harris social media llc portfolio 2013
DESCRIPTION
Harris Social Media services include: • Business, Communications and Social Media Strategy - research for social media, online presence and competitive analysis, providing clients with approaches that keep them a step ahead of competitors - social media crisis planning and management - devising and executing winning marketing campaigns - survey design and analysis • Branding and Copywriting - unique tailored content for websites, display ads, social media presence, email, video story boards, and print publications - advertising, business and educational websites, and content marketing - marketing and branding assets, e.g., tag line, ad slogans, vision and mission statements, core values and elevator speech - graphic and logo design • Online Presence Consulting and Execution - custom approaches to enhance clients' online presence, including social media optimization and creating websites that get traffic and achieve business goals - social media training for businesses from C-suite to employees We have worked with Fortune 500 companies and small to medium businesses. Please Follow us on LinkedIn (Harris Social Media) or follow me on Twitter @rharris to learn more about how we can help your business grow.TRANSCRIPT
2013 Por)olio
BLOGS & WEBSITES
Website design and branding projects by Harris Social Media
Montessori School
The Pimm Group
Mangum Partners
Triangle Science FesBval
SavingSpecies
Harris Social Media
SOCIAL MEDIA Social media presence on a variety of websites
Social Media Presence
TwiFer
Others: • Delicious • Digg • Flickr • Foursquare • GetSaBsfacBon • Google+ • MySpace • Naymz
• Meetup • Pinterest • Plurk • Posterous • SlideShare • Tumblr • YouTube • Wikipedia
A Leading Presence on LinkedIn
www.linkedin.com/in/rogerharris
Early Adopter
Joined Facebook and TwiFer in mid-‐2007, long before these became accepted corporate communicaBons channels.
Builds CommuniBes
Roger Harris created and manages the Biodiversity Professionals LinkedIn group, taking less than two years to create the largest biodiversity-‐related group on LinkedIn (6,000+ members in early 2013).
$100K Campaign for Lenovo & Microsoc
Achieved 150% of goals in 2 weeks
Facebook: 1,300 Likes
TwiFer: 720 Followers
Flickr: 575 Members
WIKIPEDIA
Created and edit Wikipedia pages to strict editorial standards
Wikipedia Profiles & ArBcles
William Eggers, Global Director, DeloiFe Research & ExecuBve Director, DeloiFe Public Leadership InsBtute
Stuart Pimm, Doris Duke Professor of ConservaBon Biology, Duke University
More than 250 Wikipedia contribuBons since 2009
BOOK
Roger Harris is author of the top travel guide books for the Amazon rainforest
The Amazon, The Bradt Travel Guide
1st ediBon, 1998 2nd ediBon, 2003 3rd ediBon, 2007
“… a book that is of equally high intellectual and pracBcal value.” Observer newspaper review
Amazon.com
Amazon Highlights Published November 2011
“A gem of a travel guide, this book is a must for all travellers to the region.”
-‐ Ed Stafford, explorer and subject of Discovery Channel’s Walking the
Amazon
“Bradt Guides are expertly wriFen and longer on local detail than any others.”
-‐ Michael Palin
ARTICLES
Roger Harris has wriFen science arBcles for non-‐experts on a wide range of topics
American Scien8st
17 original arBcles on science-‐related topics
Jungle Photos
Web design and dozens of original arBcles on natural history topics since November 2000
Print arBcles Harris R. (2005) Notes on a forest floor. The Grapevine (University of York Alumni Magazine) Spring/Summer 10–11.!!Harris R., I. Courter, and H. Egna, Editors (2004) Twenty-First Annual Technical Report. Aquaculture CRSP, Oregon State University, Corvallis, Oregon.!!Harris R. (2004) From Wild Harvest to Aquaculture: The Missing Link? Aquanews 19 (2): 1–4.!!Harris R. (2003) Metropolis to wilderness: The many faces of Brazil. Interval World, Summer 2003: 28–30.!!Harris, R. (2000) Drinking Dragon’s Blood. The Cary News, September 27.
