hh qualcomm uplinq - the next 10 billion mobile devices

Qualcomm Incorporated. All Rights Reserved.

The Next 10 Billion Mobile Devices: M2M (machine to machine) in Support of the Water Utility Industry

Michal Koenig Senior Director, Corporate Engineering Services Qualcomm Technologies, Inc.

2 Qualcomm Technologies, Inc. All Rights Reserved.

The World Leader in Next-gen Mobile Technologies

S&P 100 / Fortune 500 / NASDAQ: QCOM 2012 3G/4G device shipments: 900M+

Celebrating 27 years of driving the evolution of wireless communications

World’s largest fabless semiconductor company, #1 in wireless

Making wireless more personal, affordable and accessible to people everywhere


The Internet of Everything is coming Massive surge in connected things projected

*Source: Machina Research, 2013

25B permanently connected things by 2020*

Over half of these devices will be non-

handsets

Home Appliance

s

Security Cameras

PEV Speakers Lights

Qualcomm Technologies

3G/4G LTE Cellular

Wi-Fi,

802.11ah

Low-power Wi-Fi, Powerline

AllJoyn


From a virtual web of data to a physical web of everything

Digital is pervasive & helping enrich lives

Smart networks + smart computing lets us tap into info & services (both around us & in the cloud) in real-time

Transforming industry, infrastructure, media, education, work, recreation, family and daily life

Everything getting connected

Smart devices and “headless” embedded devices

– Connected by heterogeneous networks

(WAN, LAN, PAN & P2P)


Qualcomm technology expanding into new segments

AllJoyn

3G/4G Wireless

WAN

Wi-Fi

HPGP

Integrated CPU

System/OS

Power Management


Healthcare

Education

Transportation

Vehicle

Home Automation

Security

Utility

− Electric

− Water

Key Verticals in support of M2M and the IoE


Qualcomm approach: Enabling the key technology blocks

Unmatched portfolio applicable to IoE segments

Boards/ Reference Designs

Linux

Based

Dev Board

Java Based

Dev Board

Software Frameworks

Apps & Ecosystem

Software Operating Systems

Android

Windows Linux OpenWRT iOS RTOS Unity

Core Technologies

CPUs GPUs DSPs 3G/4G/LTE Modems Connectivit

y RF Location &

Sensors System/OS

Processors/

Chipsets


Air Interface and Peer to Peer Technologies:

3G/4G, WiFi, Alljoyn, Bluetooth and BT LE, LTE Direct, Broadcast, Mobile Broadcast

Recognition/input Technologies

Gesture recognition, Facial recognition, Voice/audio recognition, Augmented reality (target recognition and tracking), NFC (Near Field Communications), External sensors, Accelerometer, Touch screen

Output Technologies:

Audio, Video/3D, Video projection, Vibration

Location/Motion Technologies

GPS, Triangulation, Compass, Accelerometer

Enhanced Application Development

Snapdragon SDK

Qualcomm approach: Enabling the key technology blocks (cont.) Technology Enablers


Industry leading connectivity for Internet of Everything

Telematics history dates back to 2002

Millions of cars already deployed with QMC solutions: 3G (DO/HSPA+) and LTE

Portfolio of solutions: Modem, AP, Wi-Fi/BT and GNSS Solutions

IoE Development Platform lets software developers and systems integrators innovate, test and deploy IoE applications with embedded cellular

Enabling an ecosystem of module OEMs 3G/4G connectivity + AP solutions into a wide range of devices and applications

IoE Platforms Automotive Smart Utility & Home Security/Automation

Countrywide mandates and growing environmental concerns are driving metering programs

Cellular enables reliable, secure and cost-effective smart grids, intelligent homes and smart energy vehicles

Portfolio of solutions: WAN, Wi-Fi, Low Power Wi-Fi and HomePlug Green PHY


Qualcomm Technologies (QTI) enables M2M and the cellular IoE ecosystem QTI partners with other key enablers to deliver the technologies that are defining the future of the Internet of Everything Key IoE Enablers IoE Carriers /

Connectivity Providers

QTI IoE Value Chain

Indirect Vertical Customers Direct and Tier-1 Customers


Open communication for the Internet of Everything Requires interoperability across device types, brands, OS and verticals

