ETCETERA LOS ANGELES

BRANDING � CONSULTING � PUBLIC RELATIONS

WHO WE ARE

ETCETERA Los Angeles was founded by friends Deidre Manna-Bratten and Jade Ikazoboh. As fashion industry professionals with diverse backgrounds that include sales, merchandising, manufacturing, product development, public relations, event production, and styling, Deidre and Jade noticed a void for an all inclusive agency that combines their respective skillsets and passions.

By utilizing their contacts and respective areas of expertise, ETCETERA Los Angeles (or ETC for short) acts as a platform for fresh fashion lines, and/or international lines that are new to the US market. ETC aims to take on all aspects of creating or improving a brand identity by implementing strategies that will in turn generate significant business results.

DEIDRE MANNA-BRATTEN

JADE IKAZOBOH

SERVICES

Public Relations

Sales Consultation

Manufacturing/Sourcing

Branding and Identity

PUBLIC RELATIONS

ETC is a full service Public Relations agency that specializes in celebrity and media outreach. Our strategies are custom tailored for each line to increase visibility and brand awareness.

Located in the heart of the Los Angeles Fashion District, ETC collaborates daily with celebrity and editorial stylists, costume designers, editors and tastemakers to ensure maximum exposure for our clients.

Our Public Relations strategies include, but are not limited, to celebrity placement, print and digital editorial placement, and generating social media content.

PUBLIC RELATIONS

NYLON MAGAZINEHARPER’S BAZAAR

PUBLIC RELATIONS

ELLE UK

PEOPLE STYLE WATCH

PUBLIC RELATIONS

VOGUE JAPAN THE ROYALS E! AD CAMPAIGN

PUBLIC RELATIONS

SCARLETT JOHANSSON

FERGIE

PUBLIC RELATIONS

SOFIA VERGARACARRIE UNDERWOOD

EVENT PRODUCTION

ETC collaborates with clients on a wide range of events including store openings, trunk shows, pop-up stores, sample sales, and fashion shows, creating memorable experiences catered especially for your clientele.

Our event services include:

● Event Pre-Press● Event Post Press● Online Event Calendar Distribution● Press and Media Obtainment● Onsite Event Management● Celebrity and Attendee Invite and RSVP Management● Social Media Promotion

SALES CONSULTING AND TRADE SHOWS

As sales are the objective for all clothing companies, ETC works with designers to prepare for the open market. Through utilizing our contacts, resources, and our knowledge of what buyers are looking for, we are able to consult and guide towards that ultimate goal.

In addition to sales consultation, ETC’s consulting services extend to the trade show realm. We offer guidance and participation for potential exhibitors in trade shows and market events including, but not limited to:

● LA Market● NY Market● CALA● Sole Commerce● FIG Dallas Market

● Magic● Project● Intermezzo● Agenda● ENK / Coterie

MANUFACTURING AND SOURCING

Sourcing the right suppliers and determining packaging needs for your product is just the beginning. ETC has a vast network of trustworthy and quality manufacturing and material resources to work with. Our partnerships with these various vendors ensure your product concept and design expectations are met to their fullest potential.

Our production resources and capabilities include:

● Beading, trims, and embellishments● Knit, woven, and leather fabrication suppliers● Fit Models● Sample duplication● Pattern grading and replication● Domestic and Overseas production ● Custom prints● Screen, digital and sublimation printing● Packaging and labels

BRANDING AND CREATIVE SERVICES

Branding, along with media tie-ins, are essential for finding and drawing the proper audience for your line.ETC realizes this, and works with a team of skilled creatives well versed in fields of digital landscape, photography, and graphic design. Our creative team will orchestrate and produce innovative campaigns that will send the desired message to our clients’ target market.

Our creative services include, but are not limited to the following:

● Lookbook shoot production from start to finish (including photographers, model casting, set design, hair, and makeup)● Vignettes and product shots● Outdoor advertising● Editorial advertising● Event sponsorship and participation● Celebrity Endorsement● Advertorial concept and placement

BRANDING AND CREATIVE SERVICES

DIGITAL LANDSCAPE AND SOCIAL MEDIA

We currently live in a global economy and society, where everything and everyone are essentially connected. Because your online presence is a representation of your brand, ETC will make sure you are properly represented through consumer engagement via strategic social media and web-based platforms.

Digital solutions include:

● Social Media Management (Twitter, Instagram, Pinterest, Facebook, Snapchat)● Website and e-Commerce development● SEO optimization● Digital media placement and buys● Affiliate programs

ETCETERA LOS ANGELES

www.ETCETERAlosangeles.com

ETCETERAlosangeles@gmail.com

SKYPE ETC_LosAngeles

COPYRIGHT © 2015 ETCETERA LOS ANGELES, LLC. ALL RIGHTS RESERVED.