iq-sensor solutions cleveland medical hackathon 2015 engineer & patent specialist kyle reissner...

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The Team! Dr. Morteza Vatani - [email protected] Inventor/Entrepreneur Kyle McGee - [email protected] IoT & SW Developer Mike Hoffmam [email protected] Respiratory Theorpist Ryan Jefferis [email protected] Bio-Medical Engineer & Patent Specialist Kyle Reissner [email protected] Product Marketer Mohit Gupta [email protected] Medical Doctor Cleveland Medical Hackathon 2015 Sensor-IQ 250 Wearable blood pressure measurement band IQ-Sensor Solutions

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Page 1: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

The Team!Dr. Morteza Vatani - [email protected]

Inventor/EntrepreneurKyle McGee - [email protected]

IoT & SW DeveloperMike Hoffmam [email protected]

Respiratory TheorpistRyan Jefferis [email protected]

Bio-Medical Engineer & Patent SpecialistKyle Reissner [email protected]

Product MarketerMohit Gupta [email protected] Medical Doctor

Cleveland Medical Hackathon 2015

Sensor-IQ 250Wearable blood pressure

measurement bandIQ-Sensor Solutions

Page 2: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Enabling control

• Physicians to monitor impact of prescriptions in real time.

• Validated care plan with data driven decisions

• Empowering patients through data that leads to holistic well being

Page 3: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Reducing Cost

• Streamlining prescription drug plans

• Patients experience more side effects with incorrect dosage

• Hospital re-admissions Medicare/Medicaid penalty avoidance (35% Hypertension 90 Day re-admission rate)

Source: IMS Institute for Healthcare Informatics - April 7th 2015 (2013 Data)pubmed.gov (NIH Study September 2010)

Page 4: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Patient Impact

• 2 of the top 5 most prescribed drugs are blood pressure medications

• # 3 Lisinopril 101.5 Prescriptions

• #4 Metoprolol 83.9M Prescriptions

• ~15% of Americans are patients

• 10% SensorIQ250 Patients = 4.4M

Source: IMS Institute for Healthcare Informatics - April 7th 2015 (2013 Data)pubmed.gov (NIH Study September 2010)

318.9 M

45.7M

4.4M

Page 5: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

$440 million

$1.15 billion35% CGAR

SensorIQ 250

Health & Fitness

$8B billion

17% CGAR

• 1 in 5 Americans owns a wearable (2014)

• 1 in 10 wears daily (2014)

99$ sell/band =

$440M potential revenue

The Market

http://www.prnewswire.com/news-releases/wearable-electronics-market-to-hit-us8-billion-value-by-2018-271697581.htmlhttp://www.broadcom.com/blog/ces/whats-the-market-size-for-wearables-bigger-than-you-think-says-ces-expert/

Wearable Market

Page 6: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Hack Design & Concept

Battery (12v)

Wifi (Photon)

Stretchable Sensor Patient AppProviders

Blood PressureDrug Confirm

RT BP

Page 7: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

WiFi Photon

Battery

Sensor

Page 8: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

End

Page 9: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Original Hackathon - Concept

Polymer bandwith embedded nanotubes

(approx size: 6mm x 35cm)

Contracting materialwhen energized Processor with

BT chipset

Battery

Empirical closed loop measurement of blood pressure

Page 10: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Strategy

Idea

Project start

Patent documentation

Market analysis

Final Product

Minimum viableproduct

Iterate

Market entry

Verification Market analysis

Customer feedbackPrototype

development

Leap, TVSF, NSF ICORPS

Hackathon

First application of this technology in the medical

field

Page 11: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Go to Market

Execution Plan

1. Prototype

2. Field testing

3. FDA Class 2 Device Approval 21CFR 870.1130 (non invasive blood pressure monitors)

4. Target insurance company contracts

5. Physician Outreach in target communities

Funding Items/Tasks

1. 3D Printer

2. Material Mixer

3. Production Engineering

4. Lab Research

5. App/SW Development

6. Field Testing

Page 12: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Software Plan

1. Downloadable App

2. Data into Health Record (via Validic)

3. Data into insurance provider

Capture

Page 13: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Other Application IdeasPatient

❖ Avoid Premature births (home based contractions)

❖ Needs based dialysis (time savings & quality of life) $$$

❖ Weight distribution

Physician

❖ Orthopaedic measurement to ensure physical therapy is completed.

