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JS«44C/SDNY
REV. 4/2014 14 Cfn! r iaj
CIVIL COVE
"PtSJJwHwRovef^iBrana'tne information contained herein neither replace nor supplement the filing and service qtjLpleadings or other papers as required bylaw, exceptas provided bylocal rulesofcourt. Thisform, approved bytheJudicial Conference of the United States inSeptember1974, is required foruse ofthe Clerk ofCourtforthe purposeofinitiating the civil docket sheet.
2 1 2014
PLAINTIFFSBRIDGEWATER ASSOCIATES, LP
ATTORNEYS (FIRM NAME, ADDRESS, ANDTELEPHONE NUMBERAtif Khawaja , KIRKLAND & ELLIS LLP601 Lexington AvenueNew York, New York 10022Telephone: (212)446-4800 Facsimile: (212)446-6460 •CAUSE OFACTION (CITE THE U.S. CIVIL STATUTE UNDER WHICH YOU ARE FILING AND WRITE ABRIEF STATEMENT OF CAUS^
(DO NOTCITEJURISDICTIONAL STATUTES UNLESSDIVERSITY)
False advertising inviolation of section 43(a)(1)(B) of the Lanham Act. See 15 U.S.C. § 1125(a)(1)(B).
DEFENDANTS
CONVOYFUNDS, LP, CONVOYFUND, LP, CONVOYGLOBAL FUND,LP, CONVOYINVESTMENTS, LLC,
CONVOYMACRO FUND, LP, CONVOYOPTIMAL FUND, LP, CONVOYPREMIUM FUND, LP,
WENQUAN WU, AND HOWARD WANG
ATTORNEYS (IF KNOWN)
Has this action, case, or proceeding, or one essentially the same been previously filed in SDNY at any time? NcEVesQjudge Previously Assigned
Ifyes, was this case Vol. • Invol. • Dismissed. No [~J Yes • If yes, give date &Case No.
IS THIS AN INTERNATIONAL ARBITRATION CASE? No [*] Yes [~J
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CONTRACT PERSONAL INJURY
[ ] 110 INSURANCE [ ] 310 AIRPLANE[ ]120 MARINE [ )315 AIRPLANE PRODUCT[ ]130 MILLER ACT LIABILITY[ J140 NEGOTIABLE [ ] 320 ASSAULT, LIBEL &
INSTRUMENT SLANDER
[ ]150 RECOVERY OF [ ] 330 FEDERALOVERPAYMENT & EMPLOYERS'ENFORCEMENT LIABILITY
OF JUDGMENT [ ] 340 MARINE(J 151 MEDICARE ACT [ ] 345 MARINE PRODUCT( ]152 RECOVERY OF LIABILITY
DEFAULTED [ ] 350 MOTOR VEHICLESTUDENT LOANS [ ] 355 MOTOR VEHICLE(EXCL VETERANS) PRODUCT LIABILITY
[ ]153 RECOVERY OF [ ] 360 OTHER PERSONALOVERPAYMENT INJURY
OF VETERAN'S [ ] 362 PERSONAL INJURY -BENEFITS MED MALPRACTICE
I ]160 STOCKHOLDERSSUITS
I 1190 OTHER
CONTRACT
[ 1195 CONTRACT
PRODUCT ACTIONS UNDER STATUTES
LIABILITY
[ ] 196 FRANCHISE CIVIL RIGHTS
[ ] 440 OTHER CIVIL RIGHTS
REAL PROPERTY(Non-Prisoner)
[ ] 441 VOTINGI 1210 LAND [ ] 442 EMPLOYMENT
CONDEMNATION [ ] 443 HOUSING/[ ]220 FORECLOSURE ACCOMMODATIONS[ ]230 RENT LEASE & [ ] 445 AMERICANS WITH
EJECTMENT DISABILITIES -
[ ]240 TORTS TO LAND EMPLOYMENT
[ ]245 TORT PRODUCT [ ] 446 AMERICANS WITH
LIABILITY DISABILITIES -OTHER
[ ]290 ALL OTHER
REAL PROPERTY
[ ] 448 EDUCATION
Check ifdemandedincomplaint:
CHECK IF THIS IS ACLASS ACTIONUNDERF.R.C.P. 23•
DEMAND $_ OTHER
Check YES onlyifdemanded incomplaintJURY DEMAND: DYES ENO
NATURE OF SUIT
PERSONAL INJURY[ ] 367 HEALTHCARE/PHARMACEUTICAL PERSONALINJURY/PRODUCT LIABILITY
[ ] 365 PERSONAL INJURYPRODUCT LIABILITY , , R„ nTHFR
[ J368ASBESTOS PERSONAL IJesuumtKINJURY PRODUCTLIABILITY
PERSONAL PROPERTY
[ ] 370 OTHER FRAUD[ ] 371 TRUTH IN LENDING
FORFEITURE/PENALTY
] 625 DRUG RELATEDSEIZURE OF PROPERTY
21 USC 881
] 380 OTHER PERSONAL LABORPROPERTY DAMAGE
] 385 PROPERTY DAMAGEPRODUCT LIABILITY
PRISONER PETITIONS
