theCollegianAdvertising Rates & Information 2009-2010

The Collegian has been Houston Baptist University’s student-run and operated newspaper since 1963. It reports campus news bi-weekly through a print edition, with a circulation of 2,500, and its website, www.hbucollegian.com.

More than 2,100 undergraduate and graduate students attend Houston Baptist University. Established in 1960, it is a Chris-tian liberal arts university dedicated to the development of the intellect, the moral character, and the spiritual lives of its stu-dents.

Located just off U.S. Highway 59, halfway between downtown Houston and the city’s southwestern suburbs, it is the perfect launching pad for students to explore the city and the profes-sional, social, and lifestyle advantages it offers.

The Collegian is the most direct and cost-effective way to reach these students.

For more information or to view a current publication of the Collegian visit www.hbucollegian.com.

hbucollegian.com volume 43 no.1

Dr. Madeleine Albright, former U.S. Secretary of State during President Bill Clinton’s administration and U.S. Permanent Representative to the United Nations, will deliver a free, public lecture in the Morris Cultural Arts Center’s Uni-versity Theater, 7:30 p.m. Sept. 11.

The lecture is part of the Lester and Sue Smith Dis-tinguished Lecture Series presented by the Houston Holocaust Museum. Al-bright is expected to discuss her life, career, the future of democracy and issues promoted by the Genocide Prevention Task Force, an organization of which she is co-chairman.

“It’s a tremendous opportunity for our students, faculty and staff to hear someone admired and re-spected worldwide who has functioned at such high governmental levels,” said President Robert B.

President Sloan and board of trustees chair Rick Bailey received a gift of $1 mil-lion from Dr. Stewart and Joella Morris of the Morris Foundation at a recent board meeting.

“The ongoing commitment of Stewart and Joella Morris to the vision of Houston Baptist University is an inspiration to us all,” said Charles Bacarisse, vice president for advancement.

Last winter the Morris’ charged the board of trustees and other University sup-porters with the task of raising as much money as they could. The Morris’ pledged to match whatever the board raised.

“This came at a really significant time for the University,” Sloan said, “because the University, just like the world econo-my, is experiencing pressure.”

“Joella and I give out of the bounty God has given us,” Morris said. “We hope our gift will be a seed to raise millions more for the students and programs of Houston Baptist University.”

They’ve been blessed to watch a dream grow into a reality; to see buildings and students where there were once only rice fields. This University has been blessed to have this wonderful couple as part of the greater HBU family for 50 years, Baca-risse said.

Sloan agreed, adding that the Univer-

SEPTEMBER 11, 2008

Albright lectures tonight

see ALBRIGHT, page 18

see MORRIS, page 18

See sports page 20.

HUSKIES AND ELEPHANTS

Albright

Senior political science and history major Paula Stang (wearing the orange shirt) attends the Republican National Convention Sept. 1-4 in St. Paul as a Texas delegate. Stang witnessed Sen. John McCain and Alaska Gov. Sarah Palin accept the nomination for the Republican ticket in this year’s election. See page 4.

photo courtesy of PAULA STANG

by Desiree Grimes

Contributing writer

See page 3 for more stories about how these donors are supporting the HBU vision.

by Ashley mArchAnD

Editor in chief

SUPPORTING THE VISION

Morris Foundation donates $1 million

The athletic conference accepts HBU as member.

The Universities record-breaking growth in enrollment has necessitated the building of new structures and improvement of cur-rent facilities, which costs money and re-quires planning.

In an effort to guide future growth and make the best use of current facilities, Dr Robert B. Sloan Jr. sought and received an $850,000 grant from Houston Endowment Inc. Aug.8 to underwrite a civil engineer-ing study. The purpose of the study seeks to identify the infrastructure needs of the cam-pus as it pertains to the network of facilities

that support the campus, said Eileen Crow-ell, vice president for operations

Houston Endowment Inc. has had a long-standing relationship with the University; having donated over $3.3 million to the Uni-versity since 1968 and is the fourth largest foundation contributor to HBU, said Charles Bacarisse, vice president for advancement.

“The foundation has always supported the University during pivotal moments in its history,” added Bacarisse.

The first gift from the foundation was for $150,000 to support the College of Nurs-ing, in 1968, and they also helped pay for the Student Center. However in recent years the school had not sought the support of the

by nAthAn cADis

Managing editor

University receives grant for civil engineering study

see GRANT, page 18

Joella and Stewart MorrisHouston Endowment, Inc.

Randy and Cheryl SorrelsBruce and Linda Williams

Did you know?

ADVERTISING SCHEDULE

Issue 1Issue 2Issue 3Issue 4Issue 5Issue 6Issue 7Issue 8Issue 9Issue 10Issue 11Issue 12

September 7September 21October 5October 19November 9November 30January 25February 8February 22March 8March 29April 12

September 10September 24October 8October 22November 12December 3January 28February 11February 25March 11April 1April 15

Issue # Payment & Materials Publication Deadline Deadline

Advertising Office: 281.649.3668

Collegian Office: 281.649.3670Fax: 281.649.3246

Mailing and Web Address:The Collegian7502 Fondren RoadHouston, TX 77074-3298

Email: roxasps@hbu.educollegianads@hbu.edu

CONTACT INFORMATION

www.hbucollegian.com

ADDITIONAL SERVICESPrint and Online Design Fee: $35 If the Collegian staff must design the ad or com-pletely readjust an existing design.

