kneon magazine #5 'celebrity

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1 KNEON —Welcome to the fifth issue celebrating the famed personality , the glam that supposedly comes with it, and everything ‘it’ in between. Featuring Tino Criso, Ira Chernova, Amie Milne, The Tallest Man on Earth, Ben Giles, Rebekah Campbell and more. 5 Celebrity

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Welcome to the fifth issue celebrating the famed personality, the glam that supposedly comes with it, and everything ‘it’ in between. Featuring Tino Criso, Ira Chernova, Amie Milne, The Tallest Man on Earth, Ben Giles, Rebekah Campbell and more.

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KNEON

—Welcome to the fifth issue celebrating the famed personality, the glam that supposedly comes with it, and everything ‘it’ in between. Featuring Tino Criso, Ira Chernova, Amie Milne, The Tallest Man on Earth, Ben Giles, Rebekah Campbell and more.

5Celebrity

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katja kremenicfor

KNEON

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I remember my first fascination/obsessions with a famous person: Avril Lavigne in the 4th grade. Her identity was so enthralling, the never-ending supply of her images on Google addicting, and her ‘look’ with the tie and raccoon eyes so easily imitable that it was easy to trick myself into believing that I could one day be as ‘famous’ as her. I would talk like her (taking the ‘eh’ to a whole new level) and play her songs on my Walkman to school (can you tell I’m a 90s kid yet?) and everywhere else.

Why is this worship of someone known to the public such a Thing though? What is the difference between an individual and an Individual? If you think about it, it’s on the fine line between admiration and stalking. As a so-called ‘celebrity,’ people would read about you, critique what you wore to brunch with Ryan Reynolds/Gosling, and judge you through and through with only basic and biased knowledge provided by some skanky gossip magazine.

This fith issue explores this idea of the famed identity, that person who everyone knows of but not necessarily knows. Pity, disgust, love, jealousy... isn’t it weird that we can feel strongly and so opinionatedly about people we’ve never met before and will probably never meet? Issue 05 ‘Celebrity’ is a social observation and visual comparison. Enjoy the magnification.

VICTORIA JIN Editor-In-Chief

KNEON

Editorial

Both covers shot by Daniel Lehenbauer featuring Gracie @ Elite London

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What’s in this issueissue 05

KNEON

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KNEON

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MastheadKNEON

The magazine about creative youthest. 2010 | Autumn 2012 now

issue 05

Founder & Editor-In-ChiefVictoria Jin

Arts EditorJulia Karpova

Advertising [email protected]

[email protected]

www.facebook.com/kneonmag

All content © 2012 KNEON Magazine

Art

wor

k by

San

g W

.F. K

im

KNEON

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Melissa BakthHometown Londonoccupation Director of Squash Banana Design Agency & Love My Grubeducation Graduate of Chelsea College of Art and Design & Central St Martins ‘celebrity’ Too much make up, too high-a-heel, too low-an-IQ. Having said that, love me a good reality TV show.tell us about your work in tHis issue ‘Pie & Mash’ is all about the combination of Music and Design. It salutes ten albums of this year, who have got those 4 c’s- concept, colour, composition, and exe‘c’ution, spot on. some tHings you enjoy about life Anything to do with food, discovering well drawn glyphs, people saying ‘thank you’website/blog link www.squashbanana.co.uk, www.lovemygrub.blogspot.com

Giulia Bersaniage 20Hometown Milanooccupation Student, photographer‘celebrity’ It is just something to talk about, a reference point for the dialogue between two or more people with different experiences. Personally, I don’t like gossip.tell us about your work in tHis issue I have to thank the fantastic team. We met some problems when Victoria asked us to censure some of the photos. We didn’t want the “classi-cal” censure on them, so we started again from zero, worked with the original images, reinforcing the theme of “celebrity”.some tHings you enjoy about life My cat. And photography, of course. And observ-ing, feeling and thinking.website/blog link www.facebook.com/GiuliaBersaniPhotography

Tino Crisoage 22Hometown A small town in the center of Germanyoccupation Photographercurrently based in Hamburg, Germany‘celebrity’ Renown Persontell us about your work in tHis issue Shot an urban fashion editorial starring Therese Fischersome tHings you enjoy about life Creativitywebsite/blog link www.tinocriso.com, www.tinocriso.tumblr.com

PhotographersDaniel Lehenbauer, Katja Kremenic, Amie Milne, Rebekah Campbell, Giulia Bersani, Tamara Pichler, Sam Tief-

enrausch, Tino Criso, Laurent K, Alexandra Cameron, Alina Negoita, Clarens Tyson, Hayley Benoit, Lindsey L33, CDDM, Bethany Grace, Vins Baratta, Yuji Watanabe, Fanny Schlichter

Thanks toLauren Ericson, Rebecca Vitartas, Merton Muaremii, Julia Karpova, Ben Giles, Simon Winkelmueller, Jamie Walz,

Mark Stephen Baigent, Magdalena Wolan, Sang W.F. Kim, Marta-Emilia Bona, Maela Leporati, Melissa Bakth, Jade J., Maud Dupuy

KNEON

Contributors

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Ksubi mesh tank, Cue silk organiza skirt

I bet

you know where

we could go

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photographed by Amie Milne

featuring Lauren Ericson at

London mgt group,

with styling by Rebecca Vitartas, and beauty by

Merton Muaremii

KNEON

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Nic

ola

Fin

etti

jack

et, S

tory

By T

ang

whi

te sk

irt

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Cam

illa and Marc top, Shakuhachi d-ring deluxe scoop hem

skirtKNEON

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Lov

er p

lum

e top

, Cue

chec

k pa

nts,

Witt

ner s

hoes

, Sty

list’s

ow

n ea

rrin

gs

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Willow

pixel cutout body suit, A P

art of Me spin m

e around skirt, Maslo jew

elry copper necklace

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A P

art o

f Me l

otta

dre

ss, M

aslo

Jew

elry

copp

er n

eckl

ace

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A Part of Me dancing with burglars leather shirt (worn inside out), Zara dress (worn as top), Zara skirt, Wittner shoes, Stylist’s own ring

KNEON

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PLAYYOUNGSMILE

Interviews & artist photos Julia Karpova

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KNEON

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Bor

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Darius G.Rodrigues

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How would you describe your style?