Discover Nearby devices and apps

Manage Ad-hoc networks and routing

Adapt As devices and apps come and go

Interoperate Across disparate OS and

bearers


IoE: Automotive


~60%

Trends driving increased demand for connectivity

2016

Source: ABI, 2013

of new cars shipped in

2017 will be WWAN

connected*

WWAN Connectivity

Trends driving connected car

Safety & entertainment use cases

Consumers’ expectation for connected experience to be pervasive – always-on, always connected

Firmware-over-the-air updates

Potential mandates and deployments in both US and Europe

Automotive telematics use cases Telematics - from safety/security to high speed LTE hotspots

Navigation

Services

Wi-Fi Hotspot to

Mobile Devices

Head Unit

Connectivity

Safety and

Security

Vehicle

Diagnostics


Media and content sharing

Data sharing between head unit, RSE cameras and brought-in devices

Source: Strategy Analytics, April 2013

$39B in automotive OEM

infotainment and telematics

hardware revenues by 2020*

Nearly

Automotive infotainment offers an enhanced in-car

experience

Integrated CPU

3G/4G LTE

Cellular

Wi-Fi AllJoyn Bluetooth NFC


Automotive infotainment use cases Infotainment + processing + communication + connectivity

Smartphone/Tablet Display Head Unit Video Streaming (Miracast/AllJoyn)

Audio Streaming

Notifications from Car / from Home

Infotainment Content

Browser

Social

Utilitarian Navigation

Rear View Camera

Phone / eCall

Rear Seat Entertainment Wireless Display

Mobile Hotspot

Gaming

Single Stream

Dual Stream


IoE: Smart energy, home security & automation


Managed connectivity is transforming the home

Cellular Connectivity

Security &

Automation

Gateway

Cellular Network Electric Vehicle Charging

Station

Smart Meter Gateway


Smart Energy, Home Security & Automation Growing

140M Expected to ship in 2016

Smart Meters

41% CAGR (2011 – 2016)*

In home applications by

2020**

From 4.3 devices in the

household to 9.4 in 2020**

Connected Home

$126B

Low

Power Wi-

Fi

3G/4G

Wireless

WWAN

Integrated

CPU

HPGP

Source: *IDC, March 2012; **Machina Research, April, 2013

Use Cases

Meter reading

Demand response

Remote connect/disconnect

Outage management

Home Energy Management

Home Automation

802.11ah


IoE in the home: home security & automation

Low Power Wi-

Fi

3G/4G Wireless

WWAN

Integrated

CPU HPGP 802.11ah

Smart Meter/

Home Energy Management

Home Security

& Automation Gateway

Home Gateway

Thermostat

Security

Camera

Home

Appliances

Appliances and End Points

Fire Alarm

Appliances

Solar Panel

HVAC

Security

Thermostat


Common Misconceptions M2M is now a significant focus for the cellular ecosystem, resulting in aggressive competition for smart energy wins

Statement True / False

Cellular is too expensive for smart grid and carriers are inflexible to utility needs.

FALSE: Smart meter OEMs are optimizing hardware designs to lower cellular CapEx. Operators now offer very compelling, utility-oriented business models, tariffs, longevity and SLA terms for competitive OpEx.

Private RF Mesh networks have negligible operating expenses.

FALSE: Managing and operating a communications network requires ongoing CapEx and dedicated personnel (OpEx), which has sometimes been understated. Utilities who leverage cellular networks benefit from billions invested annually in network maintenance, expansion, and security.

Cellular networks don’t have adequate disaster recovery methods.

FALSE: Cellular operators globally continue to invest in back-up power (generators/batteries), and portable satellite base-stations ensuring minimal outage. When an outage occurs, carriers answer to regulators. Cellular recovery during Hurricanes Sandy/Katrina and the Great East Japan Earthquake and Tsunami demonstrate rapid restorations, leveraging readily available standards-based technology and vast employee resources.

RF Mesh technology is proven technology with minimal risk to interference.