Numerous original arBcles on topics from travel to science and beyond…
EDITING & COPYWRITING
Roger Harris has edited and wriFen original copy on numerous science topics
Content CreaBon Skills
• WriBng sparkling prose: copy for branding, taglines and original arBcles and editorial
• High level of science-‐based content • Science-‐based pedagogic materials – Lesson plans – E-‐books – Widgets and interacBves – AnimaBons – Video story boarding
Content EdiBng and Development • Carnegie Mellon University • Discovery EducaBon • Houghton Mifflin • Florida Virtual School • Nature EducaBon • Intel • The Nature Conservancy • EarthEcho • Texas EducaBon Agency • US Navy • 3M
TESTIMONIALS Comments from people who have worked with Roger Harris
“Roger is smart as a whip and deeply knowledgeable about today’s wild social media environment. He arBculates his ideas beauBfully -‐ and quickly -‐ and is a convincing advocate for innovaBon and discipline in communicaBons management. He’s also a great writer.” -‐ James Protzman, Co-‐Founder, Capstrat, Inc. (09/19/2009) “Roger is a wonderful source of insight and experience!” -‐ Jeannie PaFon, Vice President, Students, Academics and Membership at American InsBtute of CPAs (2/20/09) “Roger’s a sharp, creaBve guy, an early adopter who has years of experience with new media. In addiBon to these traits, he brings a solid background and significant experBse in field and laboratory research, and in experienBal, informal and classroom educaBon.” -‐ Chris Brodie, ScienBfic Liaison at Smith & Nephew (6/24/08) “Roger Harris is an accomplished professional in the field of science communicaBon. Through his books, websites, speeches and other works, he has made valuable contribuBons to science educaBon, both locally and naBonally.” -‐ Glenn Murphy, Author of children’s science books (3/27/08) “Roger is a consummate professional with a wide base of knowledge who always brings his all to every task.” -‐ Fenella Saunders, Associate Editor for American Scien8st (3/21/08)
“Roger brought great social markeBng insights to every project that we worked on together. Without fail, he would open my eyes to networking avenues I had never even considered. He is as smart as he is polite and was always someone I wanted to collaborate with.” -‐ ScoF Ballew, Sr. VP, CreaBve Director, Capstrat, Inc. (9/19/2009) “Roger delivers excellence! … In addiBon to his technical experBse in web design and development, Roger brings many leadership characterisBcs that make him and his company so unique. Roger is a great listener, a strong communicator, an encourager, and a man of integrity. He is savvy designer with a great sense of what the client needs. I highly recommend Roger and Harris Social Media for any business venture. Roger is a trusted collaborator and a great asset to our business.” -‐ Deborah K. Mangum, President & Principal Consultant at Mangum Partners, LLC (7/27/2010) “I worked with Roger on a diverse set of strategic communicaBons projects, and recommend him as a seasoned, though)ul and tech-‐savvy team member. … Roger was always able to explain the benefits, challenges and potenBal of social media, in plain English, to colleagues and clients alike. He applied his knowledge across a broad spectrum of client needs, from top-‐Ber pharmaceuBcal companies to some of the biggest tech companies in the world. Always, Roger brought his enthusiasm and championed the art of the possible.” -‐ Anne Sluck Hainsworth, Account Supervisor, Capstrat, Inc. (10/29/2009)
Social Media ConsulBng Client List
Large companies • Duke Energy • Progress Energy • BBC • GlaxoSmithKline • DeloiFe • Blue Cross Blue Shield • Duke University • Microsoc & Lenovo (joint
project)
Small to medium organizaEons • American Physician ScienBsts
AssociaBon • New School Montessori Center • LiFle Explorer’s Montessori • Bradt Travel PublicaBons • ExploraBons • Mangum Partners • American Chronic Pain AssociaBon • Arizona Geological Survey • Natural Areas AssociaBon • Peace Montessori School • ConnecBcut Veterinary Medical
AssociaBon • SavingSpecies • EO Wilson Biodiversity FoundaBon
Our Philosophy
• Absolute dedicaBon to excellence • Provide outstanding value • Highest standards of wriBng, style and design • On Bme, on budget
Contact
Roger Harris, Principal Harris Social Media LLC Raleigh, North Carolina W 919 662 1618 M 919 449 6849 [email protected]