was fond of stating, “Anorganizer is a leader who does notlead but gets behind the people andpushes.” He spent his life pushingpeople to lead — in migrant camps,in living rooms, on picket lines — and

was so effective that he pushed him-self right out of most history books.

Ross’s BackgroundRoss was born in San Francisco

on August 23, 1910. His parents, bothpolitically conservative, moved to LosAngeles soon after, where Rossgrew up in the sheltered middle-classneighborhood of Echo Park. His firstcontact with the world of left-wingpolitics came at the University ofSouthern California, where he en-rolled in 1932 and became closefriends with a student named EugeneWolman.

Wolman was a dedicated unionistand Communist who traveled to Spain

to fight against the fascist regime ofFranco as part of the Abraham Lin-coln Brigade. His courage, and deathon the battlefield, would serve as alifelong spur to Ross, who graduatedfrom USC in 1936 and, unable to finda teaching job during the Depression,became a relief worker.

After three years of relief work,Ross became manager of the feder-ally-run Arvin Migratory Camp, lo-cated near Bakersfield. Arvin washome to hundreds of desperatedustbowl refugees, and was the campfictionalized by John Steinbeck in TheGrapes of Wrath. The former camp

Fred Ross Sr. and Cesar Chavez on Grove Street in 1979 leadingUnited Domestic Workers Organizing Training

By Pablo J. Sáinz

When Marie Rose Escobedo re-tired from her job in human resourcesa few years ago, she knew shewasn’t going to be the typical retireethat stays home doing nothing all day.

“I’ve been involved in my city’saffairs for a long time, so I alwayswanted to be a volunteer in one wayor another, helping others,” saidEscobedo, who is 77.

Escobedo, who lives in ChulaVista, said that she found a world ofopportunities as a volunteer and aleader thanks to AARP, an organiza-tion focused on people age 50 andover. She has been a leader of a pro-gram called CarFit, which helpspeople over 50 make sure their ve-hicles are in the right conditions forthem to drive it.

Escobedo coordinates a group thatmeets and conducts vehicle check-ups in Chula Vista.

“I have two years as a leader inthis group and it has had a great suc-cess,” she said. “It is a very impor-tant project that helps older driverswith their cars.”

Those opportunities that Escobedohas at age 77 that help her stay ac-tive and enthusiastic about helpingothers is one of the goals of AARPmembership. AARP is one of thelargest organizations in the U.S. forpeople age 50 and over.

Escobedo will bring all the posi-tive energy of people age 50 and overto San Diego when she serves as vol-unteer at the AARP fall convention,Ideas@50+, which is taking place atthe San Diego Convention Centerfrom Thursday, September 4th, to Sat-urday, September 6th.

Attendees will be able to learn andknow more from experts in a varietyof topics of interest to people age 50and over, from finances and enter-

People age 50 and over represent diverse groupSmall businessescreate socialmobility, accordingto Latina SBAadministrator

By Pablo J. Sáinz

Maria Contreras-Sweet is a primeexample that anyone can earn theAmerican Dream with effort anddedication.

Since April, she has been the Ad-ministrator of the U.S. Small Busi-ness Administration and a member ofPresident Barack Obama’s Cabinet.

No small feat for a woman whoimmigrated to the United States fromGuadalajara, Mexico, at the age offive, along with her single mother andfive siblings. She rose through thecorporate world ranks, founding thefirst Latino-owned bank in Californiain more than 35 years.

“That’s why I love this country,”Contreras-Sweet said. “I came hereas an immigrant, and now I’m on thePresident’s Cabinet. He saw my tal-ents. This not only speaks about howPresident Obama values diversity, butit says a lot about our country. I comefrom no economic advantage or cor-porate background. It really showshow great our country is.”

Contreras-Sweet will be in San Di-ego on Friday, Sept. 5th, at the AARPconvention Ideas@50+, where shewill be speaking about how people 50years and over can take advantageof all the resources available to themthrough the SBA to start their ownsmall business.

“Those who are retiring can onlyplay so much golf,” she said. “Peopleover 50 have a lot of energy, theywant to start businesses, they wantto remain active. Sixty is the 40,right?”

During her visit to San Diego, theAdministrator will also meet with SanDiego representatives from differentorganizations that are part of the Na-tional Hispanic Leadership Agenda.

“I’m committed to create socialmobility through small businesses,”she said. “I’m committed to servingLatinos, African-Americans, Asian-Americans, Native Americans, se-niors, women, we need everyone onthe table.”

Contreras-Sweet said that her visitto America’s Finest City is part of aWest Coast trip where she is promot-ing the different programs, loans, andresources, the SBA has for small busi-ness owners.

“I’m always looking forward to vis-iting San Diego,” she said. “San Di-ego is a very important destination forthe SBA. It is a smart, bold, and ac-cessible city. It has always been a for

Por Pablo J. Sáinz

Cuando Marie Rose Escobedo sejubiló de su empleo en recursoshumanos hace ya algunos años, ellasabía que no iba a ser la típica jubiladaque se queda en casa sin hacer nada.

“Todo el tiempo he estado muyinvolucrada en los asuntos de miciudad, así que siempre quise servoluntaria de alguna manera paraayudar a otros”, dijo Escobedo, quientiene 77 años de edad.

Escobedo, quien vive en ChulaVista, dijo que encontró un mundo deoportunidades como voluntaria y comolíder gracias a AARP, una organi-zación enfocada en personas mayoresde 50 años. Ella ha sido líder de un

programa llamado CarFit que ayudaa personas mayores de 50 años aasegurarse que su vehículo está encondiciones adecuadas para mane-jarse de acuerdo a las necesidadesde esas personas.

Escobedo coordina el grupo quese reúne y realiza revisiones devehículos en Chula Vista.

“Ya tengo dos años como líder deeste grupo y ha tenido un éxitogrande”, dijo. “Es un proyecto muyimportante para ayudar a con-ductores de la tercera edad con susautos”.

Esas oportunidades que Escobedotiene a la edad de 77 años que ayudana mantenerla activa y entusiasmadapor ayudar a otros es una de las metas

de la membresía de AARP, una delas organizaciones para personasmayores de 50 años más grandes enEstados Unidos.

Escobeado traerá toda ese energíapositiva de las personas mayores de50 años a San Diego cuando sirvacomo voluntaria en la conferencia deotoño de AARP, Ideas@50+, queserá en el San Diego ConventionCenter del jueves 4 al sábado 6 deseptiembre.

Los asistentes al evento podránaprender y conocer más de expertosen una gama de temas de interés parapersonas mayores de 50 años, desdefinanzas y entretenimiento, hasta

Maria Contreras-Sweet, SBAdirector

Las personas mayores de 50 años representan a un grupo diverso

(Veá Diverso, pag. 2)(See Diverse, page 2)

(see The Man, page 4)

Ideas@50+ is an event for individuals over 50 that want to develop their knowledge in finance, net-working, entertainment etc.

Tecate de fiesta: 70años de éxito en Baja

California

AUGUST 29, 2014 LA PRENSA SAN DIEGO

Reclaiming Life from Streets of Deathfor display at the monumentdocument the fates of Mexi-cans, some named and someanonymous, who fell victim toviolence during the last fewyears. They were cops, gang-bangers, hamburger sellers,students fathers, sons, daugh-ters and mothers. Many of thecases are from 2010- an espe-cially violent year amongmany- and most happened inCiudad Juarez or elsewhere inthe state of Chihuahua.

A few other samples:

Jimenez, ChihuahuaOctober 16, 20102 people decapitated…

Urique, ChihuahuaOctober 4, 20106 men murdered withfirearms..2 are minors

January 30, 2010Victims of Villas deSalvarcar (Ciudad Juarez)Jaime Rosales Cisneros,42-contractor-saw hit menblocking off the street andran toward the party wherehis son was but was shot inthe back.“He died shot in the backbut managed to save hisson.”

Rojero considers the hand-kerchiefs a small contributionin the reconstruction of a shat-tered social fabric, and a toolfor teaching future generationsnot to repeat the mistakes ofprevious ones. “Every littlegrain of sand makes a differ-ence,” she told Frontera Norte-Sur. “I can’t allow my heart tostop.”

Bordeamos Por la Paz’shandkerchiefs are not the onlyvisual social messages that oc-cupy public space in CiudadJuarez. In July, women fromacross Mexico and South

America converged on theborder city for Feminem 2014,an event dedicated to oppos-ing war and gender violence/oppression through urban artand other creative forms ofexpression.

As part of the encounter,women painted a block-longmural on Vicente GuerreroAvenue directly across fromthe Benito Juarez Monument.A striking image of an indig-enous woman holding a flowerrises from the center of theartwork on a busy street.“From Brazil with Love,”reads one message signed inPortuguese.

Other writings painted onthe new mural protest the mur-der and disappearance ofwomen: The “Not One More”phrase that has become theslogan of the international anti-femicide movement is joined“We Want Them Alive” and thepoetic “I miss your breath thatturns into a desert.”

In Ciudad Juarez, the art-work and accompanying wordsare not abstract representa-tions. The mural stands oneblock down the street from theAllende High School, a privateschool where several femalevictims of disappearance andmurder once attended.

While Feminem 2014 wasin progress, the artist/activiststransported their pain and paintto other sections of the city aswell.

Very close to the downtownCathedral on September 16Avenue, which is nearing re-completion as a pedestrianwalkway, the same messagesas the ones on the VicenteGuerrero Avenue mural alsoappear on concrete barriers,one of which is right around thecorner from the Hotel Plazawhere Dutch tourist Hestervan Nierop was murdered in

By Kent PatersonFRONTERA NORTESUR

On a recent afternoon, doz-ens of pretty white handker-chiefs fluttered in the breezefrom the fence of the BenitoJuarez Monument in CiudadJuarez, Mexico. Embroideredin beautiful blue, green and redletters, the words spelled outvery ugly messages:

October 13, 2013 Juarez,ChihuahuaA man known as Lucky wasexecuted in Lomas dePoleo…

Ciudad Juarez, ChihuahuaOctober 4, 2010Eileen Armendariz6 years oldMurdered during a robberyShe was a student ofCanutillo School, whereshe was going with hersister..

And on and on the handker-chiefs went. The display wasthe work of Bordeamos Por laPaz, or We Stitch for Peace,an international movement ofpeople who meticulously sewsocially relevant messages forpublic viewing. In Mexico, themovement’s goal is “to pre-serve the memory” of victimsof “homicides, femicides andforced disappearance,” saidlocal activist Hazel Davalos.Every second Sunday, activistsexhibit the handkerchiefs at theBenito Juarez Monument, sheadded.

Davalos’ colleague, MadgaRojero, elaborated on Bordea-mos Por la Paz’s goal. “It is toconstruct a memory,” she said.“Every dead or disappearedperson has a right to be on ahandkerchief. It’s a silent pro-test. It’s an act of love.”

The handkerchiefs selected

1998.Downtown is the zone where

dozens of young women havevanished over the years, manylater turning up murdered atmass burial sites; new and oldmissing posters that plaster thestreets testify to an ongoing is-sue that’s left a searing woundin Juarense society.

One of the most recent post-ers, or pesquias as they arecalled in Spanish, is for 23-year-old Iliana Carrillo, a U.S.citizen residing in CiudadJuarez who was reported miss-ing after she left her home inthe Bellavista neighborhood forwork early on the afternoon ofJuly 31 of this year.

Alicia Andares, who was aparticipant in Feminem 2014,penned an essay on the eventfor the Spanish-language web-site elbarrioantiguo.com. An-dares placed the Ciudad Juarezgathering in a global context:

“The social fabric has beeneroded, destroyed and brokenby a technology of war that ismore powerful and sophisti-cated all the time. And the ero-sion, destruction, rupture andwar that is provoked in mod-ern society now is not able tobe narrated, and it is difficultto admit, to feel, to understand.

In the entire country-and thewhole world-we are becomingcloser witnesses to the degreeof stupidity, cruelty and impu-nity that the rapacious powersare capable of coming to…”

For Andares, art is a collec-tive and non-commercial re-sponse to an unjust death andthe silencing of peoples.Feminem 2014 she wrote, al-lowed the flowering of urbanart in a city whose “heartwanted to be caressed.”

For examples of Bordeamospor la Paz’s handkerchiefs:https://es-es.facebook.com/BordEamosPaz

Background on Feminem2014: https://es-es.facebook.com/FestivalFeminem

Frontera NorteSur: on-line,U.S.-Mexico border newsCenter for Latin Americanand Border Studies NewMexico State University LasCruces, New Mexico

La Prensa San Diego651-C Third Avenue

Chula Vista, CA 91910Ph: (619) 425-7400Fax: (619) 425-7402

Email: [email protected] Site: www.laprensa-sandiego.org

Founded: December 1, 1976San Diego, California

Founder:

Daniel L. Muñoz

Publisher/Editor:

Daniel H. Muñoz, Jr.

La Prensa San Diego was adjudicated anewspaper of general circulation for the Cityand County of San Diego, Fourth Judicial Districtof the Municipal Court of San Diego. File#4137435 of May 9, 1978.

Press releases, photos, and advertisements areaccepted. Submit by mail, fax or email. LaPrensa San Diego reserves the right to acceptor reject material sent.

La Prensa San Diegois a wholly owned subsidary of

La Prensa Muñoz, Inc.ISSN 07389183

These are topics of public in-terest.”

Perez warned that peopleage 50 and over are not a ho-mogenous group; instead theyare people with diverse inter-ests, diverse life styles, diverseneeds, and diverse stages intheir lives.

“The diversity that existsamong us is huge,” she said.“The diversity of ideas contin-ues at this age. Some of us stillwork, some of us have retired.”

Even more, Perez said thatone third of all AARP mem-bers still has a job.

Some 10,000 to 12,000 areexpected to attend. There willbe a lot to do during those threedays in San Diego.

With workshops and panelson one side, and dances andconcerts on another, such asLos Lobos on September 6th,Ideas@50+ is an event whereeverything is of benefit forpeople age 50 and over. (Reg-istration is $25 for AARPmembers, and $35 for non-members. The $35 fee includesan annual membership.)

“Life keeps going after 50,”Perez said. “It’s important tokeep on learning and improv-ing our quality of life.”

For the complete programand to register for Ideas@50+,visit www.aarp.org.

Those interested in joiningAARP after Ideas@50+, thenext CarFit in Chula Vista, anevent organized by Marie RoseEscobedo, will be on Thursday,Oct. 9th, at the Norman ParkCenter’s parking lot, 270 F St.,Chula Vista. Registration isrequired: (619) 641-7020.

tainment, to technology and lifestyle.

“This conference has some-thing for everyone,” saidPatricia Perez, member of theAARP board. “These will bea series of fun events whereparticipants will be able to in-teract with each other and withpresenters.”

The event is organized infour great areas, according toAnai Ibarra, associate statedirector of Multicultural Com-munications for AARP Califor-nia.

The four areas are Health& Wellness, Money & Work,Technology & Innovation, andTravel & Lifestyle.

“This is a more innovative,more defined event,” Ibarrasaid. “With these areas wecover topics that are of inter-est to people age 50 and over.

tecnología y estilo de vida.“La conferencia tiene algo

para todos”, dijo PatriciaPérez, miembro del comitéejecutivo de AARP. “Seráneventos divertidos donde losasistentes podrán interactuarentre ellos y con los presen-tadores”.

El evento estará organizadoen cuatro grandes áreas, deacuerdo a Anaí Ibarra, direc-tora asociada de comunicaciónmulticultural de AARP en Cali-fornia.

Estas son Salud y bienestar,Finanzas y trabajo, Tecnologíae innovación y Viajes y estilode vida.

“Se trata de un evento másinnovador, más definido”,indicó Ibarra. “Con estas áreasse abordan más temas queinteresan a las personas ma-yores de 50 años. Son temasde interés público”.