[ ] 463 ALIEN DETAINEE[ ] 510 MOTIONS TO
VACATE SENTENCE28 USC 2255
( ] 530 HABEAS CORPUS[ 1 535 DEATH PENALTY[ ] 540 MANDAMUS & OTHER
PRISONER CIVIL RIGHTS
[ ] 550 CIVIL RIGHTS[ ] 555 PRISON CONDITION[ ] 560 CIVIL DETAINEE
CONDITIONS OF CONFINEMENT
[ ] 710 FAIR LABORSTANDARDS ACT
[ ] 720 LABOR/MGMTRELATIONS
[ ] 740 RAILWAY LABOR ACT
[ ] 751 FAMILY MEDICALLEAVE ACT (FMLA)
[ ) 790 OTHER LABORLITIGATION
[ ] 791 EMPL RET INCSECURITY ACT
IMMIGRATION
] 462 NATURALIZATIONAPPLICATION
] 465 OTHER IMMIGRATIONACTIONS
ACTIONS UNDER STATUTES
BANKRUPTCY
[ ] 422 APPEAL28 USC 158
[ ] 423 WITHDRAWAL28 USC 157
PROPERTY RIGHTS
[ ] 820 COPYRIGHTS[ ] 830 PATENT[ 1840 TRADEMARK
SOCIAL SECURITY
[ ]861 HIA(1395ff)[ ] 862 BLACK LUNG (923)[ ] 863 DIWC/DIWW (405(g))[ ] 864 SSID TITLE XVI[ ] 865 RSI (405(g))
FEDERAL TAX SUITS
[ ] 870 TAXES (U.S. Plaintiff orDefendant)
[ ] 871 IRS-THIRD PARTY26 USC 7609
OTHER
[X1375[ J400
[ ]410[ J430[ H50f ]460[ H70
STATUTES
FALSE CLAIMS X'.STATE
REAPPORTIONMENT
ANTITRUST
BANKS & BANKING
COMMERCE
DEPORTATIONRACKETEER INFLUENCED & CORRUPT
ORGANIZATION ACT
(RICO)CONSUMER CREDIT
CABLE/SATELLITE TV
]4801490
] 850 SECURITIES/COMMODITIES/
EXCHANGE
] 890 OTHER STATUTORYACTIONS
] 891 AGRICULTURAL ACTS
] 893 ENVIRONMENTALMATTERS
] 895 FREEDOM OFINFORMATION ACT
) 896 ARBITRATION
I 899 ADMINISTRATIVEPROCEDURE ACT/REVIEW OR
APPEAL OF AGENCY DECISION
[ ] 950 CONSTITUTIONALITY OFSTATE STATUTES
DaYpyCLAJM THIS CASE IS RELATED TO ACIVIL CASE NOW PENDING IN S.D.N.Y.?
JUDGE DOCKET NUMBER
NOTE: You must also submit at the time of filing the Statement of Relatedness form (Form IH-32).
(PLACEAN x INONEBOXONLY) ORIGIN
|XJ 1 Original Q 2 Removed from •—' 3 Remanded d 4 Reinstated or Q 5 Transferred from • 6 Multidistrict • 7 Appeal to DistrictProceeding State Court from Reopened (Specify District) Litigation Judge from
• a. a„Parti„repreSe„,ed Appenate »££JudgeI I b. At least one
party is pro se.
(PLACE AN x INONEBOXONLY) BASIS OF JURISDICTION IF DIVERSITY, INDICATE• 1 U.S. PLAINTIFF • 2 U.S. DEFENDANT [x] 3 FEDERAL QUESTION \J4 DIVERSITY CITIZENSHIP BELOW.
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(Place an [X] in one box for Plaintiff and one box for Defendant)
PTF DEF PTFDEF PTF DEFCITIZEN OFTHIS STATE [ ] 1 [ ] 1 CITIZEN ORSUBJECT OFA [ ] 3 [ ] 3 INCORPORATED and PRINCIPAL PLACE [ ] 5 [ ] 5
FOREIGN COUNTRY OF BUSINESS IN ANOTHER STATE
CITIZEN OFANOTHER STATE []2 []2 INCORPORATED or PRINCIPAL PLACE []4[]4 FOREIGN NATION []6 []6OF BUSINESS IN THIS STATE
PLAINTIFF(S) ADDRESS(ES) AND COUNTY(IES)
DEFENDANT(S) ADDRESS(ES) AND COUNTY(IES)
DEFENDANT(S) ADDRESS UNKNOWNREPRESENTATION IS HEREBY MADE THAT, AT THIS TIME, I HAVE BEEN UNABLE, WITH REASONABLE DILIGENCE, TO ASCERTAIN
RE9IBENCE ADDRESSES OF THE FOLLOWING DEFENDANTS:
Checkone: THIS ACTION SHOULD BE ASSIGNED TO: • WHITE PLAINS [x] MANHATTAN(DO NOT check either box if this a PRISONER PETITION/PRISONER CIVIL RIGHTSCOMPLAINT.)
DATE 10/21/2014 SIGNATUBEOF ATTORNEY OF RECORD ADMITTED TO PRACTICE IN THIS DISTRICTA "ff/^ « [ ] NO
f]h+rW/) ' [X YES (DATE ADMITTED Mo.OJ Yr. 2005RECEIPT* II Attorney Bar Code #AK5894
Magistrate Judge is to be designated by the Clerk of the Court.
Magistrate Judge fHFll* ** w iTsoTJesignated.
