www.genoese.co.nz

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A fresh new approachWe are a family owned New Zealand company specialising in premium Pesto’s, made with fresh herbs and natural ingredients to ensure every pot has exceptional quality and taste.

The origin of Genoese Foods lies at Parkin Farms which is in the lush growing area of the Horowhenua, the ‘Food Bowl of New Zealand’.

In 1993 the original partnership of Parkin Farms and Sean Kerins needed a name for their ‘Pesto’ company. Pesto is a traditional Italian condiment. With it’s roots in the city of Genoa (Genova) in the Ligurian region of Northern Italy. Hence, the name ‘Genoese Foods’ was born.

The fresh herbs used in the manufacture of the pesto sauces were originally only grown in the Horowhenua, but when Parkin Farms expanded it’s asparagus growing operation to Fiji, they decided to grow the herbs there also. Due to the warmer climate the herbs grew wonderfully well, and all year round.

Careful crop management, harvesting and unique processing of the herbs helps capture the sweetness and freshness you taste when using our products. ‘Pesto’, the Genoese Food.

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Our passion for fresh ingredients is what we’re all about, leading us to begin farming in Fiji to grow fresh basil and other herbs all year around so you can create delicious dishes for your menu.

Fiji’s year round climate is very similar to summer temperatures in Genoa, Italy. Basil flourishes year round in this ideal growing environment.

We fly fresh basil to NZ weekly to make small, handmade batches of Fresh Pesto, Tapenade and Chunky Pesto Dips.

Our Kiwi farm manager John Kemp, born in NZ raised in Fiji is a close family friend and excellent horticulturist.

Passionate about making sure the best tasting plants are used to enrich the pesto flavour, John runs the farm using biological farming methods to enrich the soil and is moving toward organic farming methods as much as possible to achieve healthier plants with longer lasting freshness and taste.

The 18ha farm is 2 minutes from the Nadi International Airport; a staff of 17 hand pick and pack only the best herbs.

“People need to know that Fiji has a wonderful climate for growing herbs. Lots of warm Fiji sunshine and good

soils, the plants are so healthy the flavours

in the herbs are so strong.”

Sourcing the best Ingredients

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Menu for tasteFood Safety ProgramOur Food Safety Programme consists of both HACCP and Good Manufacturing Practice (GMP) Manuals.

Certifications » New Zealand Food Safety Authority - Approved

Food Safety Program

External Audits » Verification New Zealand For NZFSA

» Customer audits by Heinz Wattie’s and Fonterra

Product QualityAdditional to our Food safety programme, we operate a product and service assurance program to ensure every aspect of product quality, service and experience is monitored and maintained to the highest standards.

Product TestingScheduled routine pH, water activity and sensory testing is conducted internally. All microbiological testing is conducted by an external IANZ accredited laboratory

Certificate of AnalysisGenoese will provide a Certificate of Analysis for products supplied when requested by the customer.

Genoese’s Processing FacilityOur factory is of the highest standard, our pesto’s are manufactured in a filtered positive air pressure, and temperature controlled facility.

Product PositioningGenoese pestos sit on the chilled shelf in stores with either dips or chilled ready meals / quick and easy meals like fresh pasta and pasta sauces.

Stored at 4°C our pestos have a 90 day shelf life from the date of manufacture. We produce pesto daily in small batches to maximise freshness and taste.

Manufacturing for tasteWe manufacture in small batches to lock in the flavour and taste in every batch and pot we fill.

Selected ingredients are lightly blended without heat treatment, which is reflected in our consistency on quality and taste.

We have taken a simply approach to packaging to minimise waste and maximise reusability.

Chilled DistributionThe cool chain is critical; it starts at the basil fields in Fiji where the fresh herbs are brought down to an ideal temperature – ready for shipment to NZ. The herbs are carefully handled to ensure the cool chain is maintained throughout its journey to our NZ factory. To verify this, the temperature of every shipment is electronically monitored.

The pesto is blended in a temperature controlled environment and then stored at 4°C.

All products – are then distributed from Genoese by temperature controlled transport.

The products suitable for either air or sea freight for export markets.

Where necessary, the product can be frozen and stored to extend the shelf life from 3 months to 6 – 9 months.

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Innovation can save the dayInnovation and flexibility is Key. “We are solutions focused and that’s what makes us successful. We are very much about adding quality and taste to finished products.” Genoese get involved at an early stage in the project to work alongside you, submitting concepts and advise on what pesto to choose and even how it cooks, bakes or stays fresh.

Research and development play a major role, which is why we are committed to ongoing development. Working with our Food technology expert and the services of outside specialist’s such as Massey University or food technology consultants.

We respond to the challengeAs a result of fulfilling customers‟ demands over the last 17 years, we respond quickly to a request to support new product development, we listen to our brief and keep you in the loop at every stage. You may want a particular flavour , consistency, price point or packaging. Let‟s work together to make it work for you.

Passion and CommitmentThrough the years, we have developed and nurtured a culture of passion and commitment in what we do – this is testament in our great staff, strong external support teams and our industry relationships.

Enviromental MonitoringGenoese conducts weekly routine hygiene and microbiological monitoring and testing of the factory and environment.

Unconditional Guarantee

All our Pestos and Tapenades are freshly made using premium ingredients and authentic recipes. Quality and your satisfaction are important to us. We will gladly replace any product not to your satisfaction.

