italian innovation: a manufacturing renaissance
DESCRIPTION
Machines Italia 2004 explores the creativity, flexibility, and innovation of machine manufacturing in Italy. With famous names such as Ferrari and Lamborghini in the auto industry, and Prada and Dolce & Gabbana in the fashion world, Italian brands have long been associated with design and innovation. One will find stories filled with the latest news and insightful features that detail the doings of more than 14 industrial machinery manufacturing sectors and 10,000 companies. The main cover story digs into the rich history of Italian innovations. For centuries, Italian innovators like Da Vinci, Galileo and Marconi have dramatically changed the world in which we live. The tradition of creative excellence they embody lives on through today’s Italian manufacturers.TRANSCRIPT
ItalianInnovationA Manufacturing Renaissance
ItalianInnovationA Manufacturing Renaissance
Machines ItaliaMachines ItaliaM • A • G • A • Z • I • N • E
1-888-ITALTRADE WWW.MACHINESITALIA.ORG FALL 20041-888-ITALTRADE WWW.MACHINESITALIA.ORG FALL 2004
Why reinvent
Paola Bellusci,Trade Commissioner
Italian Trade CommissionGovernment Agency
Address:401 N. Michigan AvenueSuite 3030Chicago, Illinois 60611-4257
Toll-Free: 1-888-ITALTRADE / 482-5872 (U.S. and Canadian Callers)
Telephone: (312) 670-4360 (outside the U.S. and Canada)
Fax: (312) 264-6209
E-Mail: [email protected]
Web Site:www.machinesitalia.org
2 www.machinesitalia.org
Turning innovation into productivity
What you hold in your hands is a special publication, brought to you by the Italian
Trade Commission in conjunction with the editors of The Manufacturer, which
explores the creativity, flexibility, and innovation of machine manufacturing in Italy. With
famous names such as Ferrari and Lamborghini in the auto industry, and Prada and
Dolce & Gabbana in the fashion world, Italian brands have long been associated with
design and innovation. But did you know that Italy is also the second largest exporter of
pharmaceutical packaging equipment to the United States, or that annually its plastics
machinery exports are in excess of $152 million to this country?
The following pages are filled with the latest news and insightful features that detail the
doings of more than 14 industrial machinery manufacturing sectors and 10,000
companies that encompass Machines Italia: agricultural/farm machinery; ceramics;
earthmoving machinery; food technology; footwear, leathergoods and tanning; foundry
and metallurgical machinery; glass; marble and stone; metalworking; packaging;
plastics and rubber; printing, graphic and converting; textile machinery; and wood.
The cover story on page 12 first digs into the rich history of Italian innovations. For
centuries, Italian innovators like Da Vinci, Galileo and Marconi have dramatically
changed the world in which we live. The tradition of creative excellence they embody
lives on through today’s Italian manufacturers. Jolyon Helterman looks at what is
happening today. In our special feature on global supply chain on page 18, Ruari
McCallion delves into how some Italian companies are bringing better visibility to
operations. Rich Weissman goes into the latest techniques of lean manufacturing, and
how some Italian companies are profiting as a result, on page 23.
There is much happening in the world of Italian machines. Read on for some of the
highlights. We hope you enjoy it.
Sincerely,
Paola BellusciTrade Commissioner—Chicago
thewheel?
OPENING LETTER
31-888-ITALTRADE
Table of
4 Machines Italia NewsNewsbriefs from a selection of our 10,000 partner companies
8 Through Italian innovation America becomes more competitiveMany American companies seeking competitive advantage have tried to reducecosts by outsourcing or off-shoring their manufacturing
10 Best PracticesBest-practice business guides from Machines Italia can help your company achieve excellence
12 Italian InnovationIf necessity is the mother of invention, Italian is its native tongue. The list ofinventions that began life on Italian soil is long and wholly astounding
18 Global VisionVisibility across the global supply chain isn’t an option—it’s essential in today’sbusiness world
23 Lean Manufacturing Offers Global AppealThe benefits of lean manufacturing are truly international—how manufacturing companies from Italy are contributing
28 Trade Shows in ItalyUpcoming exhibitions in Italy sponsored by our partner associations
30 Industry SummaryA brief look at Machines Italia’s 14 partner associations and industries
contents
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Machines ItalianewsSalvagnini Italia S.p.A.
(www.salvagnini.com) is
a perfect example of a
traditional Italian machinery
manufacturer which actively
seeks new opportunities in a
mature market. Founded
approximately 40 years ago,
Salvagnini is now one of
the largest manufacturers
in Italy’s machine tools
industry. From its early
days, Salvagnini, which now manufactures laser-
cutting, punching and bending machinery, focused on
metal-forming machinery for the air conditioning
industry. However, as that market matured and demand
decreased, Salvagnini’s management and engineers
searched for new applications and new markets.
Salvagnini found its new opportunities in both
niche markets and entirely new industrial sectors. In the
past, Salvagnini machinery had been used in the
production of office furniture, but when demand
dropped, Salvagnini naturally shifted its focus to other
arenas. Although there was still little demand for
machinery used to produce office furniture,
Salvagnini’s management realized that office furniture
was just one aspect of the entire furniture sector. Working
with top Italian interior designers, Salvagnini
partnered with three Italian designers and a design
school and launched its “Steel and Style” project, creating
high-end home furnishings made from steel formed
and fabricated by Salvagnini machinery. In April
2003, the furniture—with new state-of-the-art
designs—was unveiled at a Milan furniture show.
Through this initiative, Salvagnini was introduced to
an entirely new audience of potential customers for its
machinery. Additionally, Salvagnini gave its
traditional customers a vision of new applications and
uses for their machinery.
Salvagnini continues to explore new business
opportunities outside of traditional sectors. It realizes
that the advent of new materials—strong,
lightweight metals with high resistance—will
dramatically reshape the automotive industry and
potentially create new applications for its machinery.
In preparation for this, Salvagnini engineers are
working closely with large foundries and with
universities in Italy and abroad.
Salvagnini finds new opportunities inniche markets and new industrial sectors
MACHINES ITALIA NEWS
News Briefs
Concetti(www.concettigroup.it) is apackaging machinerycompany that created afaster machine to form andfill plastic bags. Concetti’sContinua 1800 is the latestin form-fill-seal packagingmachinery, the newest in aseries of machines thathave been popular withmajor U.S. companies. TheContinua processes 10 to50 kg bags at a rate of1,800 bags an hour—oneof the fastest on the market.Change-over times havebeen reduced to twominutes or less, allowingfor increased productioncapabilities.
Italian machinerymanufacturers offer biginnovations in theaerospace industry. Italianmachinery manufacturerssolved the problems thatgrounded the military useof tiltrotor aircraft and arenow moving these vehiclesto civilian markets. Italiancompanies created thelatest Mars orbiter androver, which was launchedJune 2003. Italy’s latesthelicopter designs arebeing used by some of theleading search and rescuemissions.
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SACMI Imola (www.sacmi.com) is
another Italian company discovering that
meeting market needs often leads to new
applications in less-traditional industrial
sectors. Founded in 1919, SACMI is
comprised of three main divisions:
injection-filled machinery, ceramics and
beverages/packaging. Although SACMI
is well known for its ability to build the
entire line of closure machines—from the
creation of the closure to the packaging of
the final product—it faces strong
competition from other manufacturers
across the globe.
Because of this competition, SACMI
continually looks for new ways to add
value for its customers and this focus has
led to the development of innovative new
equipment that not only benefits its
traditional customers, but also may allow
SACMI to enter new markets. One of
these machines, introduced in February
2003, is an infrared device that can
measure the level and “taste” of the fluid
in fruits (such as apples, melons, pears or
oranges) before they are packaged.
Another machine being developed by
SACMI will function as an “electronic
nose” that can “smell” coffee beans to
detect their level of bitterness. These
technologies will introduce SACMI
customers to the latest in quality and
freshness control measures and SACMI’s
R&D department is currently exploring
applications for both of these devices in
the medical field.
SACMI’s focus on added valueleads to innovation
Duluth, GA-based SCM Group USA
(www.scmgroup-usa.com), a leader in
manufacturing woodworking machinery and
subsidiary of Rimini, Italy-based SCM Group is
dedicated to ongoing training which led to its
collaboration with Georgia Tech (College of
Architecture) and the State of Georgia to establish
the Advanced Wood Products Laboratory (AWPL) at
Georgia Tech. Manufacturers from across the
country participate in introductory and advanced
CNC programming, machine-side training and
targeted managerial training workshops. Since its
inception in 2000, through an equipment loan
agreement, SCM placed 16 SCM Machine Centers
at Georgia Tech.
ATOM S.p.A. (www.atom.it) originated as a
manufacturer of cutting machinery for the footwear
industry. However, a changing marketplace led
ATOM to expand into new markets. ATOM now
develops cutting machinery for footwear; insulating
materials; foam packaging and carpets. They also
developed a water-cutting machine used by a luxury
car manufacturer for leather interiors.
Advanced WoodProducts Laboratoryoffers targeted classes
ATOM S.p.A. shows flexibility by addingnew markets
MACHINES ITALIA NEWS
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Forty years ago, Cannon S.p.A
(www.cannon.it), a family-owned
company, started manufacturing
polyurethane foam machinery. Since
then, Cannon has diversified and
grown into a multinational company
(their U.S. office located near
Pittsburgh, PA, became a manu-
facturing facility in 1980) with sales
reaching $340 million in 2002.