I work in two extremes. Some of my works are minimally presented, meticulously developed concepts, and some are expressed without conscious thought at all. In my work I rarely try to represent something that already ex-ists: in my opinion, this contradicts the exact function of the artist - to create rather than copy and to express truth not taste. However I believe intention is more important than style. My intention is not always to create something aesthetically pleasing but some-thing that has an impact and something that expresses my inner need. I continually intend to create work through which a viewer can connect to my reality, and to create work that sustains conversations; that holds itself both in and beyond our time.

How does it feel to have your films premiering internationally?

It’s exciting. Anyone who says they don’t en-joy recognition is lying. It looks great on pa-per but the feedback is more important to me. I have high standards and am always looking to better myself.

What are you trying to communi-cate through your films?

There is no overarching message I’m try-ing to communicate through my films. FIL-LETS was a celebration of the carnivalesque whilst also attempting to make the intangible (dream) tangible. BLUE SUNSHINE was a social experiment literally asking people to consider something greater than themselves, to question the value of their existence.

What would you say is the most challenging thing about being a young artist?

CO

NT

RO

L: M

ixed media on card.

Series of 4 works m

apping ‘a personal struggle’.

KNEON

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FIL

LE

TS: Surrealist silent short film

on Super 8mm

. FIL

LE

TS is a reaction to the lim

ited logic of our conscious reality, redefining our awareness of the

familiar and extracting its queerness. T

hrough the seemingly absurd yet fam

iliar logic and sequencing of dreams, the film

explores the volatile surfacing of unconscious desire. H

as been screened in South Africa and L

ondon, ahead of features such as Prom

etheus and Moonrise K

ingdom.

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Without real physical ties nor economic realities, our only responsibility is to our art and we must be greedy, selfish and engross ourselves in our work whilst our development is so fertile. The hard-est thing is not having enough time. As artists we are priests of beauty and so we must be strictly and wholly dedicated to it. There is also the fact that there are so many equally talented and passionate young artists in competition with each other.

Do you think it has become easier to get recognition now that everyone has access to the Internet?

It depends from whom. Yes; it is easier to get ‘digital recognition’ from friends, family and to get feedback; but in terms of curators, collectors, whilst the Inter-net might make your work more acces-sible, it does not make success any easier. Some people think by posting something on the Internet they can become an in-stant success because they have thou-sands of ‘friends’ or ‘followers’ but suc-cess requires mutual investment of effort. ‘Likes’ on Facebook and ‘reblogs’ on Tumblr are forms of recognition, but they are shallow.

What do you plan on doing after the foundation course?

I am travelling to Berlin, Dussel-dorf and Munich to see the acad-emies over there. I’m then spend-ing four weeks each in Jamaica and Iceland where I’m currently apply-ing for residencies. From there I’ll either return to London or move to Germany to study Fine Art start-ing in 2014.

Do you have a recurring dream?

I used to dream I’d had children that were actually salmon fillets

and eventually I ate them.

What can’t you live without?

My eyes.

The theme of this issue is ‘celebrity’ what does this word mean to you?

Empty fame. Short-term, cos-metic, candy-floss recognition. It means nothing to me.

Tube Drawings: Pen on paper. ‘In Bed’ two drawings from the series ‘Tube Drawings’ expressive observa-

tions drawn on the Northern Line.

B-15J. Digital collage, 2012. From the series ‘Shave the

World’

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Sang Woo

Franco Kim

18 ye

ars y

oung

| Sou

th K

orea

n | G

rew

up

in S

outh

Wes

t Lon

don.

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YOUNGARTISTFEATURE“I want to be

an artist. I will be an artist.

I am an artist.”

‘Alte

red

Stat

es: I

dent

ity II

’. Col

lage

. 201

2 ‘Altered States: Identity I’. C

ollage. 2012

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What’s it like being a young artist in London? Since starting at Central Saint Martins and starting my new life as an ‘artist’ – it really is a dream come true; a dream that I never realized I had. I don’t think I would want to be anywhere else in the world at the moment – the people, the opportunities and the environment is just what I need as a young, developing artist, to start dreaming bigger dreams for the future artist that is in me. What do you think is most important as a young aspiring artist?

I feel like being open-minded is key to being a young aspiring artist. Me, being obsessive about painting, portraits in particular, it was difficult to say anything else apart from this was ‘art’. I feel that being able to try out new things with a clear mind is crucial to exploring yourself as an artist – battling your imagination and enhancing your creativity. Being able to look at anything differently with a variety of options and thoughts; I feel like this is the way forward.

How would you describe your work in 3 words?

Decide for yourself.

Where do you see yourself ideally in ten years?

Living another dream that I never realized I had – which could be anything. I wouldn’t know. I’m not too fond of looking into the future and the past. I don’t think it is that important. I’ve never really dwelled on the past or worried about my future hence the reason why I tend not to think about it.

When did you decide to study art and how?

It was a decision which was always decided since I can remember, but I never told my parents and actually applied for a different course. It was difficult because my parents felt - and still feel - that Fine Art is not a safe ‘job’. My parents being against my true path, it required me to prove to them that it is worth taking the risk with me and letting me do something that I love. In some respects, I guess I am glad that my parents were against my decision – it has made me more committed to my work and. My work has become considerably stronger. To me, deciding to take on art is not for a job: it’s for the lifestyle. Till today I cannot believe I am actually pursuing a life in something I truly love.

‘Altered States’. Collage transferred onto wood, acrylic. 2012.

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KNEON

‘Altered States’. Collage transferred onto wood, acrylic. 2012.

YOUNGARTISTFEATURE

‘Altered States: Identity III, Puzzled’ (3/3). Triptych collaboration with Darius Gabriel Rodriquez. Collage, 2012

‘Etching of Skull’. 2012

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KNEON

You study at CSM, can you tell us a bit about that?

