Watson Healths mission and the value of real world evidence

Watson Healths mission is to improve healthcare, enable care providers, enhance patient experiences, and lower health costs through the power of cognitive insights. Real world evidence is integral to that mission. We believe that real world evidence will drive decisions throughout healthcare, positively transforming patient-provider relationships and touching billions of lives around the world.

IBM Watson for Real World EvidenceReal world evidence is essential to the success of companies across the life sciences

With the ever increasing pressure and demand to support business decisions with real world evidence, life sciences companies need to derive relevant and valuable insights with greater efficiency and confidence.

Real world evidence solutions offer you the opportunity to experience Watsons capability to leverage real world evidence to accelerate the answering of business questions and decision making through the development, commercialization, and post-market life cycle.

In todays world, in order to succeed in delivering safe, effective, and affordable therapies to patients, the life sciences industry must transformembracing radically different approacheswhile remaining within regulatory boundaries.

Real world evidence solutions can deliver value across the following domains:

Research Candidate drug

identification Attrition of

ultimate failures New indications

and disease states

Clinical trials Cohort selection Patient recruitment Patient retention

Commercialization Patient journey

mapping Referral patterns and

switching behavior Forecasting and

market sizing

Post-market Pricing and reimbursements Referral patterns Formulary simulation Pharmacoeconomics Comparative effectiveness

Watson for Real World Evidence facilitates the discovery of relevant and valuable insights with greater efficiency and confidence by leveraging:

Watson Platform for HealthOffers a health data Platform as a Service, enabling companies to create innovative solutions for their clients

Real world dataLarge scale longitudinally-linked observational database including clinical data

Advanced analyticsDescriptive and predictive tools that leverage data to help make effective business decisions

Consulting servicesRealize full benefits of offerings from strategy through implementation

And now imagine the impact of real world evidence leveraged across your life sciences organization:

Clinical researcherAugmenting internal scientific knowledge with real world observational data to identify new indications

Clinical trials coordinatorIdentifying patient cohort and site selection more efficiently to begin trial process faster

Marketing executiveUnderstanding provider and patient behavior to target the most effective intervention point

Health Economics and Outcomes Research (HEOR) directorDemonstrating efficacy of new drugs to include in formularies

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Watson Healths mission and the value of real world evidenceIBM Watson for Real World EvidenceReal world evidence solutions can deliver value across the following domains:Research Clinical trials Commercialization Post-marketWatson for real world evidence facilitates the discovery of relevant and valuable insights with grWatson Platform for HealthReal world dataAdvanced analyticsConsulting servicesAnd now imagine the impact of real world evidence leveraged across your life sciences organization:Clinical researcherClinical trials coordinator Marketing executive Health Economics and Outcomes Research (HEOR) director