Ruby J. Krajick, Clerk of Court by Deputy Clerk, DATED
UNITED STATES DISTRICT COURT (NEW YORK SOUTHERN)
lilW ^ is so Desigi
ORIGINAL
UNITED STATES DISTRICT COURT
SOUTHERN DISTRICT OF NEW YORKJVJDG6
BB00EB\Cfc
BRIDGEWATER ASSOCIATES, LP )
Plaintiff, )
CONVOY FUND, LP, )CONVOY FUNDS, LP, )CONVOY GLOBAL FUND, LP, )CONVOY INVESTMENTS, LLC, )CONVOY MACRO FUND, LP, )CONVOY OPTIMAL FUND, LP, )CONVOY PREMIUM FUND, LP, )WENQUAN WU, AND )HOWARD WANG. )
Defendants. )
14 CV 8418Civil Action No.
COMPLAINT<•' •
Plaintiff Bridgewater Associates, LP ("Bridgewater"), by and through its attorneys,0
Kirkland & Ellis LLP, for its Complaint against Convoy Fund, LP, Convoy Funds, LP, Convoy ---i
'3
,— O
Global Fund, LP, Convoy Investments, LLC, Convoy Macro Fund, LP, Convoy Optimal Fund, -^
LP, and Convoy Premium Fund, LP (together, "Convoy"), and Wenquan WuandHoward Wang
(collectively with Convoy, the "Defendants"), hereby alleges as follows:
NATURE OF THE CASE
1. This action arises out of a series of false and misleading advertising claims
published by Convoy and its founders, Wenquan "Robert" Wu and Howard Wang, about their
affiliation with Bridgewater. As one of the largest and most successful hedge fund firms in the
world, Bridgewater is widely recognized by insiders as both a market- and thought-leader in the
field of investment management. Fully aware of Bridgewater's venerable reputation, Mr. Wu
and Mr. Wang tried to publicize their own newly-formed competing hedge fund, Convoy, by
lying to the market about their former roles at Bridgewater. Despite having served in only low-
ranking roles at Bridgewater with limited responsibility, Mr. Wu and Mr. Wang have tried to
pass themselves off in several public forums as former key figures responsible for core aspects of
Bridgewater's business.
2. They were nothing of the sort. In reality, Mr. Wu and Mr. Wang were junior-
level Bridgewater employees who left Bridgewater in 2010 and 2012, respectively. Despite
agreeing to inform Bridgewater of their post-employment plans before pursuing any such plans,
Mr. Wu and Mr. Wang kept their competitive ambitions hidden—telling Bridgewater that they
were "traveling," "ballroom dancing," and only passively advising "friends and family" on how
to invest their money. Mr. Wu and Mr. Wang sustained their charade until their non-compete
periods with Bridgewater ended, at which point they began marketing Convoy as a "global
macro investment hedge fund" that caters to the very clients that Bridgewater has successfully
serviced for years.
3. Rather than promote their new venture honestly, Defendants elected to trade off
of Bridgewater's hard-earned reputation. To that end, Defendants advertised Convoy by
exaggerating and misrepresenting their short, limited stints at Bridgewater to suggest an
affiliation between the two firms. Indeed, although Mr. Wu and Mr. Wang were only junior
members of Bridgewater's information technology and Client Services departments respectively,
Defendants published extravagant claims on Convoy's website and elsewhere about Mr. Wu and
Mr. Wang's prior roles and responsibilities at Bridgewater, including that:
• Mr. Wang—one of several hundred junior analysts to have worked in Bridgewater'sClient Services department during the time he was there—personally "managed"multi-billion dollar "portfolios" for Bridgewater and was "part of a 3-memberinvestment team responsible for overseeing and marketing" Bridgewater's $70 billion
All Weather fund; and
• Mr. Wu, a software engineer who primarily worked on coding for Bridgewater'sclient fee calculators, was on "the team that built and oversaw" the various "criticalcomponents" of Bridgewater's extensive company-wide "operations systems."
4. Bridgewater has confronted Defendants about these statements and other
troubling behavior. Instead of cooperating with Bridgewater, Defendants' conduct has only
raised further concern. For example, Defendants selectively took down some, but not all, of their
misleading statements and have mysteriously hidden the bulk of Convoys' website behind a
password. Defendants have refused to confirm that they will make no similar false advertising
claims in the future. In fact, even after Bridgewater alerted Defendants of their harmful and
inaccurate statements, Defendants published and submitted the very same exaggerated claims to
no less than the U.S. Patent and Trademark Office in support of a trademark application for
Convoy. And despite multiple requests by Bridgewater, Defendants have refused to identify the
materials that they continue to possess from their brief employment at Bridgewater.
5. Bridgewater has thus been forced to bring this action to compel cessation of
Defendants' publicly-available false advertising claims, to enjoin Defendants from making any
similar false advertising claims in the future, and to recover for damages suffered as a result of
Defendants' actions.
JURISDICTION AND VENUE
6. This action arises under the Lanham Act, 15 U.S.C. §§ 1051 et seq. Jurisdiction
is proper in this Court pursuant to 15 U.S.C. § 1121, and 28 U.S.C. §§ 1331, 1338(b), 1367(a).
7. This Court has personal jurisdiction over Defendants, because Defendants are all
residents of the state of New York and regularly transact business in the state of New York.