It’s different from what I expected. One main thing I’ve learnt here is that being narrow-minded gets you nowhere. Ater becoming more open-minded, I have received a diverse palette for my ideas and imagination. Comparing my work from before CSM and now, you can definitely tell that I have learnt and taken on this new mindset I’ve adopted: to challenge and to explore myself as an ‘artist’.

The environment is also a really healthy atmosphere for young artists: to discuss, critique and create art amongst people that want to do the same thing as you do, whereas in the past, nobody really wanted to communicate so much. At least it’s been so for me.

How do you think the internet has changed art?

I suppose it’s changed art in terms of popularity. Use of blogs, websites and the availability of information on the internet…it’s all crazy. More people can find out about art and artists with just a click of a button. I use Tumblr as my way of promoting my work, and also to have a history of it. It’s quite a commercial blogging site renowned for its artistic and unique side to the blogging experience – which I have taken advantage to get my work out there.

You did an internship with PRADA, what did you learn from that experience?

I learnt that the fashion industry can be just as ugly as it can be beautiful. Don’t get me wrong, it was possibly one of the greatest ‘Me, Head’. Plaster and stone. 2012

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experiences in my life but also one of the toughest too. I worked in the public relations and advertising team, something I had experience in due to a short spell work experience at Salvatore Ferragamo in the same area, which is also the reason behind how I got this priceless internship at Prada. I also discovered the job of fashion editor, that I knew never existed – someone who organizes everything from the writing, theme, concept, clothing/brands, model, photographer for a shoot and an article. An essential skill is being able to socialize and network: being able to learn this skill of networking, because the public relations is a sector where networking is central, is something I will cherish for the rest of my life.

The theme of this issue is ‘celebrity’ what does this word mean to you?

I think a celebrity is someone who is in the public’s eye constantly. This could be because of the wrong reasons. I mean, in terms of art, you could say there are celebrity artists such as Damien Hirst, Tracey Emin and Ai Wei Wei etc. But I don’t think I could say what ‘celebrity’ truly means unless I become one. But do I want to be one? I don’t know.

‘Mr. Francis Portrait’. Oil on canvas, 42 x 32 in Sketch of Max

‘Fall’. Ink on canvas, 2011.

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KNEON

photographer Rebekah Campbellmodel Halle Saxon Gaines

illustrator Ben Gilesstyling and wardrobe Charm School Vintage

hair and makeup Rebekah Campbell

A girl in her head.

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KNEON

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KNEON

tough as i am

KNEON

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Photographed by Giulia BersaniModel, Ilaria PozziStyling, Irene Ghillani & Prisca MaizziMake up, Roberta Cioli

tough as i am

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KNEON

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Bern

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rafin

Tha

ler

photography Tamara Pichler | Ega did it!stylist Simon Winkelmuellerhair and make-up Ina Maurer

model Marlene

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Why do you create?

Because I love shoes - it’s an addiction! Creating and making shoes is more than just a hobby for me, I can’t explain it. It’s my life. I love to work with the material leather, I love small leather goods…it’s natural, exclusive and luxurious.

You focus a lot on women’s avant-garde shoes - what’s the most impor-tant aspect about a pair of heels?

There are two important aspects: firstly, techni-cal: the most important thing about a high heel is it’s bone structure (insole, platform and heel). Secondly, design: that depends on inspiration. 

Comfort or appearance?

Definitely appearance! Nobody is looking at a girl wearing orthopaedic shoes. Comfortable shoes decline the foot muscles. Whether or-thopaedic shoes or high heels are good for the body but you have to decide: would you like for somebody to look at you or would you rather be an ugly duckling?

What makes girls in heels so attrac-tive?

Her long legs and her silhouette, which be-comes more curvy.

List three things on your to-do list.

Preparing an interview for Puls4, holidays, tidying out my flat

Best song to lose yourself to.

I actually don’t have a favorite song. I’m work-ing best with “Kronehit”. It became a ritual in the shoe-class at Hetzendorf.

What’s a misconception that people have about designers?

I don’t care about such things.

What’s the ideal image of yourself in 10 years? Where do you hope to be?

I hope that I’ll have my own atelier and own store and able to live from my “hobby”... And I hope that I won’t get wrinkles or I’ll try every-thing to avoid them!

4. Striped midi dress Alice&Olivia (seen at Steffl District 1), Shades Max Mara

5. Black tube dress J Brand, Black turtle neck jumper Hugo Boss (seen at Steffl

Distict 1), Maxi shades Marc Jacobs

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Camo &KrooKed

Their names have exploded from within the Vienna Drum and Bass scene into an international spectacle: Reinhard Rietsch (Camo) and Markus Wagner (Krooked) formed as a power duo in 2007 and have been ferociously beat-cooking ever since. 2010

saw them being signed to Hospital Records, joining the likes of Netsky and High Contrast. 2011 saw the release of their first album ‘Cross the Line’, released with 14 soulful and sultry tracks, dipping in and out of pools of dubstep, drumstep and electro-

house. Now, in 2012, we see them at Edinburgh’s Cabaret Voltaire amidst their UK, Europe and North American tours. KNEON caught up with the two charming lads from Oesterreich in the Scottish capital.

interview Victoria jinphotos sam tiefenrauscHfilm assistant jamie walz

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VJ—How is Edinburgh’s scene compared to Vienna?

Reini Rietsch—Overall, Edinburgh is smaller. First time we came here we played at Bongo Club, which was already quite good, but I think tonight will be much better. The club already looks very packed and the people very motivated, so we can’t wait to play. Overall, drum and bass people seem to be more or less the same: students, quite nice people. We’ve just been to Tokyo. The people have been…I mean, their faces look different, but deep inside they are the same people.

VJ—Saying that, what is the energy of your crowds like?

RR—The energy is quite similar as well. It’s in the crowd rather than in the DJ. It’s actually our ‘homework’ to convert the energy of the crowd. That’s sometimes harder, sometimes easier - depends on how big the club is, how full the club is, how far you are

away from the crowd, how well you can connect with them. Sometimes we even grab the microphone…it doesn’t actually matter where you are, because we let the music speak and the power comes in itself.

VJ—Last year you won three awards at the Drum and Bass Arena Awards. Can you reinact your expressions when you won?

