food safety business opportunities in vietnam
TRANSCRIPT
N O R D E S K 1
FOOD SAFETY
OPPORTUNITIES
IN VIETNAM
N O R D E S K 2
Thanks to the fast economic growth enjoyed byVietnam since 2000´s, the population is more affluent,resulting to skyrocketing food consumption.
This higher demand comes with the great challenge ofboth quantity and quality.
Food scandals are unfortunately a recurring issueaffecting the safety of local consumers and affectingVietnam´s reputation as food exporter.
Food safety awareness is rising fast amongstVietnamese consumers, business stakeholders andauthorities.
Vietnam wants and needs to produce more and higherquality food, creating business opportunities forEuropean companies specialized in food safety valuechain : From farming through processing anddistribution to final consumers.
N O R D E S K 3
CROP FARMING• .
THE GREAT CHALLENGES
• Contamination during production process
o Soil contamination by pesticides and other
chemicals
o Human feces used as fertilizer
• Unadapted storaging
• Over fertilizing
LIVESTOCK PRODUCTION• Low quality/contamined animal feed
• Heavy antibiotic use in livestock production
• Lack of ethics from producers
• Non respect of cold-chain
COMMON CHALLENGES• Toxins/Microbialcontamination
• Lack of ethics from producers
• Un-hygienic processing environment
• Outdated laboratories and test methods
• Lack of digitalization
o Insufficient traceability
o Faked certificates
• Lack of education
N O R D E S K 4
STRIKING DATA
People are hospitalized every year for severe food poisoning, from which 25 dies.
5000Of the Vietnamese pig meat presents signs of Salmonella contamination.
45%Of the chicken meat is infected by E.coli bacteria.
40%
Source : Eurocham Vietnam, January 2016
Vietnamese consumers no longer trust the
quality of their food
No more trust
It is estimated that each year 50 000 cases of cancer are related to
unsafe food.
A major public health concern
Food poisoning impacts companies productivity
N O R D E S K 7
BUSINESS OPPORTUNITIES IN 2017
N O R D E S K 8
CLAUDIO KARJALAINENSales
ROBERT KARJALAINENMarketing and communication
PIETRO KARJALAINENBusiness Consulting
A FINNISH TEAM AT YOUR SERVICE IN VIETNAM
N O R D E S K 9
NORDESK SALES SERVICESWHY US ?
• 10 years of Sales and consultingExperience in Vietnam with largecorporations as well as SMEs
• Flexible and fully scalable sales solutionfor companies
• A wide network and experience of thelocal Business environment
• Finnish management running youroperations locally
• Continuous communication from ourside to keep you updated, totaltransparency is our motto
• A trusted partner to grow your businessin Vietnam rapidly
N O R D E S K 10
WANT TO HEARMORE ?Contact us for a free discussion to
assess YOUR business opportunity in
Vietnam.
N O R D E S K 11
Address detail
CirCO Co-Working space384 Hoang Dieu, District 4Ho Chi Minh City, Vietnam+84 903 023 212
A FRESH APPROACH TO BUSINESS SERVICES
CONTACT IN EUROPE :Kaija Keijola+358 40 542 [email protected]
CONTACT IN ASIA :Claudio Karjalainen+84 903 023 [email protected]