8. Venue is proper in this Court pursuant to 28 U.S.C. § 1391(b) and (c).
THE PARTIES
9. Bridgewater Associates, LP is among the world's most preeminent investment
management firms. Headquartered in Westport, Connecticut, Bridgewater offers hedge fund
products to institutional clients and utilizes a global macroinvestment approach.
10. Convoy Funds, LP is a Delaware limited partnership. Upon information and
belief, Convoy Funds, LP is an entity through which Convoy offers a hedge fund product to
institutional clients and also purports to utilize a global macro investment approach. Convoy
Funds, LP's principal place ofbusiness is 307 E. 44th St., Apt. 819, New York, New York 10017.
11. Convoy Fund, LP is a Delaware limited partnership. Upon information and
belief, Convoy Fund, LP is an affiliate of Convoy Funds, LP or an entity through through which
Convoy offers a hedge fund product and its principal place of business is 307 E. 44th St., Apt.
819, New York, New York 10017.
12. Convoy Global Fund, LP is a Delaware limited partnership. Upon information
and belief, Convoy Global Fund, LP is an affiliate of Convoy Funds, LP or an entity through
through which Convoy offers a hedge fund product and its principal place of business is 307 E.
44th St., Apt. 819, New York, New York 10017.
13. Convoy Macro Fund, LP is a Delaware limited partnership. Upon information
and belief, Convoy Macro Fund, LP is an affiliate of Convoy Funds, LP or an entity through
through which Convoy offers a hedge fund product and its principal place of business is 307 E.
44th St., Apt. 819, New York, New York 10017.
14. Convoy Optimal Fund, LP is a Delaware limited partnership. Upon information
and belief, Convoy Optimal Fund, LP is an affiliate of Convoy Funds, LP or an entity through
through which Convoy offers a hedge fund product and its principal place of business is 307 E.
44th St, Apt. 819, New York, New York 10017.
15. Convoy Premium Fund, LP is a Delaware limited partnership. Upon information
and belief, Convoy Premium Fund, LP is an affiliate of Convoy Funds, LP or an entity through
through which Convoy offers a hedge fund product and its principal place of business is 307 E.
44th St., Apt. 819, New York, New York 10017.
16. Convoy Investments, LLC is a Delaware limited liability company through which
Convoy is now marketing and offering its Convoy hedge fund. Upon information and belief,
Convoy Investments, LLC's principal place of business is 501 5th Avenue, Suite 427, New York,
New York 10017.
17. Wenquan "Robert" Wu is a founder and principal of Convoy. Upon information
and belief, Mr. Wu resides at 307 E. 44th St, Apt. 819, New York, New York 10017.
18. Howard Wang is a founder and principal of Convoy. Upon information and
belief, Mr. Wang also resides at 307 E. 44th St., Apt 819, New York, New York 10017.
BACKGROUND OF THE DISPUTE
A. Bridgewater and Its $70 Billion "All Weather" Hedge Fund.
19. Hedge funds are private investment vehicles typically comprised of a portfolio of
investments that are actively managed using proprietary investment strategies.
20. Founded in 1975 by Ray Dalio, Bridgewater is a global investment firm that is
widely heralded today as one of the largest and most successful hedge fund firms in the world.
Industry insiders and investors alike recognize that Bridgewater's position as a market leader is
built upon a unique understanding of global financial markets, which is driven by Bridgewater's
unmatched investment in economic research. Indeed, Bridgewater has devoted significant
resources over the last four decades mastering economic markets and the forces that drive them.
Bridgewater's clients recognize that Bridgewater's understanding of marketplace forces has
enabled it to identify and master a set of fundamental "timeless and universal" economic truths
that hold true "across time" and "across countries." With that highly valuable and proprietary
knowledge, Bridgewater is able to craft investment portfolios that differ substantially from
traditional approaches.
21. As a result of this ongoing, resource-intensive investment in research,
Bridgewater has been able to achieve remarkable results for its clients. Within the past year
alone, Bridgewater was voted as the #1 firm in the industry by investors in independent client
satisfaction surveys by Cogenthedge and IPE magazine. Before that, Pensions & Investments, an
international newspaper focused exclusively on money management, rated Bridgewater as one of
the top four managers in the industry in multi-asset class solutions for institutional investors.
Bridgewater has also ranked at the top of Institutional Investor's "world's top 100 hedge funds"
list and received such distinctions as the "Macro-Focused Hedge Fund Finn of the Year,"
aiCIO's "Hedge Fund Industry Innovation Award," and Absolute Return's "Management Firm of
the Year."
22. Bridgewater offers its institutional investors several exclusive hedge fund
products that are consistently ranked among the best in the world. One such product is
Bridgewater's "All Weather" fund. Launched in 1996, the All Weather fund is comprised of
holdings spanning multiple asset classes and dozens of individual markets across the world. The
All Weather fund relies on an investment strategy known as "risk parity," which prioritizes the
ability to generate stable returns regardless of shifts in surrounding economic conditions. The
All Weather fund's "risk parity" investment strategy was created by Bridgewater's founder, Ray
Dalio, along with a handful of Bridgewater senior investment officers.
23. Today, Bridgewater commands over $150 billion in assets under management.
Over $70 billion of those assets are currently invested in the All Weather fund.
B. In 2007 and 2008, Robert Wu and Howard Wang Join Bridgewater asJunior-Level Employees.
24. Convoy's co-founders and principals, Robert Wu and Howard Wang, are former
junior-level Bridgewater employees who worked in Bridgewater's information technology and
Client Services departments, respectively.