FALSE: RF Mesh deployments have largely been proprietary, and have cumulative deployments in the 10s of millions, as compared to billions of cellular devices shipping globally. Use of any unlicensed spectrum runs the risk of harmful interference from a variety of sources, vs. licensed cellular.

Cellular networks don’t have the reliability needed to support the utility industry

FALSE: Cellular networks are built to extremely high standards. Back bones are built to standards that meet or exceed typical utility standards for reliability. Network data is typically provided by multiple sites so single points of failure are significantly reduced.


Recent Public Announcements:

Toshiba and Landis+Gyr Take Another Step Toward the Smart Community February 6, 2013: Toshiba/L+G acquire cellular smart grid start-up company Consert (investment from Qualcomm Ventures)

Itron to Deliver 3G Cellular Platform Based on Qualcomm Chipsets for the Smart Grid January 29, 2013: Itron collaboration with Qualcomm following their acquisition of Cellular smart grid start-up SmartSynch

(Aclara) ESCO Announces Acquisition of Smart Grid Solutions Provider January 3, 2013: Metrum is a leading provider of wireless public network (cellular) comms products for utility customers

Elster Expands AMI Solutions with Point-to-Point Cellular Capabilities Dec. 14, 2012: Elster announced today that it is expanding its deployment of AMI solutions, leveraging cellular point-to-point

Grid Net Extends Full Software Support for 3G Public Cellular Smart Grid Deployments July 17, 2012: “Grid Net pioneered the cellular smart grid model in 2008… Over time, as component prices and bandwidth costs decreased, both telecom carriers and

utilities signaled a willingness to move forward with 3G cellular public networks.”

GE Acquires Innovative Technology to Help Meet UK Energy Efficiency and Emissions January 11, 2011: Meters communicate via GPRS (cellular) over the GSM Network to the Oracle database

Trilliant Wins New Contract with British Gas for Smart Grid Comms Infrastructure November 18, 2010: Trilliant to provide the communications (cellular) equipment to connect smart electric meters, gas meters, in-home smart energy devices, and other

future home energy devices such as solar, wind, and electric vehicle chargers

Cellular Smart Meter Momentum Building Cellular is Taking More Critical Role in Global Smart Grid


Smart Water


Water Industry Needs Improved sensor technologies

Real time information valuable (very limited)

Chemical, biological, physical parameters

Reliable in harsh conditions (sub-surface)

Low power use devices

Remote areas

Solar, hydraulic

Improved Communication

To and from remote areas

With buried infrastructure (100K miles of mains)

To and from O&M personnel

With customers


Areas of interest

Smart monitoring for water quality

Enhanced customer communication

Real time water quality monitoring

PRV Station Expansion Monitoring

Distribution Systems (Valves and Water Main Assessment)

Remote Facility O&M

Smart metering for water use

Asset Management


Customer Applications Smart metering for water use

Enables demand management w/incentives

Programming of water intensive appliance use

Customer selected payment options

Smart monitoring for water quality

POU monitoring

Replacement of POU device components

Enhanced customer communication

Current water quality information (home, mobile)

Enhanced health tracking for water quality/quantity


Business Applications Smart metering for water use

Enables time of use financial incentives

Enables demand management

Real time “water resource index” calculations

Monitor use, reuse, disposal quantities

Real time water quality monitoring

Process/manufacturing control information

POE monitoring

Backflow detection and prevention

Asset Management


Utility Applications Water Main Assessment

>100Ks miles of buried water main

Field O&M required for:

Main repair

Valve exercising

Hydrant flushing

Real-time condition assessment monitoring limited

Real-time operational monitoring limited

Vision

Mains viewed transposed above ground : Field location Condition assessment

Real time condition monitoring: Leaks/breaks Pipe material status Soil condition Stray current Shift in ground

Real time operational monitoring: Flow, Pressure Hydraulic transients Water Quality Enhanced Security

Power requirements low, communication via main to hydrants, valve boxes/chambers

Mobile

M

obile

SC

AD

A

Mobile

SC

AD

A

Current State


Utility Applications Remote Facility O&M

Current State

> 1000s remote sites

Phone line/radio comm

Site visits required for:

Manual operation training

Equipment checks

Monitor checks

Security checks

Maintenance (PM, repair)

Future Vision

Real time 3D imaging available:

Operators can “walk” into facility: start pumps; check monitors, equipment, security

Technologies (visual recognition, simulated movements, robotics, smart goggles, etc.) allow:

Remote PM/repair

Remote “expert” repair

Automatic PM tasks

Assistance with on-site repair

Equipment interior imaging

Enhanced Facility Security


IoE platforms


Modules - hardware value chain in Internet of Everything

Fragmented base of

“Indirect QMC customers”

Module from “QMC

licensees” Communications

Board or Module

MEM

IoE CM/API CPU

4G/3G Modem Short

Range


More than 175 WAN and Wi-Fi / HPGP modules and solutions from leading OEMs

Mature ecosystem of QTI module OEMs www.m2msearch.com

1 A partial list of cellular modules from various vendors is available at www.m2msearch.com


On-Line Access to M2M Modules M2MSearch.com


The future: Smart cities


Sensors Low power, long lived, purpose built

Evolved network architecture

LTE MTC and 802.11ah

Small Cell Networks − Solves capacity and coverage

− Relays and Gateways

Smart Cities – sensors and Big Data

Traffic /Parking

Management

Waste

Management

Connected Cars,

Public

Transportation

and Public Safety

Smart

Energy

Smart Water

Metering /

Leak Detection

Intelligent

Buildings

Connected

Street Lighting

Digital

Signage

Digital Signage


Over 1M people move to cities every day

1B people call slums home today

There are over 21 megacities with over 10M people

China alone will create 81 new major cities by 2025

Why Smart Cities

Advanced information and

communication technologies can help

address these trends and make our

cities more livable and sustainable Source: Smart Cities Council

70% of world’s people

By 2050

cities will be home to


Smart Cities 802.11ah and LTE MTC will accelerate small cell expansion by providing efficient localized wireless access

Suburban Region Rural Region

Small Cells/Relays

Urban Region Public Region

Macro

4G

Wireless

Backhau

l

Wi-Fi

3G

Endpoints/Sensors


Smart parking meters

− Pre-integrated with wireless vehicle detection systems, smart phone apps, smart collection system, web-based data management system

− More than 100,000 meters deployed in the USA/Canada*

− 100 million for-pay parking spots in US**

Vehicle detection sensors

− Detects for the presence and absence of a vehicle in a parking space. The sensor uniquely directs all sensing information via the parking meter cellular and short-range communications

Data management system (DMS)

− A real-time, web-based application that allows parking professionals to remotely monitor their parking network from anywhere, at any time.

Smart parking meters, sensors and data management system use case

Source: *IPS Group; **Microprocessor Report/Linley Group, March 18, 2013


Core businesses align with IOE growth drivers

− Superior modem technology

− Wireless CPU leader

− Low-power WiFi expert

− Lead edge HPGP technology

− Horizontal interoperable communications framework

Deep relationships with key customers

− Automakers

− Networking

− Energy

− Security

− Consumer Appliances

− Consumer Electronics

− Carriers

Qualcomm is Uniquely Positioned to Lead IoE Growth Alignment across all of our IoE portfolios


All data and information contained in or disclosed by this document is confidential and proprietary information of Qualcomm Technologies, Incorporated and all rights therein are expressly reserved. By accepting this material the recipient agrees that this material and the information contained therein is to be held in confidence and in trust and will not be used, copied, reproduced in whole or in part, nor its contents revealed in any manner to others without the express written permission of Qualcomm Technologies, Incorporated.

© 2013 Qualcomm Technologies, Inc. All rights reserved. Qualcomm, Snapdragon, and Gobi are trademarks of Qualcomm Incorporated, registered in the United States and other countries. Trademarks of Qualcomm Incorporated are used with permission. Other products and brand names may be trademarks or registered trademarks of their respective owners.

QUALCOMM Technologies, Incorporated, 5775 Morehouse Drive, San Diego, CA 92121-1714

Thank you

Michal Koenig

Senior Director, Corporate Engineering Services

Qualcomm Technologies, Inc.

[email protected]

858-245-6520

mailto:[email protected]

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