How to Connect People and Ideas

Let’s start with the three basic essentials

IDEATORWhere the idea comes from

The lead in the connection process

A thought, conception or notion

Usually defined by a “EUREKA!” moment

IDEA

The community around you

Consisting of a collective conscience who will help move your idea forward

PEOPLE

What do you get when you combine

these three elements successfully?

EPICRESULTS

IDEAPEOPLE

RESULTS

EPIC

IDEATOR

Not so fast. There are some important steps to this process.

Beginning with a remarkable idea

“Something remarkable is worth talking about. Worth noticing. Exceptional. New. Interesting.”

-Seth Godin

What is your remarkable idea?

Next, share thatidea’s story

Inspiration

Origin

“Eureka!”Character

Importance

PurposeDirection

Message

Meaning

Story Elements

Who do you tell the idea’s story to?

People who will stand by your idea, carry it forward and spread it throughout their

communities.

Those people are...

IdeaAnchors

Idea Anchors are the filter of credible information. They are the ones that keep

you connected to the information you are interested in.

Idea Anchors earned their trust and respect by sharing valuable and reliable

information. They are a source of confidence and vital part

of the world today.

Who can beIdea Anchors?

Newspapers Blogs Mom

SisterBrother

Dad

Co-workerFriend

BusinessesPersonal Trainer Dog Walker

Artist Hair Stylist

“Anchoring communities help us manage information. Without my social network online, I would be in

information hell. Creating anchors helps people feel part of a community while helping them navigate

the digital never-neverland.”

- Nick Bilton

Idea Anchors are trusted thought leaders in their anchoring communities

Idea Anchors play a critical role in the connection process

IDEATORS IDEA ANCHORS IDEA SUPPORTERS SLAGGERS

Which is why opening a dialogue with

Idea Anchors is crucial

“A dialogue is all about give and take. It is about active listening, not for the sake of getting your point across or waiting for your turn to speak, but for the sake of learning. Learning is all about destroying old concepts and preconceptions.

Discussion leads people to hold separate points of view, while dialogue can lead to shared meaning.”

-John Winsor

The difference between dialogue and a discussion

1) Have a remarkable idea

2) Share the idea’s story

3) Find your Idea Anchors

4) Open a dialogue with them

5) EPIC RESULTS

Connection Process

IDEAPEOPLE

RESULTS

RemarkableDialogue

Story

EPIC

IDEATOR

@Thinkdoer @mdupuch @MNPlanner

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