Pérez advirtió que las per-sonas mayores de 50 años noson un grupo homogéneo, sinoque son personas con diversosintereses, diversos estilos devida, diversas necesidades,diversas etapas en sus vidas.

“La diversidad que existeentre nosotros es enorme”,dijo. “La diversidad de ideascontinua en esta edad. Algunostodavía trabajan, otros ya estánjubilados”.

Es más, Pérez indicó que untercio de los miembros deAARP todavía tienen un em-pleo.

Al evento se espera queasistan de 10 mil a 12 mil per-sonas. Y habrá mucho porhacer durante esos tres días enSan Diego.

Con talleres y mesas re-dondas por un lado y bailes yconciertos por el otro, como elde Los Lobos el 6 de sep-tiembre, Ideas@50+ es unevento donde todo tiene unbeneficio para las personasmayores de 50 años. (El costode entrada es de $25 paramiembros de AARP y $35 parano-miembros. Los $35 in-cluyen membresía por un año.)

“La vida continua despuésde los 50 años”, dijo Pérez. “Esimportante seguir aprendiendoy mejorando nuestra calidad devida”.

Para ver el programa com-pleto de Ideas@50+ y pararegistrarse, visite www.aarp.org. Hay información completaen español.

Grupo Diverso(con’t de pag. 1)

Diverse Group(con’t from page 1)

Bordeamos Por la Paz

LA PRENSA SAN DIEGO AUGUST 29, 2014 PAGE 3

All square footage is approximate; pricing subject to change. Models do not reflect racial preference. Renderings are artist’s conception. Information is accurate as of the date of the publication. Not all features are available in all homes. Map not to scale. CA Contractor’s License #251810.

¿Es esto lo que busca?• Un condominio de dos pisos amplios e iluminados• Un diseño adaptable y fl exible• Una cocina elegante y una recámara principal• Funciones que le ahorrarán dinero y reducirán sus gastos

de energía• Zona cercana a escuelas y centros comerciales• Ubicado entre cañones y cerca de la costaSeaview Terrace lo tiene todo. Pardee Homes estrena esta nueva colección de 40 condominios en el hermoso Ocean View Hills. Es todo lo que ha estado buscando, todo en un lugar atractivo. ¡Descúbralo ahora — esta oportunidad no durará!

Condominios de dos pisos3–4 recámaras2.5 bañosGaraje para 2 carros1,549 a 1,713 pies cuadrados

Precios a partir de los $300

805

905

NORTH

Otay Mesa Rd

Palm Ave Ocean View Hills Pkwy

Caliente Ave

GRAN APERTURA

Sábado, 6 de septiembre

11 a.m.-4 p.m.Tacos y bebidas

Para ingresar a nuestra lista de interesados y obtener información sobre cómo asistir al preestreno VIP, por favor llame o visite al: 858.342.8797 l PardeeHomes.com

Diseños amplios, pintoresca ubicación,oportunidad limitada.

GRAN INAUGURACIÓN 6 DE SEPT. LISTA DE INTERESADOS EN PROGRESO


LA COLUMNA VERTEBRALEl Soporte Informativo Para Millones

de HispanosPor Luisa Fernanda Montero

Luisa Fernanda Montero

Hasta hace muy pocosaños, cuando el hombre care-cía de las maravillosas herra-mientas que le ha dado lamodernidad, la muerte era unasunto de jóvenes; muy pocosllegaban a la edad madura ymuchos no alcanzaban laadolescencia.

Antes de que llegaran almundo anestésicos, penicilinasy otros antibióticos la vida delhombre era corta y dolorosa,muy dolorosa. Hoy los umbralesdel dolor son desconocidos parala mayoría gracias a misteriosassustancias liquidas o compactascon poderes mágicos quesorprenderían a cualquier alqui-mista de la edad media; perono podemos abusar.

Los agentes patógenos quetransmiten enfermedades mor-tales o al menos muy molestassiguen existiendo y el mundose enfrenta a la posibilidad deque los antibióticos pierdan supoder.

Pero no vayamos tan lejos,quedémonos en los ataquescotidianos que pueden venircamuflados en los alimentos, elagua no procesada o el simpley puro descuido.

Los baños públicos porejemplo, y los de casa, si no setoman las precauciones delcaso, son foco de infecciones,pero no solo ellos, computa-dores y teléfonos suelen estarllenos de microscópicos ene-migos de nuestra salud.

Por eso es fundamental

tomar precauciones. Ademásde mantener nuestro entornolo más limpio posible, debemoslavarnos las manos frecuente-mente. Lavarse las manos,después de ir al baño, antes ydespués de manipular alimen-tos o tener acceso a ciertassuperficies, recoger basura oheces de animales, lidiar conuna persona enferma o cam-biar pañales puede evitarnosmuchos dolores de cabeza.

Al lavarnos las manos esta-mos evitando la transmisión degérmenes de persona a per-sona y evitando por tanto quelleguen a toda una comunidad,como lo recuerdan los Centrosde Control de Enfermedades -CDC- cuando indican quedebemos hacerlo, además, conmucho cuidado.

No se trata de mojar lasmanos y sobarlas con el jabónrápidamente, se trata de res-tregarlas y tener especialcuidado en las zonas que estánentre los dedos y debajo de lasuñas. La idea es lavarlascompletamente por encima ypor debajo y hasta la muñeca.

Si no hay agua y jabón,puede usarse una solucióndesinfectante que contenga almenos un 60 por ciento de al-cohol, claro, teniendo en cuentaque este tipo de solucioneseliminan ciertos gérmenes,pero no todos.

El simple acto de mantenerlas manos limpias puede man-tenernos lejos de ciertas enfer-

medades respiratorias y esto-macales y protegernos de losataques de desagradablessalmonelas, E. colis, norovirusy adenovirus entre otros gér-menes que además puedengenerarnos infecciones cutá-neas e irritaciones en los ojos.¿Cuántas veces nos llevamoslas manos a la cara sin pensar?

Solo como punto de referen-cia, podemos pensar en que, deacuerdo con los CDC, más de2,2 millones de niños menoresde cinco años mueren cada añoen el mundo por enfermedadesinfectocontagiosas como ladiarrea o la neumonía; lavarselas manos puede proteger almenos uno de cada tres niñoscon diarrea y uno de cada seisniños con infecciones respira-torias como la neumonía.

Diariamente debemos com-partir con millones de seres,baños, barreras, escaleras,metros, buses y demás. ¿Cómosaber quien puso antes la manojusto ahí? Más vale prevenirque lamentar.

Hábitos higiénicos tan sen-cillos como el correcto lavadode las manos pueden salvarnosla vida, o al menos, nos evitaránserios dolores de cabeza. Asíque ¡a lavarse las manos!

¡A lavarse las manos!manager had been tossed outafter residents accused him ofnumerous acts of violence, andRoss’ first duty was to restoretheir confidence.

“What started out as a wayto win them [over],” Ross said,“almost immediately became adriving interest to be aroundthem, learn about them, pick uptheir stories. If you are reallyinterested, listening comesnaturally.”

Arvin served both as a keytraining ground and politicaleducation for the future orga-nizer. Ross learned how to gainpeople’s confidence, organizedan elected council responsiblefor making many of the day-to-day decisions within thecommunity, and supported astrike of cotton workers. It wasat Arvin that Ross also cameto know Woody Guthrie, whovisited frequently and sung forthe striking workers.

When the U.S. enteredWorld War II, Ross shiftedpositions to the War Reloca-tion Authority, and spent mostof the war years in Cleveland,seeking jobs and housing forJapanese-Americans, whichallowed them to be releasedfrom internment camps.

After the war he returnedto Southern California to helpestablish multi-racial “unityleagues” as an organizer withthe American Council on RaceRelations. Organizing African-American and Latino parentsin the citrus belt, Ross led voterregistration efforts—whichtossed out a racist politician inRiverside, and helped integrateschools.

His work fed into the firstsuccessful federal school de-segregation case in the coun-try, Mendez vs. Westminster— which occurred sevenyears before Brown vs. Board.It was during this period thatRoss discovered what wouldbe his life’s major work: orga-nizing Mexican Americans inCalifornia.

Hearing of Ross’ exploits,Saul Alinsky hired him in 1947,marking the beginning of a longpartnership. With funds se-cured by Alinsky, Ross spentthe next decade serving as akey catalyst to the birth ofLatino political power in Cali-fornia. He formed the Com-munity Service Organization(CSO) with Edward Roybal,directing a groundbreakingvoter registration drive in EastLos Angeles that resulted in theelection of Roybal to city coun-cil in 1949 — the first Latinocouncil member since the

1800s. Using this success as aspringboard, Ross spent the1950s visiting barrios acrossthe state, helping to form 22chapters of the CSO.

The CSO helped crack downon public brutality; registeredhalf a million Latinos to vote;passed statewide legislation togrant pensions to 50,000 non-citizen farmworkers; and elect-ed a number of leaders to localpolitical office. The people whocame out of the CSO — likeChavez, Huerta, and many oth-ers — would go on to play piv-otal roles in the United FarmWorkers and Chicano civilrights movements of the 1960s.

After leaving the CSO in theearly 1960s, Ross helped or-ganize residents of Guadalupe,Arizona— home to both Mexi-can-Americans and Yaqui In-dians—resulting in the groupsecuring paved roads, stopsigns, and other basic necessi-ties from politicians who hadlong ignored their concerns.

He then moved east for twoyears, where he taught orga-nizing basics to students atSyracuse University. By nowhe had developed his ownmethod, which relied heavily ona “house meeting” strategythat uses intimate living roomgatherings as a means to builda broad organization.

The campaign in Syracuse,funded through federal “Waron Poverty” money, sought toorganize African-Americanresidents living in decrepit pub-lic housing. The Syracuseproject soon generated na-tional controversy — here wasthe government, after all, pay-ing organizers to stir up pro-testors who then challengedgovernment policies — andfunding was soon pulled.

Ross returned to Californiain 1966. By this time, Chavezand the farmworkers werelocked in what likely amountedto a do-or-die struggle with theTeamsters over who would rep-resent workers at DiGiorgio, agiant grower in the San JoaquinValley. Ross was tasked withleading the election drive, inwhat amounted to a cominghome affair: the cotton pickerswho went out on strike at Arvinin 1939 — and were crushedwith violence — had beenDiGiorgio employees. Rossworked around the clock witha team of organizers to defeatthe much wealthier Teamsters,who had the tacit support of thecompany.

Ross would go on to spendthe late 1960s and 70s assist-ing Chavez and the UFW with

various elections and boycotts,training thousands of UFWvolunteers in his organizingstrategy. The list of Ross train-ees is long and impressive, in-cluding Eliseo Medina — untilrecently a top leader of SEIUand now a key advocate forimmigration reform — andMarshall Ganz, who helpeddesign Barack Obama’s 2008field campaign.

Ross, married twice andwith three children, continuedto organize into the 1980s, con-ducting trainings for a widearray of groups that tackledeverything from U.S. interven-tion in Central America tonuclear disarmament. His finalorganizing project was withNeighbor to Neighbor, a groupheaded by his son, Fred Ross,Jr., which successfully pres-sured the Congress in 1987 tocut U.S. military aid to theContras in Nicaragua.

Ross was the author of Con-quering Goliath: Cesar Chavezat the Beginning, along with apamphlet called Axioms forOrganizers. One of his favor-ite axioms described the roleof the organizer: “A good or-ganizer is a social arsonist whogoes around setting people onfire.”

In 1985, Ross told an inter-viewer, “All my life I’ve beenlooking to go to work withpeople who are in trouble ofsome kind. My goal was to helpthe people do away with fear— fear to speak up and de-mand their rights.”

On September 27, 1992, the82- year-old Ross, who had setso many people on fire overthe course of his long life,passed away in San Rafael. Athis memorial, Jerry Cohen, thecreative and combative lawyerfor the UFW, rememberedRoss with these words: “Fredfought more fights and trainedmore organizers and plantedmore seeds of righteous indig-nation than anyone we’re everlikely to see again.”

Thompson is an author andjournalist who’s work ap-pears regularly in The Nationand has written for the NewYork Times, MotherJones,ColorLines, amongst others.

Southwestern College Awarded$2.475 Million Federal Grant

Funding will boostcompletion rates for Latinostudents

A five-year effort to in-crease completion rates forLatinos and language learnersat Southwestern College hasbeen given a financial boost.

The U.S. Department ofEducation has awarded the col-lege $2,475,000 over five yearsfor its Puertas al Futuro(Doorways to the Future) grantapplication. Funding will be usedto create a first-year experi-ence where cohorts of fresh-men will work with a CollegeSuccess Team and peer men-tors to strengthen their studyskills and build a learning com-munity. The funding will also beused to shorten the time stu-dents spend in basic skills. Pro-gramming begins Oct. 1, 2014.

“Puertas al Futuro helps usimplement best practices thatfocus on counseling support,peer mentoring, learning com-munities and new instructionalstrategies,” said Dr. MelindaNish, superintendent/presidentof Southwestern College. “Ourgoal is to streamline the path-ways for students to completetheir educational goals.”

As a Hispanic-Serving In-

stitution, Southwestern Collegeserves more than 10,000 Latinostudents each fall.

The man who found Cesar Chavez(con’t from page 1)


Por Pablo J. Sáinz

Mateo Camarillo se mudó aSan Diego de su natal Tijuanasiendo un niño. Desde en-tonces, se ha convertido en unode los activistas chicanos yempresarios más activos enSan Diego.

Su vida es un perfecto bal-ance de activismo social yespíritu empresarial, algo quedijo ha podido lograr gracias asu habilidad de trabajar biencon otros.

“El éxito en los negocios, enel trabajo social, en la labor so-cial y en la acción cívicadepende de trabajar bien conotros”, dijo Camarillo. “Nadiepuede tener éxito por si mismo.El trabajo en equipo es clavepara el éxito”.

Como activista, Camarillo haservido como director ejecutivode la Chicano Federation ytambién trabajó arduamentepara crear un nuevo distritodiverso en la Ciudad de SanDiego, que eventualmente seconvirtió en el Distrito 9.

Como empresario, abrió unMcDonald’s en Linda Vista en1976, fue propietario de seisestaciones de radio en español,y más recientemente es dueñode All Amigos Ignition Inter-lock.

Ha podido lograr todo estosiendo un inmigrante que estámuy orgulloso de sus orígeneshumildes.

“Me considero un inmi-grante de México donde nací”,dijo. “Nuestra familia emigró alos E.U. en busca de una mejorvida. Al crecer en Tijuana y vivirdía a día, aprendimos que el éxitoy la supervivencia se lograba siincluíamos a nuestros vecinos.Estábamos en la misma situa-ción, pero juntos compartíamosnuestros limitados recursos”.

Camarillo recientementepublicó An Immigrant’s Jour-ney in Search of the Ameri-can Dream, un libro dondecomparte sus experiencias devida, que abarcan los últimos50 años de la historia de la

Elección General Gubernativa del 4 de noviembre de 2014Fechas Importantes

20 de Sept. Comienza el envío de la Boleta a Electores Militares y en elExtranjero

25 de Sept. Comienza el envío de la Guía Estatal de Información para elElector

25 de Sept. Comienza, de parte del Registro Electoral del condado de SanDiego, el envío de la Boleta Electoral de Muestra y Folleto deInformación Para el Elector.

6 de Oct. Comienza el envío de la Boleta Oficial a electores de boletade voto por correo.

6 de Oct. – Votación Temprana en persona, en el Registro Electoral, entre3 de Nov. semana de 8 am – 5 pm

20 de Oct. Último día para inscribirse para votar

21 de Oct. – Nuevos ciudadanos naturalizados pueden inscribirse y votar4 de Nov. en persona después del 20 de octubre (solamente en el

Registro Electoral)

28 de Oct. Último día para solicitar una boleta electoral de voto por correo(hasta las 5 pm)

1 y 2 de Nov. Votación de sábado y domingo (sólo en el Registro Electoral),de 8 am – 5 pm

4 de noviembre Día de la Elección, de 7 am - 8 pm

1. ¿POR QUÉ HAY UNA ELECCIÓN EL 4 DE NOVIEMBRE DE 2014 – QUÉ HAY ENLA BOLETA?

