iOS App

New: blog pledging

What we want

• Personal blogs and primarily about Singapore• Blogs penned by Singapore citizens• Selected blog entries about SG penned by

foreigners

Moving forward

• SMP Facebook App• irememberSG fund• Working with more partners, e.g. DrawSG,

grassroots organisations, schools

SMP CMS SMP CMS

SMPAdd Form•Collection Point

SMPAdd Form•Collection Point

SG Memory AppSG Memory App

Other Pirate Projects•Interactions•Collection Points•Showcases

Other Pirate Projects•Interactions•Collection Points•Showcases

Games We Play•Showcase•Collection Point

Games We Play•Showcase•Collection Point

Web Services/APIs

Web Services/APIs

SMP Portal•Official Collection Point•Official Campaigns•Official Showcase•Official Repository

SMP Portal•Official Collection Point•Official Campaigns•Official Showcase•Official Repository

PreservationSystem

PreservationSystem

‘Dark-Archive’Non-public CMS‘Dark-Archive’

Non-public CMS

Facebook•Reach (irememberSG page)•Interactions•Collection Point (app)•Official Announcements

Facebook•Reach (irememberSG page)•Interactions•Collection Point (app)•Official Announcements

irememberSGBlog•Official Showcase•Official Announcements•Publicity

irememberSGBlog•Official Showcase•Official Announcements•Publicity

SG Blogosphere•Harvest (w Permissions)•Off-line marketing/ engagement

600,000 memories/ FY1,000 bloggers/ FY

SG Blogosphere•Harvest (w Permissions)•Off-line marketing/ engagement

600,000 memories/ FY1,000 bloggers/ FY

Twitter#sgMemory

•Harvest (w/o Permissions)•Interactions

•Official announcements

Twitter#sgMemory

•Harvest (w/o Permissions)•Interactions

•Official announcements

Instagram#sgMemory•Harvest (w Permissions)•Off-line marketing/ engagement

Instagram#sgMemory•Harvest (w Permissions)•Off-line marketing/ engagement

PartnersPartners

SMP Digital Ecosystem

Bulk UploaderForm•Collection Channel

Bulk UploaderForm•Collection Channel

Thank you