Cannon attributes much of its success
to its strong commitment to research
and development, not just the R&D
behind machinery, but of new markets.
As a global company, Cannon
realized that its success would hinge on
bringing the right products to the right
markets at the right time. This led
Cannon to produce machinery for
several industrial sectors—such as
refrigeration, automotive, furniture,
construction and packaging. Cannon
has moved from being solely a
manufacturer of polyurethane foam
machinery into the plastics industry,
having patented a gas-injection
application used to make plastic parts
for refrigerators. But as is often the case
in a mature market, companies like
Cannon sometimes find that a fresh
take or a new application for an older
product line can increase sales.
While plastics remains Cannon’s
main focus overseas, U.S. markets have
driven the creation of new applications
for its polyurethane foam machinery.
Working with a major U.S. customer,
Cannon has developed an innovative
method to insulate pipes with poly-
urethane foam. This new application
will allow Cannon’s U.S. customers to
develop home-cooling systems to reduce
temperatures without the use and
expense of air-conditioning.
Cannon finds new applicationsfor existing product line Nordmeccanica S.p.A. (www.nordmeccanica.com), a
packaging company, has created a new solventless
packaging machine. Lawson Mardon USA Inc., an Alcan
Packaging Company, purchased Nordmeccanica’s
Duplex Compact SL off-line solventless laminating
machine because Lawson needed to deliver flatter, clearer
packaged products to one of its biggest customers. The
Nordmeccanica machine doubled Lawson’s pro-
duction capabilities, reduced waste, and saved energy.
Low-E (low emissivity) glass became popular for its energy
efficiency, but due to its complexity, traditional glass-cutting
machinery could not cut low-e glass without destroying the
invisible coating on the glass’s surface. Lovati Fratelli
S.r.l. (www.lovatifratelli.com) and Bottero S.p.A.
(www.bottero.com) introduced machinery that can cut this
glass. Popular in Europe, this glass is being used in more
homes and businesses along America’s coasts.
In November, 2002, Sogefi S.p.A. (www.sogefi.it),
an Italian automotive parts manufacturer, invested
$27 million to build a new facility in West Virginia,
creating nearly 150 new jobs. As West Virginia
Governor Bob Wise said, “Automotive manufacturing
facilities, such as Sogefi, have strong economic
impact potential to the state by creating quality jobs
at their own facilities as well as creating spin-off
employment and payroll at supplying companies.”
W. Virginia plant creates jobs
Advanced Italian glass cuttingmachinery gains popularity
Nordmeccanica machine doublesLawson’s production capabilities
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News Briefs
Italian manufacturerscapitalized on a major U.S.manufacturer’s aggressivepush into the wind-powermarket by designing andbuilding larger generatorsthat offered moreefficiency and highertolerances than thoseproduced by othercountries. As a result, thecompany has reliedalmost exclusively onItalian generators sincethe late 1980s.
Italian farm equipmentmanufacturers broke intothe tight U.S. tractormarket by focusing theirefforts on smaller, 20- to40-horsepower tractors,ideal for the two fastestgrowing farmingsegments—hobby farmersand specialty cropproducers who sell to local markets.
Santoni S.p.A. (www.santoni.com)
developed the first electric,
circular knitting machine, giving
birth to the “seamless” technology
in which entire articles of clothing
are knit from a single yarn. This
technology changed the American
fashion landscape to promote
new designs. Italian textile machin-
ery manufacturers, like Santoni,
are now introducing innovative
machinery, including: multi-purpose
weaving machines suited for
processing the most valuable natural
materials and glass fibers; laser
finishing treatments for ready-made
garments; hi-tech, continuous dye-
ing lines for denim wraps; fully
automated hank-dyeing lines; and
equipment for the finishing of
industrial textiles.
Santoni—changing American fashion
Established in 1955, Italian manufacturer Tria
S.p.A. (www.tria.it) built its entire business around
a niche market—the design and manufacture of
machinery for the in- and off-line recovery of plastic
scraps. Basically, Tria machinery gathers and
collects the scraps produced by other machinery,
such as an injection-molding plants, to increase
efficiency and reduce product waste. According to
Tria’s Managing Director Luciano Anceschi, 40
percent of plastic scraps can be recycled and reused,
turning what was once waste into an excellent
return on investment.
Tria turns scrap into return on investment
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Many American companies seeking competitiveadvantage have tried to reduce costs byoutsourcing or off-shoring their manufacturing.But the practice has come under firerecently—both from politicians seeking popularsupport in an election year and die-hardsupporters of American business, Donald A.Goodwin reports
Why? Because the outsourcing or off-shoring
trend does not always deliver on promised
cost-savings—and because it brings significant risks.
Consider for a moment:
• Hidden costs. While labor savings can be
considerable, they must be weighed against the
real cost of doing business half a world away. A
recent Wall Street Journal article quotes an official
with TransOceanic Shipping Co., a major U.S.
logistics firm, as saying, “For some companies, the
transportation cost...is so expensive that their
business is no longer commercially viable.” Other
companies have found that international
productivity rates are so low they dramatically
reduce the cost advantage.
• Lack of legal protections. The laws in most low-
cost countries do not protect intellectual property
rights. This means Asian suppliers can “borrow”
proprietary manufacturing processes and use them
to compete against the American companies that
provided them in the first place.
• Changing market dynamics. Cost advantages can
erode dramatically. The demand for labor has
Through Italian Americabecomes grown so quickly in some markets that the 10-to-1
cost advantage has been halved in just a few years.
For all these reasons, a growing number of U.S.
companies are seeking domestic alternatives to
outsourcing or off-shoring. And there are many
opportunities available.
Why? Because the U.S. has done little to embrace
efficiency-producing workplace automation. The U.S.
has, for example, a fraction of the manufacturing
robots used in either Europe or Japan—where
companies have been forced to increase efficiency
because of a consistent decrease in population.
The Automation OptionA critical part of any lean manufacturing strategy is
picking the optimum combination of labor, capital and
materials for a particular product. Often overlooked in
the mix is more intensive use of capital machinery and
automation. American businesses tend to rely more
heavily on labor in the production mix than do other
countries. This explains why U.S. companies embrace
the replacement of high-cost U.S. labor with low-cost
labor from Asia.
Higher levels of automation are necessary in
developed countries to maintain the “manufacturing
multiplier” that generates value for the economy and
to drive innovation. Europe and Japan have
embraced automation, recognizing that it is
necessary to remain competitive. Just one look at
U.N. statistics should be enough. The U.S. has a
population of manufacturing robots that is less than
one-third the size of either Europe’s or Japan’s.
INDUSTRY ANALYSIS
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innovation more competitive
European and Japanese manufacturers each
purchase two to three times more automation
equipment per year than their U.S. counterparts.
Italian textile machinery manufacturers such as
Santoni S.p.A. (www.santoni.com), for example,
are now introducing automation machinery such as
multipurpose weaving machines suited for
processing valuable natural materials and glass
fibers, laser finishing treatments for ready-made
garments, high-tech continuous dyeing lines for
denim wraps and fully-automated hank-dyeing lines.
One way for U.S. companies to catch up is to
consider new sources for machine tools from these
countries that depend heavily on automation. These
sources can provide state-of-the-art capabilities and
experience to help U.S. companies move to the next
levels of automation and productivity.
The aerospace industry is a hotly contested
market with only a few global airframe builders and
a few engine builders remaining. Acquiring the
most productive machinery available is crucial for
their continued survival. One example of machines
available for better productivity is the precision
vertical turning, milling and grinding centers
available from Pietro Carnaghi S.p.A.
(www.pietrocarnaghi.com) of Italy for the production
of turbine blades. This multiple function unit can
produce new blades to exacting tolerances and also
bring old blades back into tolerance. These machines
are used by the leading turbine engine manufacturers
and subcontractors throughout the world.
Another Italian producer, JOBS S.p.A.
(www.jobs.it), produces high-speed, high-power milling
centers for the aerospace industry. It has the ability to
manufacture complex large-scale precision airframe
structural components. This allows airframe builders to
reduce part counts, weight and assembly time.
These suppliers and other Italian companies are
positioned to help U.S. companies compete more
effectively in the global economy.
Boeing’s Delta IV relied on technology from Pietro Carnaghi. Image courtesy of Boeing.
Donald A. Goodwin is President of Technomic International,(www.technomics.com)a business intelligence and con-sulting firm with over three decades of domestic andinternational experience which has worked for leadingcompanies in a wide variety of manufacturing industries.
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Machines Italia, a joint initiative between the Italian Trade
Commission and 14 leading Italian machinery manufacturers’
associations, is proud to make available to this publication’s readers
a complimentary series of four best-practices business guides.
The guides written by industry experts John R. Brandt and
George Taninecz, both of the Manufacturing Performance Institute,
outline the step-by-step actions and policies that plant managers,
purchasing executives, and senior management must implement to
avoid the common pitfalls which can impede a company’s growth and
success in today’s dynamic marketplace.