El 4 de noviembre es la fecha de la elección programada regularmente para laElección General Gubernativa. (Cargos Estatales, Congreso, Senado Estatal yAsamblea); Juez de la Corte Superior, Cargo #25, y funcionarios de la ciudadpara las 18 ciudades incorporadas por todo el condado; juntas gubernativas paralos distritos escolares, distritos de protección contra incendios, distritos dehospitales, distritos de agua y grupos de planeación.

2. ¿QUIÉN PUEDE VOTAR EN ESTA ELECCIÓN?

Todos los electores inscritos en el Condado de San Diego. El lunes, 20 deoctubre de 2014 es el último día para inscribirse. Se puede inscribir en el sitioweb del Registro Electoral en www.sdvote.com. Haga Clic en “Register to Vote” ysiga las instrucciones; en oficinas de Correo, el Departamento de VehículosMotorizados, Bibliotecas, así como en varias Oficinas del Secretario de la Ciudady en el Registro Electoral en 5600 Overland Ave., San Diego.

3. ¿QUÉ SUCEDE SI DESEA VOTAR PERO NO PUEDE IR A LOS LUGARES DEVOTACIÓN EL DÍA DE LA ELECCIÓN – CÓMO PUEDE VOTAR POR CORREO?

(1) completando la tarjeta de solicitud que se encuentra en LA PARTE POSTERIORDE SU FOLLETO DE LA BOLETA ELECTORAL DE MUESTRA

(2) llamando al Registro Electoral y solicitando por teléfono al 858-565-5800, o

(3) escribiendo su propia petición. Las solicitudes deben ser enviadas al RegistroElectoral del Condado de San Diego, 5600 Overland Ave, San Diego, CA 92123.O por fax al número 858-694-2955.

Debe incluir su nombre, domicilio registrado en San Diego, título de la elección,firma y domicilio donde se debe enviar su boleta electoral. La fecha límite parasolicitar una boleta electoral de voto por correo es el martes, 28 de octubre de2014 hasta las 5 pm. También puede votar en la Oficina del Registro Electoralentre semana, de 8 am a 5 pm, comenzando el lunes, 6 de octubre de 2014 hastael Día de la Elección. También sábado y domingo, 1 y 2 de noviembre, de 8 am a5 pm. Para información adicional por favor llame al 858-565-5800.

4. ¿DÓNDE ESTARÁN LOCALIZADOS LOS LUGARES DE VOTACIÓN?

La ubicación de su lugar de votación estará en la cubierta posterior de sufolleto de la boleta electoral de muestra; visitando www.sdvote.com o llamandoal Registro Electoral al 858-565-5800

5. ¿NECESITA EL CONDADO TRABAJADORES ELECTORALES?

De acuerdo a la legislación recientemente implementada habrá oportunidadespara personas que se admitieron legalmente con residencia permanente en losEstados Unidos, para también servir como trabajadores electorales en una juntade precinto.Los trabajadores electorales reciben un estipendio de voluntario de $75 a $175,y $15 adicionales si son nombrados para llenar una asignación en chino, filipino,hindi, japonés, khmer, coreano, español o vietnamita en un lugar de votación. Siestá interesado, por favor vea la página de Internet del Registro en www.sdvote.comy/o llame al 858-565-5800.

By Pablo J. Sáinz

Mateo Camarillo moved toSan Diego from his nativeTijuana as a little boy. Sincethen, he has become one of SanDiego’s most active Chicanoactivists and entrepreneurs.

His life is a perfect balanceof social activism and businessentrepreneurship, somethinghe said he has been able to ac-complish thanks to his abilityto work well with others.

“Success in business, socialwork, social engagement, andcivic action is dependent onworking with others,” Cama-rillo said. “No one succeeds bythemselves. Team work is thekey to success.”

As an activist, Camarillo hasserved as executive director ofthe Chicano Federation andalso worked hard to create anew diverse district in the Cityof San Diego, which eventu-ally became District 9.

As a business-owner, heopened his first McDonald’sfranchise in Linda Vista in1976, he owned six Spanish-language radio stations, andmost recently he owns AllAmigos Ignition Interlock.

He has been able to accom-plish all of this as an immigrantwho is very proud of hishumble origins.

“I consider myself an immi-grant from Mexico where Iwas born,” he said. “Our fam-ily immigrated to the U.S. insearch for a better life. Grow-ing up in Tijuana and living dayto day, we learned that successand survival was enhanced byreaching out to our neighbors.

We were similarly situated

but together we shared our lim-ited resources.”

Camarillo recently publishedAn Immigrant’s Journey inSearch of The AmericanDream, a book where he shareshis life experiences, which coverthe last 50 years of San Diego’sChicano community’s history.

In the book, Camarillo de-tails his early life in Tijuana andSan Diego, his college years atSan Diego State University, histime at the Chicano Federation,and his civic participation andbusiness career.

“Several significant individu-als in my life, such as my wifeReina, encouraged me to writea book when they were help-ing me organize my files,” saidCamarillo, who recently do-nated the Mateo CamarilloPapers to San Diego StateUniversity’s Chicana andChicano Archive Project.“Having been an educator, Iknow how important it is tohave documented examples ofsignificant achievements tomotivate students, our nextgeneration of community lead-ers. Success that they can re-late to motivates them to reachfor the stars. We all need he-roes and positive role models.”

Truly, Camarillo’s book is atestament of what a single im-

Mateo Camarillo: “He encontrado elSueño Americano”

comunidad chicana de San Di-ego.

En el libro, Camarillo detallesu vida temprana en Tijuana ySan Diego, sus años uni-versitarios en San Diego StateUniversity, su tiempo en laChicano Federation y su par-ticipación cívica y carreraempresarial.

“Varias personas en mi vida,como mi esposa Reina, mealentaron a escribir un librocuando me estaban ayudandoa organizar mis archivos”, dijoCamarillo, quien recientementedonó los Mateo Camarillo Pa-pers al Chicana and ChicanoArchive Project de San DiegoState University. “Al habersido un educador, sé lo im-portante que es tener docu-mentados los logros sobre-salientes para motivar a losestudiantes, nuestra siguientegeneración de líderes comuni-tarios. El éxito con el que ellosse puedan identificar los moti-va a alcanzar las estrellas.Todos necesitamos héroes ymodelos a seguir positivos”.

En verdad, el libro de Cama-rillo es un testamento de lo queun inmigrante puede otorgar ala sociedad estadounidense.

“Estados Unidos sigue siendouna nación de inmigrantes”,

escribe en su libro. “Los inmi-grantes han jugado un papelenorme en el desarrollo de-mocrático, multicultural y vita-lidad económica de nuestropaís”.

Su meta con el libro esinspirar a otros, especialmentea los jóvenes latinos.

“Mi mensaje a los jóveneses que los héroes y líderescomunitarios existen en co-munidades latinas para queellos se puedan conectar conmodelos a seguir positivos”,dijo Camarillo. “Espero quemuchas personas lean mismemorias y se motiven a tomaracción en sus vidas y co-munidades al unirse con otrosen la misma situación”.

Después de una vida enteraentregado a los derechoshumanos en San Diego, Cama-rillo dijo que está orgulloso desus logros. Pero su logro másgrande, dijo, es poder extenderuna mano de ayuda a la co-munidad.

“He encontrado el SueñoAmericano”, dijo. “No es serpropietario de restaurantes yde estaciones de radio, ni viviren vecindarios exclusivos oenseñar en dos universidades.Viene de ese sentimiento tibiocuando ayudas a otros”.

Mateo Camarillo: “I have foundthe American Dream”

migrant can contribute to U.S.society.

“America is still a nationof immigrants,” he writes inhis book. “Immigrants haveplayed a huge role in the de-velopment of our democratic,multicultural, and economicvitality of our country.”

His goal with the book is toinspire others, especially Latinoyouth.

“My message to our youthis that heroes and communityleaders exist in Latino commu-nities so that they can connectwith positive role models,”Camarillo said. “I hope a lot ofpeople read my memoirs andare motivated to take action toimprove their lives and com-munities by joining with otherssimilarly situated.”

After a lifelong commitmentto human rights in San Diego,Camarillo said he is proud ofhis accomplishments. But hisgreatest accomplishment, hesaid, is being able to extend ahelping hand to the community.

“I have found the AmericanDream,” he said. “It is not inowning restaurants, radio sta-tions, living in exclusive neigh-borhoods or teaching at twouniversities. It comes from thewarm feeling all over whenyou help others.”

PHONE: 619-993-5778FAX: 619-286-2231

Por Paco Zavala

El extraordinario jovenguitarrista mexicano GiordanoGamiño ofreció un conciertode guitarra flamenca en lasinstalaciones del Multiforo delInstituto de Cultura de BajaCalifornia, el pasado jueves 14de agosto, la mitad de lorecaudado se destinó parabeneficio de la Casa Hogar“Morada del Niño Jesús”,ubicada en el Ejido Matamorosde la ciudad de Tijuana, B.C.

Giordano Gamiño, deter-mina el gusto por pulsar laguitarra a los 16 años de edad,tomando los bártulos del instru-mento de manera empírica através de tablatura y flamencogracias a las enseñanzas de supadre.

Posteriormente abandona sucondición de autodidacta yempieza su aprendizaje formalcon el Maestro de flamencoOscar Aragón, en San Diego,Ca., con quien aprende lasbases del solfeo, técnica clási-ca y flamenco.

Por cuestiones familiaresabandona las clases con elMaestro Aragón y se inscribeen la Escuela Superior de

Ofreció Concierto de GuitarraFlamenca Giordano Gamiño

Música de Baja California y,se adiestra en el manejo de laguitarra clásica con el MaestroMarco Antonio Jurado y suesposa Olga de Jurado, ambosmaestros egresados del Con-servatorio de Música de laCiudad de México, maestros

con los que toma clases desolfeo, historia y teoría de lamúsica, coro y guitarra clásica,así lo aseveró Giordano.

Con el Maestro Jurado,quien cuenta con una Maestría

El guitarrista mexicano Giordano Gamiño, ofreció unextraordinario concierto de música flamenca

(vea El guitarrista, página 8)

Mateo Camarillo


By Robert Borosage

On Labor Day, families gather, politicians paytribute to values of hard work, and some work-ers even get an extra day off. But this LaborDay arrives with working families struggling tostay afloat.

Working family incomes haven’t gone up inthe 21st century. Inequality reaches new ex-tremes. Corporate profits are reaping a recordportion of the nation’s income, while workerwages wallow at record lows. Three-fourthsof Americans fear their children will fare lesswell than they have.

This Labor Day, we should do more than cel-ebrate workers – we should understand howvital reviving worker unions is to rebuilding abroad middle class.

The raging debate on inequality and its rem-edies often omits discussion of unions. Inequal-ity is blamed on globalization and technologythat have transformed our workforce. Rem-edies focus on better education and more train-ing, with liberals supporting fair taxes to helppay the cost.

But this leaves power and politics out of theequation. Americans are better educated thanever, with high school and college graduationrates at record levels. Technological changewas as rapid when America was building themiddle class as it is now. Globalization isn’t anact of nature; it is a set of trade, tax and corpo-rate policies that benefit some and injure oth-ers. Our extreme inequality and our sinkingmiddle class are the product of political choicesand political power.

And central to this reality: the rise and thefall of worker power in the form of unions ableto bargain collectively at the workplace and mo-bilize worker power in the political arena. Try-ing to explain rising inequality without talkingabout unions is like explaining why the train islate – the tracks are worn, the weather is bad– without noting that one of its engines has beensabotaged.

The facts are clear. The Campaign forAmerica’s Future released a report – “Inequal-ity: Rebuilding the Middle Class Requires Re-viving Strong Unions” – that lays out the es-sential facts. In brief:

• America’s broad middle class was builtwhen unions were strong, representing overone-third of the private workforce. Strongunions helped workers win better wages andbenefits at the workplace, and championed vi-tal reforms in the political arena — raising theminimum wage, creating Medicare, raising So-cial Security benefits, workplace safety andmore – that helped build the broad middle class.

• During those years, workers shared in theincreased productivity and profits that theyhelped to create. Incomes on the bottom actu-ally grew faster than top-end incomes. Americagrew together.

• Then furious corporate campaigns succeededin weakening unions. Laws banned powerfulunion-organizing tactics. Multinationals wrotetrade rules that facilitated moving jobs abroad,enabling companies to threaten workers seek-ing better wages. Corporations perfected anti-

union strategies. And with the election of RonaldReagan as president, all gloves were off.

• Unions now represent less than 7 percentof the private workforce. As unions declined,wages no longer rose with productivity. CEOsand investors captured ever higher portions ofcorporate income. The minimum wage lostvalue. Corporations gutted pensions and healthcare plans. Incomes on the top soared, whilethose on the bottom sunk. America grew apart.

The decline of unions is indisputably at thecenter of America’s growing inequality and hal-lowed-out middle class. But what is also clearis that reviving shared prosperity and rebuild-ing the middle class isn’t likely to occur with-out reviving the ability of workers to organizeand bargain collectively.

That’s true at the workplace. Over one-thirdof our jobs now are contingent – part-time,short-term, on-call. Workers cobble togetherdifferent jobs to survive, but often don’t knowwhat their hours will be. But no job is inher-ently marginal. Workers don’t lack education;they lack power. Where unions are strong –such as for maids, bellman, and porters in NewYork hotels – workers negotiate for regularhours, while gaining decent wages, health careand pensions.

And it’s true for our politics. Most remediesfor inequality include calls for progressive taxreform, for investment in education and train-ing. The more insightful advocate balancing ourtrade and ending perverse incentives that re-ward CEOs for plundering their own compa-nies. But none of these reforms is likely with-out a strong mobilization of workers – a strongunion movement – to elect leaders and drivethe debate. It isn’t an accident that corpora-tions and the right have seen weakening unionsas central to their political project.

Reviving unions will take new forms of or-ganizing, new alliances, new thinking. In LosAngeles, for example, an active union move-ment – built significantly in immigrant commu-nities — helped elect officials who then usedgovernment procurement and zoning powersto demand that companies pay decent wages,adhere to labor standards, and end sabotage ofworker organizing. In the fast-food walkoutsof this summer, new alliances with religious andcommunity groups, support by elected officialssuch as members of the Congressional Pro-gressive Caucus, provided both protection forthe workers and began to enlist consumer sup-port for better wages.

Government policy helped to build strongunions; government policy helped to underminethem. Winning the necessary reforms againstthe entrenched big money politics of our timewon’t be easy. But the first step is forprogressives to be clear: At the center of anyagenda to rebuild the middle class must be acommitment to empowering workers to orga-nize and bargain collectively, to rebuild a strongworker voice both in the workplace and in ourpolitics.

Robert L. Borosage is the founder and presi-dent of the Institute for America’s Future,(http://ourfuture.org/)

Inequality: A Broad Middle ClassRequires Empowering Workers

This week we celebrate the contri-butions of the working man/womanof America on Labor Day. We cel-ebrate his toil, sweat, and sacrifice

to make this a great nation. It is the labor ofthe working man and woman who move thisnation forward.

While we celebrate the working man/woman, we are reminded that Labor Day alsosignals the un-official kick-off for most localelections. In days gone by this would meantwo hard months of campaigning were left towin voters over. Things are different today.With mail in ballots becoming more and morepopular- and with those ballots being mailedthe first week of October, this now meansthere is basically only one month of campaign-ing to reach early voters!

While mail in ballots have made it conve-nient for the voter, it has also made it a tad bitmore difficult for those newspapers, especiallyweeklies such as La Prensa San Diego, to doour due diligence and provide our recommen-dations/endorsements for candidates and bal-lot measures. This now has to be done withinthe short time frame of one month. More dif-ficult - yes, but we move undaunted.