25. Mr. Wu joined Bridgewater in February 2007 as a software developer in
Bridgewater's internal finance department. In that role, Mr. Wu's primary responsibilities
involved coding isolated portions of software applications used to calculate certain Bridgewater
fees. In April 2008, Mr. Wu was transferred to the Core Technology department, which is
responsible for maintaining the different information technology systems and applications used
at Bridgewater. Mr. Wu's role in Core Technology again related to discrete coding projects.
26. In September 2008, Mr. Wang joined Bridgewater as an entry-level, junior analyst
in Bridgewater's "Client Services" department. Unlike Bridgewater's Research, Account
Management, and Trading departments, which devise and implement Bridgewater's trading and
risk management strategies, Bridgewater's Client Services department is responsible for
managing Bridgewater's relationships with clients. As a junior employee in the Client Services
group, Mr. Wang spent his time supporting others on marketing projects and responding to
routine client requests.
C. In 2010 and 2012, Mr. Wu and Mr. Wang Leave Bridgewater.
27. Mr. Wu and Mr. Wang did not work at Bridgewater long. After being transferred
between internal departments in April 2008, Mr. Wu left Bridgewater after three years of
employment in April 2010. Similarly, after three-and-a-half years in the Client Services
department, Mr. Wang left Bridgewater in January 2012. Neither Mr. Wu nor Mr. Wang ever
received promotions above their initial, entry-level positions at Bridgewater.
28. Neither Mr. Wu nor Mr. Wang had any responsibility for, or experience with,
managing, overseeing, or operating Bridgewater's funds, portfolios, or investment strategies.
Whereas Mr. Wu was granted limited access to confidential information relating to the specific
fee-calculation software and other applications with which he worked during his time at
Bridgewater, his responsibilities as a software developer never entailed the actual management
or operation of any Bridgewater fund. And although Mr. Wang was likewise exposed to certain
proprietary Bridgewater information as a junior analyst in Client Services, he was never asked or
permitted to in any way manage or oversee any Bridgewater fund. Nor did he ever make any
investment decisions for Bridgewater.
D. After Leaving Bridgewater, Mr. Wu and Mr. Wang Hide Their Plans toLaunch a Competing Global Macro Hedge Fund from Bridgewater.
29. Given that its deep understanding of timeless economic principles is central to its
success and highly valuable to the marketplace, Bridgewater requires its employees, including
junior staff like Mr. Wang and Mr. Wu, to safeguard confidential Bridgewater information.
30. Under their respective employment agreements with Bridgewater, Mr. Wu and
Mr. Wang expressly agreed that they would not "use, divulge, disclose, or otherwise make
accessible to any other person" any Bridgewater confidential information without Bridgewater's
prior written consent. They further agreed to not "directly or indirectly engage in any
business . . . that is in competition with any business of Bridgewater" for a two-year period after
leaving Bridgewater. In order to "expeditiously, economically and in good faith resolv[e] any
potential dispute as to whether a new employer, position, profession, endeavor or business" is in
competition with Bridgewater, both Mr. Wu and Mr. Wang agreed to inform Bridgewater of any
potential new employment opportunities before accepting or engaging in them.
31. Upon leaving Bridgewater, Mr. Wu consistently reported to Bridgewater in emails
over a two-year period that he was simply unemployed and "traveling." At no point during that
correspondence did Mr. Wu indicate that he planned to create a competing hedge fund.
32. Nor did Mr. Wang. Upon his departure from Bridgewater, Mr. Wang stated in a
November 2012 email to Bridgewater that he intended to pursue ballroom dancing "full time as a
competitor"—an activity that he "intend[ed] to do for the foreseeable future." While Mr. Wang
separately requested approval from Bridgewater to start a small business to "look[] after the
savings" of certain friends and family to help subsidize his ballroom dancing, he represented to
Bridgewater that this would only be a side business, that he would not "actively manag[e]
money," and that the passive investment strategy he planned to use would not in any way "mimic
All Weather" or All Weather's "growth/inflation framework."
33. In light of these representations, Bridgewater approved Mr. Wang's narrow
request to modify his non-compete in January 2013. In return, Mr. Wang expressly agreed to
"not provide any asset management services or investment advice, either directly or indirectly, to
anyone other than family members or personal friends" and further pledged to "not use, develop,
or market any investment or trading strategy (or any substantially similar investment strategy or
strategies) that was used, developed, or investigated by Bridgewater during his employment,
including, but not limited to, the global macro fundamental approach or the All Weather
approach."1
34. Unbeknownst to Bridgewater, however, Mr. Wu and Mr. Wang had already taken
steps to launch their own competing hedge fund by mid-2012. In fact, despite claiming to have
been unemployed throughout the two-year period since leaving Bridgewater, Mr. Wu paid for
1 While this limitation would expire at the conclusion of his non-compete in January 2014, Mr. Wang expresslyacknowledged that his obligation to not use or disclose confidential Bridgewater information is perpetual andongoing. Bridgewater's investigation into any improper use, disclosure, or theft of Bridgewater's confidentialinformation by Defendants continues.
and registered Convoy's current web address, www.convoyinvestments.com, on July 5, 2012.
And the following day, Mr. Wu incorporated Convoy Investments, LLC, the Delaware limited
liability company through which Convoy is now marketing its fund.
