finger foodvol. 1

If you don't see the Internet as an opportunity, it will become a threat. In two or three year's time, the Internet will become as commonplace in the office as the telephone.”

Tony Blair, September 1999

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Man was he right.

Internet Users and Penetration Worldwide (millions and % of populations)

2008 2013Source: eMarketer, February 2009

It became something amazing...

geniusrocket.com

Similar things are happening in mobile.

What started as

Became...

apple.com

na.blackberry.com/eng/services/appworld

vine.nokia.comNokia viNe is a marketing campaign that brings together GPD, camera and media player on your Nseries device and lets you leave photos, videos and songs, rooted in the ground, for others to find.

playfoursquare.com

mgive.com

The world's first feature-length mobile phone art film.

immobilite.com

Stanford Mobile Phone Orchestra (MoPhO)

mopho.stanford.edu

is a new repertoire-based ensemble using mobile phones (e.g., iPhones) as the primary musical instrument. Far beyond ring-tones, MoPhO's interactive musical works take advantage of the unique technological capabilities of today's hardware, transforming multi-touch screens, built-in accelerometers, built-in microphones, GPS, data networks, and computation into powerful and yet mobile chamber meta-instruments.

zweiphone.com

zweiPhone is a collection of stickers with used and old mobile phones. Each phone had a specific quality and style. They bring back a piece of classic design history on the back of blank and impersonal iPhones.

setjapan.com

Tokyo-based design agency SET developed a remake of the QR Code with artwork provided by Takashi Murakami.

ca.lge.com/texting

failpix.net

There’s a lot to be excited about.

3.9 billion

5.6 billion

2008 2013

Source: eMarketer, 2008

Mobile Phone Subscriptions Worldwide, 2008 & 2013

If you don't see mobile as an opportunity, it will become a threat.”

5th Finger, April 2009

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For more go to blog.5thfinger.comfinger food