Startup Demo Pitch Session

1. Value Proposition:

Multilingual dynamic management & E-commerce solution

for stock footage and digital assets.

Host, manage, exchange, sell, buy, market and advertise stock footage and many other digital assets to other local, regional and international industry

counterpart.

Digital asset market is booming while the Arab world share

almost does not exist.

1Confidential

2. Infrastructure:

• Web development skills

• Web hosting services and payment system

• Video capturing equipment

• Translation and Tagging skills

• Marketing Skills

• Technical support

2Confidential

• 3. Cost Structure:

- Registrations and legal services

- Fixed administrative expenses

- Fixed technical staff (archive boy, support….)

- Office rent, equipment and wide broadband Internet connection.

- Hosting, domain registration and application development.

- Purchasing a server for hosting of video and images.

- Marketing costs (Web publishing, Travel costs to festivals, conferences..)

- Training of staff.

3Confidential

4. Revenue Streams: Revenue will be generated in three ways:

1-We will charge each user a yearly fee according to the hosting plan He will choose which ranges from US$150-US$1500 in addition 2.5% on each sale.

2-We will charge clients for other related services like capturing and uploading of digital assets, tagging, translation, DVD authoring, Publicity and distribution.

3-We will charge for advertisement spaces we are offering on the website for a wide range of Audio Visual equipment industry, educational and social institutions, and 3rd party video components industry (Filters, plug ins, effects).

4Confidential

5. Target Customer:Iarsheef solution will be sold online to:

Researchers

Filmmakers

Photojournalists

News agencies

Advertisement agencies

Video production houses

TV stations

Educational institutions

Digital asset 3rd party industries

And many others

5Confidential