Typesetting Fee: $25 Typesetting and changes to previous ads notdue to previous error, i.e. change of address, change of font or replacement of images within the ad.

No Fee for Photo-Ready AdsDue to software complications, photo-ready ads may appear slightly fuzzy. Generally this does not detract from the overall effectiveness of the ad.

POPULAR AD SIZES & RATES

General: $768Campus: $384Non-Prof: $576

General: $384Campus: $192Non-Prof: $288

General: $192Campus: $96Non-Prof: $144

General: $96Campus: $48Non-Prof: $72

Full Page6 col. X 16”(96 col. in)

1/4 Page3 col. X 8”(24 col. in)

1/2 Page6 col. X 8”(48 col. in)

1/8 Page3 col. X 4”(12 col. in)

Column Width1 = 1.55”2 = 3.25”3 = 4.9”4 = 6.625”5 = 8.3”6 = 10

CLASSIFIED RATES$3.50 Per LineMinimum: 3 linesMaximum: 25 lines

Rate: $100/thousandSize: 8.5” x 11 or lessDelivery: 3 days prior to publication

INSERTS

DISPLAY RATESDisplay ads are measured in column inches:The width in columns multiplied by the depth in inches. Minimum size 2 col. x 2”

Standard Rate: $8.00 Per Col. in.Campus Rate: $4.00 Per Col. in.Non-Prof Rate: $6.00 Per Col. in.

Minimum size 2 col. x 2”*Non-profits must provide proof of 501(c)(3))*Custom ad prices determined by column inches.

Required Formats: We accept the following formats for camera-ready ads: PDF, TIFF, JPEG, EPS, PNG, GIF.All submission need to be no less than 200 dpi and in CMYK format

Design Deadline:All information for ads that need to be designed must be submitted by the Monday of the week previous to publication.

PRINT ADS

theCollegianPrint Advertising Rates 2009-2010

The Collegian’s award winning Online and Multimedia services provide an exciting opportunity to present your company or business in an interactive, attention-getting way.

In 2008-2009 our Web site set a new record with more than 37,000 views for the school year. With an average of over 4,000 page views per month — nearly twice the number of physical copies the Collegian orders for the news stand.

Multi-media advertisement is a new service the Colle-gian offers. Use this service to highlight your business through a commercial or graphics which will be included in our award winning online multi-media reports.

Did you know?

Required Formats: To place an online ad, please submit mate-

rial as JPEG, GIF, or PNG formats. We accept flash animations. Include the URL of page you want linked to your ad. Ads must be a minimum resolution of 72 dpi and the color format should be RGB.

Design Deadline:Advertisements are placed online for a period of

two weeks and are uploaded along with each new issue. The same payment and materials deadlines, policies, and discounts apply as for online and multi-media ads that apply for print ads.

ONLINE ADS MULTIMEDIA RATES

15 Seconds

30 Seconds

$90

$180

Seconds Rates

Required Formats: Material must be an uncompressed .mov file, 720x480 NTSC in DV or DV widescreen. Audio must 4800khz uncompressed.

Design Fee:Let the Collegian design your Multimedia adver-tisement for $150.

MULTIMEDIA ADS

ONLINE AD SIZES & RATES

theCollegianOnline & Multimedia Advertising Rates 2009-2010

Options Size Front page Other pages

Square Tile 300x250 $130 $100Full Banner 468x60 $100 $75

PAYMENT DEADLINESPayment Deadline:Payments must be received by Monday of the week previous to publication.

Note: Advertising space will not be reserved until payment has been made.

PAYMENTS We accept all major credit cards: Visa, MasterCard, Discover and American Express. Checks, Money Orders and cash are also accepted. Please make Money Orders and checks payable to The Collegian.

Payment can also be made online at www.hbucol-legian.com.

LIABILITYThe Collegian only takes responsibility for an

advertisement error that is not corrected after being proofed by the client. All advertisements created by The Collegian production department remain the exclusive property of the Collegian and may not be reused in any other publication, flier, or other types of media without prior writ-ten permission of the Collegian.

All cancellations must be made before the payment deadlines. No refunds will be given on advertisements cancelled after that time. All cancelled advertisements will be subject to pro-duction charges incurred prior to cancellation.

CANCELLATIONS

Disclaimer: The Collegian reserves the right to refuse advertising that is thought to be in poor taste; that advertises illegal organizations’ activities; that maligns identifi-able persons, races, religious groups or professions; that is not within the reasonable bounds of accuracy and truthfulness, or that is otherwise determined unacceptable by the publisher.

DISCOUNTS

When advertising for an entire school year (13-14 issues)

When advertising for 8-12 issues

When advertising for a full semester (6-7 issues)

When advertising for 3-5 consecutive issues

20% Off

15% Off

10% Off

5% Off

Note: To qualify for the discounts, all ads must be purchased at one time and paid for in advance.

theCollegianDiscounts, Payments & Policies 2009-2010