There is nothing more important than family and that’s why Idaho Family Magazine was created.

The free publication arrives on stands every month to help families thrive. In every issue we provide practical information, creative ideas and sound advice as well as opportunities in our community that families can enjoy together.

Idaho Family Magazine supports and empowers moms and dads as they face today’s choices and challenges throughout all stages of parenting. Parents are faced with the most exciting and ever-changing environments ever. Today’s dads are more involved in parenting and most mothers have outside jobs. We aim to help parents navigate this world of change with our printed edition.

QUALITY PRODUCT. Idaho Family Magazine readers are well-educated, consumer-oriented parents with children between the ages of 0 and 15.

We offer an attractive magazine with a glossy front and back cover with newsprint inside to keep advertising costs affordable.

M A G A Z I N E

IDAHO

Our Story

Contact: Melva Bade, Sales & Marketing at 208-501-90243612 Overland Road • Boise, Idaho 83705 | FAX (208) 344-4351

OUR READERS

91% FEMALEREADERS

75% READERS BETWEENTHE AGES OF 25 - 54

50% COLLEGE OR POST-GRADUATE DEGREE

91% HAVE THEIR CHILDREN IN AFTER SCHOOL ACTIVITIES

3612 Overland Road • Boise, Idaho 83705 | (208) 854-8345 • FAX (208) 344-4351

*Source: The Association of Magazine Media Factbook, 2012-2013

KIDS. FUN. HOME. LIFE.

$50,000 -$100,000 ANNUAL INCOME76%

ENGAGEMENT

Magazine readers spend an impressive 41 minutes with each issue and 73% of readers read or tap on ads in digital editions.*

TRUST

Magazines and newspapers are the most trusted media, ranking higher than TV, radio or internet. 47% of Americans trust ads in magazines and newspapers.*

INFLUENCE

Magazine readers rank #1 and #2 as most influential consumers across multiple product categories. Magazines top the list of media influencing consumers for apparel and clothing. Newspapers rank 3rd.*

15,000COPIES IN CIRCULATION

33,000+READERSHIP EVERY MONTH

WHERE TO FIND US?

DOCTORS’ OFFICES DENTISTS’ OFFICES

HOSPITALSGROCERY STORES

& CONVENIENCE

STORES

Contact: Melva Bade,

Sales & Marketing 208-501-9024

M A G A Z I N E

IDAHO

M A G A Z I N E

IDAHO

AD SIZES 1x 3x 6x 12xFull Page $1,178 $1,078 $978 $878

2/3 Page 927 843 753 603

1/2 Page 731 665 593 475

1/3 Page 485 441 395 315

1/4 Page 435 405 350 275

1/6 Page 256 233 208 167

1/12 Page 128 117 104 84

Inside Front Cover, Page 3 or Inside Back Cover 1,295 1,195 1,095 995

Back Cover 1,395 1,295 1,195 1,095

All rates are net per-edition and include color. A 30-day notice is required for cancellation. All prices are net.

PDF Specifications:

Full Page

Full page with .125 (1/8) Bleed8.625 x 11.125

Full page Trim Area8.375 x 10.875

Full page Live Image Area7.625 x 10.25

1/2 PageVertical

3.75 x 10.0625

1/3 PageVertical2.5 x

10.0625

1/4 PageSquare

3.75 x 5

1/6 PageSquare

3.75 x 3.4

1/2 PageHorizontal

7.625 x 5

1/3 PageHorizontal

7.625 x 3.25

1/6 PageVertical

2.5 x 5

CAMERA READY ADS

• PDF is the preferred file format for digital ad submission.

• All high-resolution images and fonts must be embedded in the PDF when the file is saved.

• Create high-resolution PDF.

• View PDF to make sure all elements are correct.

• PDF may be e-mailed or delivered on a CD.

TIFF/JPEG Specifications:• Image must be flattened and contain no layers.

• Image size must be 300 dpi at 100% of trim size.

• Image mode must be CMYK.

• File may be e-mailed or delivered on CD.

Space & Copy Deadline:3rd Wednesday of Each

Prior Month

EMAIL ADS TO:melvab@sterl ingmedialtd.com

Contact: Melva Bade, Sales & Marketing at 208-501-90243612 Overland Road • Boise, Idaho 83705 | FAX (208) 344-4351

2014 Rates & Ad Dimensions

2/3 PageVertical

5.08” x 10.0625

2.5 x 2.25

1/12 PageSquare