harwood,benjamin,jkrjuice submission

7/30/2019 Harwood,Benjamin,Jkrjuice Submission

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O P P I D A N ÉT h e U r b a n B e e k e e p e r s S o c i e t y

S w e e t e n i n g Y o u r C i t y



LOGO & CONCEPT

Concept

Oppidane (Oh-pih-dah-nay) is a premium andinternational urban honey brand. They are anurban beekeepers society who aim to producethe finest urban honey and to bring urban honey to new cities.

Oppidane are more than a brand that simply sell honey. They are a brand that aim to educatethe world about all of the benefits of raw honey through the distribution of a range of

beneficial products.

The brand works in a similar way to a franchise.But instead of becoming the franchiser,successful applicants would become Oppidaneembassadors. These embassadors would continueto set up urban beehives in their local cities andallow for more and more local ranges of honey to be produced.

This allows Oppidane to effectively grow and also to live up to their slogan of

‘sweetening your city.’



RGB: 147 / 122 / 62CMYK: 37 / 51 / 84 / 17 RGB: 250 / 175 / 64CMYK: 0 / 35 / 85 / 0 RGB: 252 / 190 / 103CMYK: 0 / 28 / 68 / 0 RGB: 62 / 56 / 50CMYK: 63 / 61 / 67 / 56 RGB: 187 / 137 / 73CMYK: 25 / 46 / 82 / 5

TYPOGRAPHY

Poly Regular

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyzPoly Italic

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz

CORPORATE COLOURS



STATIONARY




S w e e t e n i n g Yo u r C i t y

N E W Y O R KH O N E Y

2%

9%

1%

1%

1%

Calories38

Sugar8.3g

Fattrace

Saturatestrace

Salttrace

Each tablespooncontains

of yourguidelinedaily

amount

Wh y Bu y Ur ba n Ho ne y?

Oppidane honey is grown in urban beehives all over NewYork city. Our honey reects the owers around the city allowing city dwellers to achieve their local taste. Oppidanehoney is purer and cleaner than normal honey as our beesdo not pollinate pesticided and fertlised owers.

By purchasing Oppidane honey your are helping the globalfood system and can effectively improve the rate of fruitgrowth in your city!

The health benets of our honey are abundant. Why notcheck out our other products that are directly suited to yourhealth issues.

Raw Urban HoneyIngred ien t sMagna ultricies aliquet. Morbi odio urna, commodoconsequat pretium eget, ornare sed sapien. Lorem ipsumdolor sit amet, consectetur adipiscing elit.

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340gAll raw honey is produced in urban bee hives.This honey is produced in New York Hives.

More info. can be found online at:www.oppidane.com



L O N D O NH O N E Y

2%

9%

1%

1%

1%

Calories38

Sugar8.3g

Fattrace

Saturatestrace

Salttrace



amount


Oppidane honey is grown in urban beehives all over the cityof London. Our honey reects the owers around the city allowing city dwellers to achieve their local taste. Oppidanehoney is purer and cleaner than normal honey as our beesdo not pollinate pesticided and fertlised owers.







HONEY JAR LABELS





M A D R I DH O N E Y

2%

9%

1%

1%

1%

Calories38

Sugar8.3g

Fattrace

Saturatestrace

Salttrace



amount


Oppidane honey is grown in urban beehives all over the cityof Madrid. Our honey reects the owers around the city allowing city dwellers to achieve their local taste. Oppidanehoney is purer and cleaner than normal honey as our beesdo not pollinate pesticided and fertlised owers.









T O K Y OH O N E Y

2%

9%

1%

1%

1%

Calories38

Sugar8.3g

Fattrace

Saturatestrace

Salttrace



amount


Oppidane honey is grown in urban beehives all over the cityof Tokyo. Our honey reects the owers around the city allowing city dwellers to achieve their local taste. Oppidanehoney is purer and cleaner than normal honey as our beesdo not pollinate pesticided and fertlised owers.



Raw Urban Honey

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HONEY JAR LABELS



FULL RANGE



O P P I D A N ÉH o m e A b o u t S h o p Yo u r C i t y H e a l t h B l o g

N E W Y O R K

M A D R I D T O K Y O

L O N D O N

N E W Y O R K

L O N D O N

M A D R I D

B E C O M E A NO P P I D A N ÉE M B A S S A D O R

O P P I D A N É

N E W Y O R K

M A D R I D T O K Y O

L O N D O N

and bring Urban Honey to your city!

DIGITAL PRESENCE



ADVERTISING



Benjamin Harwood

Graphic Designer

jkrjuice - Urban Honey

Green Farm House, Green Lane,

Hucclecote, Glos. GL3 3QY

-

[email protected]

+44 (0)7774 641951

harwood,benjamin,jkrjuice submission

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