Insurance

❖ Reduced hospital call backs within 30 days. weight sensing. (Congestive hearth failure & kidney disease patients) $$

❖ Needs based dialysis (lower costs by reducing time based visits, hospital admission reduction, improved efficiency of dialysis machines) - Metric is weight or growth of circumference of calf.

❖ Eliminate bedsores. pressure yoga mat.

Page 14: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Value HypothesesPatient

❖ More accurate self monitoring (blood pressure & weight) $$$$

❖ Avoid Premature births (home based contractions)

❖ Needs based dialysis (time savings & quality of life) $$$

Physician

❖ Empirical dosage of drugs (Closed loop) $$$

❖ Data driven doctor decisions

❖ Orthopaedic measurement to ensure physical therapy is completed.

System

❖ Reduced hospital call backs within 30 days. weight sensing. (Congestive hearth failure & kidney disease patients) $$

❖ Up to date transplant screening

❖ Needs based dialysis (lower costs by reducing time based visits, hospital admission reduction, improved efficiency of dialysis machines) - Metric is weight or growth of circumference of calf.

❖ reduce the risk to insurance companies.

❖ Eliminate bedsores. pressure yoga mat.

Page 15: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Variable dosage of drugs (with empirical closed loop)

❖ of the top 10 most prescribed drugs

❖ 2 are blood pressure medications

❖ 698 Mn Anti-hypertensives (12.9B Market 2013)

❖ # 3 Lisinopril 101.5 Prescriptions

❖ #4 Metoprolol 83.9M Prescriptions

❖ #8 biggest spend in drugs

❖ 1% Reduction with empirical dosage = $129 M savings

❖ Targeted Customer Benefits

❖ Insurance Companies = Reduced cost & risk for insuring

❖ Patient = Better outcomes, less burden, less side effects, quality of life improvements.

❖ Drug Manufactures = Better outcomes

❖ Doctor = reduced malpractice claims

Source: IMS Institute for Healthcare Informatics - April 7th 2015 (2013 Data)

Page 16: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Go to Market

1. Prototype

2. Medical study and patient trial

3. FDA Class 2/3 Device Approval

4. Target insurance company contracts

5. Physician Outreach

Startup Items/Tasks

• 3D Printer - 30k

• Material Mixer - 30k

• Engineering - 40k

Page 17: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

ConceptApp performs this by user invoking or automatically based off set cycle

1. User places band on bicep

2. band is tight enough to stay in place

3. band syncs to smartphone app

4. smartphone app sets band preferences:

❖ measurement cycle time

❖ auto send email summary to: [email protected]

❖ manual or auto operation

5. app commands band to contract

6. band contracts via the ‘contractor’ piece of the band.

7. band loosens off when systolic pressure is detected

8. band loosens fully when diastolic pressure is detected

9. app displays blood pressure and sends an automatic summary if setup

Page 18: IQ-Sensor Solutions Cleveland Medical Hackathon 2015 Engineer & Patent Specialist Kyle Reissner kyle_reissner@hotmail.com Product Marketer Mohit Gupta dr.guptam@yahoo.com Medical Doctor

Value

❖ Easy & automatic measurement of systolic & diastolic pressure

❖ Reduced cost compared to existing apparatus

❖ less intrusive and more comfortable to user vs. existing

❖ reduced travel to and from hospital for basic checkups

❖ automatic notification with data to emergency staff