how to-lure-pokemon-players

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SPLASH MEDIA GROUP HOW TO LURE POKÉMON GO PLAYERS TO YOUR BUSINESS

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Page 1: How to-lure-pokemon-players

SPLASH MEDIA GROUP

HOW TO LURE POKÉMON GO PLAYERS TO YOUR BUSINESS

Page 2: How to-lure-pokemon-players

SPLASH MEDIA GROUP

GET POKÉMON GO PLAYERS TO VISIT YOUR BUSINESS.

Page 3: How to-lure-pokemon-players

SPLASH MEDIA GROUP

HERE’S HOW YOU USE THEM▸ Visit the Poké Shop

Page 4: How to-lure-pokemon-players

SPLASH MEDIA GROUP

HERE’S HOW YOU USE THEM▸ Visit the Poké Shop

▸ Scroll down to the Lure Modules

Page 5: How to-lure-pokemon-players

SPLASH MEDIA GROUP

HERE’S HOW YOU USE THEM▸ Visit the Poké Shop

▸ Scroll down to the Lure Modules

▸ Purchase a single module or group of modules

Page 6: How to-lure-pokemon-players

SPLASH MEDIA GROUP

HERE’S HOW YOU USE THEM▸ Visit the Poké Shop

▸ Scroll down to the Lure Modules

▸ Purchase a single module or group of modules

▸ Check in at a PokéStop

Page 7: How to-lure-pokemon-players

SPLASH MEDIA GROUP

HERE’S HOW YOU USE THEM▸ Visit the Poké Shop

▸ Scroll down to the Lure Modules

▸ Purchase a single module or group of modules

▸ Check in at a PokéStop

▸ Tap the module slot (above the image of thePokéStop)

Page 8: How to-lure-pokemon-players

SPLASH MEDIA GROUP

HERE’S HOW YOU USE THEM▸ Visit the Poké Shop

▸ Scroll down to the Lure Modules

▸ Purchase a single module or group of modules

▸ Check in at a PokéStop

▸ Tap the module slot (above the image of thePokéStop)

▸ Tap the PokéStop Module

Page 9: How to-lure-pokemon-players

SPLASH MEDIA GROUP

HERE’S HOW YOU USE THEM▸ Visit the Poké Shop

▸ Scroll down to the Lure Modules

▸ Purchase a single module or group of modules

▸ Check in at a PokéStop

▸ Tap the module slot (above the image of thePokéStop)

▸ Tap the PokéStop Module

▸ Tap the Lure Module one last time

Page 10: How to-lure-pokemon-players

SPLASH MEDIA GROUP

HERE’S HOW YOU USE THEM▸ Visit the Poké Shop

▸ Scroll down to the Lure Modules

▸ Purchase a single module or group of modules

▸ Check in at a PokéStop

▸ Tap the module slot (above the image of thePokéStop)

▸ Tap the PokéStop Module

▸ Tap the Lure Module one last time

▸ Attract Pokémon to your location for 30 minutes

Page 11: How to-lure-pokemon-players

SPLASH MEDIA GROUP

Now nearby players will see pink petals streaming from your PokéStop, which will attract them to hang around your location.

Page 12: How to-lure-pokemon-players

SPLASH MEDIA GROUP

NOW WHAT?

Page 13: How to-lure-pokemon-players

SPLASH MEDIA GROUP

GENERATE BUZZ▸ Social Media Offers: utilize your existing

owned media to promote your PokéStop and attach an offer to it. Examples include “Bring your Pokémon to Chili’s and receive free chips and salsa while you try to catch 'em all!”

Page 14: How to-lure-pokemon-players

SPLASH MEDIA GROUP

GENERATE BUZZ▸ Social Media Offers: utilize your existing

owned media to promote your PokéStop and attach an offer to it. Examples include “Bring your Pokémon to Chili’s and receive free chips and salsa while you try to catch 'em all!”

▸ Signage: Appeal to the user behavior in the app. Users are walking around looking at their phones trying to add to their Pokémon collection, so put a sign out on the street or print a flyer to advertise why they should come into your business.

Page 15: How to-lure-pokemon-players

SPLASH MEDIA GROUP

KEEP EXPERIMENTING!▸ Explore different times of day to use your

lures and pair them with offers. This is the wild wild west of digital marketing, where small and large businesses have virtually the same resources available. It’s a race to see who knows their customer the best.

Page 16: How to-lure-pokemon-players

SPLASH MEDIA GROUP

KEEP EXPERIMENTING!▸ Explore different times of day to use your

lures and pair them with offers. This is the wild wild west of digital marketing, where small and large businesses have virtually the same resources available. It’s a race to see who knows their customer the best.

▸ Play the game! The only way to know what all those people, who are wandering aimlessly through the streets, are doing is to play along with them. Better yet, find a savvy employee or hire a Pokémon GO agency to do your thinking for you!