global ict summitglobal ict summit · what the japanese ict industry will have to do in the global...

Global ICT SummitGlobal ICT Summit ICT for Empowering People’s Ties in Rebuilding Japan13-14 June, 2011 Tokyo

Cloud Computing led Infrastructure for growthCloud Computing led Infrastructure for growth

Ernst RaueMember of the Board

Deutsche Messe AGMessegelände30521 Hannover30521 Hannover Germany

[email protected]

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Cloud Computing led Infrastructure for growth

What the Japanese ICT Industry will have to do in the global market?


What the Japanese ICT Industry will have to do in the global market? Trends Outline.

Mobile InternetInnovationCloud ComputingCloud ComputingCommunicationsOnline CommerceOnline AdvertisingTechnology

Sources: Morgan Stanley, Deutsche Messe AG

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Sources: Morgan Stanley, Deutsche Messe AG





Mobile Internet

Mobile Internet ramping faster than Desktop Internet didApple leading charge - Faster than NTT docomo i-mode New Computing Cycles – much faster

- Mainframe, Minicomputer, PC, Desktop Internet, Mobile Internetp p- Reduce usage friction via better processing power, improved user interface,

smaller form factor, lower prices, expanded services- Apple iPad among the fasted growing new consumer computing devices ever.

Wireless Consumers expect - Always-on access with super-fast boot-time- Fast access to nearly all information

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y- Long battery life in elegant portable devices





Innovation

U ll hi h l l f i ti f i b tUnusually high level of innovation from incumbents- Apple, Google, Amazon, Tencent, PayPal, Netflix, Salesforce

Unusually high level of Innovation from new attackers- Facebook, Skype, Twitter, aso.

Unusually high level of global innovation- Fast learning from each other

Facebook social Network Tencent social network

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- Facebook social Network – Tencent social network





Cloud Computing (Consumer first, Enterprise next)

H h d f E t i UHome users ahead of Enterprise Users- Quality of home based computing has been evolving at faster pace than

enterprise computing. Cloud based connectivity is normal. Enterprises are being forced to play catch upbeing forced to play catch up

Consumers expect easy-to-use 24x7 connectivity and want the same at work- Wireless device (smartphone / tablet) adoption has empowered consumers to

expect and demand cloud-based high-speed wireless connectivity 24x7

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Cloud Computing (Consumer first, Enterprise next)

R i di d l h l d d l i k t d lRecession-spending delays helped underlying markets devolop- Recession-related technology spending delays from 2007 to 2009, in effect,

allowed cloud-based services to evolve / develop / mature to levels that are more ‘enterprise ready’more enterprise-ready

Less concern about security issues- Cloud-based security concerns have abated somewhat as enterprises realize

the difference in risk profile between internal and external environments is lower than they once believed

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Communications

S i l N t ki (ti t) d il i 11/07Social Networking usage (time spent) surpassed email in 11/07Social Networking users surpassed email in 07/09

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Online advertising

M b t i ldMay be entering golden ageJapan shows potential for mobile advertisingJapan mobile advertising revenue is $ 11 per user vs. $ 1 six years agoPersonalized informationReal-time search trends to see what’s hot

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Online Commerce

Amazon.com, ebay aso. are doing better than classical retailChina’s TaoBao supporting impressive momentumJapan shows potential for mobile commercep p

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Technology

M t dMore connectedMore affordableFasterEasier to useAccess nearly everything (in the cloud)Longer battery lifeLonger battery life

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Using CeBIT – Heart of the digital worldUsing CeBIT – Heart of the digital world

Japanese presentation options at CeBIT

Country PavilionCountry PavilionIndividual PresentationsOpening CeremonyJapan NightJapan NightJapanese / European ICT SummitCeBIT Global Conferences

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CeBIT Facts & Figures


CeBIT Facts & Figures339,000 visitors from 90 countries

20% of all visitors come from abroad

4,200 exhibitors from 70 countries

Over 7 million business contacts

74% of all visitors are decisions makers74% of all visitors are decisions-makers

€ 50 billion investment volume

Over 5,000 journalists and bloggers covering the show

Over 20 billion media contacts generated

100 delegations from around the world

The CeBIT concept, with its four pillars CeBIT pro, CeBIT gov, CeBIT life and CeBIT lab, has met with an enthusiastic reponse on the part of exhibitors and visitors alike.

S 2011 t ti ti

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Source: 2011 statistics

CeBIT 2012 (6 10 March)

Possibilities for a Country Pavilion

CeBIT 2012 (6–10 March)

exhibition space for firms, organizations and individual states or regions

Info stand for promotion of tourism

Lounge and reception area

Forum for presentations and meetings

Matchmaking area with special program

Area dedicated to promoting foreign trade,investment and development projects

WorkshopsWorkshops

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CeBIT 2012 (6 10 M h)CeBIT 2012 (6–10 March)

Angela MerkelReview of past Opening CeremoniesAngela MerkelFederal Chancellor Craig R. BarrettCEO, INTEL Corp.

Angela MerkelFederal Chancellor Recep Tayyip Erdogan Turkish Prime MinisterSamuel J. Palmisano

Arnold SchwarzeneggerGovernor of California

CEO, IBM

Angela MerkelFederal Chancellor

20112009

José Luis Rodríguez ZapateroSpanish Prime Minister

2010

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CeBIT 2012 (6 10 M h)

Impressions of Opening Day Tour


p p g y

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CeBIT 2012 (6 10 M h)

CeBIT Global Conferences


A veritable Who‘s Who of the global ICT community, the CeBIT Global Conferences were staged in for the fourth time in 2010.

Among the featured keynote speakers were:Jean-Philippe Courtois, President, Microsoft International Alan Mulally, CEO, FordGary Kovacs, CEO, Mozilla y , ,Hamid Akhavan, CEO, Siemens Enterprise Communications

Another major highlight: EU Commissioner Neelie Kroes presented the European Union‘s Digital Agenda.g

A total of 8,000 people attended the CeBIT Global Conferences in 2010.

Other focal points of this high-caliber, truly global ICT summit – also broadcast live and as video on p g , y gdemand – included every facet of cloud technology as well as ICT applications across all the user industries. Addressing The power of creativity and innovation, more than 30 prominent interna-tional personalities delivered speeches for a comprehensive overview of the digital world’s most important core markets: IT, telecommunications, digital media and consumer electronics.

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p g

Welcome Japan

Thank you for your kind attention

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Global ICT SummitGlobal ICT Summit ICT for Empowering People’s Ties in Rebuilding Japan13-14 June, 2011 Tokyo

global ict summitglobal ict summit · what the japanese ict industry will have to do in the global...

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