Your name

Contact

info

Date

NAME OF COMPANY

1

What are the pain

points/needs/opportunity you identified?

Who has the problem?

How do you know? Interviews, MVP, surveys,

testing, etc.

PROBLEM

2

Description of your Target Market

Who are they

Describe their demographics, patterns, behaviors,

etc.

Describe what they are currently doing to solve or

work around the problem, and what issues they

have with the workaround

TARGET MARKET

3

How big is the overall market

Industry trends/data

4

TARGET MARKET CONT’D

Describe the solution and how it works

SOLUTION

5

Map out your business model

Identify how you make money

BUSINESS MODEL

6

Who are your direct competitors?

Who are your indirect competitors?

What is the underlying magic that sets

your business apart from them

(hint: think back to the pain points you

solve and DON’T feature dump…benefits

not features)

Competitive Matrix may be helpful

VALUE

PROPOSITION/COMPETITION

7

What is the status of your business?

Up and running with x clients, researching phase,

building the MVP, etc.

What have you accomplished in the past

8 weeks?

CURRENT STATUS

8

Describe your main goal for Launch Labs

What will you do with this opportunity? Why Bizdom?

Describe how you will use the seed funding

List the milestones you will achieve during

LL

Specific, measurable, action oriented, realistic, time-

bound

Use the 6 month Plan as your guide for this

LAUNCH LABS PLAN

9

Describe how you find customersHow do you get in front of them/generate leads

How do you attract customersWhat is your message and why?

Describe your sales cycleHow long is it? What are the steps?

What kind of conversion do you expect?

How do they buy/how muchEOU and Breakeven

What do you get from themRepeat sales? Referrals?

SALES & MARKETING

10

Present what you will do with the seed

funding (3 - 6 month cash flow from 6

month plan)

THE NUMBERS

11

Identify and describe your founding team

Who they are

What skills/abilities they have

Why they are suited to fill that role

Why are you the best team to launch this

opportunity?

TEAM

12

THANK YOU

13