facebook. everything you wanted to know about it and nobody has told you

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1 facebook Jordi Graells Joana Soteras Núria Vives July 2009 Legal notice The content of this work is subject to an Attribution 3.0 Creative Commons licence. Copying, distribution, public communication and transformation to generate a derivative work, for any purpose, is permitted, on condition that it is attributed to the authors (Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal). The complete licence can be consulted at http://creativecommons.org/licenses/by/3.0/es/legalcode.ca ? Everything you wanted to know about it and nobody has told you

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Are the social networks more or less dangerous? The new social paradigm demands to correlate in network, but it is necessary to know the criteria to regulate the privacy and the protection of data. The solution is not to adopt a contrary attitude, since its social potential for the change and the progress can be enormous. Likewise, in the new economic order, the success, to a certain extent, depends on our capacity for relating.

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Page 1: Facebook. Everything you wanted to know about it and nobody has told you

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facebook

Jordi GraellsJoana SoterasNúria Vives July 2009

Legal noticeThe content of this work is subject to an Attribution 3.0 Creative Commons licence. Copying, distribution, public communication and transformation to generate a derivative work, for any purpose, is permitted, on condition that it is attributed to the authors (Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal). The complete licence can be consulted at http://creativecommons.org/licenses/by/3.0/es/legalcode.ca

?Everything you wanted to know about it and nobody

has told you

Page 2: Facebook. Everything you wanted to know about it and nobody has told you

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Over recent years, social networking software (Facebook, Myspace, Hi5, Tuenti, Ning, Bebo...) has become an extension of many people’s lives, and especially teenagers.

And in the future, this will increase: we’ll be talking more about networks than devices or hardware. All the contents will be sharable in any combination of networks.

Social networking

CC BY 2.0 – www.flickr.com/thefangmonster/352439602 CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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There is a great lack of awareness about security (privacy and personal data protection) on these social networks platforms.

Furthermore, we still lack training in knowing what to edit:

1. On the one hand, because what we publish on the Internet has no way back. Remember the case of Jon Favreau, Obama’s consultant, who appeared in a photo in Facebookat a party touching the breast of a real size photo of Hillary Clinton.

2. On the other hand, because we still have to acquire basic knowledge on author’s copyright and intellectual property rights in digital environments www.slideshare.net/jordigraells, whether the materials we publish are ours or someone else’s.

However... ?

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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The rapid spread of social networking sites has taken organizations and people by surprise. Some data protection agencies advise teenagers not to freely admit ‘friendsof friends’ in their social network.

The answer is not to adopt a negative or contrary attitude to the use of social networks, because their social and ideological potential for change and progress may be huge and this area is still to be explored. Likewise, in the new economic order, success, to a large extent, depends on our ability to make connections.

Moreover, in the case of Facebook, we have mechanisms to control our personal data protection.

This is, then, the goal of this presentation.

How can we act? ?

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Facebook is a social networking website that puts people in touch with each other on the basis of friendly relations or common interests. The website name refers to the album with every student’s photo given at US colleges so that students can get to know each other. Facebook originated at Harvard University in 2004, when Mark Zuckerberg decided to create an online interactive version of the paper facebook.

In Facebook, we can move to the different options from the home page.

We can act in Facebook from:

1. Users2. Pages3. Groups

www.facebook.com

What is Facebook?

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Privacy

The general criterion is that only the necessary information forour contacts to recognise us should be provided, since user activity is processed to personalize advertising.

In the section ‘Privacy Settings’ we can manage the privacy options of the different tools.

Profile There are three levels of privacy:

- Friends- Friends of friends- Members of my networks

Privacy setting in Facebook. The profile

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Privacy in Facebook: profile

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Search

It helps to control who can find us through the search function and what type of information can be seen. Our privacy depends to a large extent on the privacy settings of our contacts.

- If in ‘Search Results’ we deactivate the box ‘My friend list’, we protect our contacts from being found in the search of our profile.

- If we don’t want our profile (including the photos of our contacts) to be visualized in searches made by a search engine (e.g. Google), it is necessary to unmark the option ‘Public Search Listing’.

Privacy in Facebook: search

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Privacy in Facebook: search

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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News feed and wall

- In ‘Actions within Facebook’ there are the stories that will be shown on the home page of our contacts. It is recommendable to select only those actions that are relevant.

- In ‘Social Ads’, since we probably won’t be interested either in advertising or in social ads, we will choose the option ‘No one’.

Privacy in Facebook: news feed and wall

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Privacy in Facebook: news feed and wall

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Applications

- We can control what information is available to applications ourcontacts authorise, because the information that the applicationcan access includes the information that we allow our contact to see.

- We can always access the application settings and edit the different permissions and we can also remove the applications we are not interested in (‘Marketplace’). However, some of them cannot be completely removed (‘Gifts’).

- Facebook Beacon allows affiliate websites to send stories about actions you take to Facebook, so that the story will be published in our wall and in our contacts’ news feeds. We recommend you check the box ‘Don’t allow Beacon websites to posts stories to my profile’.

Privacy in Facebook: applications

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Privacy in Facebook: applications

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Tools

- The wall (where other users can make comments) - Upload photos- Upload videos - Post links - Other applications we authorise

Use

Professional and personal relations.

Users in Facebook

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Users in Facebook

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Facebook Pages is a good way for organizations, companies and schools to be present in the social network, since the idea is that only physical persons can be connected. Pages are created by a user and others can become ‘Fans’. If we attain the 100 fans, we can personalize the name of the URL as for example: www.facebook.com/gencat.

Tools

Upload photos, videos, insert comments, discussion board (forum) and calendars (that allow events to be published). Applications can also be added.

Use

To communicate information that interests us and work collaboratively in the forums.

Pages in Facebook

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Pages in Facebook: gencat page

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CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Pages in Facebook: Compartim page

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CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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These are created by a user (creator) and the users who join the group have different roles: administrator, officers and members. There are also different levels of access to the group: open, closed or secret.

Tools

Upload photos, videos and post links, insert comments, discussion board (forum) and calendars where we can publish events.

Use

If we limit access to groups (making them closed or secret), we can use them in a professional area.

Groups in Facebook

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009

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Groups in Facebook

CC BY © Jordi Graells Costa, Joana Soteras Guixà, Núria Vives Leal. July 2009