from cotext to context? discursive practices in twitter

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From cotext to context? Discursive practices in Twitter Dr. des. Cornelius Puschmann Heinrich-Heine-Universität Düsseldorf [email protected] Universität Hamburg, 18 Dezember 2009

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Held on 18 December 2009 in Hamburg. I thank Jannis Androutsopoulos for inviting me.

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Page 1: From cotext to context? Discursive practices in Twitter

From cotext to context?Discursive practices in Twitter

Dr. des. Cornelius PuschmannHeinrich-Heine-Universität Düsseldorf

[email protected]

Universität Hamburg,18 Dezember 2009

Page 2: From cotext to context? Discursive practices in Twitter

Twitter, Inc

● founded 2006 in San Francisco

● originally modeled after multi-SMS services

● ranked third among social networking sites in terms of traffic,

following Facebook and MySpace

● 6 million unique monthly visitors and 55 million monthly visits

● API allows development of external applications and portability of

data

Page 3: From cotext to context? Discursive practices in Twitter

Message presentation in Twitter

● each user's own messages (tweets) are shown in their timeline in

reverse chronological order, mirroring a blog

● subscribing to other users' timelines (following) gives the follower a

composite view of the followed users' tweets

● user connections in Twitter are not by default reciprocal

● timelines can be interwoven by various means

● Twitter presents itself as a pastiche of intersecting communicative

spaces composed of:● individual timelines● dynamic combinations of other timelines

(composite views such as “all friends” and search)

Page 4: From cotext to context? Discursive practices in Twitter

A user's timeline canbe considered cohesivewhen read chronologically

Page 5: From cotext to context? Discursive practices in Twitter

A composite view visuallysuggests cohesion, but istextually incohesive

Page 6: From cotext to context? Discursive practices in Twitter

A formal typology of tweets and users(Java et al, 2006)

Types of tweets:

● “daily chatter”

● “conversations”

● “sharing information/URLs”

● “reporting news”

Types of users:

● “information sources”

● “friends”

● “information seekers”

Page 7: From cotext to context? Discursive practices in Twitter

Discursive practices

Three strategies for interweaving timelines:

● Messaging: use of the @ character to address another user

● Retweeting: reposting another user's tweet (RT)

● Hashtagging: using hashtags to „label“ a tweet (#)

Notes:

● forms can be combined (@ + RT + #)

● can realize different functions

● all three are strategies for creating co(n)text

Page 8: From cotext to context? Discursive practices in Twitter

@-Messaging (Honeycut & Herring, 2009)

● used primarily for conversation

● “noisy”, but short, dydadic convesations take place

● ”similar to instant messaging, but more dynamic”

● 31% of tweets with @ are about the addressee

● 51% of tweets without @ are about the twitterer

Page 9: From cotext to context? Discursive practices in Twitter

Retweeting (boyd et al, 2010)

● information sharing is a social practice

● “the practice contributes to a conversational ecology in which

conversations are composed of a public interplay of voices that give

rise to an emotional sense of shared conversational context“

● allows “peripheral awareness“

● 52% of retweets contain a URL

● 18% of retweets contain a hashtag

Page 10: From cotext to context? Discursive practices in Twitter

Hashtagging

● can “stitch together“ tweets from users who are cospatial (#ir10,

#dgfs09, #hamburg) → spatial anchor

● can stitch together thematically related tweets (#linguistics,

#unibrennt) → thematic anchor

● are also frequently used to provide a meta-comment on the content

of the tweet (#fail) → comment-type

Page 11: From cotext to context? Discursive practices in Twitter

Creating shared context from shared cotext: “all friends” view

time(lines)

users

“all friends” view

Page 12: From cotext to context? Discursive practices in Twitter

Creating shared context from shared cotext: @-messaging

time(lines)

users

user5 @user4

Page 13: From cotext to context? Discursive practices in Twitter

Creating shared context from shared cotext: retweeeting

time(lines)

users

retweet

Page 14: From cotext to context? Discursive practices in Twitter

Creating shared context from shared cotext: hashtagging

time(lines)

users

#someevent

Page 15: From cotext to context? Discursive practices in Twitter

Conclusions

● each user creates and controls his/her own timeline

● by contrast, anyone can put together a composite view by searching,

creating a list etc

● @-messaging, retweeting and hashtagging are (among other things)

strategies for interweaving timelines

● the arranged cohesion of composite views underpins the “emotional

sense of shared coversational context” (boyd)

● cotext and context create and reinforce each other

Page 16: From cotext to context? Discursive practices in Twitter

Thanks for listening! Thanks for listening!

Page 17: From cotext to context? Discursive practices in Twitter

From cotext to context?Discursive practices in Twitter

Dr. des. Cornelius PuschmannHeinrich-Heine-Universität Düsseldorf

[email protected]

Universität Hamburg,18 Dezember 2009