What is a ?BLOG

Compose of combined texts, webpages, images and links

A regularly updatedwebsite on which people writes about their personal opinions, adventures, activities and experiences over the internet

Interactive website that allows visitors to leavecomments and messages

Why create a ?BLOG

BY CREATING

A BLOGYou can make some money

You’ll meet new people with the

same interestthat you have

You can advertise your businessYou’ll be able to

provide inspirationto others

STEPS IN CREATING A BLOG

Choose a specific idea that fit into some category /niche that you are passionate about.

Personal experiences

Technology Hobbies

Daily activities

Specific industries

1

Tumblr

Choose the platform that is easy to use and has a lot of customization tools.Blogging platforms can be availed for free or can be self-hosted . Here are a list of some of the self-hosted blogging platform that you can choose from:

Wordpress

Blogger

Ghost

Squarespace

Weebly

Wix

Drupal

Joomia Typepad

Pick your blogging platform2

Free vs Self-HostedFree

Pros-Best for beginners-No initial start-up costs-Easy to set-up and maintain Cons-Domain name can’t be completely customized.-Limited ability to customize-Limited themes to choose from-Can’t be used to make money

Self-Hosted Pros-Have full control over your blog.-Install various custom themes-Third party host only cost a few dollars per month. Cons-Requires investment-Can be intimidating to new bloggers-Lot of opportunity to make money

vs

Create your blog’s domain name

Domain name should express what your blog is all about

Create domain name that can be easily remembered

Use short and simple name that would best describe your blog

Example of the domain name iswww.Easyimarketing.com

It is recommended to have separate companies for web hosting and domain registration. To ensure that one company doesn’t completely control both your web site and domain name

Choose a Web Host

You need to choose a reputable and well –established web hosting company where you can host your blog. One good example is the BlueHost.

DomainName

3 4

Want to set up a self-hosted Blog?

Here are few steps on how you can set up your own

self-hosted blog using WordPress with BlueHost as

the web hosting provider.

-Easyimarketing.com

Why use WordPress?-most popular-open source-a lot of templates to choose from-has thousands of free plugins to use

Why use BlueHost?-provides one-click WordPress installation-has 24 hour live chat support-provides security help

Step1Installation

1 2

3

Set up a Blog using Wordpress from BlueHost

In choosing a theme, here are the lists of things that should be considered:

Choosing user friendly theme is necessary if you want your visitor to stay longer in the website. Websites that are easy to navigate attracts more visitors and followers that would comment and share your sites content .

Websites should be well designed in

order to present your sites

information the way you want it to.

Ranking your site in any search

engines is very important if you want your site be popular and be

visited with a large number of people

in the internet.

User Friendly Well Designed

Step 2 Choose a theme

Optimized for search results

Step 3Choose plugin

WordPress Plugins are used to add and extend existing functionality.

Click Plugins Click Add New Choose & Install

Step 4Publish a Post

Access dashboard, go to Posts> Add New

Add an appealing Title for your Post

Title

Contents

Add images or video using the add media button

Add contents inthe body section

1

2

3

4

Choose appropriatecategoryChoose post format5 6

Click Preview to seehow post would look like when published

Click save draft toSave changes

Finally, click Published when done creating post

Add tags relatedto post

Add featured image

7

8

910

11

Thank you for watching!

www.easyimarketing.com