jamiq influencer discovery package
DESCRIPTION
Everyday hundreds, if not thousands of people are blogging and chatting about your brands and products.JamiQ’s specialized framework helps you discover the most influential among them so that your engagement has the greatest impact.TRANSCRIPT
Influencer Discovery Package
An Influencer is “a person who has a greater than average reach or impact through word of mouth in a relevant marketplace”
- WOMMA
People are talking about your brands, products, services, and executives on the Social Media.
Blogs
Forums
News
Social Networks
Buzz
The Influencers
Out of the enormous mountain of buzz, JamiQ helps you discover and identify the influencers that really matter to your brand.
JamiQ helps you…
1. Discover who’s talking about you.
2. Identify influencers that matter.
3. Trend the changes in influencer engagement.
4. Profile top influencers and document interests, latest posts about your brand , and contact details.
Client’s Blogger ListRank Bloggers Focus
1 mrbrown.com Personal2 xiaxue.blogspot.com Personal3 blog.dk.sg Personal4 nicole.sg Personal5 claudia.sg Personal6 tech65.org Technology7 techgoondu.com Technology8 izreloaded.blogspot.com Personal9 sheylara.com Personal
10 techielobang.com Technology
Example
Discovered Bloggers (Q1 2010)Example
0
5
10
15
20
25
30
35
40
45
50
Over 370 Bloggers!
Discovered Bloggers by mentions (Q1 2010)Rank Bloggers Mentions Influence Focus Discovered
1 techgoondu.com 12 4 Technology2 tankinlian.blogspot.com 8 4 Finance Yes3 patrick.welovepang.com 7 1 Personal Yes4 techielobang.com 7 2 Technology5 jasonchua.com 7 1 Personal Yes6 miyagi.sg 7 5 Personal Yes7 blog.omy.sg 6 4 News Yes8 collinyeo.blogspot.com 5 0 Personal Yes9 lzsays.blogspot.com 4 2 Personal Yes
10 blackregrets.blogspot.com 3 1 Personal Yes11 blog.dk.sg 3 4 Personal12 socialpr.blogspot.com 3 3 Personal Yes13 gravity.ryuworks.org 3 1 Personal Yes14 singaporelifetimes.blogspot.com 3 3 News Yes15 peonykiss.wordpress.com 3 2 Personal Yes16 missydrey.blogspot.com 3 2 Personal Yes17 temasekpoly.wordpress.com 3 5 Education Yes18 blogs.straitstimes.com 3 6 News Yes19 angryangmo.com 3 4 Personal Yes20 sheylara.com 2 3 Personal
Total Mentions / Average Influence 96 2.85
Example
Discovered Bloggers by influence (Q1 2010)Rank Bloggers Mentions Influence Focus Discovered
1 883jia.com.sg 2 6 Lifestyle Yes2 blogs.straitstimes.com 3 6 News Yes3 singapuradailyphoto.blogspot.com 2 5 Personal Yes4 ieatishootipost.sg 1 5 Food Yes5 temasekpoly.wordpress.com 3 5 Education Yes6 miyagi.sg 7 5 Personal Yes7 spacefan.blogspot.com 1 4 Personal Yes8 seijieiga.blogspot.com 1 4 Personal Yes9 preetamrai.com 1 4 Travel Yes
10 blog.dk.sg 3 4 Personal11 singaporemind.blogspot.com 1 4 News Yes12 blog.omy.sg 6 4 Lifestyle Yes13 tech65.org 1 4 Technology14 blog.simplyjean.com 1 4 Personal Yes15 angryangmo.com 3 4 Personal Yes16 gssq.blogspot.com 1 4 Personal Yes17 tankinlian.blogspot.com 8 4 Finance Yes18 wp.jiinjoo.com 1 4 Personal Yes19 techgoondu.com 13 4 Technology20 sheylara.com 2 3 Personal
Total Mentions / Average Influence 61 4.35
Example
POTENTIALIGNORE
GEMSDistribution (Q1 2010)
Example
Influence
Men
tions
techgoondu.com
tankinlian.blogspot.com
miyagi.sgblog.omy.sg
blogs.straitstimes.com
techielobang.com
sheylara.com
PASSION
Blogger Profiles (Q1 2010)Example
Techgoondu.com
Techgoondu is run by a five technology journalists and ex-journalists from Singapore who share a common love for all things geeky and digital, from cellphones to graphics cards to games. They have decades of experience covering news and reviews from the early 1990s.
The focus of the blog is to discuss tech issues that are often not mainstream but pique the interest of tech users nonetheless.
Techgoondu is run by Alfred Siew, Oo Gin Lee, Aaron Tan, Chan Chi-Loong, and Roland Lim.
Email: [email protected]
Date Posts
9 Jan 2010 Nexus One has 3G problems
14 Jan 2010 Sing your Chinese New Year blues away on StarHub karaoke service - Techgoondu
21 Jan 2010 Hands on: Motorola Dext - Techgoondu
21 Jan 2010 StarHub launches new mobile TV service | Techgoondu
21 Jan 2010 StarHub to ship Motorola Milestone lastest by March | Techgoondu
29 Jan 2010 Seagate on the road to recovery. Will HDD prices go up? | Techgoondu
30 Jan 2010 Goondu out-of-box guide for Nexus One | Techgoondu
10 Feb 2010 Buzz vs Facebook, and my seduction by Google - Techgoondu
24 Mar 2010 Commentary: Singapore's pay-TV content sharing - Techgoondu
24 Mar 2010 Garmin-Asus M10 launches in Singapore 27th March | Techgoondu
27 Mar 2010 Motorola Milestone comes to StarHub – and it’s cheap
31 Mar 2010 StarHub TV channel numbers to change - what's that mean? | Techgoondu
Techgoondu’s Posts (Q1 2010)Example
Blogger Profiles (Q1 2010)Example
Tan Kin Lian's Blog
The personal blog of Tan Kin Lian. Tan is retired from NTUC Income on 28 February 2007, after completing 30 years as the chief executive. He writes this blog to educate the public about insurance, finance and current affairs in Singapore.