“SMART CAPITAL: THE SHARP MANUFACTURER’S
GUIDE TO EQUIPMENT PURCHASES”
More than $143 billion was spent on capital expenditures by U.S.
manufacturers in 2001, representing about $400,000 per
manufacturing facility or $2.8 million per purchasing executive
(purchasing agents and purchasing managers). Yet many of those
investment decisions were made by purchasing departments with
little or no input from operations executives. Equally disturbing is that
a significant number of these purchases came directly from the plant
floor, without any real involvement of either local or corporate
purchasing departments.
Purchasing capital equipment without the active participation of
operations personnel inevitably leads to decisions based only on price
- often with disastrous consequences. On the other hand, investing in
capital equipment without the expertise of a corporate purchasing
department often results in organization-wide inefficiencies including
overpayment, missed economies of scale, and lack of integration
between facilities and business units.
Smart manufacturers avoid such pitfalls by assembling a
capital-purchase team that combines the broad skills of
purchasing and manufacturing, as well as the strategic input of
senior executives.
Bestpractices“BENCHMARKING: AN EXECUTIVE PRIMER TO
LOCATING AND LEVERAGING MANUFACTURING
BEST PRACTICES”
Envy may be one of the seven deadly sins, but its presence is vital
when it comes to operations performance. Every executive wants
his or her company or plant to be at least as good as those of his or
her peers; most, in fact, want them to be better-or even the best.
Unfortunately, it takes more than simple desire to be the best.
Outperforming competitors requires an intense study of those
competitors-of their financial results, of their operating metrics, of their
management strategies and practices-as well as a willingness to invest
time, energy, and resources into adapting the results of that study to a
new operations environment.
In short, every great performance, every continuous-improvement
project, begins with a benchmark. Leading manufacturing facilities
annually save on average more than $8,000 per employee through
continuous-improvement projects and programs, and benchmarking is
a core component of that success. And while no two organizations
benchmark in the same fashion, there are four fundamental phases that
manufacturing organizations must address in order to get the most out
of a benchmarking effort.
“POWERFUL PERFORMANCE MEASURES:
AN EXECUTIVE PRIMER TO PERFORMANCE
MEASURES THAT DRIVE IMPROVEMENT”
Every organization has its favorite metrics measurements that gauge
control, progress, and success. At a world-class organization, these
measures serve as a common “performance language” that links
corporate strategy, divisional goals, plant targets, departmental
budgets, and individual incentives into a unified, results-oriented
system. But at a mediocre or failing organization, these measures
usually turn into management babble and confusion reams of records
and disjointed findings tracked simply because “that’s what we’ve
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always done.” Metrics at these organizations become restraints that
actually waste resources, aggravate employees, and block improvement.
How can companies break out of the metrics maze and develop
a more successful performance-management process? By focusing
executive effort on what makes performance measures powerful
and useful and by implementing a seven-step review that
continuously analyzes, updates, and transitions new and better
metrics into the organization.
“CAPACITY OPTIMIZATION: A MANUFACTURER’S
GUIDE FOR GETTING THE MOST OUT OF
EQUIPMENT, PEOPLE, AND PROCESSES”
The ability to squeeze every ounce of productivity from existing
operations can mean thousands of dollars in savings. Yet many
companies still confuse productivity with increased output—forgetting
than profitable productivity not only increases margins but prevents
costly overproduction. Savvy manufacturers focus instead on capacity
optimization—the ability to efficiently produce exactly what’s needed,
when it’s needed, without costly buildups of unwanted inventories.
If you make the purchasing decisions for your company, youhave an enormous responsibility. You must know the ins andouts of production in a way no one else does—findingmachines and systems solutions that are functional, reliableand durable, with readily available service and spare parts. Youdecide whether the return on investment can ultimately berealized. In short, much of your company’s success depends onyour purchasing choices. Italian machinery can make yourdecision easier.
That’s why this year Machines Italia is proud to be one of thecorporate sponsors of the Association for ManufacturingExcellence’s 20th Anniversary Conference, being held inCincinnati, Ohio from October 18th to 22nd, 2004 as well as an exhibitor at the concurrent trade show, AdvancedManufacturing & Productivity Exposition (AM-Expo)2004 (October 19th-21st, 2004).
Both the conference and expo share the common goal ofstriving to improve global competitiveness within the
manufacturing industry, presenting technological advances,workshops and education on best practices. In keeping withthis aim, Machines Italia will present the latest information onits partner associations and companies at these events.
At our booth #217 in the Northern Kentucky ConventionCenter (Covington, KY), Machines Italia representatives will beon hand to help you find the right partners and manufacturerswho can administer to your most challenging and specificproduction needs. You will be able to find information on theworld’s most highly skilled engineers, designers andmanufacturers who always turn innovation into productivityeither by re-tooling existing concepts or by creating entirelynew systems not yet imagined.
While the conference will address a variety of issues affectingglobal enterprise excellence, Machines Italia will provide visitorswith case histories, industry white papers and currentinformation on what Italian machinery manufacturers are doinghere in North America to keep local manufacturers productive.
Association for Manufacturing Excellence’s20th Anniversary Conference and Trade ShowCincinnati, OHOctober 18-22, 2004
Visit Machines Italiaat booth #217
For more information, please visit: www.ame.org/conf2004/
For your complimentary copy or copies of best-practices
business guides contact us directly at 888-ITALTRADE (482-5872),
email [email protected] or through our “Media Center” on
www.machinesitalia.org where you will find them as well as
featured case histories, news articles, etc., showing how we are
“Turning Innovation into Productivity” for numerous North
American based manufacturers.
We hope that once you have had a chance to review these
guides you will find them beneficial for your company’s needs
and that when making future purchasing decisions, you will
consider at least a few of the tens of thousands Italian
manufacturers who are members of our 14 partner Italian
machinery manufacturers’ associations.
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If necessity is the mother of invention, Italian isits native tongue. The first maritime compass?Flavio Giola. The thermometer? Galileo Galilei.The radio? Guglielmo Marconi. Alessandro Voltaand the battery, Salvino D’Armate andeyeglasses, Pellegrino Turri and the typewriter—the list of inventions that began life on Italiansoil is long and wholly astounding.
Knowing what to do with a machine can be as
valuable as dreaming it up. A Dutchman, Hans
Lippershey, built the telescope in 1608. But the
contraption sat, useless, for an entire year until it
occurred to an Italian (Galileo) to point it up toward
the stars. The architect Filippo Brunelleschi, tired of
unrealistic-looking blueprints, devised the theory of
linear perspective; Masaccio, a fellow Florentine, was
the first to use it to give the illustion of depth in a
painting. Bartolomeo Cristofori grew fatigued with the
incessant plucking sound of the harpsichord and
decided to do something about it: He created the
world’s first keyboard with volume control: the piano.
Italy’s busiest innovator may have been a man
named Leonardo, who left the tiny Tuscan town of Vinci
to become one of history’s most visionary thinkers.
When he wasn’t tied up making masterpiece of Lisa
Gioconda’s smile or hiding codes in The Last Supper,
Leonardo whiled away the day developing expertise in
music, engineering, anatomy, military science,
astronomy, botany, geology, and more. Depending on the
account, the original Renaissance man counted among
his numerous inventions the parachute, the helicopter,
scissors, and an auto-feed hydraulic saw.
Italianinnovation
ITALIAN INNOVATION
An early compass
Alessandro Volta demonstrates his battery
Alenia Spazio contributes to exploration of Mars
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Italy has become synonymous not just with
ingenuity but with unmatched quality. After 300 years,
Stradivarius is still the world’s most-sought-after brand
of string instrument. Ferrari (www.ferrariworld.com),
Lamborghini (www.lamborghini.com), Maserati
(www.maserati.com)—for car buffs, Italy represents the
ultimate in edgy performance and style. Consistent
invention from the likes of Versace (www.versace.com),
Armani (www.armani.com), Dolce & Gabbana
(www.dolcegabbana.com), and Prada (www.prada.com)
is what pushed Milan to displace Paris as the fashion
capital of the world.
But Italy’s most forward-looking innovation today
goes on far removed from the glitzy spectacle of
runway and racetrack. In a country so beloved for its
colorful style, cuisine, and la dolce vita, the Italian
manufacturing sector hums quietly along.
A package dealPrada and ICA S.p.A. (www.icaspa.it)have two things
in common: an Italian headquarters and a flair for
inventive bags. But while Prada’s bejeweled handbags
are destined for the fashion-forward few, ICA’s bagging
machines have revolutionized the packaging industry.
Anyone who’s ever opened up a package of flour
understands implicitly that some materials are more
unwieldy than others. If you’re unsure, try emptying
one onto your counter, then scooping the contents
back into the bag. Now repeat the process about
6,000 times an hour—with minimal spillage—and
you’ll get an idea of ICA’s challenge.
“The ICA line is extremely innovative in bag
forming and filling of difficult-to-handle products,”
said Denton C. Smith, executive vice president of
APM Inc., which handles the Bologna-based
company’s U.S. distribution and service. “Their
equipment is used all over the world in coffee, flour,
rice, bakery, and confectionery packaging.”
One of the keys to packaging efficiency is
completing all production steps in one cycle. Patented
machines like ICA’s HF100C/P automate the process
from the formation of bags out of flat paper to
measuring and filling to the heat-sealed final product.
By saving reloading wait times, labor and production
costs are minimized.
