how to market your brand like the most iconic band in history

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#GDbook / @bhalligan / @dmscott “Once in awhile you get shown the light in the strangest of places if you look at it right” Webinar starting in just a moment!

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Join basketball legend and Grateful Dead fan Bill Walton, with Brian Halligan and David Meerman Scott, co-authors of the new book, Marketing Lessons from the Grateful Dead, as they discuss effective marketing strategies from the Grateful Dead.

TRANSCRIPT

Page 1: How to Market Your Brand like the Most Iconic Band in History

#GDbook / @bhalligan / @dmscott

“Once in awhile you get shown the light in the strangest of places if you

look at it right”

Webinar starting in just a moment!

Page 2: How to Market Your Brand like the Most Iconic Band in History

#GDbook / @bhalligan / @dmscott

Page 3: How to Market Your Brand like the Most Iconic Band in History
Page 4: How to Market Your Brand like the Most Iconic Band in History

#GDbook / @bhalligan / @dmscott

Page 5: How to Market Your Brand like the Most Iconic Band in History

#GDbook / @bhalligan / @dmscott

Page 6: How to Market Your Brand like the Most Iconic Band in History

#GDbook / @bhalligan / @dmscott

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#GDbook / @bhalligan / @dmscott

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#GDbook / @bhalligan / @dmscott

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Page 27: How to Market Your Brand like the Most Iconic Band in History

Canada Day

World Cup finals

July 4 & Rube Goldberg B’day

#GDbook / @bhalligan / @dmscott

Page 28: How to Market Your Brand like the Most Iconic Band in History

#GDbook / @bhalligan / @dmscott

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If You Do What You Love, You Never Work A Day In Your Life

#GDbook / @bhalligan / @dmscott

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Questions?