how to stand out with your linked in profile - ِaugust 2016
TRANSCRIPT
Linked in SessionBy: M.ELSalamony
How to stand outwith your LinkedIn Profile
Who is Muhammad ELSalamony ?!
Who is Muhammad ELSalamony ?!
And Now I’m in
Our Session Rules
What is linked in ?
Why Linked in ?
What’s your main goal on linked in ?
How to get started on LinkedIn ?
Session Agenda
How to build your identity on LinkedIn?
How to Enhance your profile ?
How to appear on search ?
Session Agenda
Are you in or out of LinkedIn ?
9
Business Oriented Social Networking Site
The Biggest In The World
12
LinkedIn: Worlds largest professional network
North America:
100M+
Latin America and
Caribbean:
20M+
Europe, Middle East
and Africa:
50M+Asia Pacific:
50M+
Australia:
5M+
Members Worldwide
+2 newMembers Per Second
180M+Monthly Unique Visitors
300M+
NOT Job Search Site, BUT Often Used That Way
Brand & Position Yourself
Largest business & professional Social Network
Discover new business and professional opportunities
Your LinkedIn profile ranks high on Google
Most of recruiters use it
Communicate with decision makers & Influential people
What’s your main goal on linked in ?
Attract Business clients
What’s your main goal on linked in ?
Hire people
What’s your main goal on linked in ?
Get better job
Stay connected & Communicate with people
What’s your main goal on linked in ?
What’s your main goal on linked in ?
Expand your network
Getting Started
www.linkedin.com
Profile basics :•Your aim is to get your profile to all–star status:•Photo•Headline• Industry & location•Profile summary• Experience (min. 3 jobs)• Education •5+ skills•50+ Connections
• Home Page Section:
• Manage your profile – the reflection of you.
• Receive updates from your network.
• Profile Page section:
• Summary of your career experience.
• Manage your recommendations and LinkedIn applications.
Two main sections to LinkedIn:
Home Page Section
Profile Page Section
First turnoff broadcasting:
What not to do first:
• Don’t build your network before your profile is complete.
•It’s essential for LinkedIn search.
•Good for your presence on the search engine.
•It must be completed to build trust and creditability.
Why you need a great profile:
•You are a professional.
•You have a creditability in your area.
•Your message is not a spam !
Your Linked in profile will tell people:
If .. your profile is presented properly !
•Read your profile now : when is the last time you updated it ?
•Is the information still relevant ?
•Do you come a cross as a professional using linked in to create business opportunities, or as a job seeker ?
Positioning your profile :
•Tell your story in 60 second. “ or less”
•What do you do?
•What problem do you solve?
•How are you different?
•Why should I care?
•Ex.: Profile
•Fill Experience, Education & Activities Sections “with details” .
Summary
•Professional Photo.
•How can you help them “ Title” .
•Keywords “Current & Past job” .
•Establish credibility “Education+ Experience” .
•Build trust “Connection” .
•Recommendations & Endorsement.
•Customize URL.
How to build your identity on LinkedIn?
How to build your identity on LinkedIn?
•1. Adding applications to your profile.
• Ex. Designs, Videos, Docs & Slides, Sounds and ..etc.
Enhance your profile:
•2. add contact information in your summary also at the bottom of your profile.
•3. add groups to your profile and be active on them.
Enhance your profile:
How to appear on search:
How to appear on search:
LinkedIn Profile Checklist
Optimum Timing for social posts
Linked in Etiquette Guide
Linked in is a professional setting so, keep your updates industry-related.
Personalize your connection requests. Tell them why you’re connecting.
Once connected, send a carefully crafted “welcome” message. It’s a great way to build relationships.
Linked in Etiquette Guide
Don’t send a mass request for recommendations and endorsements.
Use groups as a place to contribute information, not as a place to promote your company.
Linked in Etiquette Guide