With that in mind La Prensa wants to take alook at the upcoming Sweetwater Union HighSchool District Board races.

For the first time in history, board memberswill be elected by geographical district areas.This makes it more economical and easier tocampaign. Also for the first time there will bea limit on campaign contributions, meaning thatno individual can contribute more than $750.Lastly with Assemblywoman Lorena Gon-zalez’s bill, school administrators are bannedfrom raising money for board member’s cam-paigns.

Presently there are 21 candidates runningwithin the five geographical areas. That is alarge number of candidates that we know verylittle about. But there are two candidates weknow a lot about. However La Prensa ques-tion is; why are those two candidates runningfor election?’

The two known candidates are Jim Cartmillfor trustee, area 3, and Bertha Lopez fortrustee, area 2.

Both of these candidates are formerSweetwater School Board Members that forthe last two years were under indictment,charged with public corruption. This year theypleaded guilty for accepting gifts and lost theirseats on the board. Now they are trying toregain their old position.

In the case of Jim Cartmill it is difficult for usto understand why he would feel the need torun again? It is not as if he has any unfinishedbusiness on the board. He has already served

on the Sweetwater School Board for 24 longyears, none of the students going to schoolnow were even born when Cartmill was firstelected. La Prensa’s position is that a schoolboard seat should not be for a lifetime, espe-cially in the case of Mr. Cartmill who pleadedguilty to accepting gifts from contractors.

In the case of convicted board member Ber-tha Lopez, her reason for running for trusteeis not all that difficult to figure out. Bertha be-lieves along with the support of several mem-bers of the community that she with her hus-band Jose Lopez (who sits on the Otay Wa-ter board) is a political juggernaut in the SouthBay community. Bertha needs this elected seatto continue in her self serving role of being apolitical mover and shaker.

In the case of Bertha Lopez any contro-versy you find her involved with, she will be atthe center of that chaos. This has always beenBertha way of doing business, create an at-mosphere of chaos, so that friends and sup-porters can benefit. Of course always at theexpense of the education of students. A primeexample of this was her political campaign tohave Principal Robert Bleisch of Castle ParkMiddle School, fired.

The chaos on the Sweetwater School Boardand district over the years was due to a lackof leadership that can be attributed directly tosome board members, but especially toCartmill and Lopez. The negative news sto-ries, the chaos at board meetings, illegal deal-ings with private institutions, and shady realestate deals that finally ended in legal indict-ments of the board can all be attributed toCartmill and Lopez while they served as boardtrustees.

The upcoming November election repre-sents a fresh clean start for the district. This isa long awaited opportunity for the district toclean out the negative residues that was leftbehind by the last school board. It is LaPrensa’s opinion that if either Cartmill or Lopez(or both) are elected again that all of the nega-tive residues left from the last chaotic years,will surely return. Cartmill’s and Lopez’s elec-tions to the board will have the political effectof blunting any honest efforts by newly electedboard members to diligently work to bringabout much needed integrity to the Sweet-water Union High School District.

La Prensa believes that both Cartmill andLopez have lost their rights to serve as electedofficial, after pleading guilty to crimes whileserving as board members. It is La Prensa’sposition that neither candidate offer anythingso valuable (to the community) that warrantsvoters to consider them for public office.

The decision rests in the hands of the vot-ers.

We ask the question: Why are Jim Cartmilland Bertha Lopez running for office?

Labor Day: Skills for a LifetimeBy Thomas E. Perez

As the Secretary of Labor, I have a uniqueopportunity to meet with employers around thecountry of all sizes and from an array of indus-tries. So many of them tell me the same thing;they’re ready to grow their businesses and tohire more people.

But here’s the rub: too often, they can’t findworkers who have the skills they need.

Meanwhile, although businesses have added9.9 million jobs since February 2010, a lot ofpeople are still hurting, unable to access theopportunities that will allow them to share inour national recovery. About a third of thosewho remain unemployed have been unemployedfor six months or more.

So we have ready-to-work people looking forwork. And we have ready-to-fill jobs that em-ployers can’t fill. If we want to continue oureconomic recovery, grow our middle class andensure a prosperous future, we’ve got to matchthem up.

That’s at the heart of President Obama’s op-portunity agenda. And that’s why he recentlysigned the Workforce Innovation and Oppor-tunity Act (WIOA) – a bipartisan bill thatpassed with little fanfare, but represents thefirst major reform of the nation’s workforcesystem since 1998. The reforms in the newlaw will make the nation’s workforce system,which serves more than 20 million people ayear, better able to provide people with the skillsthey need to access ladders of opportunity.

But that’s not all. Vice President Biden re-cently released a report calling for strongerpartnerships with employers; better access toinformation for job-seekers; and more effec-tive training strategies.

All of these efforts are based on the prin-ciple of job-driven training. We’re doing awaywith what I call “train and pray,” – trainingpeople to be widget makers and praying thatthere’s a company hiring widget makers. Weneed to provide people with the skills neededfor jobs that actually exist.

So what exactly does “job-driven training”look like? Here’s an example. High school stu-dents in the East San Gabriel Valley are gettinghands-on career training in science, technologyand healthcare industries. Through the regionalCareer Pathways Partnership, school officialsare offering students an integrated academic andcareer development curriculum, providing themwith industry-recognized credentials upon gradu-ation and leg up to succeed in college.

And perhaps the most important ingredientto making this program successful? The schoolsystem has developed strong partnerships withlocal employers – like Boeing and the SanGabriel Valley Economic Partnership - to pro-vide students with education and training thatwill lead to jobs in fields employers are lookingto expand.

In April, this program was awarded a $4.5million Youth CareerConnect grant from the

(see Labor Day, page 7)

drugs + HIV > learn the link

> the msgsend

NATIONAL INSTITUTES OF HEALTH > hiv drugabuse govU.S. DEPARTMENT OF HEALTH AND HUMAN SERVICES


Commentary/Opinion Page

By Gustavo Arellano

Dear Mexican: I see lots of Mexican-Americans struggling in grade schooland high school. Many Mexican-American activists claim it’s becausethey don’t speak English at home or theschools don’t teach them well. But I seelots of Asian-Americans in the sameschools who do really well. Many ofthem also don’t speak English at home.The last time I went to a hospital, itseemed like Asians were 30% of all thedoctors. I didn’t see a single Latino one.Why is it that one group consistentlydoes better than the other? I don’tunderstand.

Clueless

Dear Gabacho: Because Mexicanstudents are stupid, while Asian students aregeniuses—that’s what you and your ilk wantto hear, right? This pregunta always bustsme up, because no matter how many studiesactivists can offer examining the myths ofmodel minorities and Mexican apathytoward academics—variables, educationalbackground of parents, socioeconomicconditions of neighborhoods, the quality ofschools blah blah blah—Know Nothingsdismiss the facts. That’s not what they wantto hear, and they don’t even care aboutsolutions to the education gap. So I’ll justsay it again to please ustedes: Mexicanstudents are stupid, Asian students aregeniuses. Happy? Of course you are!However, just because you wish somethingto be verdad doesn’t make it so—and if youdon’t believe me, go see what happened toMitt Romney’s dream of Mexicans self-deporting.

Far too many Mexicans REFUSEgoing to the trouble of learning English.They often speak Spanish annoyinglyloud in public. Sometimes, the KIDSspeak better English than theirPARENTS! And, if they don’tunderstand you, they just smile and say,“No, si, no.” What is that crap anyway!How about learning enough of ourlanguage to say, “I’m as proudly

¡ASK A MEXICAN!Mexican as youare American.Screw you,muchacho!” Whilethis would betotally obnoxious,at least it’d bemore HONESTthan “No, si, no.”

Willy the White Writer

Dear Gabacho: Of course the kids speakbetter English than their parents—the kidsare Americans, while the parents areMexicans. And those Mexicans are muyhonest with you—or do you not hear themmutter “Chinga tu madre, pinche gabachofeo apestoso” under their breath?

My boyfriend is Mexican, and I am agabacha. Whenever my boyfriend seesa Mexican girl with someone of adifferent race, he gets disgusted andmad (especially when he sees them withblack guys.) I’ve pointed out to him thathe seems a bit hypocritical, since he’swith a white girl as well—but he saysthat he makes an exception for me. Doall Mexicans feel this way, or is myboyfriend pinche loco?

Lover of Verga

Dear Gabacha: Of course your guy ispinche loco—but so are all men of color.Hombres complaining that their raza’swomen are dickmatized by gabachos whileboasting about nailing gabachas is a trope asold as gabachos fearful that oversexedbucks and banditos were taking too many oftheir women. That said, I’m not going todismiss the anti-negrito sentiment that stilldominates the Mexican mind, especiallywhen said negrito is dating a mexicana.Raza: We gotta drop anti-black thoughtsfrom our community the same way weditched Carlos Mencia.

Ask the Mexican at [email protected], be his fan on Facebook,follow him on Twitter @gustavoarellanoor follow him on Instagram@gustavo_arellano!

By Jimmy Franco Sr.

The present surge in the use of heavy weap-onry and violence on the international front bythe leaders of our government is beginning topenetrate all facets of our society. This increasein militarism and the use of aggressive tacticsto resolve problems are now becoming the po-litical norm in US foreign policy relations, re-sponses to the surging anger of minority com-munities here at home, and the practice of spy-ing and surveillance on the US public throughthe illegal collection of their personal informa-tion and activities by the NSA.

The continuing flow of heavy weaponry fromthe federal government to local law enforce-ment now includes armored vehicles, militaryassault rifles, tanks, tear gas and other lethalhardware. The possession of such an arsenalof deadly weapons will eventually be usedagainst communities as this trend continues totransform local police departments from pro-tect and serve civil servants into aggressivepara-military forces.

The increasing use of heavily-armed policewho launch war-like operations such as dis-criminatory gang injunctions, drug busts bySWAT teams who resemble soldiers and po-lice responses to incidents armed with deadlyfirepower often result in over reaction and in-juries to innocent people. In many cases, theuse of these weapons and aggressive tacticsfurther inflames the existing anger within eth-nic communities which is what has occurred inFerguson Missouri and other communities whoare already suffering from a lack of decent socialservices and heavy-handed tactics and racialprofiling by the police.

Militarization and armed confrontationcannot resolve our social problems

The US public is the world’s largest consumerof illegal drugs and this profitable market con-tinues to expand. Attempting to repress thesuppliers of this growing demand through a bil-lion-dollar ‘War on Drugs’ only creates moreheavily armed gangs, rampant violence andoverflowing prisons which have now becomeschools for crime.

The complex issue of immigration reform re-quires a logical political process and just resolu-tion that is mutually acceptable to all concerned.The government’s policy of declaring a ‘war onimmigration’ which resorts to tactics of massdeportations, a heavily-armed blockade of theborder and a rapid increase in the armed forcesand weaponry to man this 2000 mile frontier iseconomically and politically unsustainable. Thepolitical decision to utilize a military solution toresolve this problem rather than using commonsense, economics and principled negotiations ul-timately the result is failure.

Domestically, the ongoing ‘war on gangs’ ig-nores any concrete solutions to the underlyingsocial problems that motivate these youngpeople to choose and live this dangerous lifestyle. The crusade of heavily-armed police be-ing used against gangs, targets this growingproblem by utilizing racial profiling to stop sus-pects, mass gang injunctions and organizingcombative sweeps and raids into minority com-munities. These aggressive anti-gang sweepsutilize deadly surplus weapons left over fromnumerous US conflicts abroad and are pat-terned after war-time operations.

Another group that is increasingly being vic-timized by these combative police responsesare the mentally ill and homeless. As the num-ber of mentally-ill people within the country in-

creases and the level of medical care providedto them declines, their behavior on the streetsis increasingly being viewed as a criminal threatby police who are trained to respond to emo-tional outbursts and abnormal behavior by im-mediately shooting to kill.

All of these pressing social problems withinour society which range from drugs, immigra-tion, gangs, the mentally ill and homeless havea cause and effect relationship. The root causesof these problems are generally ignored by gov-ernment officials who instead focus on the ef-fects and then automatically respond to themin an irrational and belligerent manner that uti-lizes aggression and force to supposedly solvethese problems

Militarization: a failure to pinpoint thecauses and solutions of problems

The militarization solution in order to resolvecomplex problems has created negative con-sequences for our society. This has resulted inviewing certain minority communities througha military perspective and treating them as en-emy combatants who need to be periodicallyoccupied with heavily armed police and ordermaintained through the use of force.

Military action simply reinforces the presentand backward mindset of negating the causesof social problems by primarily focusing on theirharmful effects and then irrationally attempt-ing to use aggressive tactics and force as aquick solution. Treating certain communities asthe enemy who need to be periodically repressedand kept in their subordinate position within oursociety will only backfire and eventually cre-ate more anger and resistance as shown bythe residents of Ferguson.

The increasing use of military-style campaignsby local police forces will not resolve any ofour deeply-rooted social problems. A fresh andalternative approach is needed which requiresa careful analysis of the causes of our pressingsocial problems and the formulation of logicaland realistic policies that are practical, lesscostly and which will work in the real world.

For example, if we use our resources to fundand improve the educational level of people inour society, then poverty will be reduced aswell as the lure of youth gangs and the even-tual imprisonment of young people.

Meanwhile, reaching a just political agree-ment on immigration will result in reducing theamount of weaponry and violence along theborder and decreasing the number of peopledeported and locked up in immigration deten-tion centers.

The militarization of our society is proceedingin an incremental manner and this process iscontradictory to maintaining democratic rightswithin our society. A militaristic outlook, mental-ity and repressive methods are incompatible withthat of a democratic ideology that condones di-verse ideas, methods and free expression.

We cannot have both which leaves us withtwo clear alternatives: either roll over and pas-sively accept this growing totalitarian trend orstand firm, speak up and oppose it. Somemiddle-class people take the attitude that thisissue doesn’t affect them as they don’t live ina barrio or ghetto. Yet, this undemocratic trendof militarization affects all of us in regard toour quality of life, the use of our taxes, our po-litical right to protest and having to endure con-tinual violence and countless new enemies.

Either take a stand to stop this march towardmilitarization or accept an eventual loss of per-sonal liberties and rights to a regime that re-sembles ‘Big Brother’.

A need to Demilitarize our Society

Department of Labor to expand the programto more students. We’re putting more than abillion dollars on the street in grant funding tosupport programs like this one. Those resourcesare being deployed in a number of differentways – strengthening our community colleges,promoting apprenticeship and on-the-job train-ing, investing in youth employment and more.

On Labor Day, we honor the contributionsthat hard-working men and women make ev-

ery day to our nation’s strength and vitality. Andwe recommit ourselves to helping more peopleenjoy the dignity of work, helping them acquirethe skills and access the opportunities to reachthe American Dream.

NOTE: Use the Department of Labor’s newFindYourPath (http://www.dol.gov/findyourpath/) tool to connect with an American Job Centerand find the training opportunities you need tolaunch a successful career.

Thomas E. Perez was nominated by Presi-dent Obama to serve as the nation's 26thSecretary of Labor

ward-looking city. It is strategically located,connected to Pacific Rim and Latin America.”

Contreras-Sweet said that small businessesare an important part of the U.S. economy. Somuch so, she said, that two out three new jobsare small business employees.

When asked about her thoughts about a SanDiego ordinance that will increase the minimumwage to the city to $11.50 during a period ofthree years, the SBA Administrator said thatshe supports minimum wage hikes, and “Presi-dent Obama’s vision for livable wages for allAmerican families.”

One of the arguments against the minimumwage ordinance in San Diego has been that itwould greatly affect small business owners inthe city.

But Contreras-Sweet disagreed.“Generally speaking, small businesses have

to remain competitive employers, offering em-ployees healthy salaries, and benefits,” she said.

Since its founding on July 30, 1953, the U.S.Small Business Administration has deliveredmillions of loans, loan guarantees, contracts,counseling sessions and other forms of assis-tance to small businesses. Maria Contreras-Sweet became the 24th Administrator of theU.S. Small Business Administration.