Another challenge is how to deal with products
that release gas after packaging—the most common
example is coffee. Small holes in the package stave
off explosions caused by the extra volume, but aroma
and flavor are compromised. To solve the problem,
ICA’s packaging machines incorporate Aroma
Systems technology—essentially a one-way degassing
valve—to keep shape and flavor intact.
Packaging flour and coffee is hard enough. The task
gets more daunting with increased size and toxicity. APM
also distributes machinery for the Bastia Umbra–based
Concetti Group (www.concettigroup.it), which
“Having private ownership for threegenerations, with the same familyrunning the company, it’s a signal ofcontinuity, which is very highlyappreciated by the market.”
ITALIAN INNOVATION
14 www.machinesitalia.org
specializes in machines that package chemicals, animal
feed, and fertilizer. “Many products that Concetti is
running today would have been thought impossible to
run less than a decade ago,” Smith said. Concetti
machinery is built with metals that can withstand the
corrosive effect of toxins, and several lines include
multiple separate chambers that perform duplicate
functions—to avoid cross-contamination dangers.
Smith, based in Norcross, Ga., said ICA and
Concetti have managed to flourish in the U.S.
market despite competition from countries where
labor is cheaper. “Labor costs are certainly a factor in
determining cost and value,” he said. “However,
when buying a custom piece of packaging machinery,
the technical side usually outweighs any labor
savings that would only provide a cheaper cost. Our
success is directly related to innovation.”
Printing: Changing typesAvoiding downtime and mess aren’t a packaging
company’s only concerns. Adorning the packages
with eye-catching labels and colors can be a
budgetary challenge. The highest-quality printing
process is called rotogravure, and it’s also the most
expensive. Since a substantial portion of costs
involves setup and breakdown, rotogravure has
traditionally been an option only for customers in a
position to place large orders. The shorter the press
run, the more prohibitive the costs.
Cerutti S.p.A. (www.cerutti.com), a printing
equipment manufacturer based in Casale Monferrato,
has been working to making rotogravure a feasible
option for more customers. “Rotogravure is
unmatched as far as printing quality,” said Massimo
Genio of Cerutti’s U.S. branch, “but the technology
was out-of-reach for smaller customers—or for larger
customers interested in short runs.” The latter appeal
especially to manufacturers of retail products that
depend heavily on impulse purchasing. “If you go to
the supermarket, you need to be attracted by a
packaging that is one day yellow, another day green,
another day orange. We had to find an innovative
way to be flexible, to give our customers the
possibility to be profitable even in a short-run
market, where a lot of their customers are moving.
For example, Nabisco, Cadbury—all these big, big
names—they tend to change their design more and
more frequently. We had to give our customers a way
of handling those orders.”
Cerutti’s solution, the R970, was the company’s
featured product introduction this past May at
DRUPA, the print-production industry’s quadrennial
international trade show. The company wanted the
product to address three basic challenges, Genio said.
“First is the time you need to change from one
production to the next. The second is the number of
people you hold. The third is the number of
components you have to handle doing this
“I think one important aspect of theItalian culture is to propose not only theproducts, but to place them side-by-side[in front of] the customer and actuallysolve their production problems.”
151-888-ITALTRADE
Above: Cerutti, a printing equipment maker based in CasaleMonferrato, has been working to make rotogravure a feasibleoption for more customers.
changeover.” The R970, he said, succeeds in
streamlining the short-run process on all three fronts.
Cerutti also makes publication press equipment,
and one of its U.S. customers is Quad/Graphics, an
enormous Wisconsin-based press house used by
popular magazines such as Newsweek, People, and
Sports Illustrated. What attracts the printer of some of
America’s highest-circulation periodicals to an Italian
company like Cerutti? According to Genio, it’s
Cerutti’s commitment to keeping up with the
cutting edge of technology—but also the company’s
structure and philosophy.
“Having private ownership for three generations,
with the same family running the company, it’s a
signal of continuity, which is very highly appreciated
by the market,” Genio said. “The Cerutti family
always took pride in meeting and personally
knowing every customer they had—which is not so
usual these days.”
The engines that couldIn 1504, Leonardo da Vinci was hard at work sketching
plans for never-built flying machines. In 2004, Pietro
Carnaghi S.p.A. (www.pietrocarnaghi.com) is hard at
work making vertical lathes used to build actual
flying machines.
The company, based in Villa Cortese, provides
heavy-duty machine-tooling installations for the
aerospace, power-generation, and mechanical
applications industries. Need a vertical lathe with a
capacity of 6/8 meters of workpiece diameter? Not
likely. Unless perhaps you happen to work for the
aerospace manufacturer The Boeing Co., a longtime
customer. Other large companies that depend on
Pietro Carnaghi’s vertical lathes, gantry-type
milling machines, vertical grinding machines, and
fabricated machine parts include the defense
contractor Lockheed Martin Corp., the aircraft-engine
manufacturer Pratt & Whitney, and the construction-
equipment company Caterpillar Inc.
To service such customers adequately, Pietro
Carnaghi’s lathes do offer some of the world’s largest
capacities in machining, as well as the more standard
capacities used to make generators, steam turbines,
and general-mechanics products. But according to
Giuliano Radice, U.S. sales manager for Pietro
Carnaghi and the great-grandson of the man who
started the company, what keeps customers coming
back goes beyond simply shape, size, and power.
“The U.S. market is very exemplifying of the high
added value that our technology provides,” Radice
ITALIAN INNOVATION
16 1-888-ITALTRADE
said. “I think one important aspect of the Italian culture
is to propose not only the products, but to place them
side-by-side [in front of] the customer and actually
solve their production problems.”
What’s more, said Radice, the company is
owned by a family that for generations has
recognized the importance of generous R&D
investment. That philosophy, he adds, helps Pietro
Carnaghi outpace the competition from countries
where labor is cheaper.
“Italian producers know that labor cost
conditions are not playing well in our favor,” Radice
said. “That’s why we always fight to give a ‘plus,’ to
push the technological level to be one step forward of
our competitors. It is appreciated by the high-level
end users that want to have the very latest, very best
performing solutions.”
Totally TubularIn the 14th century, legend has it that Pope Boniface
VIII began vetting candidates to be his new court
painter. When a servant showed up at Giotto’s Tuscan
home to request a sample work, the artist dipped his
brush in paint and—in one, continuous stroke—
produced a perfect circle. Though annoyed by the
apparent act of contempt, the minion brought it back to
his boss, who decided that any artist who could draw a
perfect circle freehand must be the most accomplished
in the land. Giotto was hired on the spot.
Whether the story is fact or fiction, what’s
indisputable is how vividly it illustrates the
appreciation for perfection that remains a defining
characteristic of Italian culture. No wonder that Italy
is home to so many manufacturers devoted to
precision-oriented output.
For example, the BLM Group (www.blmgroup.com),
headquartered in Cantú, is currently the largest supplier
of metal tube fabricating equipment in Europe. The
company has made considerable strides penetrating the
U.S. market since it set out to do so in 2001, and its
equipment has attracted several high-profile
customers—including a market leader in the motorcycle
and ATV (all-terrain vehicle) industry. Other
manufacturers that use BLM’s precision installations
include makers of hospital beds, wheelchairs, lawn and
gardening equipment, and snowmobiles.
If you’ve never had to fabricate extremely precise
tubes, you’re not alone. Suffice it to say that Giotto’s
precocious-eyeballing method wouldn’t have cut it
here. At the very basic level, it breaks down like this,
said Jim Rutt, president and chief operating officer of
BLM Group USA, in Wixom, Mich. “Let’s say you
take a 2-inch-diameter tube and you try to put a
simple 90-degree bend in it. Because of the
“[Italian producers] always fight to givea ‘plus,’ to push the technological level tobe one step forward of our competitors. Itis appreciated by the high-level end usersthat want to have the very latest, verybest performing solutions.”
17www.machinesitalia.org
characteristics of the material, when you bend it in the
bender, then release it, it will tend to spring back so that
the actual bend may be closer to, say, 89.5 degrees.”
Good enough to land a court-artist gig, perhaps,
but not to ensure accuracy in subsequent procedures.
“So now, let’s say you need a quarter-inch-diameter
hole in the tube that has to meet up—precisely—with
another tube: If you had cut a hole in the tube before
bending, the specifications would be off,” he said. The
solution, the company realized, was to cut the hole
after the bending process.
Because cutting what’s virtually a two-
dimensional prebent tube is much easier than
negotiating a bent one, BLM Group recently
developed the Model LT905, an automated laser-
based tube-cutting system that specializes in handling
prebent tubes. “When we’re cutting tubes that have
been bent before the cutting process, the LT905 acts
under computer control—it has a touch probe—and
defines in place exactly where that tube is. So after it
touches both ends of our ‘90-degree’ tube, it knows
that the actual degree of bend is actually only 89.5
and can adjust the cutting accordingly.”
The new technology has been a success, said Rutt.
Recently, a supplier of muffler and exhaust-system
parts to one well-known high-performance German
automaker has adopted the LT905 to ramp up the
precision of its fabricated-tube offerings.
And the innovation continues...Lovati Fratelli S.r.l. (www.lovatifratelli.com),
based near Milan, has found a way to bring age-old
artisanal glassblowing techniques into the future
with robot-automated grinding, handling, and
polishing technologies. Nordmeccanica S.p.A.