35. On March 17, 2014, merely weeks after his non-compete expired, Mr. Wang
announced to Bridgewater for the first time that he was expanding his modest side business.
Instead of "looking after the savings" of friends and family, Mr. Wang revealed that he was
launching a hedge fund that would "market[] to institutional investors," the type of investors that
make up Bridgewater's client base. Mr. Wang further stated that he would also be modifying his
investment strategy. Despite previously assuring Bridgewater that his strategy would not
resemble the "All Weather growth/inflation framework," Mr. Wang indicated that his strategy
would now place a heavy emphasis on growth and inflation.
36. These actions surprised Bridgewater given Mr. Wang's prior representations. In a
phone conversation with Mr. Wang on or around March 18, 2014, Bridgewater requested that
Mr. Wang discuss his future plans with Bridgewater to ensure that he would not violate his
ongoing obligations to safeguard Bridgewater's confidential information. Despite agreeing to do
so at that time, Mr. Wang never did.
E. Unable to Gain Legitimate Traction with the Investing Public, DefendantsResort to Publishing False Statements about Convoy's Principals.
37. After announcing that it would expand to institutional investors in March 2014,
Convoy was unable to generate the type of business and attention that it sought.2 Defendants
then decided to take a different tack. Rather than acquire legitimacy in the investment
management and hedge fund worlds on their own, they attempted to poach it from their former
2 Despite proclaiming to seek $200 million in investments, Convoy has not yet filed a Form ADV with theSecurities and Exchange Commission—a filing that is required for companies managing more than $25 millionin assets.
10
employer. Thus, in a transparent bid to trump up the investment credentials of Convoy's two
founders and draw attention to Convoy as a hedge fund, Defendants published the following
statements on Convoy's website, www,convoyinvestments.com:
llnujril v\nn«_ * o-roumltr
II i'a.ij.I i« >. i>-li-iui<lei oi < on,-is In-.e-tmcr.t-, ami s- lespoiisihU'
Jul U'-Ctull .Hit! JHMtlnIlO U.iUJ.Siit'tlKIil PiSOl Jo !i>UIitil!I!£ ( O!l\0\
in ?n|> ll>"' in! spout in- uicL'i ni.iiMatii!; jioitlolm- tut
i!i-ii'r.in'K.il sir.c-toi- im>-.i lCvfiuK 'ii Butkcw.iic: Asstx. sales
whci-' lie nitl Rnt-tfii lit-t met Hi'W.iul h,is pan tit >i '-uu'iiiK'i
m.t'-tsuiM.t ic.ua ic-[)oij-iI>le t^i mtKeina .mil nuiikeliiiii the
S"li l-llioii Ml We.iiitei Stia!t-_'\ on lieli.ii! of some »>( the l.Hfc-t
imi iti<>-: -v>|"ln-tit..ited tii.e-tois m !Sk" ".\>ulit imJiuiimi
-i>' -Mfii'i. *>.c tliii him!- pen-ton- cnifoAiiiciiis ,uhI iutimi.ilitnis
Il>i". .•:.! Is.i- -•> i.i'l.uu'il '.Uuie ,i.i|)ci- ami comment,utc- on ,i
b.o.i.i j.iiitjc o! Hi'(.-liiicul (\'|>iv- -tuii ,i- Sail n-k itill.ttioii ami
lr cj m!k";;1!'US
Howard [Wang] is a co-founder of Convoy Investments and is responsible forresearch and portfolio management. Prior to founding Convoy in 2013, Howardspent his career managing portfolios for institutional investors, most recently atBridgewater Associates where he and Robert [Wu] first met. Howard was part ofa 3-member investment team responsible for overseeing and marketing the $70billion All Weather Strategy on behalf of some of the largest and mostsophisticated investors in the world, including sovereign wealth funds, pensions,endowments and foundations.
* * *
These statements were published as early as May 17, 2014, and may have been published before that date.
11
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As the co-founder of Convoy Investments, Robert [Wu] is responsible forstrategic business planning and trading operations. Prior to founding Convoy,Robert spent his career working in technology and operations, most recently atBridgewater Associates, where he was part of the team that built and oversawcritical components ofoperations systems.
(See Ex. A (emphasis added).)
38. In a further effort to generate interest in their fund and to trade off of
Bridgewater's market-leading industry reputation, Defendants made similar proclamations in the
media. For example, upon information and belief, Defendants instructed a contact at Bloomberg
to publish a marketing piece about Convoy entitled "Ex-Bridgewater Analyst Wang Starts No-
Fee Hedge Fund" on August 5, 2014. (Ex. B.) In that article, Mr. Wang, speaking on behalf of
Convoy, claimed that the performance of "most hedge fund[s]" merely "mirrors the broader
market" and, thus, "fail[s] to justify the high fees collected." (Id.) In an attempt to legitimize
those views, Defendants again misrepresented Mr. Wang's roles and responsibilities at
Bridgewater:
Convoy Investments co-Founder Howard Wang worked for $160 billionBridgewater Associates LP from 2008 to 2012 and was an analyst on theinvestment team for the Westport, Connecticut-based firm's $80 billion AllWeather strategy.
(Id. (emphasis added).)