To learn about the resources offered by theU.S. Small Business Administration, visitwww.sba.gov.

Labor Day(con’t from page 6)

SBA(con’t from page 1)

Por Humberto Caspa, Ph.D.

Después del abandono de los Raiders a Oak-land, la ciudad de Los Ángeles ha buscadoimperiosamente un equipo de futbol que, no soloenaltezca las cualidades innatas de su gente,sino que ese equipo se convierta en unainversión que produzca beneficios económicospara toda la comunidad angelina.

Qué les parece si una vez adquirido la luzverde de la NFL, los residentes de los Ángelestengan la mala fortuna de encontrar unempresario con las mismas características deDonald Sterling, ex dueño del equipo de bas-ketball de los Clippers, o Dan Snyder,mandamás de los “redskins”.

El primero, Sternling, ofendió a la comunidadafroamericana con comentarios racistas eintolerantes. El segundo, Snyder, persiste conla idea de que el nombre de su equipo es unapalabra inofensiva.

Por supuesto que “redskins” es vulgar yofensivo. Es como si existiera un equipo defutbol americano en la ciudad de Los Ángelescon el nombre de “los greasers” o “loswetbacks” o peor aún los “muds”.

La palabra “greaser” se utilizó durante elSiglo XIX para describir e insultar a losinmigrantes mexicanos, por los trabajos“sucios” que realizaban y por su supuestaapariencia “grasosa”. Este término, lamentable-mente, lo legalizó el gobierno californiano pormedio de una vergonzosa ley conocida comoel Greaser Act (1855), misma que dispuso laprohibición de vagos grasosos en las calles.

Por su parte, Wetbacks fue utilizado desdela década de 1920 hasta nuestros días. Hacereferencia a la forma cómo los inmigranteslatinoamericanos cruzan ilícitamente la fronterapor el río Grande.

Al igual que greasers, el gobierno federallegitimó el uso de la palabra wetback al utilizarlocomo una política de Estado en cuestionesmigratorias. En 1954 se instituyó la llamadaOperación Wetback para deportar a miles depersonas indocumentadas, quienes habíanllegado a este país por medio del ProgramaBracero. Fue otra de las grandes vergüenzasde las altas esferas del gobierno en contra dela población latina.

Y el término “mud [people]” es utilizado porgrupos racistas neonazis y skinheads parareferirse a la gente latina.

Así, históricamente los euro-norteamericanosse refirieron a los grupos minoritarios étnicoscon nombres vulgares, no solamente parainsultarlos, sino también para relegarlosintencionalmente en los eslabones más bajosde la sociedad.

Lo mismo sucedió con el término de redskins,el cual es un nombre peyorativo que descalificaa la población originaria de Norteamérica.

Recientemente el periódico Washington Postoptó en no utilizar esta palabra ofensiva en susEditoriales por considerarla un insulto a lacomunidad originaria. Obviamente, el recono-cimiento de los editores de este medio decomunicación es valorable, pero siento que sequeda corto.

Los periódicos y otros medios de comunica-ción deberían minimizar su utilización, especi-almente para identificar al equipo de futbol deWashington. Por mi parte, desde hoy enadelante, yo simplemente me referiré a los […]como el “equipo de Washington”.

Humberto Caspa, Ph.D., es profesor einvestigador de Economics On The Move.E-mail: [email protected]

Subscribe to La Prensa SaSubscribe to La Prensa SaSubscribe to La Prensa SaSubscribe to La Prensa SaSubscribe to La Prensa San Diegon Diegon Diegon Diegon DiegoA well informed person is an aware person! Keep informed on all the ‘newsthat is news’ of the Hispanic community in the City of San Diego, the County,State and Nation!

Receive La Prensa San Diego at your home or office every week. La Prensa SanDiego is published every Friday of the week. Ph: (619) 425 7400

Please visit our web site (laprensa-sandiego.org) for a subscription form or justmail in your check for $130 made out to La Prensa San Diego with a note thatsays Subscription, including your mailing address and mail to: La Prensa SanDiego, 651-C.Third Ave., Chula Vista, CA 91910.

“Redskins” es un insulto


FICTITIOUS BUSINESSNAME STATEMENT

Fictitious Business Name: DI COLORICHILDCARE at 922 Myra Ave., ChulaVista, CA, County of San Diego, 91911.This Business Is Registered by theFollowing: 1. Cesar L. Florez, 922 MyraAve., Chula Vista, CA 91911. 2. LenikaA. Flores, 922 Myra Ave., Chula Vista,CA 91911This Business is Conducted By: A Mar-ried Couple. The First Day of BusinessWas: 08/26/2013I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Lenika A. FloresThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 28, 2014.Assigned File No.: 2014-020245

Published: August 22, 29. Sept. 5, 12/2014La Prensa San Diego


Fictitious Business Name: AGROPAC DELNOROESTE S. DE R.C. DE C.V. at 1320E 6th Street, Los Angeles, CA, County ofLos Angeles, 90021.This Business Is Registered by theFollowing: Araceli DelagarzaThis Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Araceli DelagarzaThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 14, 2014.Assigned File No.: 2014-021939

Published: Aug 22, 29. Sept. 5, 12/2014La Prensa San Diego


Fictitious Business Name: INTERNA-TIONAL INSTITUTE OFMICROPIGMENTATION at 91 W ProspectSt., Chula Vista, CA, County of San Di-ego, 91911.This Business Is Registered by theFollowing: Ema Corning, 91 W ProspectSt., Chula Vista, CA 91911This Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Ema CorningThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 21, 2014.Assigned File No.: 2014-022585

Published: August 29. Sept. 5, 12, 19/2014La Prensa San Diego


Fictitious Business Name: GOLDENKITCHEN at 119 N. Main Ave. 2nd Flr.,Fallbrook, CA, County of San Diego,92028.This Business Is Registered by theFollowing: Sombutphaya, Inc., 7931Borson St., Downey, CA 90242This Business is Conducted By: A Cor-poration. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: ThanyaSinsombutcharoin. Title: PresidentThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 04, 2014.Assigned File No.: 2014-020804



Fictitious Business Name: JP TRUCK ANDTRAILER REPAIR at 164 Minot Ave. Apt.A, Chula Vista, CA, County of San Diego,91910.This Business Is Registered by theFollowing: Jose Luis Perez, 164 MinotAve. Apt. A, Chula Vista, CA 91910.This Business is Conducted By: An In-dividual. The First Day of Business Was:02/17/2009I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Jose Luis PerezThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 30, 2014.Assigned File No.: 2014-020419



Fictitious Business Name: KARY FRUT at4492 Camino De La Plaza, San Ysidro,CA, County of San Diego, 92173.This Business Is Registered by theFollowing: Salvador Flores LopezThis Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Salvador Flores LopezThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 27, 2014.Assigned File No.: 2014-023015



Fictitious Business Name: SAINZ TAX SO-LUTIONS at 730 Broadway St. 301,Chula Vista, CA, County of San Diego,91911.This Business Is Registered by theFollowing: Maria Sainz, 70 Quintard St.#15, Chula Vista, CA 91911This Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Maria SainzThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 04, 2014.Assigned File No.: 2014-020845

Published: Aug 29. Sept. 5, 12, 19/2014La Prensa San Diego

PUBLIC NOTICE PUBLIC NOTICE

AVISO DE NOMINADOS PARA CARGOSPÚBLICOS

POR MEDIO DE LA PRESENTE SE NOTIFICA que las siguientespersonas han sido nominadas para los cargos designados a serocupados en la Elección Municipal General a llevarse a cabo enla Ciudad de Imperial Beach el martes, 4 de noviembre de 2014.

Para Alcalde: Vote por UnoJim JanneySerge Dedina

Para Miembro del Concejo Municipal: Vote por DosEd SpriggsElizabeth SaldañaErika LoweryLorie BraggValerie K. AcevezJim King

Fechado: 28 de agosto de 2014

Jacqueline M. Hald, MMCSecretaria de la Ciudad

Publicado: Agosto 29, 2014 La Prensa San Diego

ADVERTISEMENT FOR BIDSNotice is hereby given that the San Diego Unified School Dis-trict, acting by and through its governing board, will receivesealed bids for the furnishing of all labor, materials, transporta-tion, equipment, and services for:

REMOVAL OR DEMOLITION OF PORTABLE BUILDINGSON AN AS-NEEDED BASIS (IDIQ)

A mandatory site visit is scheduled for 9:00 a.m. on SEP-TEMBER 4, 2014 in front of the main office at Madison HighSchool, 4833 Doliva Drive, San Diego, CA 92117. PLEASE SEEBID FOR DETAILS. (No.CZ-15-0289-29)

All bids must be received at or before 1:00 p.m. on SEP-TEMBER 18, 2014, at the Strategic Sourcing and Contracts De-partment, 2351 Cardinal Lane, Bldg. M, San Diego, CA 92123,at which time bids will be publicly opened and read aloud.

The project is for a not-to-exceed value of $1.8 million annu-ally. This project is a PSA project and requires prequalification.The District requires that Bidders possess any of the followingclassification(s) of California State Contractors License(s), validand in good standing, at the time of bid opening and contractaward: B or C-21.

All late bids shall be deemed non-responsive and not opened.Each bid shall be in accordance with all terms, conditions, plans,specifications and any other documents that comprise the bidpackage. The Bid and Contract Documents are available in threeformats, hard copy, CD, or online from Plan Well. Hard copybid documents are available at American Reprographics Com-pany (ARC), 1200 4th Avenue (4th and B Street), San Diego,CA 92101, phone number 619-232-8440, for a refundable pay-ment of Two Hundred Dollars ($200) per set; CD’s are availablefor a non-refundable charge of $50. Payments shall be madeby check payable to SAN DIEGO UNIFIED SCHOOL DISTRICT.If the payment for Bid and Contract Documents is refundable,refunds will be processed by the District only if the Bid andContract Documents, including all addendums, are returned in-tact and in good order to ARC within ten (10) days of the issu-ance of the Final Bid Tabulation. Online documents are avail-able for download free of charge on PlanWell through ARC.Go to www.crplanwell.com, click on Public Planroom,search SDUSD (Questions? 714-434-8525). All bids shallbe submittedon bid forms furnished by the District in thebid package beginning August 26, 2014. Bid packages willnot be faxed.

As of January 1, 2012, the San Diego Unified School District nolonger administers the in-house Labor Compliance Program forall new construction projects. Prevailing wage requirements willstill apply to all public works projects and must be followed perArticle 18 of the General Conditions of this bid.

WAGES: The Director of the Department of Industrial Relationshas determined the general prevailing rate of per diem wages inthe locality in which this public work is to be performed for eachcraft, classification, or type of worker needed to execute thecontract. Copies of that determination are available at theDistrict’s Labor Compliance Office for interested parties uponrequest; or may be found on the internet at: http://www.dir.ca.gov/DLSR/PWD. It shall be mandatory upon thecontractor to whom this contract is awarded and upon any sub-contractor under him to pay not less than the said specifiedrates to all laborers, workmen, and mechanics employed by themin the execution of the contract.

PROJECT STABILIZATION AGREEMENT (PSA): This project issubject to the Project Stabilization Agreement (PSA) adopted bythe Board of Education on July 28, 2009. The complete agree-ment is available for viewing and downloading at www.sandi.net- Proposition S & Z.

DISABLED VETERAN BUSINESS ENTERPRISE PARTICIPA-TION PROGRAM: Pursuant to Resolution In Support of ServiceDisabled Veterans Owned Businesses (SDVOB) and DisabledVeteran Business Enterprises (DVBE) approved on May 10, 2011by the Board of Education, the Bidder is required to satisfy aminimum DVBE participation percentage of at least three per-cent (3%) for this project. In compliance with this Program,the Bidder shall satisfy all requirements enumerated in the bidpackage.

Each bid must be submitted on the Bid Form provided in the bidpackage and shall be accompanied by a satisfactory bid secu-rity in the form of either a bid bond executed by the bidder andSurety Company, or a certified or cashier’s check in favor ofthe San Diego Unified School District, in an amount equal to tenpercent (10%) of their bid value. Said bid security shall be givento guarantee that the Bidder will execute the contract as speci-fied, within five (5) working days of notification by the District.

The District reserves the right to reject any and all bids and towaive any irregularities or informalities in any bids or in the bid-ding. No bidder may withdraw his bid for a period of 120 daysafter the date set for the opening of bids. For information re-garding bidding, please call 858-522-5831.

Pre-Qualification of Bidders: Pursuant to Public ContractCode 20111.6, ALL PRIME CONTRACTORS (A or B license)AND ALL MECHANICAL, ELECTRICAL, AND PLUMBING (MEP)SUBCONTRACTORS HOLDING ANY OF THE CLASSIFICA-TIONS LISTED BELOW MUST BE PRE-QUALIFIED TO BIDON THIS PROJECT: A, B, C4, C7, C10, C16, C20, C34, C36,C38, C42, C43, and/or C46. If you are not already pre-quali-fied please begin the process now. You can apply onlineby going to https://prequal.sandi.net or contact GlendaBurbery at [email protected] to request a pre-qualifica-tion questionnaire. Completed questionnaires must be sub-mitted to the District no later than 10 business days beforethe bid opening due date. Any questionnaires submittedlater than this deadline will not be processed for this Invi-tation for Bids. The District encourages all general con-tractors bidding as a prime contractor, and all MEP sub-contractors to request a questionnaire, complete it and sub-mit it as soon as possible.

SAN DIEGO UNIFIED SCHOOL DISTRICTArthur S. Hanby, Jr., CPPO, C.P.M., CPPB, A.P.PStrategic Sourcing and Contracts OfficerStrategic Sourcing and Contracts Dept

Published: August 29, 2014 La Prensa San Diego

AVISO DE NOMINADOS PARA CARGO PÚBLICOSE NOTIFICA POR MEDIO DEL PRESENTE que las siguientespersonas han sido nominadas para los cargos designados a serocupados en la Elección Municipal General que se llevará a caboen la Ciudad de Coronado, el martes, 4 de noviembre de 2014.

PARA MIEMBRO DEL CONCEJO DE LA CIUDAD Vote por no más de dos (2)

BILL SANDKEANGELA ALVAREZ

CARRIE ANNE DOWNEY

El Día de la Elección, los lugares de votación estarán abiertosentre las 7 a.m. y las 8 p.m.

Por: Mary L. Clifford, Secretaria de la Ciudad

Publicado: Agosto 29. 2014 La Prensa San Diego

REQUESTING BIDS REQUESTING BIDS

CIUDAD DE POWAYAVISO DE NOMINADOS PARA

CARGOS PÚBLICOSElección Municipal General del 4 de

noviembre de 2014

POR MEDIO DE LA PRESENTE SE NOTIFICA que las siguientespersonas han sido nominadas para los cargos designados a serocupados en la Elección Municipal General a llevarse a cabo enla Ciudad de Poway el martes, 4 de noviembre de 2014.

Para Alcalde Vote por unoDon HigginsonSteve Vaus

Para Miembros del Vote por no más de dosConcejo Municipal

Christopher OlpsDave GroschJohn Mullin

Sheila R. Cobian, CMC, Secretaria de la CiudadCiudad de Poway13325 Civic Center DrivePoway, CA 92064858-668-4530



AVISO DE NOMINADOS PARA CARGOSPÚBLICOS

CIUDAD DE SANTEEPOR MEDIO DE LA PRESENTE SE NOTIFICA que las siguientespersonas han sido nominadas para los cargos designados a serocupados en la Elección Municipal General a llevarse a cabo enla Ciudad de Santee el martes, 4 de noviembre de 2014.