RR—We were both very happy. We were nominated for four awards, and thought that if we won just one of them, we’d be really happy about it. The first one was for the Best Video or something, we thought ‘oh nice…’

[Reini and Markus fistbump each other with smug expressions]

Markus Wagner—We were quite drunk so I can’t really remember.

RR—Especially in this category, we

were so surprised about it.

MW—There was one video by Noisier, it must have cost them a fortune to make. It’s pretty good. But I think ours was more fun so it attracted more peo-ple. So we were really surprised about this one. Actually, that was the one we thought we’d get the least. The reaction was like, ‘omg just put a big smile on your face’.

RR—But then we kept winning the other awards, so by the last one it was kind of awkward. There were so many other artists wanting to win them, and we took a couple of them, but it was a good year for us. It’s nice to see that the people are appreciating what we’re doing. That’s a big thing for us.

VJ—You started officially in 2007, and you got signed to Hospital Records in 2010. What has been a really important de-fining moment apart from this signing?

“We WAnt to ConCentrAte

on our oWn thing; things thAt hAven’t

been done, things We

hAven’t done. otherWise you’LL just

FoLLoW the sAme route

everyone does.”

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RR—We started earlier in 2002, but teamed up in 2007, stopped our solo careers and started Camo & Krooked. That was actually the most important step. Then tune ater tune got released and people seemed liked it. The first album - Above and Beyond - followed by some remixes were all big parts in the building up of our names.

RR—I remember we did a podcast for drum and bass Arena. That was in 2008 when there were all these new mixes that people had never heard before. I think that was what really put us on the map. All the international drum and bass DJs started begging us for tunes. And they started playing them so that’s how we got all that international support. ‘Skyline’ ‘Time ticking away’… setting minimalistic standards in drum and bass. We always wanted to turn away from the dark side of drum and bass, to bring more happy faces, because it’s been really moody and eve-rything. And we aren’t moody people at all - we want to see happy faces where we go!

VJ—And now onto a more non-music related topic: if you were both in a movie, who play your love interests?

RR—That one with the blonde quite short hair. I can’t remember any names.

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[A coule minutes follow and Reini tries desper-ately to think of the actresses’ name while brush-ing away guesses of ‘Anne Hathaway’ and ‘Niki Minaj’]

MW—My girlfriend. You should say that to, so when she listens to it…

RR—Yeah. I meant my girlfriend.

VJ—If you had to choose one of these three to clean first, which one would it be? 1) Your room 2)Your Desk 3) Your car

RR—It depends on what’s on the desk. But the desk is in the room too… it’s still got to be the desk. The computer’s there, you know it!

MW—Exactly, the computer is the most impor-tant thing so the desk it is.

VJ—If you could enforce any law in Austria, what would it be?

RR—I would say a law for more respect for more people. But it’s hard to enforce that personally. People should treat each other with more respect, no matter where they’re from.

MW—They should put every politician on a lie detector.

RR—Yeah that’s a good one.

MW—So when they talk bullshit, you know.

RR—Or make every hobo wear wifi modem. That’s happening in the USA.

MW—It’s not a law, but it’s an idea happening in Texas. They offer homeless people to wear a wire-less modem around the neck, so when they walk around asking for money, you have the option to log onto them. Could be a new app.

RR—’Where’s the next hobo?’

VJ—If you had to be sorted into Harry Potter houses, which ones would you be in?

RR—We’d be the good one, so the Harry Potter one. The one that’s not Slytherin.

VJ—Can you come up with three uses of the stapler without any staples in-side?

[A silent of serious contemplation ensues]

RR—it’s quite useless without it.

MW—A fashion accesoire around the neck, maybe? You can also use it as a percussion ma-chine. Or if you’re a professional fly-catcher you can catch flies

[Imitates a fly catcher snapping ferosciously in the air]

RR—Maybe you can eat with it as well.

Following this outflow of innovation, everyone moves on to talk about the development of music. Eminem and some rapping might have come up.

RR—overall, the music is changing very fast; trends are changing very fast, and we try not to follow any trends. We evolve our own style, be-cause so many people are just following the latest trends, and they’re forgetting where they’re from.

MW—The reason people say it’s so competi-tive, is because their attention spans are getting shorter. We skip everything on the internet, we skip through the irrelevant and have to realise we can’t skip things in real life. On the radio, they just jump to the drop, the main tune. So people have to put as much interesting stuff into a tune, so it becomes overproduced. We want to concentrate on our own thing; things that haven’t been done, things we haven’t done. Otherwise you’ll just fol-low the same route everyone does.

VJ—The last question: Can you tell us a bit about your set for tonight?

MW—We’re going to play a lot of our own stuff of course, some specials, bootlegs, a new Michael Jackson bootleg. It’s stuff we like and that we think is good.

RR—90% is drum and bass. We started a year ago, we played 5-10 minutes of dub step. But now its a mix between drum and bass and drum step. Keep-ing people excited and motivated.

KNEON

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interview Victoria Jin

Ira Chernova

You’ve probably seen these intensely sensational snapshots by Ira Chernova around the internet. Her works are works of art, purely unreal happenings that seem to have taken place in a sinister utopia. Originally from

Moscow but currently based in New York, Ira creates a spirit, a surreal point of view that staggers, frightens and enlightens.

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Who is Ira Chernova?

Person

How old do you feel?

Younger than I am.

Your photos seem like screenshots of emotional scenes from sci-fi movies. Tell me about these worlds that you create; what kind of story are you trying to tell?

I photograph what I would enjoy in a visual or artistic sense. No need to be looking for anything behind the devil styling. Those all are just different seasons, changes of mood.

What would the ideal world for you be?

Make what is surrounding you ideal.

KNEON

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How would you start photographing someone you’ve never met?

I shoot mostly models so 90% of the time it’s somebody I’ve never met. Just point and shoot.

Visual expression is evidently important to you – both in your photography and your tattoos. What makes the visual so powerful?

It’s what we see. For me, it’s the most important of all senses.

Given the chance to shoot absolutely anyone, who and where would it be?

Jack White – I would love to take polaroids of him. Actually most known actors and musicians would be interesting to work with.