39. In addition to the claims above, as of August 7, 2014, Mr. Wang's public
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Linkedln page similarly claimed that Mr. Wang "was part of a small investment team that helped
to market and oversee the $70 billion All Weather Strategy on behalf of some of the largest and
most sophisticated investors in the world . . . ." (Ex. C (emphasis added).)
40. There can be no question that these statements are both literally false and
materially misleading. To begin, Mr. Wang did not "manage" or "oversee" Bridgewater's All
Weather fund. Nor was he ever on a "3-member investment team responsible for overseeing"
All Weather or "the investment team" for All Weather. While Mr. Wang worked in a limited
capacity on projects relating to the marketing of All Weather—a common task for a junior
associate in the Client Services department—he never "managed" or had any investment
authority over any money or assets while at Bridgewater.
41. Nor could Mr. Wang have "managed" any of the Bridgewater funds (or
"portfolios," as he calls them) as a junior analyst. To put Convoy's statements in perspective,
Bridgewater presently employs roughly 1,400 people—more than 200 of which are "analysts"
working in several different departments. In the Client Services department alone, there are
currently dozens of such analysts working on "All Weathef'-related projects who have the same
level of responsibility as Mr. Wang had, or more. None of those analysts have any managerial
responsibility or authority over the All Weather fund whatsoever.
42. Similarly, the suggestion that Robert Wu was part of "the team" at Bridgewater
"that built and oversaw critical components [of Bridgewater's] operations systems," including its
"trading operations," is likewise false and materially misleading. Mr. Wu did not "oversee" any
aspects of Bridgewater's multi-billion dollar "operations systems." Instead, he was a junior-level
software developer and technician, who worked on only one sliver of Bridgewater software
related to the calculation of client fees. Nothing in his Bridgewater work history can be
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characterized as "overseeing" the "critical components" of Bridgewater's overall operations.
And to the extent that Convoy's statements regarding Mr. Wu suggest that he had anything to do
with "trading operations" at Bridgewater, they are false. Indeed, Bridgewater has an entire
department devoted to "trading operations" in which Mr. Wu was never employed.
43. Defendants' false claims have already caused palpable marketplace confusion.
Numerous news outlets have parroted Defendants' claims, mischaracterizing Mr. Wu and Mr.
Wang's former roles, responsibilities, and ranks at Bridgewater. In fact, the unifying theme in
such articles is their claim that Mr. Wu and Mr. Wang are former Bridgewater "traders," "alum,"
or "veterans" of significant stature. (See Ex. D.) For example, one financial news outlet has
even referred to Mr. Wu and Mr. Wang as Ray Dalio's "apostles"—despite the fact that neither
Mr. Wu nor Mr. Wang ever directly worked with, or reported to, Mr. Dalio. (Id.) Embedded
within each of these statements is the false and damaging suggestion that Mr. Wu and Mr. Wang
are former high-profile Bridgewater employees, who were each responsible, in a primary role,
for the development, management, or implementation of Bridgewater's world-renowned
investment strategies. Upon information and belief, this is precisely the type of marketplace
confusion that Defendants intended to create by making such claims.
44. Collectively, the false statements and claims attributable to Defendants described
in this section "E" shall be referred to as the "False Advertising Claims."
F. After Being Confronted, Defendants Lock Convoy's Website and Refuse toAffirm That They Will Not Make Any Additional False Advertising Claims.
45. After discovering the August 5, 2014 Bloomberg article and the corresponding
False Advertising Claims on Convoy's website, Bridgewater reached out to Defendants on or
around August 7, 2014. During a telephone conversation between Bridgewater and Mr. Wang,
Mr. Wang did not deny that the above False Advertising Claims regarding Mr. Wang and Mr.
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Wu were indeed false and misleading. In fact, Mr. Wang pledged to take down the False
Advertising Claims "off the [Convoy] website" in order to "minimize the damage here."
Thereafter, Defendants purportedly attempted to remove some of the False Advertising Claims.
46. Despite the above attempts, Defendants have failed to remove, let alone remedy
all of the False Advertising Claims that have been published. For example, Convoy's website
continues to proclaim that Mr. Wang "spent his career managing portfolios for institutional
investors, most recently at Bridgewater Associates . . . ." Moreover, Defendants have not
retracted or removed any of their statements in the August 5, 2014 Bloomberg article, which
continues to remain online.
47. Tellingly, after the August 7, 2014 telephone conversation and Bridgewater's
follow up letters, Defendants took steps to conceal the vast majority of Convoy's website—
including the "Investments," "Operations," and "Insights" tabs—locking away sections of the
site behind a password-protected "Client Login."
48. For example, Convoy's website used to include a section entitled "Our
Advantage" on which Defendants purported to describe Convoy's approach to investments. As
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further evidence of Defendants' attempt to trade off of Bridgewater's name and reputation, this
section of Convoy's website was plastered with language that mimics the way Bridgewater
describes its own investment approach, including:
To create a portfolio that truly protects an investor's financial future requires adeep, timeless, and universal understanding ofhow markets work and how assetprices move. . . . [A]t their most fundamental level, the economy and the marketscan be understood through basic yet timeless and universal logic. ... A portfoliodesigned to perform consistently over long periods of time must be based on anageless logic ....
(See Ex. A.) Like the "Investments," "Operations," and "Insights" pages, Defendants appear to
have now hidden the "Our Advantage" section as well.