Para Miembro del Concejo MunicipalVote por no más de tres (3)

Hall, RonnAcerra, MaggieMcNelis, RobMinto, JohnDamoor, Keshav

PATSY BELL, CMCSECRETARIA DE LA CIUDAD



PUBLIC NOTICE PUBLIC NOTICE

REQUESTING BIDSOrion/Balboa Construction Joint Venture is soliciting bidsfor the City of San Diego’s University Avenue Pipeline Re-placement Project (Bid No. K-15-5716-DBB-3). We are request-ing solicitations from the following SLBE/ELBE/DBE/DVBE/MBE/WBE/OBE subcontractors and suppliers: Slurry Seal, ACPaving, Striping, Site Concrete, Trenchless Pipe Installation, Land-scaping/Earthwork, Traffic Control, Archaeo/Paleo Monitoring,Traffic Loops, Piping Materials, Aggregates, Special Inspection/ Testing, Trucking, Community Liaison. Bid Date/Time: Octo-ber 2nd, 2014 @ 2:00PM. Plans, specs, and project require-ments are available at no cost and may be viewed at our officeat 2185 La Mirada Drive, Vista, CA 92081. Orion/Balboa Con-struction JV is willing to set aside any portion of work, no matterhow small, to encourage SLBE/ELBE/DVBE/MBE/WBE/OBEparticipation. Assistance will be made available to help selectedfirms in obtaining equipment, supplies, materials, bonding, linesof credit, and insurance. Interested bidders, please contact theOrion Construction estimating department at 760-597-9660.

Published: August 29, 2014 La Prensa San Diego

en Guitarra Clásica, adquiere una formación completa y profunda encuanto a el estudio de guitarra clásica.

Después de esto toma clases con el maestro Jorge López, con quiéna la fecha continúa con su entrenamiento de preparación para el fla-menco, enfocándose en la técnica de este género y del ritmo.

Giordano Gamiño, se ha presentado en algunas salas de la ciudad,compartiendo el escenario con algunos colegas, con la finalidad deadquirir experiencia y crítica.

Este concierto fue todo un éxito, Giordano espera que el público losiga apoyando.

En nota de complemento el pasado viernes 15 de agosto el Institutode Cultura de Baja California presentó su Primera Tarde de Vacilóncon la participación de importantes bandas jóvenes de la región talescomo: “Palos Verdes”, “Pucha Lucha”, “Mala Suerte”, “La Gre-Ska”y “Tierra Suelta”, este evento se iluminó con la presencia de público detodas las edades.

El pasado sábado 23 de agosto se realizó en el Arco de la AvenidaRevolución y Calle Primera, n este evento se celebraron 10 años deexistencia de “Invasión Fest.”, un programa de música independienteInvasión Local, que es transmitido los lunes de 19:00 a 21:00 pm., porFusión 102.5 FM.

Continúan los Ciclos de Teatro Familiar en el ICBC; por lo tanto estainstitución invita a todas las familias fronterizas a disfrutar de estaspuestas en escena.

Esta es una actividad que se ha venido fortaleciendo domingo adomingo. En este espectáculo teatral en el que se cuentan historiasdiversas, cada ocho días una distinta.

Uno de los grupos teatrales que han participado es Abordo Teatro,que dirige Griselda Hernández y la dirección musical está a cargo deJuan Carlos Villanueva. Algunas de las actrices que han participadohan sido Brenda Hernández y Lizeth Marcela.

Los pasados días 21 y 22 de agosto representaron en el Multiforo del

ICBC la interesante historia del Origen de la Palabra, una obra para reflexionar sobre la importancia de expresar lo quesentimos y arriesgarnos en la vida.

Esta interesante historia “La interesante historia del origen de la palabra ciclo”” de la dramaturga regiomontanaCeleste Espinoza Uribe, con la compañía Minotauro Teatro, bajo la dirección de Ana Riojas y la asistencia de LizethMarcela.

Esta puesta en escena aborda el tema de las relaciones entre los seres humanos, sus expectativas y miedos, así comolas cosas que se quedan en el silencio por miedo a decirlas.

Para concluir la compañía de teatro De Cierto Azul, celebrará su XV aniversario, por tal motivo están anunciando queen está fecha tan significativa lo celebrarán con una Temporada Teatral, en nuestra próxima edición daremos detalles deeste evento.

El guitarrista(con’t de página 5)


Fictitious Business Name: ONE UNIQUETOW&TRANSPORT at 483 Timber Ct,Chula Vista, CA, County of San Diego,91911.This Business Is Registered by theFollowing: Rafael Guerra, 483 TimberCt, Chula Vista, CA 91911.This Business is Conducted By: An In-dividual. The First Day of Business Was:08/06/2014I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Rafael GuerraThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 27, 2014.Assigned File No.: 2014-023152



Fictitious Business Name: SUPERIOR DIS-TRIBUTION AND SALES at 1955 GroveAve., San Diego, CA, County of San Di-ego, 92154.This Business Is Registered by theFollowing: Jesus Magallon, 1955 GroveAve., San Diego, CA 92154.This Business is Conducted By: An In-dividual. The First Day of Business Was:08/27/2014I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Jesus MagallonThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 27, 2014.Assigned File No.: 2014-023187


REQUESTING BIDS

REQUESTINGPROPOSALS

REQUESTINGPROPOSALS

NOTICE TO INVESTMENT BANKING &UNDERWRITING FIRMS

REQUEST FOR PROPOSAL/QUALIFICATION (RFP)NO. 1415-142

Notice is hereby given by the Southwestern Community Col-lege District of San Diego County, California, hereinafter re-ferred to as the District, acting by and through its GoverningBoard, will receive up to, but not later than 10:00 a.m. on the 12th

day of September 2014, responses to this Request for Proposal(RFP) for Investment Banking & Underwriting Services for theSouthwestern Community College District.

Responses shall be received in the Office of Procurement, Cen-tral Services & Risk Management, Room 1651 located at 900Otay Lakes Road, Chula Vista, CA 91910, on the date and atthe time stated above.

All responses to this RFP shall conform and be responsive tothe RFP, including its attachments/addenda.

All interested Firms may request a copy of this RFP by e-mail-ing [email protected], calling 619-482-6481 or visiting theDistrict’s Web-Site at www.swccd.edu/procurement. Any re-quests for information may be directed to Priya Jerome, Direc-tor of Procurement, Central Services and Risk Management bye-mailing [email protected] no later than 2:00 PM on Sep-tember 5, 2014.

Melinda Nish, Ed.D.Secretary of the Governing BoardSouthwestern Community College Districtof San Diego, California

Published: Aug. 29, Sep 5, 2014 La Prensa San Diego

Psomas is seeking certifiedSLBE/ELBE firms for the City ofSan Diego, As-Needed Engineer-ing Consultant Services: 2015-2017 (Contract Number:H146292). Requested disci-plines include: Structural Engi-neering, Environmental Engi-neering, Traffic Engineering andGeotechnical Engineering.

If qualified, please contact KarenSantoro at Psomas, 3111 CaminoDel Rio North, Suite 702, SanDiego, CA 92018. Phone (619)961-2800, Fax (619) 961-2392,Email: [email protected]

Published: Aug 22, 29, 2014La Prensa San Diego

FOR RENT

P/T Dishwasher and kitchenhelp wanted for busy Chineserestaurant located at 9355Kearny Mesa Road off I-15 bythe Holiday Inn. Call 760-419-2888.

NOTICE TO POTENTIAL RESPONDENTSNOTICE IS HEREBY GIVEN, that the City of San Diego willreceive Statements of Qualifications for commodities and ser-vices. RFSQ packages can be downloaded from the City ofSan Diego’s Bid & Contract Opportunities web page, found athttp://www.sandiego.gov under the Business section.

If you are unable to utilize the online option, RFSQ packagescan be requested by calling the Purchasing & Contracting De-partment at (619) 236-6000.

Furnish Qualifications for Lease Purchase Funding Servicesfor Essential City Equipment Purchases through Septem-ber 25, 2019, as may be required for a period of one (1) yearwith options to renew for four (4) additional one (1) year periods.

RFSQ No. 10053250-15-A. RFSQ Initial Closing Date:September 19, 2014 @ 4:00 p.m.

RFSQ Final Closing Date: September 25, 2018 @ 4:00 p.m.

Published: August 29, 2014 La Prensa, San Diego

La Prensa San Diegois on the web:

laprensa-sandiego.orgfacebook.com/LaPrensaSD

¡Anúnciate en La Prensa San Diego!

619-425-7400

CIUDAD DE OCEANSIDEAVISO DE NOMINADOS PARA CARGO PÚBLICOSE NOTIFICA POR MEDIO DEL PRESENTE que las siguientespersonas han sido nominadas para el cargo que se indica acontinuación a ser ocupado en la Elección Municipal General quese llevará a cabo en la Ciudad de Oceanside el martes, 4 denoviembre de 2014.

Para Miembro del Concejo de la CiudadVote Por No Más De Dos

Chuck LoweryDana CorsoRobert TranGary FelienJerome M. “Jerry” Kern


Zack BeckSecretario de la Ciudad/Funcionario Electoral de la Ciudad


APARTMENTS FOR RENT

Windsor Gardens Apartments willbe accepting applications for one(1) bedroom apartments for se-niors 62 years of age and olderand/or disabled individuals whoqualify with low income.

Starting Monday, September 22nd

applications can be submitted atthe address below on weekdaysbetween the hours of 9am – 12pmand 1pm – 4pm.

Equal Housing OpportunityWindsor Gardens

1600 W. 9th Ave., OfficeEscondido, CA 92029

(760) 741-5606www.wgescondido.com

ENVIRONMENTALPLANNER

Support the environmental re-view process for capital improve-ment projects planned for theregion. Call (619) 699-1900 orvisit www.sandag.org/jobs for in-formation. Closes 9/12/14. EOE.


Fictitious Business Name: HARD KNOXAPPAREL at 4360 Main Street, Suite202, Chula Vista, CA, County of San Di-ego, 91911.This Business Is Registered by theFollowing: Monica Cordero, 2619 FaivreStreet, Chula Vista, CA 91911.This Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Monica CorderoThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 29, 2014.Assigned File No.: 2014-020383


*** LEGALS *** 619-425-7400 *** CLASSIFIEDS ***

PAGE 9 AUGUST 29, 2014 LA PRENSA SAN DIEGO

SUMMONS


Fictitious Business Name: CECILIA’S FAM-ILY BARBER SHOP at 985 BroadwaySuite F, Chula Vista, CA, County of SanDiego, 91911.This Business Is Registered by theFollowing: Efren Anguiano, 3263 Te-quila Way, San Ysidro, CA 92173.This Business is Conducted By: An In-dividual. The First Day of Business Was:N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Efren AnguianoThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 31, 2014.Assigned File No.: 2014-020577

Published: August 8, 15, 22, 29/2014La Prensa San Diego


Fictitious Business Name: VIRIANA’SBEAUTY SHOP at 665 H St. Suite F,Chula Vista, CA, County of San Diego,91910. Mailing Address: 1674 Palm Ave.Spc. 72, San Diego, CA 92154.This Business Is Registered by theFollowing: 1. Soledad G. Lopez, 1674Palm Ave. Spc. 72, San Diego, CA92154. 2. Denise Garcia. 4023 PeterlynnCt., San Diego, CA 92154This Business is Conducted By A Gen-eral Partnership:. The First Day of Busi-ness Was: 07/29/2014I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Soledad G. LopezThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 29, 2014.Assigned File No.: 2014-020366



Fictitious Business Name: WEST COASTFENCE CO. at 9538 Summerfield #C,Spring Valley, CA, County of San Diego,91977.This Business Is Registered by theFollowing: Javier Hernandez, 9538Summerfield #C,, Spring Valley, CA

91977.This Business is Conducted By: An In-dividual. The First Day of Business Was:01/01/2007I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Javier HernandezThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 17, 2014.Assigned File No.: 2014-019329



Fictitious Business Name: DISPRO SANDIEGO at 1655 Dahlia Ave., San Diego,CA, County of San Diego, 92154.This Business Is Registered by theFollowing: Claudia Albilene Garcia,1655 Dahlia Ave., San Diego, CA 92154.This Business is Conducted By: An In-dividual. The First Day of Business Was:N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Claudia Abilene GarciaThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 11, 2014.Assigned File No.: 2014-018717



Fictitious Business Name: PARADISEHOUSE CLEANING at 453 Tram Place,Chula Vista, CA, County of San Diego,91910.This Business Is Registered by theFollowing: Patricia Nuñez, 453 TramPlace, Chula Vista, CA 91910.This Business is Conducted By: An In-dividual. The First Day of Business Was:N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Patricia NuñezThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 31, 2014.Assigned File No.: 2014-020614



Fictitious Business Name: a. TALENT MU-SIC GROUP INC. b. TALENT MUSICPUBLISHING GROUP. c. TALENT MU-SIC PROMOTIONS GROUP. d. TMGPROMOTIONS GROUP e. TMG PUB-LISHING GROUP. f. TMG INC. g. TMGRECORDS GROUP. h. TALENT MUSICRECORD GROUP at 2075 Ocean ViewBlvd., San Diego, CA, County of San Di-ego, 92113.This Business Is Registered by theFollowing: Talent Music Group Inc.,2075 Ocean View Blvd., San Diego, CA92113. If corporation or LLC: California.This Business is Conducted By: A Cor-poration. The First Day of Business Was:02/01/1998.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Ramon VerduzcoMartinez. Title: CEOThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 29, 2014.Assigned File No.: 2014-020325



Fictitious Business Name: ENDLESSLOVE FAMILY CHILD CARE at 555Naples St. 211, Chula Vista, CA, Countyof San Diego, 91911.This Business Is Registered by theFollowing: Heydi Alvizures, 555 NaplesSt. 211, Chula Vista, CA 91911This Business is Conducted By: An In-dividual. The First Day of Business Was:N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Heydi AlvizuresThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 31, 2014.Assigned File No.: 2014-020635



Fictitious Business Name: RITA MCQUEENINTERNATIONAL at 1115 Calle Mesita,Bonita, CA, County of San Diego, 91902.This Business Is Registered by theFollowing: Shannon Ewalt, 1115 CalleMesita, Bonita, CA 91902This Business is Conducted By: An In-dividual. The First Day of Business Was:07/25/2014.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Shannon EwaltThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 28, 2014.Assigned File No.: 2014-020224



Fictitious Business Name: ARTISTS BAR-BERSHOP at 433 E. Main St., El Cajon,CA, County of San Diego, 92020.This Business Is Registered by theFollowing: Samr Yousif, 322 S. Anza St.#1, El Cajon, CA 92020.This Business is Conducted By: An In-dividual. The First Day of Business Was:08/01/2014.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Samr YousifThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 04, 2014.Assigned File No.: 2014-020839



Fictitious Business Name: ROSITA’S DELIat 1811 L Ave., National City, CA, Countyof San Diego, 91950.This Business Is Registered by theFollowing: Rosa Espinoza, 1822 L Ave.,National City, CA 91950This Business is Conducted By: An In-dividual. The First Day of Business Was:08/05/2014.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Rosa EspinozaThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 05, 2014.Assigned File No.: 2014-020933



Fictitious Business Name: SAN DIEGOCONST. SERVICE at 2840 Ridge ViewDr., San Diego, CA, County of San Diego,92105.This Business Is Registered by theFollowing: 1. Oscar Salcedo, 2921Leonard St., National City, CA 91950. 2.Luis Llamas, 2840 Ridge View Dr., SanDiego, CA 92105This Business is Conducted By: A Gen-eral Partnership. The First Day of Busi-ness Was: 05/10/2006.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Oscar SalcedoThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 05, 2014.Assigned File No.: 2014-020923



Fictitious Business Name: a. SENORMANGOS b. LEON PRODUCE at 460730th St., San Diego, CA, County of SanDiego, 92116.This Business Is Registered by theFollowing: Senor Mangos Inc, 4607 30thSt., San Diego, CA 92116. If corporationor LLC: CaliforniaThis Business is Conducted By: A Cor-poration. The First Day of Business Was:07/01/2014.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Armando Leon. Title:SecretaryThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 05, 2014.Assigned File No.: 2014-020984