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ira cHernoVa photographed by sam Hessamian

KNEON

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Would you rather have a beautiful photo or a unique photo?

Beauty grows out of unique most of the time.

Facebook, Tumblr…social media plays a dramatic role these days in the building up of a creative. How have these sites influenced your work?

It gives an international access to what you do, so I can’t complain about it.

What excites you?

Life

As a model, what kind of photographer are you looking forwards to working with?

Anybody who sees things differently.

What’s next for you?

Exploring my work.

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KNEON

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by Tino Criso

featuring Therese Fischer of

M4 Models

It’s choice, not chances.

KNEON

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H&m beanieflying a jacket

sopopular sHirt

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Vintage pulloVer, Vans beanie

KNEON

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H&m sHirttopsHop sHortsdin sko boots

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Vintage pulloVerVans beanie

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text by Mark Stephen Baigenttypography by Stefano Agabio

in Vienna

a StUDY OF tHe nOtiOn OF

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A young woman nonchalantly asks the people in line while flipping through a chart under the table in a bored way. This is in front of some restaurant that is supposedly the ‘new hot shit’ in town. Her face gets more perturbed as she flips through sheet ater sheet, unable to find the name of a particular guest, who is on the other hand becoming slightly unsettled. Through the queue, there is angry grunting, whispering and gossiping.

“She must be new at this,” a fashion editor of some daily newspaper says to her plus one. “I actually have better things to do but I’m just here for the free drinks” can be heard

from another important guest who is blocked behind my view, hidden by a drag queen whose bordello pumps make her just about two meters tall.

“I’m so sorry sir, but I can’t seem to find your name on the…” miss Guest List starts to mumble, but is interrupted as she gets pulled away by a young and fierce-looking woman in a white shoulder cut blazer with Thomas Sabo bling on her ears and one of those horrible Alexander McQueen scarves with the black skulls on. She goes: “I’m sorry, here you,” and hands over two golden wristbands for the open bar area and a glass of champagne to try to soten up the now very pissed off guest who doesn’t even look at her.

Ater the guest goes in, she turns to the girl doing the guest list and shakes her hands. “This cannot happen! Didn’t you know what that was? I can’t let you be in charge of

this if you can’t even pinpoint the celebrities…I told you to learn the list by heart and to not even think twice about certain invitees’. The girl in response just nods and apologizes.

Welcome, my dear readers, to Vienna where everybody thinks they are somebody. It’s a hard place for a newbie, a nobody, where the way to the top if you wanna rock and roll will be steep and hard indeed.

Today is your lucky day. I will share with you some insider exclusive information about what it takes to survive and really come out alive within the frenzy of flashing cameras in Vienna.

Let’s start from the beginning: to become a ‘celebrity’ in Austria – Vienna to be more specific – it’s all about how you sell yourself to the right people. Two examples are

illustrated below:

A young girl moves to Vienna from the countryside. She just got a new job in a cool new boutique that just opened up on the main shopping street downtown. She has no contacts or friends in the city. Her only brownie points come from her ‘look’, and her personality. Back home she was the first person you recognised when entering a room and the last person you’d have the guts to talk to, because she’s so out of your league. And she’s grown accustomed to this kind of

“Welcome, could I please have your name for the guest list please.”

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attention. But will it still be the same in this new city? Let’s have a look at her prospects.

The boutique she’s working at really is the new ‘it’ place to buy your overpriced clothes, meaning that everyone will go there and everyone will know about who works there. Stylists, photographers, editors, it-girls, boys, ‘hot shit’ applied arts university students and so on. This is where her look comes in. Every time she walks into a club, people will see her as that cute stylish girl from the shop where they bought their cotton-spandex tube dress, and they’ll want to talk with her. I don’t know how to describe these people better than as lemmings: all following the first one and wanting to be the first in line. It’s like high school re-incarnated when you all want to hang with the cool kids, but you’re kind of stuck with the spelling club geeks (or chess nerds if you prefer that).

Anyhow, this stylish country girl ain’t no dumb donkey and has realized that this is her chance to gain more

contacts. One thing leads to another and wham she becomes the fashion editor at a great fashion magazine – all thanks to her social skills and looks, and also the tiny benefit that no one even thinks about asking her for a CV. All this is a ‘work’ towards the top – which no one really is up for since a ‘celebrity’ wouldn’t want to be seen as having to work hard for their status (in Vienna that is)

Let’s move on to another Viennese-based example. It’s more simple and features the offspring of some pretty stinkin’ rich parents. These kids don’t need to do anything, don’t give a crap about education, and couldn’t care less about healthy-living or plebeian problems: as long as the bank account is full, they can party it up in the ‘Babenberger Passage,’ and blow their brains out with cocaine (bought from their cousin studying economics), all is good.

You’d beg your dad’s friend working at a big newspaper to give you an internship as a fashion or lifestyle editor. You

arrive at your first event (if can be anything, the opening of a suitcase company’s flagship store for instance), stalk the paparazzi there to get your picture taken, and basically cling to someone wearing big sunglasses and/or the craziest outfit and stick to them like glue. You laugh at all their jokes, and act as an endless supply of cigarettes, cocktail and chewing gum (the essential ‘C’s) in case they ever in need of any of them. This slimy technique will get you to your own ‘high society’ TV show on one of the three TV stations in the country.

I should definitely charge commission off your future celebrity salaries, which you will undoubtedly be earning soon enough with all these methods to stardom in Vienna.

Look out for the next issue of KNEON, which will feature a guide to becoming a ‘celebrity’ in Hollywood! Not. Which reminds me: if you want to make real money, please stick to another profession.

“One thing leads to an-other and *wham* she be-comes the fashion editor of a great fashion magazine – all thanks to her social skills and looks”

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Sonia Niekrasz @ Q Models NYC by Clarens Tyson

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S E CR E TG A R

D E Nphoto and post-production

Laurent K

model

Sand van Roy IMG Models

realisation, styling

Oanell

makeup

Stephanie Jacquet

hair

Raphael Mariage

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La Vie Bohéme An ode to the tropics, capturing moments of freedom, light and beauty surrounding us on our much loved Tusk travels.