(www.nordmeccanica.com), based in Piacenza, recently
helped the Bellwood, Ill., company Lawson Mardon USA
Inc. produce flatter, clearer food-product packaging to
meet its competition head-on. FATA Aluminium
S.p.A. (www.fataaluminium.com), based in Rivoli, was
the only company in the foundry tooling and machinery
industry whose casting lines could muster the daunting
performance and size specifications that General Motors
Corp. demanded in a recent production overhaul.
The list of Italian companies offering
technological advances above and beyond their global
competition is growing every day. And savvy U.S.
manufacturers are clearly beginning to catch on.
Above: Pietro Carnaghi S.p.A. is hard at work making vertical lathes used to build actual flying machines.
Keeping an
GLOBAL VISIBILITY
18 www.machinesitalia.org
Visibility across the global supply chain isn’t anoption—it’s an essential element in today’s businessworld. Ruari McCallion finds out how Italianmachine manufacturers are accomplishing this feat.
There’s a Disney song that tunefully tells us that it’s a
small world. And if that’s true in the entertainment
business, then it’s even more the case in industry and
manufacturing. There are those who would assure you
that it’s possible to run a ‘lights out’ factory in China from
a desktop PC in Chattanooga. That may be stretching the
envelope a little, right now, but not much.
“You can have a great deal of visibility to whatever
goes on—right to the factory floor. You can check an
order was received on such-and-such a date, was
shipped then, here’s the container and the tracking
record. That’s the power of the Web,” said Chris Heim,
president of HighJump software, a 3M company. The
demand is definitely there. The extension of supply
chains across the globe—and the need to keep stocks to
a minimum, in order to minimize the capital tied up in
inventory—has emphasized the need for visibility, right
from raw material to delivery of finished product into the
customer’s hands. Nearly 60% of web-based customers
and partners now monitor the status of their orders
during shipping. But is it really essential or is it just a case
that information and management-obsessed
organizations just can’t let things take their course?
“Part of it is the ‘Amazon effect’,” Mr. Heim said. “You
bought some books on the Net and you’re able to track
it all the way through from the warehouse to your front
door. You expect to get the same thing in the
workplace—especially as people try to drive inventory
out of the supply chain.” But supply chains used to be
very short, and a phone call would elicit information
about the whereabouts of an order from a vendor who
was based 20 miles away. An emergency order could be
supplied, quite possibly, within a day, at a price. Vendors
eye on supply
191-888-ITALTRADE
may now be thousands of miles away, across an ocean or
two and half a continent.
“You have to have the visibility and you need a great
deal of planning,” Mr. Heim said. “If you have a 45-day
lead time, you need to know 45 days ahead what’s
going on in your suppliers’ factories. The need is for
greater linkages and the problem is how those linkages
are established to get information automatically and
overcome the problems of human error, like forgetting
to order.” The reality is that visibility is probably greater
now than it has ever been, even though the distances
have become greater. It’s also the case that it can get
even better.
Between OEM and Tier One, the connections are
well established, most likely through EDI. But EDI is
expensive, and it gets more expensive the further back
the supply chain you go. EDI has its advantages: it’s
secure, it’s instant and it’s as comprehensive as the
parties want it to be. But its security means that, the
more customers a supplier has, the more it needs to
spend. Disparate operating environments are
problematic, time consuming and tedious: there’s a lot of
commitment and investment involved in connecting
different operating systems to each other. There is
another way: the Internet. The Web browser is the
common platform that software vendors have talked
about for years. Even little jobshops in the boondocks of
the developing world can communicate instantly,
through a desktop PC and the Internet. The perceived
problem is security, of course.
“There has been a great deal of progress in security
on the Internet,” Mr. Heim said. At a very basic level,
people are prepared to share credit card information with
on-line shops and suppliers. “Yes, EDI is secure but it’s a
huge effort to make every linkage—and the small guy in
China is never going to do it, he’ll never get there. The
Web allows you to speak to each other.”
The question arises: does the level of visibility that’s
now available convey an advantage, or has it become an
essential block on the structure of business? The reality
is that it depends on the nature of the business. If you’re
a third-party logistics provider, for example, then your
customers will expect you to be able to tell them what’s
happening with their consignments, at any time of the
day or night. So they need the tools to deliver on their
promise to be an extension of your business.
Organizations with maturity in the supply chain need to
have the visibility, also. Consider an auto manufacturer,
relying on JIT and scheduled lineside delivery. The
whole process would quickly collapse into chaos without
real-time, end to end visibility, 24/7 and Ford wouldn’t
have been able to make the headway that has brought it
back into strong profitability in the first quarter of 2004.
Not everyone is in the same position.
“The spares side of our operation is very important.
There are machines of ours in use today that date back
to 1974,” said Jackie Rose, spare parts manager for
Cannon USA (www.cannon.it), whose global
headquarters and main manufacturing plant is located
near Venice, Italy. It deals in technology and equipment
for polyurethane applications and its U.S. head office is
in Cranberry Township, PA. The service and
maintenance operation depends upon technicians and
service engineers who travel all across the U.S., Canada
and Mexico. New machines automatically get commis-
sioning and initial service and maintenance support and
the company keeps stock of spares at Cranberry.
“Typically, our computer system plays a big role. It
GLOBAL VISIBILITY
20 www.machinesitalia.org
sets minimum and maximum levels of inventory, we run
weekly reports and restock when levels fall below
minimum,” she said. Approximately 70% of the
company’s spares inventory by U.S.$ value is supplied
from its Italian parent. “Some components are kind of
unique to our equipment. Regular orders are fulfilled on
a regular schedule: the computer program calculates
needs and places the order automatically. We use a Web-
based system with our parent company and order
directly through the Internet. An automatic report
confirms our order to our purchasing agent and we
receive shipments three times a month.” The level of
visibility isn’t at the ‘Amazon’ level but it probably doesn’t
have to be—at the moment.
“We use two freight carriers and they send us pre-
alerts, which advise the items that are coming and their
tracking numbers. They give us a ‘heads up’ as soon as
the parent company advises of shipping,” Ms. Rose said.
“We get confirmation and estimated delivery date and
they’re normally accurate. If something is urgent, we use
e-mail to communicate.” The system works quite
smoothly and exceptions are dealt with through e-mail
and phone. Trade routes between the US and Europe are
pretty well established but new times bring new
problems. There are anti-dumping laws that exclude
certain items or require more documentation—especially
on computer components and bearings, which also carry
tariffs of anywhere between four per cent and 50%.
“There are stricter policies on certain components and
we are at the mercy of our suppliers to ensure the
documentation has all been completed,” she observed.
“As we go higher up the market, our machines get
more customized,” said Dr. Giordano Checchi, CEO of
SCM Group USA, Inc. (www.scmgroup-usa.com),
which is based in Duluth, Georgia. The U.S. operation is
a distributor of specialist woodworking machinery,
ranging from standard equipment to high accuracy CNC
machining centers. The lower end equipment is
manufactured in Taiwan; the more complex products are
produced by its parent company, SCM Group
(www.scmgroup.com), which is based in Rimini, Italy. “If
a customer is investing $800,000 to $1 million in a piece
of machinery, the more they want customized, so we
can’t carry much inventory.” Sales orders and dis-
tribution are handled through business managers, each
directly in touch with their production managers in Italy.
“Visibility from our end is limited: we can’t look at the
shopfloor in Italy, but the Rimini factory can look at our
order situation,” Dr. Checchi said. “Orders are generated
in different markets—here and across the world—and
worked back to scheduling in the factory. When we’re
involved in sales negotiations with a customer, we always
inquire from Italy what the schedule is—it’s part of our
offer to our customers, we get that information before the
order.” The distribution within the U.S. is the
responsibility of SCM Group USA and it is able to see
clearly what is going on. “Our regional managers work
with our regional distributors and deal with them at a
personal level. Orders come in electronically and are
loaded directly onto our ERP system.”
Effective distribution is always dependent on a good
warehouse management system. Dichtomatik, which is
also European-owned, supplies custom-built rubber
molded O-rings, for everything from a pen to heavy
construction machinery, to the OEM market. It carries
over 20,000 SKUs and holds over 6,500,000 units of
inventory at its Minneapolis facility, and the
management of them is the responsibility of Dennis
211-888-ITALTRADE
Bollinger, director of distribution operations.
“We want to keep our inventory to a minimum but
99.9% of our goods are imported. With a lead time of 60
days, we have to maintain a large stock,” he said. “Our
big customers give us annual forecasts but we also get
people coming in ‘out of the blue’, so we cover with a
little extra for them.” Suppliers send Dichtomatik an
electronic advice of shipping notice, with a complete list
of items. When the container comes in, with 48 pallets
on board, the ‘license plate’ is scanned; that confirms the
contents and automatically updates the central system,
which is HighJump Advantage, modified to
Dichtomatik’s needs. “It goes into pick and pack
instantly. We check in 350 to 500 orders a day, averaging
three-and-a-half line items each, and we ship 100% on
same-day turnaround. Five to 10 years ago, prior to the
installation of our warehouse management system, it
used to take five to six days to receive goods inwards.
Now, we receive the container, quality control it and it
takes three days at most. The greater efficiency, reliability
and visibility has enabled us to triple sales, improve
efficiency and reduce the labor cost element.”