Strong Team

Andrew Parkin

My role has evolved over the years at Genoese and I now run the business.

A background in engineering has allowed me to manage the business in a more strategic, planned way, staging growth, consolidating processes and investing in innovation.

We are poised for export growth in 2011 having consolidated our ranges, minimised our cost structure to be more competitive and sharpened our new product development activity to really lead the market growth in our sector.

We will never compromise on quality and taste, always looking to deliver the product in the best condition, in the best packaging for a fair price.

Sean Kerins

Sean is a founder of the business and heads up our Food Service Division here in New Zealand. Passionate about food and pesto, Sean has been a willing partner in the quest for fresh basil as our signature ingredient.

Working with chefs in this wonderful industry that has gone from strength to strength here in New Zealand, Sean knows the importance of the quality, consistency and taste of each and every product we present. Listening and learning to feedback over the years has tweaked our brand and we never stop learning.

Working with our food technology team, Sean is forging ahead with the Industrial ingredients business, providing pesto’s and herbs based

products to other food manufacturers for products like , Pizza’s, breads, pasta sauces, gourmet cheeses and dips.

“We can work with clients at the early stages lending our expertise and Pesto intelligence to enhance the final product, we open customers eyes to new ideas and ways to approach product development”

Healthy

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Keeping the customer healthyWe take exceptional care in selecting ingredients ensuring that they are packed full of nutrients and that the final product always tastes fantastic!

For us it is not only that ALL of our products are GLUTEN FREE, it’s that we source from nature to support a healthy balanced diet.

» We use 100% Olive Oil in all of our recipes to protect the heart.

» Cashew nuts packed full of nutrients for extra heart health.

» Parmesan – high in energy, proteins, minerals and vitamins.

» Fresh mint soothes the digestive tract.

» Coriander is rich in minerals and vitamins.

» Lime is an acid fruit that alkali’s the body giving you balance.

» Capsicums are rich in proteins and vitamins.

» Tomatoes are rich in vitamins C, A, potassium and iron.

» Olives are packed with nutrients for a healthy heart and rich in Vitamin E

It cannot get any better! With each and every new product we are sourcing the best for you, your health and your taste buds!

Healthy

Ground Pesto sauced from nature

Traditionally, green pesto is made from a delicious combination of fresh basil leaves pounded with garlic, parmesan, pine nuts and olive oil, we have not changed a thing!

We think our pesto should coat every piece of pasta, making it drip with colour and flavour. It’s also fantastic with meat, fish and vegetables, spooned over potatoes, replacing butter or used as a stuffing to add a twist!

It is preservative, gluten, soya, MSG free.

Available Pack Sizes: 100g, 200g, 350g

Chunky Pesto Dips

“A taste sensation with the richness of Pesto, the crunchiness of cashews and healthy olive oil – simply delicious”

We have combined a range of wonderful locally grown herbs & ingredients, added them to Pesto, a crunch with delicious and nutritious cashews, made it even healthier by using 100% olive oil and created DIP heaven!

Use the dips with pasta, pizza, paninis, antipasto platters, breads, or simply just dip! Yummmmy...

Five appetising flavours:

» Sundried Tomato

» Fusion Mint

» Olive & Tomato

» Roast Capsicum

» Fresh Basil

Gluten Free

Available Pack Sizes: 135g, 250g Fresh basil only.

Retail Range

Ease of doing business“We are an open honest company that is entrepreneurial and forward thinking. We welcome a challenge, are passionate about our brand and delivering consitent quality products to all of our customers. We are a phone call away to new business opportunities, so call us!”

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Why

we

are

the

best

! Superior TasteGenoese range of Pesto’s and Chunky Dips are consistently delicious with the taste of sunshine in every pot made. Every batch made is taste tested to meet high standards and never compromised for the customer!

High QualityGenoese’s attention to sourcing the freshest ingredients, to processing in small batches, packing and storage ensures that its products maintain their integrity during transit and storage and arrive with the customer in pristine condition.

Fiji Fresh BasilFiji produces a superior quality basil that is packed full of healthy goodness and flavour. We are the only New Zealand manufacturer of Fresh Pesto’s using fresh herbs consistently 52 weeks of the year.

New Zealand ManufacturingIn New Zealand Genoese is trusted for producing premium quality food products, especially natural products and consumers can be confident that Genoese is true to label.

A partnershipWe believe in creating Genoese we have successfully combined that rare but essential blend of an appealing and strong brand with a genuinely great product.

Supported with effective sales, marketing and a public relations plan, and strong distribution our potential is almost unlimited.

We are looking for distributors that:

» Believes in the Genoese brand and appreciates the quality of our product

» Shares in our vision for growth

» Wants to build a long term, mutually beneficial business relationship

ContactAndrew Parkin

Phone +64 6 367 8169Fax: + 64 6 367 8269

andrew@genoese.co.nzskype: andrew.parkin

Join us on Facebook and Twitter for more great ways to use Genoese Pestos

Twitter: Pesto Lovers Facebook: Genoesewww.genoese.co.nz

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Join us on Facebook and Twitter for more great ways to use Genoese Pestos

Twitter: Pesto Lovers Facebook: Genoesewww.genoese.co.nz