Fictitious Business Name: MD’S IMMIGRA-TION SOLUTIONS at 9659 San DiegoStreet, Spring Valley, CA, County of SanDiego, 91977.This Business Is Registered by theFollowing: Mirtha Davila, 9659 San Di-ego Street, Spring Valley, CA 91977This Business is Conducted By: An In-dividual. The First Day of Business Was:N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Mirtha DavilaThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 30, 2014.Assigned File No.: 2014-020477



Fictitious Business Name: R&C PAINTINGAND WALL COVERING at 1012 E 1stSt., National City, CA, County of San Di-ego, 91950.This Business Is Registered by theFollowing: Hector F. Lerigeth-Soto, 1012E 1st St., National City, CA 91950This Business is Conducted By: An In-dividual. The First Day of Business Was:N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Hector F. Lerigeth-SotoThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 18, 2014.Assigned File No.: 2014-019491



Fictitious Business Name: BOUT THATLIFT at 367 E. Emerson St., Chula Vista,CA, County of San Diego, 91911.This Business Is Registered by theFollowing: Michael Esquer, 367 E.Emerson St., Chula Vista, CA 91911.This Business is Conducted By: An In-dividual. The First Day of Business Was:N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Michael EsquerThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 21, 2014.Assigned File No.: 2014-019538

Published: August 15, 22, 29. Septem-ber 5/2014La Prensa San Diego


Fictitious Business Name: GRACYSCLEANING SERVICE at 1465 Elder Ave.Apt. #L, San Diego, CA, County of SanDiego, 92154.This Business Is Registered by theFollowing: Graciela I. Cesar, 1465 El-der Ave. Apt. #L, San Diego, CA 92154.This Business is Conducted By: An In-dividual. The First Day of Business Was:N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)

Registrant Name: Graciela I. CesarThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 04, 2014.Assigned File No.: 2014-020894



Fictitious Business Name: NEXGEN MAN-AGEMENT SERVICES at 4242 CindyStreet, San Diego, CA, County of San Di-ego, 92117.This Business Is Registered by theFollowing: 1. Laura Hurtado. 4242 CindyStreet, San Diego, CA 92117. 2. Marco G.Galaz, 4242 Cindy Street, San Diego, CA92117This Business is Conducted By: JointVenture. The First Day of Business Was:N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Laura Hurtado. Title:PrincipalThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 18, 2014.Assigned File No.: 2014-019461



Fictitious Business Name: MIKE’S NEWSSTAND at 3003 Highland Ave. Suite D,National City, CA, County of San Diego,91950.This Business Is Registered by theFollowing: Wassim Sahli, 540 NaplesSt. Apt. 15, Chula Vista, CA 91911This Business is Conducted By: An In-dividual. The First Day of Business Was:07/11/2014I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Wassim SahliThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 16, 2014.Assigned File No.: 2014-019158



Fictitious Business Name: a. A.O.K b. ALLOUT KLOTHING at 1122 Elm Ave.,Chula Vista, CA, County of San Diego,91911.This Business Is Registered by theFollowing: Michael Allen Schenk, 1122Elm Ave., Chula Vista, CA 91911.This Business is Conducted By: An In-dividual. The First Day of Business Was:N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Michael A. SchenkThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 11, 2014.Assigned File No.: 2014-021510



Fictitious Business Name: DEVIOUSVAPERS at 1987 Rue Chateau, ChulaVista, CA, County of San Diego, 91913.This Business Is Registered by theFollowing: Surreal Developments, LLC,1987 Rue Chateau, Chula Vista, CA91913. If Corporation or LLC: CaliforniaThis Business is Conducted By: A Lim-ited Liability Company. The First Day ofBusiness Was: N/A.I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Leslie Arcinue. Title:Manager.This Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County JUL 15, 2014.Assigned File No.: 2014-019066

Published: Aug 15, 22, 29. Sepr\t 5/2014La Prensa San Diego


Fictitious Business Name: SOUTHWESTTRANSPORTATION at 3723 Sunset Ln.#2, San Ysidro, CA, County of San Diego,92173.This Business Is Registered by theFollowing: Severino Barrera, 3723 Sun-set Ln. #2, San Ysidro, CA 92173This Business is Conducted By: An In-dividual. The First Day of Business Was:07/01/2014I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Severino BarreraThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 07, 2014.Assigned File No.: 2014-021287



Fictitious Business Name: KALLENBOOKS AND PRINTS at 4058 PalmAve., San Diego, CA, County of San Di-ego, 92154.This Business Is Registered by theFollowing: Karla Allen V., 4058 PalmAve., San Diego, CA 92154This Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Karla Allen V.This Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 01, 2014.Assigned File No.: 2014-020764



Fictitious Business Name: SHOES ROCKAND SHIRT at 3500 Sports Arena Blvd.,San Diego, CA, County of San Diego,92110. Mailing address: P.O Box 120306,San Diego, CA 92112-0306This Business Is Registered by theFollowing: James Parker, 3996 Broad-way, San Diego, CA 92102.This Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: James ParkerThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 13, 2014.Assigned File No.: 2014-021849



Fictitious Business Name: CONNECT, IN-TEGRATED EMPLOYMENT PROGRAMat 11775 Walnut Road, Lakeside, CA,County of San Diego, 92040.This Business Is Registered by theFollowing: Connect, Integrated Employ-ment Program, 11775 Walnut Road,Lakeside, CA 92040. If corporation orLLC: CaliforniaThis Business is Conducted By: A Cor-poration. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: David Larson. Title:Executive OfficerThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 11, 2014.Assigned File No.: 2014-021576



Fictitious Business Name: RANCHOISABELLA at 223 Via de San YsidroSuite #9, San Ysidro, CA, County of SanDiego, 92173.This Business Is Registered by theFollowing: Joya Group Inc., 223 Via deSan Ysidro Suite #9, San Ysidro, CA92173. If corporation or LLC: CaliforniaThis Business is Conducted By: A Cor-poration. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Jorge F. Ojeda Garcia.Title: PresidentThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 14, 2014.Assigned File No.: 2014-021929



Fictitious Business Name: MORENO’STRUCKING at 9765 Marconi Dr. #104, SanDiego, CA, County of San Diego, 92154.Mailing address: 2475 Paseo de lasAmericas #1004, San Diego, CA 92154This Business Is Registered by theFollowing: Oswaldo Basurto Torres,1241 Santa Cora Ave. Unit #133, ChulaVista, CA 91913This Business is Conducted By: An In-dividual. The First Day of Business Was:09/01/2005I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Oswaldo BasurtoTorresThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 13, 2014.Assigned File No.: 2014-021828



Fictitious Business Name: RDCESSNA&ASSOCIATES at 1130 D Street#9, Ramona, CA, County of San Diego,92065.This Business Is Registered by theFollowing: Fidelity General Inc., 18155Traylor Road, Ramona, CA 92065This Business is Conducted By: A Cor-poration. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Kenneth W. Terrill.Title: PresidentThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 05, 2014.Assigned File No.: 2014-021033



Fictitious Business Name: RADIANTSKIN&SPA at 4248 Bonita Rd, Bonita,CA, County of San Diego, 91902. Mail-ing address: 730 Edgewater Dr. Unit “D’,Chula Vista, CA 91913This Business Is Registered by theFol lowing: Socorro Blake, 730Edgewater Dr. Unit “D”, Chula Vista, CA91913This Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Socorro BlakeThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 13, 2014.Assigned File No.: 2014-021775



Fictitious Business Name: 4 DUDESBREWERY, LLC at 4555 71st St., Unit12, La Mesa, CA, County of San Diego,91942. Mailing address: 111 WoodmanSt., San Diego, CA 92114This Business Is Registered by the

ORDER TO SHOW CAUSEFOR CHANGE OF NAME

CASE NUMBER:37-2014-00026676-CU-PT-CTL

TO ALL INTERESTED PERSONS:Petitioner: ADELINA SOTO ANDFERNANDO PADILLA ON BEHALF OFA MINOR filed a petition with this courtfor a decree changing names as follows:ANADELI SOTO PADILLA to ANADELIPADILLA-SOTO

THE COURT ORDERS that all personsinterested in this matter shall appear be-fore this court at the hearing indicated be-low to show cause, if any, why the peti-tion for change of name should not begranted. Any person objecting to thename changes descr ibed abovemust file a written objection that in-cludes the reasons for the objection atleast two court days before the matter isscheduled to be heard and must appearat the hearing to show cause why the pe-tition should not be granted. If no writtenobjection is timely filed, the court maygrant the petition without a hearing.

NOTICE OF HEARINGDate: SEPT-26-2014. Time: 9:30 a.m.Dept.: 46. The address of the court is Su-perior Court of California, County of SanDiego, 220 West Broadway, San Diego,CA 92101A Copy of this Order to Show Causeshall be published at least once eachweek for four successive weeks prior tothe date set for hearing on the petition inthe following newspaper of general cir-culation printed in this county La PrensaSan Diego, 651 Third Avenue, Suite C,Chula Vista, CA 91910

Date: AUG 11, 2014

DAVID J. DANIELSENJudge of the Superior Court

Published: Aug 15, 22, 29. Sept. 5/2014La Prensa San Diego



TO ALL INTERESTED PERSONS:Petitioner: ANDREA IZAMARYESCOBAR CONTRETRAS ON BEHALFOF MINOR GRETTA ISABELLAGUADALUPE filed a petition with thiscourt for a decree changing names as fol-lows:GRETTA ISABELLA GUADALUPEESCOBAR to GRETTA ISABELLAESCOBAR


NOTICE OF HEARINGDate: SEPT-26-2014. Time: 8:30 a.m.Dept.: 46. The address of the court is Su-perior Court of California, County of SanDiego, 220 West Broadway, San Diego,CA 92101A Copy of this Order to Show Causeshall be published at least once eachweek for four successive weeks prior tothe date set for hearing on the petition inthe following newspaper of general cir-culation printed in this county La PrensaSan Diego, 651 Third Avenue, Suite C,Chula Vista, CA 91910

Date: SEP 22, 2014





TO ALL INTERESTED PERSONS:Petitioner: NAHARA JANESSY GALVAN-ACEVEDO filed a petition with this courtfor a decree changing names as follows:NAHARA JANESSY GALVAN-ACEVEDO to NAHARA JANESSYSANCHEZ-GALVAN


NOTICE OF HEARINGDate: OCT-10-2014. Time: 8:30 a.m. Dept.:46. The address of the court is SuperiorCourt of California, County of San Diego,220 West Broadway, San Diego, CA92101A Copy of this Order to Show Causeshall be published at least once eachweek for four successive weeks prior tothe date set for hearing on the petition inthe following newspaper of general cir-culation printed in this county La PrensaSan Diego, 651 Third Avenue, Suite C,Chula Vista, CA 91910

Date: AUG 22, 2014





TO ALL INTERESTED PERSONS:Petitioner: MINH THY KHANH HUYNHfiled a petition with this court for a decreechanging names as follows:MINH THY KHANH HUYNH to CATHY

SUMMONS - (Family Law)CASE NUMBER: DN 179585

NOTICE TO RESPONDENT:AVISO AL DEMANDADO:ALFONSO PEDRO CANO GUZMANYou are being sued.Lo están demandando.

PETITIONER'S NAME IS:NOMBRE DEL DEMANDANTE:SATURNINA AGUILAR RODRIGUEZYou have 30 calendar days after thisSummons and Petition are served onyou to file a Response (form FL-120 orFL-123) at the court and have a copyserved on the petitioner. A letter or phonecall will not protect you.If you do not file your Response on time,the court may make orders affecting yourmarriage or domestic partnership, yourproperty and custody of your children.You may be ordered to pay support andattorney fees and costs. If you cannotpay the filing fee, ask the clerk for a feewaiver form.For legal advice, contact a lawyer imme-diately. You can get information aboutfinding lawyers at the California CourtsOnline Self-Help Center (www.court.ca.gov/self help), at the CaliforniaLegal Services Web site (www.lawhelpcalifornia.org), or by contacting yourlocal county bar association.

Tiene 30 días de calendario despuésde haber recibido la entrega legal de estaCitación y Petición para presentar unaRespuesta (formulario FL-120 ó FL-123)ante la corte y efectuar la entrega legalde una copia al demandante. Una cartao llamada telefónica no basta paraprotegerlo.

Si no presenta su Respuesta a tiempo,la corte puede dar órdenes que afectensu matrimonio o pareja de hecho, susbienes y la custodia de sus hijos. Lacorte también le puede ordenar quepague manutención, y honorarios ycostos legales. Si no puede pagar lacuota de presentación, pida al secretarioun formulario de exención de cuotas.

Si desea obtener asesoramiento legal,póngase en contacto de inmediato conun abogado. Puede obtener informaciónpara encontrar a un abogado en el Centrode Ayuda de las Cortes de California(www.sucorte. ca.gov), en el sitio Web delos Servicios Legales de California(www.lawhelpcalifornia.org) o poniéndoseen contacto con el colegio de abogadosde su condado.

NOTICE-RESTRAINING ORDERS AREON PAGE 2: These restraining orders areeffective against both spouses or domes-tic partners until the petition is dis-missed, a judgment is entered, or thecourt makes further orders. They are en-forceable anywhere in California by anylaw enforcement office who has receivedor seen a copy of them.

AVISO-LAS ÓRDENES DERESTRICCIÓN SE ENCUENTRAN ENLA PÁGINA 2: Las órdenes derestricción están en vigencia en cuantoambos cónyuges o miembros de la parejade hecho hasta que se despida lapetición, se emita un fallo o la corte déotras órdenes. Cualquier agencia delorden público que haya recibido o vistouna copia de estas órdenes puedehacerlas acatar en cualquier lugar deCalifornia.

FEE WAIVER: If you cannot pay the fil-ing fee, ask the clerk for a fee waiverform. The court may order you to pay backall or part of the fees and costs that thecourt you waived for you or the otherparty.

EXENCIÓN DE CUOTAS: Si no puedepagar la cuota de presentación, pida alsecretario un formulario de exención decuotas. La corte puede ordenar que ustedpague, ya sea en parte o por completo,las cuotas y costos de la cortepreviamente exentos a petición de ustedo de la otra parte.

1. The name and address of the court is:El nombre y dirección de la corte son:Superior Court of California, 325 SMelrose Drive, Vista, CA 92083.

2. The name, address, and telephonenumber of petitioner's attorney, or the pe-titioner without an attorney, are:(El nombre, dirección y número deteléfono del abogado del demandante, odel demandante si no tiene abogado,son): Saturnina Aguilar Rodriguez, 257 NCedar Street, Escondido, CA 92025.Tel#: 760-522-0315

Date (Fecha): JUL 3, 2014

Clerk, by (Secretario, por) J.BERGERON, Deputy (Asistente)

Published: Aug 15, 22, 29. Sept 5/2014La Prensa San Diego

SUMMONS - (Family Law)CASE NUMBER: DN 177352

NOTICE TO RESPONDENT:AVISO AL DEMANDADO:JORDAN CARREON REYESYou are being sued.Lo están demandando.

PETITIONER'S NAME IS:NOMBRE DEL DEMANDANTE:YEIMI CARREONYou have 30 calendar days after thisSummons and Petition are served onyou to file a Response (form FL-120 orFL-123) at the court and have a copyserved on the petitioner. A letter or phonecall will not protect you.If you do not file your Response on time,the court may make orders affecting yourmarriage or domestic partnership, yourproperty and custody of your children.You may be ordered to pay support andattorney fees and costs. If you cannotpay the filing fee, ask the clerk for a feewaiver form.For legal advice, contact a lawyer imme-diately. You can get information aboutfinding lawyers at the California CourtsOnline Self-Help Center (www.court.ca.gov/self help), at the CaliforniaLegal Services Web site (www.lawhelpcalifornia.org), or by contacting yourlocal county bar association.

