RulesRulesTo Live ByTo Live By

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The CEO of “Virgin”, Sir Richard Branson owns over four hundredThe CEO of “Virgin”, Sir Richard Branson owns over four hundredcompanies and is estimated to be worth US$4.2 billion dollars. Nowcompanies and is estimated to be worth US$4.2 billion dollars. Nowin his sixties, Branson’s business ventures range from Airlines, Formulain his sixties, Branson’s business ventures range from Airlines, FormulaOne, Cosmetics and Space Exploration just to name a few.One, Cosmetics and Space Exploration just to name a few.

It’s plain to see that It’s plain to see that Richard BransonRichard Branson knows a thing or two about knows a thing or two aboutachieving the ultimate success. So we have decided to share what canachieving the ultimate success. So we have decided to share what canbe learned from this widely successful, charismatic and respectedbe learned from this widely successful, charismatic and respectedentrepreneur. Here are entrepreneur. Here are Richard Branson’s 7 Success Tips To Live By :Richard Branson’s 7 Success Tips To Live By :

What makes Sir Richard Branson unique is that he isentertaining. He often defies conventional wisdom, pushesthe envelope, and says, “Yes” more than he says, “No”.

1. Saying “Yes!” is Fun

This flamboyant attitude towards business is a primary reasonThis flamboyant attitude towards business is a primary reasonhe has become a corporate iconoclast and continues to amaze,he has become a corporate iconoclast and continues to amaze,and overall – create value and make money.and overall – create value and make money.

  Screw It, Let’s Do It!!!Screw It, Let’s Do It!!!

Richard Branson knows how to dream big. He has built eightbillion-dollar companies and there are no signs of slowing down.Branson’s grandest project that is blowing everyone’s minds isVirgin Galactic, a ship for suborbital space travel.

2. If You Are Going to Dream, Dream Big!2. If You Are Going to Dream, Dream Big!

Branson continues to dream big with his Virgin Oceanic project which Branson continues to dream big with his Virgin Oceanic project which offers deep sea travel. It is in hopes that people can soon offers deep sea travel. It is in hopes that people can soon see the see the lowest trenches of the oceans. It’s hard to think onelowest trenches of the oceans. It’s hard to think onecan dream much bigger than that.can dream much bigger than that.

If You Are Going to Dream, Dream Big!If You Are Going to Dream, Dream Big!

Richard Branson gets asked what the secret to his successis regularly. He replies that he has no secret. He just workshard, works smart, and above all has fun doing it.

3. Having Fun is Fun3. Having Fun is Fun

““When it’s Not Fun, Move On” Branson states that as soon as When it’s Not Fun, Move On” Branson states that as soon as he stops having fun on a project, it’s time to move on. A life ishe stops having fun on a project, it’s time to move on. A life istoo short to be unhappy.too short to be unhappy.

““Have Fun, Work Hard and Money Will Come”Have Fun, Work Hard and Money Will Come”

It seems Richard Branson’s lifestyle can be construed as irresponsible and brash. Branson is highly intelligent and while pushing the envelope,the risks he takes are always scrutinized before committing.

4. Always Take Risks – Calculated Ones4. Always Take Risks – Calculated Ones

While Branson likes saying, “Yes”, his decisions always come withWhile Branson likes saying, “Yes”, his decisions always come withextreme due diligence which is standard in any business venture orextreme due diligence which is standard in any business venture oracquisition, especially in the numbers Branson is known for dealing. acquisition, especially in the numbers Branson is known for dealing. 

““Be bold. Don’t gamble.”Be bold. Don’t gamble.”

Branson says that even dedicating 80 hours a weekto a business still allows for a few hours of fun. Don’tforget, people can have fun at work too.

5. Live for the Moment

Branson encourages people to still have goals outside business.Branson encourages people to still have goals outside business.In 1997, Branson participated in a race around the world in a hot-In 1997, Branson participated in a race around the world in a hot-air balloon. air balloon. 

““My general attitude to life is to enjoy every minuteMy general attitude to life is to enjoy every minuteof every day. I never do anything with a feeling of, of every day. I never do anything with a feeling of,

‘‘Oh God, I’ve got to do this today.’”Oh God, I’ve got to do this today.’”

In his first meetings with Japanese businessmen in the early80s, Branson was amazed at the politeness and the respectthey gave young Branson despite his shaggy-sweater jean-wearing appearance.

6. 6. Always Give RespectAlways Give Respect

Always treat everyone in your business with respect. Someday you Always treat everyone in your business with respect. Someday you could be doing business with them.could be doing business with them.

""RespectRespect is how to treat everyone, not just is how to treat everyone, not justthose you want to impress."those you want to impress."

Many of the largest charity organizations were founded by verysuccessful entrepreneurs who had very humble beginnings. RichardBranson believes the true meaning to life is to help others; to make the world a better place to live for all living creatures.

7. Give Back7. Give Back

““There is no greater thing you can do with your life There is no greater thing you can do with your life and and your work than follow your passions in a way your work than follow your passions in a way that serves that serves

the world and you."the world and you."

Thank You Very MuchThank You Very MuchSompong YusoontornSompong Yusoontorn

To me, business isn’tTo me, business isn’tabout wearing suits orabout wearing suits orpleasing stockholders.pleasing stockholders.It’s about being true to It’s about being true to yourself, yourself, your ideas, andyour ideas, andfocusing on the essentials.focusing on the essentials.

““