49. On top of hiding the contents of its website behind a login, Defendants have been
uncooperative and have refused to respond in a timely or meaningful manner to Bridgewater's
multiple attempts to reach out to address the False Advertising Claims and other concerns.
50. Defendants appear intent on continuing to make similar false statements. After
the August 7 phone call, Bridgewater sent letters on August 12 and August 28, 2014, to
Convoy's principals, requesting, among other things, that Defendants confirm that they will not
publish similar false statements in the future. Despite two letters and multiple phone calls and
email communications, Defendants have refused to make this simple confirmation.
51. Convoy has even continued to circulate the same False Advertising Claims made
on its website. For example, on August 29, 2014, Mr. Wu filed a federal trademark application
bearing serial number 86380574 with the U.S. Patent and Trademark Office in the hope of
obtaining a proposed mark on behalf of Convoy. (Ex. E.) As part of that submission, Mr. Wu
filed "a [sic] advertisement brochure for the company's service" entitled "Fund Overview" as a
trademark specimen. (Id.) Even though Mr. Wang had already assured Bridgewater that
Defendants would take down the False Advertising Claims published on its website just three
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weeks earlier, the "Fund Overview" specimen attached to Convoy's trademark application
recites the most damaging statements among the False Advertising Claims, including that Mr.
Wang "spent his career managing portfolios for institutional investors, most recently at
Bridgewater Associates where he was part of a 3-member team responsible for overseeing and
marketing the $70 billion All Weather Strategy," and that Mr. Wu "was part of the team at
Bridgewater that built and oversaw critical components of operations systems." Nowhere in that
submission to the U.S. Patent and Trademark Office did Mr. Wu, or any representative from
Convoy, disclose that these statements are in any way incorrect.
52. To the contrary, Mr. Wu expressly declared that all of the information contained
in the trademark application that he submitted on behalf of Convoy was truthful and accurate. In
fact, as a signatory to the application, Mr. Wu affirmed the veracity of his submission, expressly
acknowledging that any "willful false statements" in the application "may jeopardize the validity
of the application" and "are punishable by fine or imprisonment, or both, under 18 U.S.C.
Section 1001."
53. To enjoin and remedy the ongoing harm that it continues to incur from these
improper actions, Bridgewater now seeks relief from this Court.
CAUSE OF ACTION
COUNT I
(False Advertising in Violation of the Lanham Act)
54. Bridgewater incorporates by reference the allegations set forth in paragraphs 1
through 53 of this Complaint.
55. Defendants knowingly and intentionally published the False Advertising Claims
in commercial speech.
56. Convoy's founders and sole principals, Robert Wu and Howard Wang directed,
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controlled, ratified, participated in, and were the moving forces behind Convoy's publication of
the False Advertising Claims.
57. The False Advertising Claims are literally false, and expressly and/or impliedly
misrepresent the nature, characteristics, and qualities of Convoy's products and services in a
material way in violation of section 43(a)(1)(B) of the Lanham Act. See 15 U.S.C.
§ 1125(a)(1)(B).
58. The False Advertising Claims mislead and deceive consumers in interstate
commerce and may lead them to choose Convoy's products and services over Bridgewater's
products and services. Defendants' past and continued publication of the False Advertising
Claims is willful, deliberate, and in bad faith.
59. Bridgewater has been and is likely to continue to be damaged by Defendants'
False Advertising Claims in an amount to be determined by the trier of fact. In addition, by
marketing Convoy as a global macro hedge fund catering to institutional investors, Defendants
have sought to position Convoy as a direct competitor of Bridgewater. As such, Defendants'
False Advertising Claims are injurious to Bridgewater.
60. Defendants' False Advertising Claims will irreparably and unfairly harm
Bridgewater, including harm to Bridgewater's reputation and goodwill for which Bridgewater
has no adequate remedy at law.
PRAYER FOR RELIEF
WHEREFORE, Bridgewater prays that this Court enter judgment in its favor on its claim
for relief set forth above and award it relief including, but not limited to, the following:
(i) An injunction requiring Defendants to remove any remaining False AdvertisingClaims in the public domain;
(ii) An injunction permanently enjoining Defendants, and all persons in active concert
or participation with any of them from, representing by any means whatsoever,directly or indirectly, that
a. the False Advertising Claims, or similar variations of such claims, are true;and
b. any Defendants, any products or services offered by Defendants, or anyactivities undertaken by Defendants, are associated or connected in any waywith Bridgewater;
(iii) An Order holding Defendants liable, jointly and severally, for, and requiringDefendants to pay, Bridgewater compensatory damages in an amount as yetundetermined caused by the foregoing acts of false advertising and trebling suchcompensatory damages for payment to Bridgewater in accordance with 15 U.S.C.§1117;
(iv) An Order requiring Defendants to pay Bridgewater' costs and attorney's fees inthis action pursuant to 15 U.S.C. § 1117; and
(v) Other relief the Court may deem appropriate.
Dated: October 21,2014 RespectjfftlyNew York, New York
Atif KhawajaKIRKLAND & ELLIS LLP
601 Lexington AvenueNew York, New York 10022Telephone: (212) 446-4800Facsimile: (212)446-6460
Gregg F. LoCascio, P.C.KIRKLAND & ELLIS LLP
655 Fifteenth Street, N.W.Washington, D.C. 20005-5793Telephone: (202) 879-5000Facsimile: (202) 879-5200
Attorneysfor Bridgewater Associates, LP
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