Tiene 30 días de calendario despuésde haber recibido la entrega legal de estaCitación y Petición para presentar unaRespuesta (formulario FL-120 ó FL-123)ante la corte y efectuar la entrega legalde una copia al demandante. Una cartao llamada telefónica no basta paraprotegerlo.

Si no presenta su Respuesta a tiempo,la corte puede dar órdenes que afectensu matrimonio o pareja de hecho, susbienes y la custodia de sus hijos. Lacorte también le puede ordenar quepague manutención, y honorarios ycostos legales. Si no puede pagar lacuota de presentación, pida al secretarioun formulario de exención de cuotas.

Si desea obtener asesoramiento legal,póngase en contacto de inmediato conun abogado. Puede obtener informaciónpara encontrar a un abogado en el Centrode Ayuda de las Cortes de California(www.sucorte. ca.gov), en el sitio Web delos Servicios Legales de California(www.lawhelpcalifornia.org) o poniéndoseen contacto con el colegio de abogadosde su condado.

NOTICE-RESTRAINING ORDERS AREON PAGE 2: These restraining orders areeffective against both spouses or domes-tic partners until the petition is dis-missed, a judgment is entered, or thecourt makes further orders. They are en-forceable anywhere in California by anylaw enforcement office who has receivedor seen a copy of them.

AVISO-LAS ÓRDENES DERESTRICCIÓN SE ENCUENTRAN ENLA PÁGINA 2: Las órdenes derestricción están en vigencia en cuantoambos cónyuges o miembros de la parejade hecho hasta que se despida lapetición, se emita un fallo o la corte déotras órdenes. Cualquier agencia delorden público que haya recibido o visto

una copia de estas órdenes puedehacerlas acatar en cualquier lugar deCalifornia.

FEE WAIVER: If you cannot pay the fil-ing fee, ask the clerk for a fee waiverform. The court may order you to pay backall or part of the fees and costs that thecourt you waived for you or the otherparty.

EXENCIÓN DE CUOTAS: Si no puedepagar la cuota de presentación, pida alsecretario un formulario de exención decuotas. La corte puede ordenar que ustedpague, ya sea en parte o por completo,las cuotas y costos de la cortepreviamente exentos a petición de ustedo de la otra parte.

1. The name and address of the court is:El nombre y dirección de la corte son:Superior Court of California, 325 SMelrose Drive, Vista, CA 92081.

2. The name, address, and telephonenumber of petitioner's attorney, or the pe-titioner without an attorney, are:(El nombre, dirección y número deteléfono del abogado del demandante, odel demandante si no tiene abogado,son): Yeimi Carreon, 435 Alturas Rd.Apt.#108, Fallbrook, CA 92028. Tel.#:760-586-2848

Date (Fecha): JUL 3, 2014

Clerk, by (Secretario, por) T. ANGULO,Deputy (Asistente)

Published: Aug 22, 29. Sept 5, 12/2014La Prensa San Diego

CHANGE OF NAME

SUMMONS

ABANDONMENT OFFICTITIOUS BUSINESS NAME

STATEMENT OFABANDONMENT OF USE

OF FICTITIOUS BUSINESSNAME

Fictitious Business Name: OPTIMUM IN-DEPENDENT LIVING, 330 Osage St.,Spring Valley, CA, County of San Diego,91977.The Fictitious Business Name referred toabove was filed in San Diego County on:04-16-2012, and assigned File No. 2013-011338Is Abandoned by The Following Regis-trant: Adoracion C. Iglesia, 2965 PointeParkway, Spring Valley, CA 91977I declare that all information in this state-ment is true and correct.Signature of Registrant: Adoracion C.IglesiaThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 15, 2014

Assigned File No.: 2014-022077

Published: Aug 22, 29. Sept. 5,12/2014La Prensa San Diego

Following:4 Dudes Brewery, LLC, 455571st St., Unit 12, La Mesa, CA 91942This Business is Conducted By: A Lim-ited Liability Company. The First Day ofBusiness Was: 07/01/2014I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Fernando J. Moscoso.Title: MemberThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 15, 2014.Assigned File No.: 2014-022111



Fictitious Business Name: CONDE INDE-PENDENT LIVING at 2965 Point Park-way, Spring Valley, CA, County of San Di-ego, 91977.This Business Is Registered by theFollowing: Adoracion C. Iglesia, 2965Point Parkway, Spring Valley, CA 91977.This Business is Conducted By: An In-dividual. The First Day of Business Was:08/01/2014I declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Adoracion C. IglesiaThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 15, 2014.Assigned File No.: 2014-022078

Published: Augt 22, 29. Sept. 5, 12/2014La Prensa San Diego


Fictitious Business Name: UNISUSHI&CATHERING at 430 J St., ChulaVista, CA, County of San Diego, 91910.This Business Is Registered by theFollowing: 1. Miguel A. Alatorre De Hijar,430 J St., Chula Vista, CA 91910. 2.Sonia Coronado, 430 J St., Chula Vista,CA 91910This Business is Conducted By: A Mar-ried Couple. The First Day of BusinessWas: N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Sonia CoronadoThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 18, 2014.Assigned File No.: 2014-022195



Fictitious Business Name: ESPINOSA’SCARPET CLEANING at 2626 Menlo Ave.,San Diego, CA, County of San Diego,92105.This Business Is Registered by theFollowing: Braulio Espinosa, 2626Menlo Ave., San Diego, CA 92105This Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Braulio EspinosaThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 07, 2014.Assigned File No.: 2014-021311

Published: Augt 22, 29. Sept. 5, 12/2014La Prensa San Diego


Fictitious Business Name: ALEXIS CAKEHOUSE at 2696 Elm Ave., San Diego,CA, County of San Diego, 92154.This Business Is Registered by theFollowing: Susana Jimenez, 2696 ElmAve., San Diego, CA 92154This Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Susana JimenezThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 18, 2014.Assigned File No.: 2014-022216



Fictitious Business Name: BE YOUR OWNDESTINEY at 763 Cassia Place, ChulaVista, CA, County of San Diego, 91910.This Business Is Registered by theFol lowing: Dania Destiney LyricDavidson, 763 Cassia Place, ChulaVista, CA 91910This Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Dania Destiney LyricDavidsonThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 15, 2014.Assigned File No.: 2014-022005



Fictitious Business Name: CLEAN MAS-TER JANITORIAL at 184 5th Av., ChulaVista, CA, County of San Diego, 91910.This Business Is Registered by theFollowing: Marissa Rodriquez. 184 5thAv., Chula Vista, CA 91910This Business is Conducted By: An In-dividual. The First Day of Business Was:N/AI declare that all information in this state-ment is true and correct. (A registrant whodeclares as true any material matter pur-suant to section 17913 of the Businessand Professions code that the registrantknows to be false is guilty of a misde-meanor punishable by a fine not to ex-ceed one thousand dollars [$1,000].)Registrant Name: Marissa RodriguezThis Statement Was Filed With ErnestJ. Dronenburg, Jr. Recorder/County Clerkof San Diego County AUG 15, 2014.Assigned File No.: 2014-022319


KHANH HUYNH


NOTICE OF HEARINGDate: OCT-03-2014. Time: 8:30 a.m. Dept.:C46. The address of the court is Supe-rior Court of California, County of San Di-ego, 220 West Broadway, San Diego, CA92101A Copy of this Order to Show Causeshall be published at least once eachweek for four successive weeks prior tothe date set for hearing on the petition inthe following newspaper of general cir-culation printed in this county La PrensaSan Diego, 651 Third Avenue, Suite C,Chula Vista, CA 91910

Date: AUG 19, 2014





TO ALL INTERESTED PERSONS:Petitioner: DELIA TAPIZ ON BEHALFOF MINOR JUAN GANDARA filed a pe-tition with this court for a decree chang-ing names as follows:JUAN TAPIZ GANDARA to JUANGANDARA TAPIZ


NOTICE OF HEARINGDate: OCT-17-2014. Time: 8:30 a.m. Dept.:46. The address of the court is SuperiorCourt of California, County of San Diego,220 West Broadway, San Diego, CA92101A Copy of this Order to Show Causeshall be published at least once eachweek for four successive weeks prior tothe date set for hearing on the petition inthe following newspaper of general cir-culation printed in this county La PrensaSan Diego, 651 Third Avenue, Suite C,Chula Vista, CA 91910

Date: AUG 25, 2014



laprensa-sandiego.org

facebook.com/LaPrensaSD

CHANGE OF NAME


1-800-650-6839 | www.aarp.org/events

REGISTER TODAY!

SAN DIEGO CONVENTION CENTERSeptember 4–6, 2014

Emilio Estefan

Taylor Hicks

Patti Austin

Randy JacksonScott Duncan

Join today’s top thinkers and innovators, along with sensational

entertainment, for this first-of-its-kind

experience.

Ideas@50+ has it all!

DISCOVER. ENGAGE. ENJOY.

Ideas@50+ Platinum Sponsors:

Por Citlalli Rodríguez

La cerveza que lleva elnombre de uno de los 5 muni-cipios de Baja California:Tecate celebra este año su 70aniversario de la exitosa fun-dación en esta localidad conuna serie de eventos queresaltan la belleza y atractivosturísticos de lo que comenzósiendo solamente un par derancherías entre las forma-ciones rocosas del lugar.

Tecate, municipio declaradoen el 2012 como pueblo má-gico por la Secretaria deTurismo, tiene el honor de llevarel nombre de la cerveza que loha puesto en la mira inter-nacional con la exitosa bebida.La planta cervecera que llevael nombre de CuauhtémocMoctezuma fue inaugurada porel empresario Don AlbertoAldrete en el año de 1944, porello, este 2014 será un año decelebración para la cerveceríay lo festeja con una serie deeventos por todo México, y lamejor manera de hacerlo escomenzar con abrir las puertasde su casa, el lugar donde seoriginó la internacional cer-veza: la planta de operacionesen Tecate, Baja California.Posteriormente diversas activi-dades que van desde concierto,box, comida y exposiciones dearte en galería.

En una extensa visita turís-tica ofrecida por la cerveceríaCuauhtémoc Moctezuma amedios de comunicación: lo-cales y extranjeros, se apre-ciaron muestras de lo que lacelebración en el pueblo má-gico implica. La cita se dio enla estación de Tren SimónBolívar en la ciudad de Tijuanapara emprender el traslado entren rumbo a Tecate, atrave-sando los bellos paisajes ro-

cosos que acertadamente ledan su característico nombre;asignado –según los historia-dores locales- por las antiguascomunidades de la localidadbautizaron, “piedra o árbolcortado”.

Al arribar a la ciudad laprimera parada fue un re-corrido por la planta de opera-ciones de la cervecería paraobservar a detalle el procesoetapa por etapa –desde lafermentación hasta el em-basado- con la guía de losexpertos, que posteriormenteofrecieron en rueda de prensalo que esta celebración signi-fica para su empresa y lospormenores de los diferentesatractivos que a lo largo de unasemana resaltaron los atracti-vos del pueblo mágico por sus70 años de historia con lo masrepresentativo de éstos.

Lo expresado en la rueda deprensa por Franco María Maggi-director de Marcas de lacervecería- dijo que para de-mostrar de qué está hechaTecate, durante un año sellevarán a cabo actividades entodo el territorio nacional,aprovechando activos de Te-cate, como futbol, box y música.“Empezaremos con el conciertode Los Tigres del Norte, ex-periencias gastronómicas consiete chefs originarios de BajaCalifornia, actividades al airelibre, un Beer Garden y, el cierrede la semana, con una extra-ordinaria función de Box” dijo.Además para conmemorar esteaniversario, durante este añoestará disponible una lata de 16onzas edición especial.

Es claro que esta la cervezaTecate se mantiene como líderen todo México, y actualmenteha rebasado las fronteras delas ligas locales y este 2014 seintegra como uno de los prin-

Tecate de fiesta: 70 años de éxito en Baja Californiacipales patrocinadores delprestigiado equipo de futbol“Club Barcelona”. JorgeMeillón, vicepresidente deoperaciones de CuauhtémocMoctezuma, comentó “apren-der sobre la historia de Cer-veza Tecate en Baja Califor-nia nos motiva a seguir traba-jando muy duro para alimentaruna de las historias de éxito másinspiradoras que existen en elmundo cervecero”.

La muestra culinaria organi-zada por los chefs principalesdel movimiento de cocina estiloBaja-Med contara con lapresencia de de los principalesexponentes: Martín San Ro-mán, Bianca Castro-CerioTrenti, Ryan Steyn, MiguelÁngel Guerrero, Javier Pla-sencia, Mariela Manzano yAlma Daniela Santana.

Esta localidad no solamentecuenta con una cervecería deprimer nivel mundial, si noprestigiados restaurantes,ranchos estilo spa resort con

los más altos estándares decalidad que son visitados porcelebridades internacionalescomo El Rancho la puerta, y

por supuesto, el atractivo prin-cipal: su exquisito pan quedesde hace décadas es reco-nocido por tener las mejores

The 7th Annual BrauzilianDay Street Fair and Parade

The 7th Annual BrazilianDay San Diego Street Fairand Parade is the largest Bra-zilian Festival in the UnitedState, after Brazilian Day,New York, attracting over50,000 attendees annually. Bra-zilian Day will once again bringthe spirit of Brazil to the heartof San Diego’s iconic beachtown, Pacific Beach, with thisyear’s theme Getting into theBrazilian “Flavor.”

The event is located just oneblock from the beach, on fiveblocks of the lively Garnet Av-enue. The Brazilian festivalprovides a day for the entirecommunity to come together toembrace the cultural flavors,sounds, and arts of Brazil. It isfree to the public, and provides

activities and entertainment thewhole family can enjoy. Chil-dren will enjoy a kids’ zone withgames and activities. vendorswill serve up traditional Brazil-ian dishes and other fair favor-ites, as well as display multi-cultural arts, crafts, souvenirsand more. Non-stop entertain-ment will take place on twostages with energetic musicand spectacular dance en-sembles. The highlight of thefestival is the carnival styleparade, full of vibrant floats,extravagant costumes, andcontagious rhythms.

Brazilian Day San Diego willtake place Sunday, September7, 2014 from 11:00am until7:00pm, on Garnet Avenue be-tween Bayard St. and EvertsSt. in Pacific Beach. The pa-rade is scheduled from 3:00-4:00pm.

panaderías del estado de BajaCalifornia que lo hacen unatractivo turístico que nadie sepuede perder.

El Festival De la VelaEmbellezerá ElEmbarcadero De SanDiego en Septiembre

El Festival de la Vela del2014 patrocinado por el MuseoMarítimo de San Diegotransformará el Embarcaderoen un parque náutico. Unaserie de barcos extraordinariosy más de veinte barcos de velanos visitarán del 29 de agostoal 1 de septiembre de este año.El festival ofrece música,exhibición de distintos barcos,apetitosas comidas y deliciosasbebidas de una gran variedadde puestos; también ofreceactividades para familias, unzoologico para niños y unaserie de puestos con una granvariedad de articulos de ventacon más de 150 vendedores.Batalla de Cañones

Durante el festival varios

barcos participarán en unaexhibición reflejando unabatalla náutica de cañones.Interesados pueden compartirde esta experiencia a bordo deuno de los barcos participantes.El costo del boleto es de $65por adultos y $40 por niñosmenores de 12 años de edad.Los boletos se pueden obtenerpor adelantado en el sitio web:www.sdmaritime.org. Estaactividad es sumamente popu-lar y los boletos son muypedidos, se recomienda ob-tener su boleto con anticipacióny se requiere boleto de ad-misión general. Esta actividadno es recomendada para niñosmenores de 5 años.Zona Para Niños

El zoologico está abiertosábado, domingo y lunes de11am a 4:00pm.

Siendo una de las cervezas mas reconocidas Tecate celebrará en grande sus 70 añosde identidad.