Scenery photos by Tusk Collective

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LUVSHaCKLuvShack is a freshly born independent record label based in the

Austrian capital of Vienna. Featuring a group of ‘like-minded friends,’ Simon LeBon, Jakobin, Lee Steves and LeSale merge together to

produce innovative electronica and organize some of the city’s best part-As. Featuring vinyl and digital downloads, they hover between

house, disco and dub music. LeSale’s latest ‘Make Me Feel so Good’ got charted by Justin Miller from DFA Records, and received

numerous admiration on the internet, so they seem to be doing a series of fortunate mixes just right. Here’s a tight musical family to

look out for. (VJ)

COLLECT-IVE

FEATURE

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maGDaLena WOLanfor

KNEON

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Photographer, Alexandra CameronModel, Paula Szwedowski @ Premier

Stylist, Holly BarberStylist Assistant, Laura Le Bayon and Sarah Marie Lovell

Model, Paula Szwedowski @ PremierMakeup, Maria Tuku-Eweka

Hair, Neil GogoiLocation, Anstey Hall

letthemeatcake

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the tallest man on earth

It’s rare to find an artist that can simultaneously communicate such tender intimacy and overwhelming power, let alone one with the astounding technical skill of The Tallest Man on Earth.

With a unique and rec-ognizable sound that you just can’t capture on a recording, it is something truly incred-ible to see Kristian Matsson perform live.

Even playing to a packed-out venue, Matsson somehow manages to leave you feeling like you’ve been allowed to ex-perience something profoundly intimate.

The raw emotion of his voice seemed to reso-nate amongst everyone in the audience, as he put all he had to give into this unembellished display of brilliance.

Whilst old favourites like ‘Love is All’ and ‘Burden of Tomorrow’ were received with expected fervor, it was refreshing to see that new tracks such as ‘1904’ and ‘Revela-tion Blues’ prompted an equally exultant response from the audience. An emotive, inspired performance; The Tallest Man on Earth left me speech-less.

text Marta-Emilia Bonaphotos Jamie Walz

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If this is love,

then love is easy

photography & art direction by Alina Negoita starring Kimberley @ nevs, dressed in noir by Corina Vladescu

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by Clarens Tyson

new yorkfashion week

new faces

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Favourite designer of this season's NYFW?

Calvin Klein: it's minimal and clas-sic, exactly what I like

Which shows did you walk for this season?

My debut was for a Japanese label called 4 Corners of a Circle. I also walked for Magorzata Dudek, a Polish designer

How would you describe your personal style?

Very boyish - I wear a lot of denim and black. I love wearing my leather cap wherever I go; it's sim-ple, easy to wear and I can use it to hide my face if I’m in a bad mood! My favourite brands to wear are Alexander Wang and Rick Owens.

Which designer would you love to walk for, and why?

Ann Demeulemeester, because

the collection reflects everything about my style, from her shoes to her bag!

What are your hobbies?

I love taking pictures (Instagram!), and I also like Yoga and Thai Box-ing

Who’s your celebrity crush?

The model, Breja Beha - she is the bomb!

SHIR

CHONG

NYFWNEWFACES

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Wei Guo is wearing a blue dress from Minling Pan Studio (Toronto), and a

vintage belt

Your favourite designer this season of NYFW?

Malgorzata Dudek for sure , I loved the collection and I had the chance to walk for them witch is an amazing opportunity

Which shows did you watch for?

Mark Mcnairy, Diego Binetti, Norman Ambrose, Malgorzata Dudek and more.

How would you describe your personal style?

Very casual and lay back like my personality. I like to dress simple, comfortable but classy at the same time. I love structure and colours and I’m not scared of wearing men purses sometimes, they are more convenient! I don’t

really have a favourite store; as a model I travel a lot so I shop anywhere I can.

If you had to pick one designer that you could walk for, who would it be and why?

Malgorzata Dudek because the gowns are so beautifu . If I cannot afford one then at leat I can wear it on a the catwalk

What are your hobbies? I love to play sports, or walk around the city. I also play this asian classical instrument call the Guzheng

Who’s your celebrity crush?

Alexander Skarsgard from True Blood, he’s is so cute.

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Favourite designer of NYFW?

Calvin Klein - the collection was classic and straight to the point

Which shows did you walk for this season?

Christian Siriano, Mariemekko

How would you describe your personal style?

I would describe it as “chill” even if most of the people wouldn’t agree with me. I’m a big fan of that rock and roll, that all black look. If I had to choose a brand that I would wear all the time it would be Alexander Wang with an electric blue Prada bag

Which designer would you love ot walk for?

Burberry - I’m the English chick they need!

What are your hobbies?

I love making short movies with my friends, us dancing or singing and having fun. I also love to work out and even if I’m in a big city like NY I’m still a country  girl, so going in the nature with my friends

Who’s your celebrity crush?

Ashton Kutcher

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Name some shows you walked for this season

Mariano, JF and Son, Raleigh Denim

How would you describe your personal style?

I would describe my personal style as corky and vintage. My style changes from day to day depending on the mood that I am in. I usually borrow clothes from my sister or look for some vintage pieces that make a statement.

If you had to pick one designer to walk for, who would it be and why?

Chanel! Their shows are simply breathtaking. You can feel the darkness and the intensity throughout the show. Chanel makes a statement in their collection and this is why I would love to walk for them.

Celebrity crush?

Nick Jonas.

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FEELIN’ KINDA SUNDAY

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photographed by Hayley Benoit

Fashion editor, Mariana LourencoModel, Madalina @ PremiereMake-up and hair, Stella ShimLocation: London, Bloomsbury Bowling Lanes

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opposite page:topsHop skirt, top and earrings, Helene pe ring, under-ground sHoes

current page: beyond retro dress, underground sHoes, topsHop earrings

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HardWeLLKnown as the ‘new kid on the block to irrevocably stay’, this not-even-23-year-old has been voted number 24

on DJ Mag Top 100, owns his own label (Revealed Recordings), and has collaborated with the world’s most infamous DJs: Fedde Le Grand, Armin van Buuren and Steve Angello to name a few. Robbert van de

Corput aka Hardwell has been in the DJ scene since the QT age of 13. His ‘Big Room House’ sounds have travelled through North America with Tiesto on tour, stopping at all the major electric festivals in the world: EDC/Electric Zoo, Tomorrowland 2012…He made a quick stop at the Ottakringer Brewery in Vienna for a night, and KNEON caught up with this never-ending-hit wonder to chat about life on tour, Tomorrowland

and all that is love in electro music.

interview Victoria jincamera eric kin

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I was just at Tomorrowland a couple days ago, where you performed to over 30,000 peo-ple. Apart from the numbers, how is the atmosphere at a festival different from that of a venue, like tonight here in the Ottakringer Brewery?