Global visibility isn’t just a question of monitoring
goods through the distribution chain. Supplies that come
from all over the world are being designed all over the
world, also. Responsiveness to market demands requires
that products are constantly subject to redesign—
whether to meet market demands or exploit
opportunities to improve efficiencies.
“3D modeling on computer is much more intense
and it really delivers speed downstream,” said David
Raffo, principal of Raffo Design Associates, which is
based in Chester, England, and has clients all over
Europe, in the USA and across the world. “Changes can
be made very quickly, although complex models aren’t
always easy to amend. Changing the shape and size of a
product can take quite a lot of work.” But ‘quite a lot of
work’ isn’t the same as it was 20 years ago, when
blueprints made their leisurely way from OEM to
supplier and back again through the post or by courier.
“Shareware creates transparency and you can see who’s
holding everything up. When different people in
different places are interacting, you need to keep track of
who changed what, and who was the last person to do
something, what is the current model, and control
matters of access and authorization.”
Cross-border collaboration, over huge distances, is a
reality. Airbus Industrie, a partnership involving Italy,
Germany, the United Kingdom, Spain, and France, and
using suppliers from the U.S. and other parts of the
world, uses Parametric Technology CAD. When Ferrari’s
Grand Prix auto racing team began its resurgence, its car
was designed in England and built in Italy. Menard
“If you have a 45-day lead time, you needto know 45 days ahead what’s going onin your suppliers’ factories. The need isfor greater linkages and the problem ishow those linkages are established to getinformation automatically and overcomethe problems of human error, likeforgetting to order.”
Electronic Warfare System components and assem-
blies. Piaggio Aero is also providing high-speed
machining and a Rudder Torque Tube. Meanwhile,
Aerea is involved with launcher production, fuel-
system valve manufacturing, as well as Fuselage
Remote Interface Unit chassis machining.
Other Italian companies involved with the
development of the JSF include Marconi Selenia
Communications S.p.A. (www.marconiselenia.com),
which is providing emergency UHF radio systems, while
Sirio Panel S.p.A. (www.siriopanel.it) is making
cockpit panels and lights. Secondo Mona S.p.A.
(www.secondomona.com) is working on ice detection
equipment, while another Italian company is building
life-support systems. Mecaer S.p.A. (www.mecaer.it)
and OMA S.p.A. (Officine Meccaniche
Aeronautiche) (www.omafoligno.it) are working
on various Nose Landing Gear components, Moog
Italiana S.r.l (www.moog.it) on actuation com-
ponents, and Oto Melara S.p.A. (www.otomelara.it) on
gun production.
World-spanning collaboration is becoming more
widespread, creating new challenges for supply chain
visibility. “In five years time, I expect to see RFID allow us
to track production from creation to consumption.
Demand signals will be flowing at all times and visibility
throughout the supply chain will reach all the way down
to individual packages. It will be like the nerve signals that
travel up and down the human body, stimulating actions
and reactions, maybe sub-assembly in China, final
assembly in Mexico, with added parts from Central
America,” Chris Heim said. “We won’t shorten shipping
time—but we’ll see a more and more complex supply
chain and have the tools needed for complete visibility.”
GLOBAL VISIBILITY
22 www.machinesitalia.org
Engineering Limited has a virtual reality studio that can
host presentations and launch events with participants
from all over the world. It’s clear that such international
collaboration is only going to grow as time goes on.
For example, in 2002, Italy joined a number of
nations, including the United Kingdom, Canada,
Denmark, the Netherlands, and Norway, which are
participating in the development of the cutting-
edge F-35 Joint Strike Fighter (JSF) aircraft, as part
of an international team led by Lockheed Martin
Aeronautics Co., a division of Lockheed Martin
Corp. These countries, since they are participating
in the decade-long System Development and
Demonstration (SDD) phase of the JSF program, will
have the opportunity to supply parts and systems,
and influence the aircraft’s design and capabilities.
During the program’s SDD phase, Italy alone will
contribute approximately $1 billion to the JSF’s
development. Several Italian companies are collaborating
in the effort, and a number of Italian engineers and
managers are currently on site at Lockheed Martin in Fort
Worth, TX, where the principal design activities and final
assembly are taking place. A leading company is Alenia
Aeronautica S.p.A. (www.alenia-aeronautica.it/),
who is working on composite wing production and is part
of the Integrated Product Team, which also includes
Italian companies Datamat S.p.A. (www.datamat.it),
Galileo Avionica (www.galileoavionica.it), PIAGGIO
AERO Industries (www.piaggioaero.com) and
AEREA S.p.A. (www.aerea.it), providing engineering
and design participation.
Galileo is providing a number of components,
including Electro-Optical Targeting System vacuum
cells, Multi-Function Display components, and
Lean manufacturing
231-888-ITALTRADE
Lean manufacturing is a phenomenon that continues
to gain momentum with companies around the
globe, improving the operational, financial, and
customer service performance of adopting
organizations. Manufacturing companies don’t become
lean overnight, and many experts feel that some of the
greatest rewards of lean lie in the journey of continuous
improvement. Lean manufacturing is an evolutionary
process and a company wide positive attitude and
honest self-analysis are important.
All companies can begin the lean process by
concentrating on the critical areas of their business.
The positive aspects of lean manufacturing are truly international. Rich Weissman discusses howmanufacturing companies from Italy such as BLM are contributing.
By maintaining a strong customer focus, evaluating
and adjusting manufacturing processes, integrating
the supply chain into operations, and improving
organizational effectiveness, companies can
experience the benefits of lean almost instantly. Lean
success is best viewed incrementally. Many small
improvements add up quickly, allowing for a ramp up
of enthusiasm and the desire to see even more
improvements. Lean is contagious.
All manufacturing companies share basic
competitive priorities, including manufacturing products
at the lowest total cost, delivery that meets customer
offersglobal appeal
BLM’s equipment is like a work cell in and of itself
LEAN MANUFACTURING
24 www.machinesitalia.org
requirements, high quality products and services,
efficient service levels, and organizational flexibility.
Lean manufacturing, with its emphasis of cost reduction
through the elimination of waste, process simplification,
and employee involvement, allows for companies to
meet these competitive priorities.
The front end of lean manufacturing needs to focus
on the customer. Without completely understanding the
business and technical requirements of their customers,
organizations cannot align their operations effectively.
The lean process begins before accepting the sales order.
Through processes such as Quality Function Deployment
(QFD), a systematic way to capture and integrate
customer product requirements, specific criteria can be
integrated into the design of products. Completely
understanding product requirements at the design phase
helps eliminate waste and improve quality during the
manufacturing phase. Improved product design centers
on utilizing standard product configurations, reducing
the amount of part numbers through standardization
and simplification, and incorporating process design
with product design.
Once the customer order is booked, the focus
turns to the manufacturing process. The key
elements of lean manufacturing include designing a
process flow, improving product quality, establishing
a stable manufacturing schedule, utilizing a kanban
or demand flow process, integrating the supply chain
into operations, aggressively managing inventory,
improving product design, and encouraging
employee involvement.
The design of the manufacturing flow is often
viewed as the critical component of lean manufacturing.
It may also be the most disruptive to the factory. Many
factories are moving to cellular manufacturing, with its
dedicated work areas that incorporate all of the tooling,
inventory and documentation necessary to build a
product or sub assembly. Cellular manufacturing
typically increases manufacturing throughput, reduces
manufacturing cycle time, and improves product quality,
due in part to a specifically trained employee who
maintains and operates the work cell. Group technology,
the grouping of like equipment in a machine shop, also
assists in improving production flow. Maximizing the
floor layout in any manufacturing facility results in the
need for less manufacturing space, saving overhead costs
and reducing the need for facility expansion.
Some manufacturers are not only lean, but they
support lean manufacturing with the type of equipment
they produce. BLM Group (www.blmgroup.com) of
• Maintain a customer focus
• Design a process flow
• Become compulsive on quality
• Balance the production schedule
• Incorporate a pull system
• Integrate the supply chain into operations
• Reduce and manage inventories
• Improve product design through collaboration
• Encourage employee involvement
Key Elements of the Lean Manufacturing Process
251-888-ITALTRADE
Cantù, Italy manufactures fabricating equipment used
in the recreational vehicle, health and fitness, and
medical equipment markets that bends, cuts, and forms
metal tubing. According to James Rutt, the president
and chief operating officer of Wixon, Michigan based
BLM Group USA, a wholly owned subsidiary, “Our
equipment is really like a work cell onto itself. Our
design philosophy is to consolidate as many tube
fabricating steps into one machine as is possible.” Rutt
adds that their objective is to help customers address
their lean initiatives by dramatically reducing direct
and indirect labor content, simplifying the production
process flow, reducing work-in-process inventory, and
saving manufacturing floor space.
Improved product quality is usually an outcome of
lean manufacturing. Lean forces a company to analyze
and improve many manufacturing processes, and
while doing so, firms often find process errors that
lead to poor quality. During lean implementations,
employees also become inspired to solve as many
quality related problems as possible. By focusing on
quality assurance rather than quality control, firms can
determine root cause analysis and provide permanent
corrective action to eliminate the defect. Using
innovative techniques such as Six Sigma, kaizen,
statistical process control (SPC) and mistake proofing,
companies can aggressively seek to identify and solve
quality problems, leading to reduced scrap and rework
and improved customer satisfaction.
