hire a web vendor with confidence - geonetric webinar
TRANSCRIPT
Hire a Web Vendor with
Confidence
KEVIN STEJSKAL | SALES DIRECTOR, GEONETRIC
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Webinar Information
• Webinar lasts one hour
• Enter questions in the Q&A field at any time
• Recording will be posted on geonetric.com within 48 hours
• Please take the post-webinar survey which will appear at the conclusion of
the webinar
• Follow along on Twitter using the #GEONETRIC hashtag
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Today’s Presenter
• Sales Director at Geonetric
• Helps clients stay ahead of their
competition and make informed
decisions about their eHealth
initiatives
• Regional Teamwork Award winner
• Experienced in helping clients gain
buy-in for their Web strategies
• Has a bachelor’s in communications
from Clarke College
Geonetric Clients
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About Geonetric
Geonetric develops the VitalSite Healthcare CMS, and
provides online marketing services to hospitals, physician
practices and health systems.
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Video Of This Webinar
Watch the Video
"Tell me about a time..." Everyone knows that job
interview questions can be daunting — and quite
telling. Why aren't these same types of questions
used during your vendor selection process? They
should be! Learn how to go beyond traditional
content management software demonstrations
and score cards to ask the questions that allow you
to evaluate potential candidates just as carefully as
you would for an internal position. Don't let a poor
hire set your website — or market position —
back!
Watch the webinar!
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eBook & Whitepaper Available
Request your free ebooks!
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Hire for Skills & Behavior!
↓ Hiring costs +
↓ Total compensation +
↓ Cost to maintain employee (time/financial) +
↓ Disruption costs +
↓ Severance +
↓ Un-measured costs +
$201,000**Based on a second-level manager who earns $62,000/year and has been terminated after 2.5 years.
Source: US Department of Labor and statistics
x3
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Top 10 Vendor Traits
1. Dependability
2. Expertise
3. Problem solver
4. Confidence
5. Coachability
6. Flexible and focused
7. Creativity
8. Creativity
9. Process curator
10. Cultural fit
Trait #1: Dependability
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Dependability Traits
Accountability
Meets project deadlines
Delivers on promises
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Dependability Questions
Tell us about a time you failed to deliver on a go-live website
redesign commitment.
Tell us about a time when a client gave you an unreasonable
deadline.
How often do you check in with a client before and after go-
live of a redesign?
Trait #2: Expertise
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Expertise Traits
Make me / department better
Knowledge of HIPPA, PCI compliance
Experience with similar clients
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Expertise Questions
Tell us about your experience with interacting with a range of
employees such as our CEO to service line directors.
Our team is responsible for making quarterly presentations to our
CMO, tell us how you’d contribute to the success of these
presentations?
How do you keep up with the healthcare industry changes?
Trait #3: Problem Solver
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Problem Solver Traits
Active listening
Critical thinking
Cognitive processing
Solution giver
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Problem Solver Questions
How do you go about deeply understanding your clients’ problems?
Tell us about a time you brought a solution to a relationship which
was met with resistance?
Describe a time in which you worked with a client to introduce a
solution which produced tangible results?
Trait #4: Confidence
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Confidence Traits
Self-confidence
Positive attitude
Lacks arrogance
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Confidence Questions
Describe a time in which you halted progress on a client project
which was headed in the wrong direction.
Describe a time you had to break the news about missing a goal.
Tell me about a time in which you were asked to build internal
buy-in for a project.
Trait #5: Coachability
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Coachability Traits
Humility
Commitment
Self-awareness
Willingness to learn
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Coachability Questions
How do you seek improvement from your clients?
What would your clients say are your biggest weakness?
How do you act on client feedback?
Trait #7: Flexible/Focused
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Flexible/Focused Traits
Adaptability
Productive with little to no direction
Deals accordingly with ambiguity
Measures success regularly
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Flexible/Focused Questions
Tell us about a time when you had to deal with unplanned scope
changes.
Tell us what steps you’d take if your main contact would depart mid
project.
How would you handle a client who’s going through a major
organizational change in the middle of a project.
Trait #8: Creativity
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Creativity Traits
Sets you apart in the market
Highly productive with little to no direction
Deals accordingly with ambiguity
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Creativity Questions
What do you think will be the next BIG design trend?
How do you balance creativity with usability?
Where does your design team find its creative inspiration?
Trait #9: Process Curator
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Process Curator Traits
Doesn’t accept established failing process.
Regularly evaluates current process and curates new ones.
Applies process to current business problems and gets results!
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Process Curator Questions
Tell us how you continually improve your process and product.
How do you determine if a process is broken?
How do you receive and act upon product feedback?
Trait #10: Cultural Fit
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Cultural Fit Traits
Shared core values
Cultural and job fit
Service based leadership
Delivers WOW results!
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Geonetric Core Values
• Own it. We’re accountable to ourselves, each other and our clients. We keep
our promises.
• Bring it. We deliver exceptional service and value every day. We’re aiming
for WOW!
• Push it. We’re always moving forward or learning from our mistakes.
Standing still is not an option.
• Say it. We’ve torn down walls so ideas and information flow freely. Candid
and direct is a way of life.
• Unite. We are strategic and creative, thoughtful and candid, fun and
different. We’re one team, united by a common vision.
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Cultural Fit Questions
Why do you want to be our new vendor?
What are your expectations of how our partnership will function?
Will you move other members of the team forward?
Tell us about your preferred work style?
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Questions
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Video Of This Webinar
Watch the Video
"Tell me about a time..." Everyone knows that job
interview questions can be daunting — and quite
telling. Why aren't these same types of questions
used during your vendor selection process? They
should be! Learn how to go beyond traditional
content management software demonstrations
and score cards to ask the questions that allow you
to evaluate potential candidates just as carefully as
you would for an internal position. Don't let a poor
hire set your website — or market position —
back!
Watch the webinar!
Tweet it: #GEONETRIC
Take Away – Digital Marketing in Healthcare
eBook
Request your free copy!
Thank You!