Email: [email protected]
Date Posts
4 Jan 2010 Except for perhaps the lowest 10-20% of the work f...
6 Jan 2010 With all nations determined to keep their economy ...
6 Jan 2010 HDB is one of the worst organizations in Singapore...
21 Jan 2010 Tan Kin Lian's Blog: Broadcast of World Cup matches
2 Feb 2010 Tan Kin Lian's Blog: Football on Pay TV
11 Feb 2010 Tan Kin Lian's Blog: Watching EPL in 2010
13 Mar 2010 Tan Kin Lian's Blog: Pay TV operators to carry contents of third ...
30 Mar 2010 Tan Kin Lian's Blog: Customer service at call center
Tan Kin Lian’s Posts (Q1 2010)Example
Discovered Bloggers by mentions (Q2 2010)Rank Bloggers Mentions Influence Focus Q1 Rank
1 techgoondu.com 15 4 Technology 12 techielobang.com 8 2 Technology 43 eljx.blogspot.com 8 2 Personal New4 tankinlian.blogspot.com 5 4 Finance 25 o0limin0o.blogspot.com 5 1 Personal New6 883jia.com.sg 5 6 Lifestyle New7 blog.dk.sg 3 4 Personal 118 mobilesilence.blogspot.com 3 3 Personal New9 blog.omy.sg 3 4 Lifestyle 7
10 navella8289.blogspot.com 3 0 Personal New11 tentacool.net 2 0 Personal New12 tanhonam.livejournal.com 2 0 Personal New13 leonography.blogspot.com 2 1 Personal New14 wenwinner.blogspot.com 2 2 Personal New15 socialpr.blogspot.com 2 3 Personal 1216 iheartapple.org 2 3 Technology New17 adidas168.blogspot.com 2 2 Personal New18 jeremyyew.com 2 2 Personal New19 haneespy.blogspot.com 2 3 Personal New20 angryangmo.com 2 4 Personal 19
Total Mentions / Average Influence 78 2.5
Example
Discovered Bloggers by influence (Q2 2010)Rank Bloggers Mentions Influence Focus Q1 Rank
1 power98.com.sg 1 6 Lifestyle New2 883jia.com.sg 5 6 Lifestyle 13 greenchameleon.com 1 5 Business New4 singaporemind.blogspot.com 1 4 Personal 115 blog.omy.sg 3 4 Lifestyle 126 siewkumhong.blogspot.com 1 4 Personal New7 coolinsights.blogspot.com 1 4 Personal New8 angryangmo.com 2 4 Personal 159 blog.dk.sg 3 4 Personal 10
10 gssq.blogspot.com 1 4 Personal New11 seijieiga.blogspot.com 1 4 Personal New12 mhisham.org 1 4 Personal New13 tech65.org 1 4 Technology 1314 tankinlian.blogspot.com 5 4 Finance 1715 uniquefrequency.com 1 4 Personal New16 techgoondu.com 15 4 Technology 1917 izone.sg 1 3 Entertainment New18 socialpr.blogspot.com 2 3 Personal New19 haneespy.blogspot.com 2 3 Personal New20 izreloaded.blogspot.com 1 3 Personal New
Total Mentions / Average Influence 49 4.05
Example
POTENTIALIGNORE
GEMSPASSION
Influence
Men
tions
Distribution (Q2 2010)Exampletechgoondu.com
power98.com.sg
tankinlian.blogspot.com883jia.com.sg
techielobang.comeljx.blogspot.com
Q1 Distribution
Recommended Best Practices1. It is recommended that influencer discovery be done every quarter. Having three
months of data is recommended as it will cover major announcements, events, and news. It also allows the influencers time to write about you.
2. If the client has prior engagements with bloggers, and other social media influencers, allowing JamiQ access to that blogger list will help us identify who you’ve reached out to, who’s not responding, and discover new influencers to target.
JamiQ Methodology1. Identify the top 20 bloggers by both mentions and influence. This list is filtered from
a universe of hundreds of bloggers per market.
2. Our social media analysts will clean up the list of blogs removing irrelevant, spam, and wrongly classified bloggers.
3. JamiQ will compare the above two lists to identify the Gems. Gems are both influential and mention your brand often.
4. JamiQ will compare the list of Gems with internal blogger list to identify the newly discovered Gems. This list goes on to be your client’s new target list.
5. Our social media analysts will provide a scatter plot of your influencers helping you discern who to focus on.
JamiQ Methodology6. JamiQ will provide the profiles of discovered Gems allowing you to reach out to
them immediately.
7. JamiQ will create the PPT/PDF report which will be delivered to you every quarter.
Sample of JamiQ’s Customers
About JamiQ
JamiQ is Asia’s leading social media monitoring and measurement solutions provider. JamiQ’s multilingual social media monitoring platform provides the most comprehensive coverage of the social media in Asia.
JamiQ uses advanced data mining methods and natural language processing technology to produce real-time buzz trending, sentiment detection, influence scoring, and market segmentation, giving you the critical insights you need for immediate and strategic decision-making.
Contact JamiQ
Benjamin KoeHead, Client Leadership
[email protected]+65 6536 0906 (office)+65 9181 7128 (mobile)
67 South Bridge RoadLevel 3Singapore 058697
Chan Chi-LoongDirector, Client Leadership
[email protected]+65 6536 0906 (office)+65 9435 5224 (mobile)
67 South Bridge RoadLevel 3Singapore 058697