how to start your business (2)

HOW TO START THE BUSINESS

Created by :• Herningsih (14080694031)• Elisa Dwi L. (14080694037)• Laila Kurnia H. (14080694071)• Astried Fransisca .D (14080694085)

Determine the business which will be ran

Make the concept of your business idea

Writing a Business Plan

Managing your finances

Marketing your business

Launching your business

6 STEPS TO START YOUR BUSINESS


1. Have an Idea

2. Ensure that your business is relevant to be ran


1. Make sure the business form to be established

2. Make sure what product that will be seeded

3. Determine your target market

BUSINESS PLAN

HAPPY SERABI

Traditional food, modern taste Healthy Food with Quality Ingrediants Traditional food with a lot of unique

flavor variations

WHAT IS HAPPY SERABI ??

BUDGET ALLOCATIONRent expense Rp.1.000.0000/monthWage expense Rp. 1.200.000Equipment (last longer than one year)

Mold of serabi Rp.112.500

Furnace Rp.750.000

Cutlery (include plates and mugs) Rp.125.000

Tables and chairs Rp.900.000

Extra Equipment Rp.50.000

Total Equipment Rp.1.937.500Supplies (for a month)

Wheat flour 8kg/day Rp.1.050.000

Special Ingredient (chocolate, banana,

cheese, jackfruit, fruits jam, etc)

Rp.1.350.000

Extra ingredient (coconut milk, brown

sugar, salt, etc)

Rp.450.000

Total Supplies Rp. 2.850.000

Total Budget Rp.6.987.000

Three main markets :• People who work in the nearby areas• Grabs the attention of college & school

students.• other customers looking for traditional food and

fresh product

MARKET ANALYSIS

HAPPY SERABI`s STRENGTHS• Hygienic food and quick service

• Able to get a large multi-cultural consumer group

• All the products will be priced at reasonable rates.

• Comfortable place with better seating arrangements.

• Affordable by all sections of the society.

Three main weakness

• Low marketing budget

• Did not offer variety product

• new business. does not has much customers

HAPPY SERABI`S WEAKNESSES

HAPPY SERABI`S OPPORTUNITIES

• New food taste with different crust sizes and flavors.

• Innovate Serabi, traditional food that has limited

flavors

• reviving traditional foods that have been left by

consumers

HAPPY SERABI`S THREATS

• Threat from other competitors

• The rising prices of special ingredients like

cheese, sosis,chocolate, etc used in foods.

• Lack of skilled employees


1. Make sure that your capital is more than the budget

allocation in your business plan

2. Crunch some numbers and plan ahead. Chart your way

to financial success. What price do you intend to sell

your product or service for? How much will it cost you

to produce? Work out a rough estimate for net profit—

factoring in fixed costs like rent, energy, employees, etc.

MARKETING YOUR BUSSINES

HAPPY SERABI`s manufacturing proccess

• HAPPY SERABI will be produced in the HAPPY

SERABI`s café

• HAPPY SERABI will only be produced when there are

orders

HAPPY SERABI`s manufacturing proccess

HAPPY SERABI`s Products

PROMOTIONAL STRATEGY

• I will promote my business through various media, such

as Instagram, facebook, twitter, website, etc.

• I will Distribute leaflets regularly and periodically.

• I will Participate in various fairs.

• Will provide WiFi facility.

• Happy Serabi will provide Delivery Service.

• Gifts for customers who purchase more than Rp. 50.000.

HAPPY SERABI`s Cafe

THANK YOU

how to start your business (2)

Documents

business planmanaging

business ideawriting

s products happy serabi

s weaknesseshappy serabi

s cafhappy serabi

ordershappy serabi

customershappy serabi

consumers happy serabi