In general, Tomorrowland is one of the biggest festivals at this point in the world. To be there, to DJ, is a big honour and huge for your career. For me, it was really a milestone. If you compare it to a club: a festival is more of a showcase for the artist, and the club is to get in touch and meet your fans. It’s really more personal. I also try out a lot of more new tracks [at clubs], so you can see the reaction of the crowd.

How do you strike the balance between your own tracks and ones that people can recognise as well?

I always try to keep the right balance. I’m not scared of playing a lot more commercial tracks. But also I don’t want to be a sellout, playing one big tune ater another. I’m really happy I’m a producer so I can produce my own ideas, my own songs, and I think 90% of my songs are Hardwell bootlegs, mashups - to be different from the rest.

Are you aware of the kinds of genre of music you create? Or do you just focus on the content at hand?

I think I just gain a lot of influence from different styles. I want to pre-sent my own music, I like dub step and I like reggae and everything in between - every kind of dance genre. That’s how things are born. You just do it.

Saying that, if you had to stick to one narrow genre from now on, what would it be?

Hip-Hop stuff.

Any hip-hop artists you particu-larly like?

I’m loving songs by Drake at this point, or Kanye, because it’s not the standard hip-hop stuff. They are to me the more influencing in the scene.

This your second time in Vien-na, what do you think of it?

So far so good. I really look forwards to tonight. I just saw the location and it’s really industrial. It’s amazing.

You started DJing at 14. Assum-ing that you didn’t go out then: do you think knowing how to party is necessary to make a good party?

I think so, yeah. It’s a part of every DJ, each one is a party animal inside. I think it’s about playing the right track at the right moment and teas-ing the crowd. Altogether, you have a perfect party!

Every two people these days is a DJ. How do you think this came about?

I think all the boys in the day want-ed to become a soccer player, now it’s DJ. I think it’s something from this new generation. A lot of guys call themselves ‘DJ’, producing their own mashups, out of key, whatever. But that’s all about the love of house music.

Out of all those young young DJs, what would make them ‘emerging’ and really stand out from the crowd?

Coming up with original music! All the DJs are playing the same songs, and it’s really important to not copy your favourite mind. Keep in mind that you can always be better than

your favourite act. Come up with something new, something refresh-ing. And play everywhere, make sure you get your name out there.

You travel a lot, you tour a lot. Is there ever a time when you want a holiday?

Yeah, once a year. That’s it. I just re-lax. No laptop, no cellphone.

No music?

No music. And it was weird, last year I was relaxing on the swimming pool. I was singing to myself -

[Hums ‘Spaceman’]

- duh duh duh duh. And Spaceman came up. I recorded it on my iPhone and when I got back to the studio I recorded the track.

The next issue’s theme is Celeb-rity

Being a celebrity is huge, but I’m not a celebrity, I’m just a guy from Hol-land who’s making music. It’s cool to get recognition for your music, but I’m definitely not the guy to be trav-elling around in a private jet.

How do you usually fly?

Commercial flights, economy.

You’ve been DJing for so many years - whats the most impor-tant thing you’ve learnt?

Be your self. Be true to yourself, fol-low your dream, follow your heart. Don’t let people tell you what to do, what to not do. Just stick to what you want to create and do for it.

KNEON

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LESAMIS

photographed by Lindsey L33, with styling by Caitlan Hickey

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THECELEBISSUE

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reductive reasoning: the excision of perfection

photographed by CDDMphoto assistant Michael Toujiline

makeup Nicole V. Riverahair Devon Alexandrstylist Kanayo Ebi

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juan Vargas dress

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juan Vargas dress

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ina Krajco

Hair styling assistant, D

ominika R

eslerovaM

ake-up, Tom

as Moucka

Assistant, L

ily Persina

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Isabel Marant topZara skirt

Marni for H&M earringsAmerican Apparel tights

Topshop pumps

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Opposite page: Zara coat, Topshop pumpsThis page: H&M top, stylist’s own skirt, Manolo Blahnik shoes

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Zara vest and pantsH&M topMarni for H&M earringsTopshop pumps

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Isabel Marant topZara skirt

Marni for H&M earringsAmerican Apparel tights

Topshop pumps

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lost

inthe

sunphotography Vins Barattafashion Maela Leporati

make up Marialessia Colombophotography Assistant Federico Mortara

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pie&mashArt is to music what pie is to mash, made to be together. Yes, they are both perfectly great dishes separately, but when served together, they make a cracking meal. They serve to enhance and elevate each other and when done correctly, tell a story. It is the ultimate screen grab of the album’s soul and so it is a pity that the age of the ‘Album cover’ is quickly drawing to a close.

reviewed by Melissa Bakth

What then makes a good al-bum cover? When looking for a diamond, you look for the 4 C’s- colour, cut, clarity, and carat, and I guess it’s much the same for an album cover. Concept, colour, composition, and exe‘c’ution. As with any of the greatest albums of all time, Blur’s ‘The Best Of ’, David Bow-ie’s ‘Aladdin Sane’, The Beatles’ ‘White Album’, these covers have stood the test of time as they have married music with design and packaged their al-bums in a ‘brand’. It isn’t enough

to just have a good image, or a good font or effect. Sad as it is, so many great albums fall down on their covers as they opt for irrelevant cover shots or bizarre shock factors to make for eye-catching shelf stackers.

2012 has already kicked up some great contenders of de-signers who have got it spot on, and frankly, it’s been pretty hard to pick just 10, but here are just a few of the greats in my eyes.

