FASHION IN THE 1960S

By: Emma, Sam, Tess and Caroline

Samantha

HISTORICAL EVENTS Civil Rights Movement

The movement began with Martin Luther King Jr. and Stokely Carmicheal leading sit-ins and peaceful protests. Malcolm X preached about Black Nationalism. After his assassination in 1965, riots broke out in Los Angeles. The term “blacks” became socially acceptable, replacing “Negros”

The Space Race It begun by the Soviets in 1957, and

was highlighted by Alan Shepard, the first American in space in 1961. In 1963, John Glenn was the first American to orbit the earth. Neil Armstrong and Buzz Aldrin, in Apollo XI, were the first men to walk on the moon in 1969

Assassination of John F. Kennedy He was assassinated by Lee Harvey

Oswald in 1963. His Vice President Landon B. Johnson became president and was reelected the following year.

Samantha

HISTORICAL EVENTS Woman’s Rights

The Presidential Commission of the Status of Women presented disturbing facts about women's place in our society. The Nation Organization for Women questioned the unequal treatment of women and created Women’s Lib. The Civil Rights Act of 1964 was amended to include gender.

Cigarettes A surgeon general determined that

smoking was a health hazard, and in 1965 required cigarette manufacturers to place warnings on all packages and in all ads

Scientific Discoveries The first clone of a vertebrate, a

South African tree frog, was produced in 1967

Dr. Denton Cooley implanted the first artificial heart in a human, and it kept the patient alive for three days until a human heart could be transplanted

Samantha

Alan Shepard was the first American in space in 1961. In 1963, John Glenn was the first American to orbit the earth. Neil Armstrong and Buzz Aldrin, in Apollo XI, were the first men to walk on the moon in 1969. This new frontier began to have an influence on fashion in the 1960's. Space-age silver which was mixed with primary colored prints taken from Pop and Op Art. Novel fashion materials were introduced, including shiny, wet-look PVC, easy-care acrylics and polyesters.

Space

Emma

The Woodstock festival in 1969 was a protest to pull soldiers from the Vietnam War, which was happening at that time. However, the main focus of the festival was aimed to support love, peace and freedom so the "hippies" objected to war and any discrimination

Hippies wore flare jeans, tie-dyed shirts, maxi dresses, peasant tops, beads, sandals, and ponchos

EVERYDAY 60S FASHION

Caroline

Tess

Mondrian dress: Dresses with a variety of different colors and geometric shapes. This dress was inspired by the artist Piet Mondrian.

Mini skirts : He made lots of mini skirts as a trend and to save fabric because it was expensive.

Hats: He designed small hats that hugged the head, they usually had a bow or a feather on them to make it look feminine

Pea coats: button down coats with collars. Made in a variety of different colors.

STYLES

Caroline Castino

FASHION TRENDS Mini-Skirt Paint Box Make-up Shiny, Plastic

Raincoats Pinafore Dresses

Samantha

Go-go boots are a women's fashion boot worn since the mid-sixties when fashion silhouettes focused on accentuating the leg. They first appeared in the 1960s.

The late 1960′s counterculture movement brought us bells and flared pants that were tighter at the knee and flared from there.

Emma

Rising hemlines and the mini-skirtThe 1960s saw the appearance of the mini-skirt. Up until that time, skirts and dresses in finished sensibly at the knee. New soaring hemlines created huge controversy when they first appeared, exposing centimetres of thigh never before seen in public.Mini-skirts represent more than just a fashion landmark of the decade - they have become an icon of the general culture of rebellion that characterised the 1960s.

Emma

Dresses in the 1960s were A-line and very geometrical in their shape. They were a straight fit.

Emma

The ’60s held some major changes for hairstyles. At the beginning of the decade, beehives, bouffants, and styles reminiscent of the ’50s were the dominant styles. (Think the movie Hairspray!) Towards the middle of the decade, the slick pixie cut was popular

Hairstyles

Emma

Fashions in the early years of the 60s reflected elegance of the First Lady, Jacqueline Kennedy. In addition to pillbox hats which were designed by Oleg Cassini and worn heavily by Kennedy, women wore suits, usually in pastel colors, with short boxy jackets, and over-sized buttons.

Emma

Mod makeup was a crucial part of the Mod movement. Lips were left bare, covered over with foundation, or even painted with nude lipstick in order for the focus to be put on the eyes. Mascara was vital and each application was so thich that the lashes clumped together, appearing to be false eyelashes, which were also in style. Eye makeup was very harsh as dark eyeliner was applied all the way around the eye, and eyeshadow on the entire eyelid.

