H O W I M P O RTA N T I S T H E P R I N T A DV E R t t o p ro m o t e t h e a r t i s t ?

Modern day• It used to be that printed

advert in magazine and at bus stops were the only source for the general public to know about new releases but today it is becoming less common to the vast boom in technology and peoples dependance on the internet. We now see online advertisements more than as magazine adverts become less common.

However….

• But it is still an essential technique for some bands to be able advertise their wares. It has even become a trend for most teenagers to have band posters on their wall.

the Audience• I think that the

advertisement is probably more effective on oder age groups a they have grown up without the technology we have access to today and may rely on printed advertisement to inform then of events.

In conclusion…

• I think that today printed album advertisement is still effective but due to advances and dependance on technology it may fade. Even in the last few years there has been an obvious decrease in magazine adverts and posters around cities and this will decrease further as the years go on.