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In Dream

s and Time - The A

ncestors

First and forem

ost I’m an ideas gal. I love clever concepts and exquisite execution, so w

hen I saw this album

cover by The A

ncestors, I knew it w

ould be in my top 10. T

o me,

this cover has depth; and I’m not just talking about the m

ultiple alternate foregrounds. There is som

ething that intrigues me. D

espite the fact that this Daliesque cover is both

surreal and totally fantastical, the connection to the title and colouring makes it logical and fam

iliar. It also makes m

e think of that great Fleetw

ood Mac video, ‘B

ig Love’, and

anything that reminds m

e of that is always a good thing. P

.S. If you haven’t seen it, watch it now

. A sim

ple concept seamlessly executed.

1

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The Flaming Lips The Flaming Lips and Heady Fwends

Now here’s a great bit of digital mastery. I must admit, I’m a tad traditional when it comes to the digital age; for me cut and paste means scissors and glue, but every so often a cover and idea like this comes along, and I can only stand back in admiration. Tradition-

ally pretty, it ain’t, but uniquely brilliant it is. This abstract cover image is randomly generated by a computer so every copy of the limited edition vinyl (yes, vinyl) has its own pattern. Come on, that’s pretty amazing.

2

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Mid Air Paul Buchanan

This is just one those covers that comes together in perfect synchronicity. Concept, type, colouring and execution are all clear. I love the fact that it puts you in the cerebral and calming state of mind and gives a great indication of the artist and mood of the album. Bravo.

3

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Best of Kylie

But not everything in this collection is so deep and broody. In June this year, pop queen Kylie released her ‘Best of’. Now I do love a bit of Kylie. This is one lady who transcends music. She is an icon. What I love about this cover it the way that is sums up

the essence of who she is. It cleverly documents her changing image through the years in little button badges and has great detail-ing like that acid washed denim jacket and punchy pink lipstick, which literally reveal her entire brand. We don’t even need to see

her eyes or frankly her bejeweled pink name on the side of her jacket.

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Magic Young

What’s not to love about this cover? It was designed by artist and philosopher Leif Podhajsky and was created to echo the hypnotic, dreamlike electronic sound of the band, Young. Beautiful and visually arresting.

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Flying Garth Stevenson

Sometimes you just want an album cover to do what it says on the tin. Well, here it is, the most literal and beautiful translation of an album title. This is a masterful example of simplicity. Just like a steak dinner- which seems like an easy dish- it is pretty damn tricky

to get right; too little heat and you get bloody mary, and too much and you get chewy leather. Forget ‘Mechanical Animals’ (Marilyn Manson), these kinds of covers are actually taking the boldest risks. It ‘flies’ in the face of many ill-conceived notions that one must fill

every square inch of a canvas to have a successful cover or go extreme with a jarring image to grab a viewers attention. I think that this cover is stunning. Understated and pure.

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Breakfast Chiddy Bang

By now, no doubt, you’ve spotted a pattern- simple idea, great delivery. Yes, people, that’s what it’s all about. I love this cover by Chiddy Bang, as it’s colourful, nostalgic and current. View it from afar, and you’ll definitely miss the intricate references to all those ‘breakfast’

cereals stacked in a pantone frenzy, but from up close and personal, you get a great sense of band’s personality and ‘Loca Cocoa’.

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Always Xiuxiu

Nothing quite says ‘Always’ like a black ink tattoo. I think this cover is butch and beautiful and so well executed. I love the integrated type, high quality skin pore ratio and even little whispy leg hairs. It will be ‘forever’ a top 10 for me.

8

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Lex Hives The Hives

Here is another great example of a simple idea being exquisitely executed. Yes, it’s not exactly a new idea- shadows forming letters- we’ve all seen it done…but I would bet, more times than not, it would have been badly. Take note, this is being done, and done

with style. Hats off to you boys, good job.

9

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State Hospital Frightened Rabbit

This is a lovely bit of dark humour. Almost as if stolen from the set of ‘A League of Gentleman’, this cover subtly conveys a disturbing story. It teases and almost coaxes you into looking at it more and more. Great use of high definition photography,

great use of rusty colouring and great use of undistracting typography.

10

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you don't WAnt

to KnoWBY YUJI WATANABE | STYLED BY JADE J.

HAIR BY DANIELLE CARSONMAKE-UP BY RIKA FUKADA

MODEL IS SVETA K. @ METROPOLITAN MODELSALL CLOTHES BY CHOYO

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you don't WAnt

to KnoW

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166 Ljubljana, September 2012.

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♥kissthe fu-ture

photography Katja Kremenicmodels Maxi, Maja, Iza, Lina and Eva

fashion Kiss The Future by Tanja Padan

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WHO KNOWS

WHAT COULD HAP-PEN

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byFAnny

sChLiChterstyLed

bymAud

duPuyFeAturing

edWeen mALAvAL

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STOCKISTS

Ksubi www.ksubi.com

Story By Tang www.bonelpr.com.au

Cue www.cue.cc

Lover www.loverthelabel.com

Wittnerwww.wittner.com.au

Willow www.willowltd.com

A Part of Me www.apom.net.au

Maslo Jewelry www.maslojewelry.com

Zara www.zara.com

Camilla and Marc www.camillaandmarc.com

Shakuhachi www.shakuhachi.net

Nicola Finetti www.nicolafinetti.com

Beyond Retrowww.beyondretro.com

Topshopwww.topshop.com

Vivien of Hollowaywww.vivienofholloway.com

Helene Peny.helenepe.com

Undergroundwww.underground-england.co.uk

Fam Irvollwww.famirvoll.com

American Apparelwww.americanapparel.net

Linda Farrowwww.lindafarrow.co.uk

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anie

l Leh

enba

uer f

eatu

ring

Gra

cie @

Elit

e Lon

don

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KNEON

—Welcome to the fifth issue celebrating the famed personality, the glam that supposedly comes with it, and everything ‘it’ in between. Featuring Tino Criso, Ira Chernova, Amie Milne, The Tallest Man on Earth, Ben Giles, Rebekah Campbell and more.

5Celebrity