Often, under performing companies will tend to
have an unbalanced production schedule, resulting in a
“hockey stick” trend of monthly shipments. In this
scenario, there are few shipments early in the month,
and the shipment rate continues to increase weekly,
reaching a crescendo during the last few days of the
month. The trend line actually looks like an inverted
hockey stick. This causes excessive strain on employees
and the manufacturing system, resulting in rushed
shipments, shortcuts, poor quality, dissatisfied customers
and an impacted cash flow. The situation is usually
repeated monthly. Lean manufacturing calls for a level-
loaded schedule that meets customer demand no matter
what the time of month. This allows for a measured
material flow leading to managed inventory levels,
efficient equipment loading, reasonable supplier delivery
schedules, and effective labor planning. Eliminating the
end of the month rush reduces organizational stress and
improves all aspects of the operation, with an especially
favorable improvement in cash flow.
The smoothing of the factory from a scheduling and
manufacturing aspect allows for smaller lot sizes,
another key aspect of lean manufacturing. Lean
organizations convert their manufacturing process from
a push system, one hoping to meet customer demand, to
a pull system, actively reacting to customer demand.
“We negotiated kanban based agreementsfor complex high tech vacuum systems withour operation in Torino, and that helped ussolve many inventory and customer serviceproblems...We were able to reduce orderpoints and inventory while improving ourcustomer satisfaction goals.”
LEAN MANUFACTURING
26 www.machinesitalia.org
With reduced manufacturing cycle times and a
streamlined manufacturing process, lean companies can
often build to customer order, or at least closer to
actual customer demand, than traditional batch
manufacturing. Many companies use kanbans, a
Japanese term for signal, as the key to know when to
build a product or replenish inventory. In a pull system,
product is only supplied when a kanban signal is issued,
allowing for reduced work in process inventory. Smaller
lot sizes also allow companies to be flexible in meeting
changing customer demand. With less material in
production, defects are also caught earlier.
Varian Vacuum Technologies’ manufacturing facility
in Turin, Italy, Varian S.p.A. (www.varianinc.com)
supports their Lexington, Massachusetts based sister
division with lean based kanban and EDI programs. Lead
times have been reduced from eight weeks to two weeks
and inventory has been reduced by 30%. “We negotiated
kanban based agreements for complex high tech vacuum
systems with our operation in Torino, and that helped us
solve many inventory and customer service problems,”
says Sandy Selvey, the Varian Vacuum Technologies
Supply Chain Manager. “We were able to reduce order
points and inventory while improving our customer
satisfaction goals.” Selvey says that most of the daily
communication with the plant in Italy, after the
establishment of the kanban system, is electronic, which
certainly assists in overcoming time and communication
issues. “Having our factories transition to a pull system
has greatly improved our relationship and operating
efficiencies with the plant in Torino,” says Selvey.
The performance of suppliers is directly linked to
customer satisfaction. Without high performing
suppliers, companies may be starved of quality products
that are delivered on time and at the lowest total cost.
Lean recognizes the importance of suppliers and
advocates the inclusion of supplier performance metrics
into operating plans. Once lean efforts have begun in the
factory, suppliers are often asked to begin the lean
process themselves in an effort to reduce their lead
times, reduce costs, improve quality, and make smaller
and more frequent deliveries to their customer.
Often, first level suppliers to lean organizations have also
embraced lean, but it is important for all members of the
supply chain to do so as well, allowing for increasingly
streamlined and aligned processes.
Once a company starts to become lean, related
operational improvements begin to gain momentum.
One area is inventory. A steady production schedule
caused by factory smoothing and a closer relationship
with customers and suppliers allows for reduced
inventory in all areas. A tighter production schedule
allows for reduced raw material inventory. A shortened
manufacturing cycle time allows for reduced work in
process inventories, and a customer based pull system
“In our industry, collaborating withsuppliers is quite important. Ourconclusion is that technology like thisworks well, will pay for itself quickly, andit will help us maintain our competitiveposition in the global automotive industry.”
271-888-ITALTRADE
allows for reduced finished goods inventory. Lower
inventories result in improved inventory turns, reduced
warehouse space, less wasted production floor space,
and improved cash flow.
Improved product design, as a result of closer
relationships and collaboration with customers and
suppliers, also supports lean manufacturing.
Collaboration calls for the integration of information
and data from customers, manufacturing operations,
and suppliers in order to improve the effectiveness of
the overall manufacturing process. Collaborative
manufacturing increases visibility, improves
communication throughout the supply and demand
chains, reduces cycle times, shortens time to market,
improves quality, and aids in the product development
process. Collaboration is often done electronically,
seamlessly sharing data in support of lean operations.
Collaboration is critical in the automotive
industry. Magneti Marelli Powertrain S.p.A.
(www.magnetimarelli.com), the Milan, Italy based
manufacturer of high tech components and systems to
automobile manufacturers such as Renault, Fiat Group
(www.fiat.com), Ford and Toyota, uses design
interoperability software supplied by Proficiency, Inc. the
Marlborough, Massachusetts based company for
supporting the exchange of CAD models. “In our
industry, collaborating with suppliers is quite important,”
says Ferruccio Bondesan, V.P. of Purchasing at Magneti
Marelli Powertrain. “Our conclusion is that
technology like this works well, will pay for itself quickly,
and it will help us maintain our competitive position in
the global automotive industry.”
Potentially the most important aspect of lean
manufacturing is the employee. Without employees
enthusiastically embracing the aspects of lean, most lean
initiatives will fail. Employees in lean environments are
often empowered to make the required operations
decisions to keep the factory running smoothly.
Many companies utilize cross-functional and self-
directed work teams to tackle the problems that lean
implementations encounter. In addition, strong
leadership is imperative. Senior management must be
convinced that lean will work and understand and
support working through the obstacles of the never
ending lean journey. Lean implementations often bring
management and employees closer together as they
share information, education, successes, and failures.
Lean manufacturing is not a panacea, nor a fad.
It is a logical process to eliminate waste, streamline
operations, improve relationships with customers
and suppliers, and save money. Not all lean
programs work, often failing due to lack of
management support, employee apathy and short-
term thinking. Lean is international in scope,
especially in this time of international operations.
Lean works, and may soon be more than just a
phenomenon. It may be the only way for companies
to compete in the global marketplace.
“Our equipment is really like a work cellonto itself. Our design philosophy is toconsolidate as many tube fabricatingsteps into one machine as is possible.”
Show Dates
November 18-22,2005
October 11-15,2005
October 21-24,2004
October 21-24,2004
October 13-17,2004
October 18-22,2005
Sector
28 1-888-ITALTRADE
Italian exhibitions
MACHINES ITALIA TRADE SHOWS
Trade ShowParticipatingPartner Asso.
Show LocationTitle
listed by ConstructionSAIE 2004 Not In Attendance Bologna, ItalyThe International Show of Building Technologies
Printing, Graphicand Converting
MEDPRINT2004
ACIMGA Naples, ItalyExhibition of Technologies for the Mediterranean Printing, Publishingand Paper Converting Industry
Textile MachinerySAMAB 2004 Not In Attendance Milan, ItalyNovember 3-6,2004
11th International Clothing Industry Machinery and Accessories Show
Plastics andRubber
MACPLAS 2005 ASSOCOMAPLAST Bari, ItalyFebruary 10-13,2005
Trade Fair for Plastics and Rubber Machinery
Printing, Graphicand Converting
GRAFITALIA2005
ACIMGA Milan, ItalyExhibition of Machinery and Materials for the Graphic Arts, Publishingand Communication Industries
Textile MachineryIKME 2005 ACIMIT Milan, ItalyInternational Exhibition of Finishing and Kniting Technologies
Packaging/Food Technology
Ipack-Ima 2006UCIMA - ANIMA(ASSOFOODTEC)
Milan, ItalyFebruary 14-18,2006
International Exhibition for Packing, Packaging, Material Handling andFood Processing Machinery
Printing, Graphicand Converting
GEC'07 ACIMGA Milan, Italy 2007International Exhibition of Technologies for the Graphic Arts,Publishing, Paper and Converting Industries
PackagingMEDPACK 2004 UCIMA Naples, ItalyExhibition of Packaging and Handling Technologies for theMediterranean Food, Chemical and Pharmaceutical Industry
Footwear,Leathergoods andTanning
TANNING-TECH2004
ASSOMAC Bologna, ItalyOctober 26-29,2004
International exhibition of tanning machinery, accessories and systems
Agriculture / FarmMachinery
EIMA & EIMAGarden 2004
UNACOMA Bologna, ItalyNovember 10-14,2004
International Agriculture and Gardening Machinery ManufacturersExhibition
GlassVITRUM 2005 GIMAV Milan, ItalyOcotober 5-8,2005
Specialized International Exhibition for flat, bent and hollow glassmanufacturing machinery, equipment and plants, glassmanufactured and processed, glass products for industry
Food TechnologyCIBUS TEC Not In Attendance Parma, ItalyFood Processing & Packaging Technology Exhibition
MetalworkingEMO UCIMUHannover, GermanyMilan, Italy
Hannover - 2005Hannover - 2007Milan - 2009
The Trade Fair for the world production of machine tools, systems,robots and automation products
Plastics andRubber
PLAST 2006 ASSOCOMAPLAST Milan, ItalyFebruary 14-18,2006
International Plastic and Rubber Industries' Exhibition
Food TechnologyEurocarneANIMA(ASSOFOODTEC)
Verona, Italy TBAInternational Exhibition of Meat and Meat Processing Industries
www.fiereparma.it/cibustec/emain.htm
29www.machinesitalia.org
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sector40128 Bologna
011-39-051-282111
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Website
http://www.eima.it/en/home.html
www.emo-milan.com/eng/index.cfm
http://www.bolognafiere.it/eng_default.asp
http://www.medpack.it/en/index.htm
http://www.medprint.it/en/index.htm
http://www.tanning-tech.it/
http://www.senaf.it/samab04/index.htm
www.vitrum-milano.it/
www.grafitaliaonline.com/en/default.htm
http://www.ikme.it
http://www.ipack-ima.com/index_eng.htm
http://www.plast03.org/?Cambia=ing
http://www.fieremostre.it/fiere/geninfo.jsp?edizId=ec03&fieraId=ec
Address
Viale della Fiera, 20
Centro MostreSpecializzate, Corso Sempione, 4
Via Eritrea, 21/A
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Via Matteotti, 4/A -P.O.Box 113
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Centro MostreSpecializzate, CorsoSempione, 4
Organizer
BolognaFiere S.p.A.