Makeup

Emma

FASHION DESIGNERS OF THE 1960S

“IT HAD BEGUN TO DAWN ON US THAT BY LUCK… BY CHANCE… PERHAPS EVEN BY MISTAKE … WE WERE ON TO A HUGE THING. WE WERE IN AT THE BEGINNING OF A TREMENDOUS FASHION RENAISSANCE. MARY QUANT, 1967

Tess

MARY QUANT Mary Quant was born on February 11,

1934 in London. Quant achieved a diploma in Art Education from Goldsmiths and went on to become an apprentice couture milliner, where she started designing and manufacturing clothes. Convinced that fashion needed to be affordable to be accessible to the young, she opened her own retail boutique, 'Bazaar', in 1955. In her quest for new and interesting clothes for 'Bazaar', she was not satisfied with the range of clothes available and decided that the shop would have to be stocked with clothes that she made. Knee-high, white, patent plastic, lace up boots, and tight, skinny rib sweaters in stripes and bold checks that she designed came to symbolize the 'London Look‘.

Samantha

Samantha

CLAIM TO FAME Mary Quant will forever be acclaimed as an icon

of the Fashion World as the originator of the mini. Despite no formal training, she became a leading influence of style during the 1960’s. As her popularity grew, she created the micro mini, shiny boots, shift dresses and then cosmetics. Her designs were youthful, playful and trendsetting. She started out as a boutique owner In Great Britian and when she tired of what was available to sell, she began creating her own designs. In 1967 she received the OBE Award from the Queen. She wore a mini to the Palace to accept. She cemented her place in history.

Tess

PUCCI Emilio Pucci was born in 1914 of one of Florence’s oldest

noble families, and would live and work in the Pucci Palace in Florence for much of his life. He was a keen sportsman, who swam, skied, fenced, played tennis and raced cars

Emilio Pucci’s namesake label started in the forties, on the slopes in Switzerland, when the designer’s work was discovered by a Harper’s Bazaar photographer. But what began with ski garb has expanded into an empire that includes ready-to-wear, swimwear, shoes, and home décor, with almost everything carrying the iconic, kaleidoscope-like prints that have become instantly recognizable. Pucci fans included some of the sixties’ most photographed women—Elizabeth Taylor, Lauren Bacall, and Jacqueline Kennedy Onassis—bringing the brand into the public eye

Emma

PUCCI PRINT Italian designer Emilio Pucci’s prints were some of the most mimicked in the .

Known for geometric shapes in a kaleidoscope of colors on top quality stretch fabrics and silks, the “Pucci print” exploded stateside in the ‘60s because it was so appropriate for the bright, bold and psychedelic styling of the marvelously mod era. The jet setting crowd loved to wear a Pucci print when on vacation, especially to Pucci’s Mediterranean stomping grounds a la Italy, Greece and the Island of Capri.

Emma

Emilio Pucci’s innovative and bold use of patterns pushed textile design,color chemistry and pattern/textile engineering in demanding steps forward in the 1960s and 1970s. The results of Pucci overseeing every detail of production are still influential in 21st century fashion. Famous for his innovative, colorful, and complex patterns, Pucci revolutionized textile design and how it is used to enhance, emphasize, and flatter the female body.

Emma

Emma

Emma

EMILIO PUCCI

Emma

BIOGRAPHYYves Saint Laurent was born on August 1, 1936, in Oran, Algeria. Saint Laurent set the stage for style during much of the 1960s. Growing up he lived with his mother Lucienne and his father Charles. He grew up in a villa by the Mediterranean with his two sisters Michelle and Brigitte. Saint Laurent had a rough childhood he was bullied in school for appearing to be homosexual. As the years went on he became very interested in fashion he dressed his sisters dolls and then started making simple dresses for his sisters and then they became more complex. At 17 he traveled to Paris where he got to see all different types of fashion this trip really inspired him to become a designer.

Soon after he became a designer, he really wanted to be known as a person and to show all his schoolmates back home that he turned out to really be somebody in the world. He designed many original ideas like the mini skirt. He liked to play around with shapes, lines and lots of color in his 60s designs.

In the 1980s Yves saint Laurent was a fashion icon. He was known all over the world. He organized many fashions shows all over. By 1990 he was ready to retire, he left the fashion world with a fashion show in 2007. He died a year later June 1st 2008 after a brief illness. He will always be known for what he brought to the fashion world.

Caroline Castino

Yves saint Laurent’s experimented with color and shapes he brought more of a happiness to fashion. He worked a lot with splashes of color and a lot with geometric shapes like shown in the Mondrian dress.

Caroline Castino

Caroline Castino

Yves Saint Laurant