CENTREXPO S.p.A.
SENAF Mestiere Fiere
Promaplast S.r.l.
CENTREXPO S.p.A.
Fiera MilanoInternational S.p.A.
Ipack-Ima S.r.l.
CENTREXPO S.p.A.
Ipack-Ima S.r.l.
Assomac Servizi S.r.l.
Fiere di Parma S.p.A.
CEU-CENTROESPOSIZIONI UCIMUS.p.A.
UNACOMA Service S.r.l.
VITRUM
ENFIPLAST
PROMEXPO S.r.l.
ITALIAN MACHINERY
30 www.machinesitalia.org
Innovation at workAGRICULTURE/FARM MACHINERYUNACOMA represents Italian manufacturers of tractors, agricultural machinery and gardening machinery. TheseItalian manufacturers produce everything from power mowers for the homeowner to tractors and harvesters usedby the world’s leading agribusiness enterprises. UNACOMA members account for 90% of Italian farm machineryproduction. Italian farm equipment manufacturers rank first in the world in terms of the range of machinesproduced. www.unacoma.com
CERAMICSItalian manufacturers of machinery and equipment for ceramics have earned a world-class reputation for providingsolutions that meet a vast range of customer needs—from traditional ceramics to the latest design trends. Customersaround the globe choose machinery produced by members of ACIMAC, the Association of Italian Manufacturers ofMachinery and Equipment for the Ceramic Industry, because it is easy to program and simple to maintain; thismachinery is also known for its ability to increase productivity and for its design flexibility. www.acimac.it
EARTHMOVING MACHINERYCOMAMOTER is the group of UNACOMA representing the Italian manufacturers of earthmoving machinery,attachments and components. COMAMOTER has approximately 40 members (manufacturing over 80% of the totaloutput) who build high quality, reliable, heavy, medium and light equipment for worldwide use, valued at over 3 billiondollars a year. Italy exports more than $1 billion of earthmoving machinery, equipment and parts annually to morethan 140 countries worldwide. www.comamoter.com
FOOD TECHNOLOGYASSOFOODTEC (Incorporating UCMA)—the Italian Association of Machinery and Plant Manufacturers forFood Production, Processing and Preservation—has leveraged the Italian spirit of innovation into a globalleadership position. ASSOFOODTEC operates within the Federation of Italian Mechanical and EngineeringAssociations (ANIMA), and its member turn out machines for global exports that are well known fortechnological superiority, durability and ingenuity. www.assofoodtec.it
FOOTWEAR, LEATHERGOODS AND TANNINGASSOMAC is the association of Italian manufacturers of footwear, leathergoods and tanning machinery—representing 190 Italian companies. Member manufacturers are world leaders in this sector, supplying over 50%of the world’s demand for footwear and leathergoods machines and over 80% of the demand for tanningmachines. In 2002, 125 countries acquired Italian technology from this sector—representing 60% of Italy’sproduction volume of exported machines, with a value equal to $610 million USD.www.assomac.it
FOUNDRY AND METALLURGICAL MACHINERYAMAFOND is the Italian association of companies producing machinery, plants, furnaces and products for thefoundry industry. Its 80 member companies provide machinery used in the manufacturing of everything fromautomobile engines and components to domestic appliances. AMAFOND credits the “Italian approach” tobusiness—characterized by extra customer care and stronger personal relationships—as one of the reasons itsmember companies attract worldwide customers. www.amafond.com
GLASSAs an evolution of the Italian glass-making tradition, GIMAV—the Italian Association of Glass-ProcessingMachinery and Accessory Suppliers—represents Italian excellence in glass-making machinery today. This industrysector has expanded internationally by employing innovative technology that meets today’s marketplace needs.GIMAV’s 72 member companies are known for customizing machines to meet exacting end-user specifications—from high-rise building construction to fine arts applications. www.gimav.it
inglobal
311-888-ITALTRADE
marketsMARBLE AND STONEOne hundred and seventy-two companies form the foundation of Associazione Italiana MARMOMACCHINE, theassociation representing the Italian marble and stone machinery industries. These companies supply theadvanced technology that makes Italy a global leader in the stone and manufactured stone industries. Italianmachinery is engineered to be versatile and provide customers with unique solutions to process marble andstone at competitive prices. www.assomarmomacchine.com
METALWORKINGUCIMU is the Italian Machine Tools, Robots and Automation Manufacturers’ Association. These 214 companies createmachinery and components for industries from aerospace and automotive to appliances. Italian machine toolmanufacturing firms are smaller than their international competitors. As a result, their flexibility and ability torespond quickly is unmatched by manufacturers from other countries. Leading global companies choose Italianmachine tool machinery. www.ucimu.it
PACKAGINGUCIMA groups the Italian Manufacturers of Automatic Packing and Packaging Machinery. Its members represent65% of the total Italian production and, on average, 85% of Italian exports. One packaging machine out of everyfour in the world bears the wording “Made in Italy.” And the USA is the industry’s main outlet market of thesector. The worldwide success of the Italian packing and packaging industry is firmly rooted in a consolidatedtechnological tradition and in the ability to find customized packaging solutions.www.ucima.it
PLASTICS AND RUBBERThe companies of ASSOCOMAPLAST, the Italian Plastics and Rubber Processing Machinery and Molds Manufacturers’Association, are globally renowned for their “turnkey solutions”—addressing customer needs through sophisticatedmachines and engineering. As a result, the Italian plastics and rubber processing machinery industry has seen steadygrowth since its inception in 1960. Italian machines are highly prized by the world’s most industrialized andeconomically advanced countries. www.assocomaplast.org
PRINTING, GRAPHIC AND CONVERTINGACIMGA represents the Italian manufacturers of machinery for the graphic, converting and paper industry.Members of this association are world leaders in making machinery for rotogravure and flexographic printing,paper and cardboard processing, and converting. Most of what is produced is absorbed by the packaging marketwith 60% of the industry’s turnover, followed by the graphic sector with 35%, then niche applications with around5%. www.acimga.it
TEXTILE MACHINERYACIMIT is the Italian association representing 220 members who create textile machinery used throughout theworld. Each member takes pride in helping their manufacturing customers spin “cloth into gold.” Italian textilemachinery manufacturers meet the full spectrum of industry needs (spinning, weaving, knitting, finishing andlaundry machines), and leading American clothing manufacturers rely on the quality of Italian high-techmachinery. www.acimit.it
WOODIn every segment of woodworking, from sawmills to the industrial processing of solid wood and panel to finishing,the Italian industry is present with technological solutions capable of responding effectively to a multitude of userrequirements. ACIMALL, the Italian Woodworking Machinery and Tools Manufacturers’ Association, with over 200of the most qualified companies in their field, represents 80% of the whole industry, both in terms of employeesand in turnover. www.acimall.com
ATLANTAc/o Italian Trade Commission233 Peach Street N.E., Suite 2301Atlanta, Georgia 30303Tel: 888-ITALTRADE (482.5872)Fax: 404.525.5112E-mail: [email protected]
CHICAGOc/o Italian Trade Commission401 North Michigan Avenue, Suite 3030Chicago, Illinois 60611Tel: 888-ITALTRADE (482.5872)Fax: 312.264.6209E-mail: [email protected]
LOS ANGELESc/o Italian Trade Commission1801 Avenue of the Stars, Suite 700Los Angeles, California 90067Tel: 888-ITALTRADE (482.5872)Fax: 310.203.8335E-mail: [email protected]
TORONTOc/o Italian Trade Commission438 University Avenue, Suite 1818P.O. Box 112Toronto, Ontario Canada M5G 2K8Tel: 888-ITALTRADE (482.5872)Fax: 416.598.1610E-mail: [email protected]
MEXICO CITYc/o Instituto Italiano Para El
Comercio ExteriorEdificio Omega, Campos Eliseos N. 345 Colonia Polanco - 11560 Mexico D.F.Tel.: (01152 555) 2808425 -
2813950 - 2813957Fax: (01152 555) 2802324Toll free: (in Mexico City) 5281 50 10 or
(outside Mexico City)1.800.696.6032
E-mail: [email protected]
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