eloqua experience europe 2013
DESCRIPTION
Nearly 400 B2B marketers gathered in London to learn about The 5 Tenets of Modern Marketing, how to creatively conceptualize marketing, and look to their peers success metrics for inspiration! Check out our recap of lessons, quotes, and special moments. Thanks to our customer community for sharing your photos!TRANSCRIPT
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Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Insert Information Protection Policy Classification from Slide 121
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Eloqua Experience Europe 2013Modern Marketing, the Markies, and Memories from London
The Millennium Gloucester Hotel23-25 June 2013
#EE13
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Modern Marketing Defined
Targeting Engagement Conversion Analytics Marketing Technology
Read more at:
http://bit.ly/eeekickoff
President Alex Shootman Presents The 5 Tenets of Modern Marketing
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The Future of Marketing
Kicking off #EE13! Thanks @ytischler/Twitter
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Rethinking Marketing
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Forrester’s Peter O’Neill Highlights B2B Customer Experience Trends
“Buyers look for information that is based on their business issues and outcomes. The most critical need for B2B marketers to understand is that their awareness/discovery content must be in the language of the buyer.”
Read more at: http://bit.ly/B2Bcustomer
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“You don’t have to be right. You just have to be less dumb than your competitors.”
-Rory Sutherland, Ogilvy Group UK#EE13
THIRD PARTY COMPANY LOGO
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The Fast Track to Success
Thanks @nduaj @nduaj and and @theartofnewbiz@theartofnewbiz/Twitter/Twitter
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EloKings & EloQueens Unite!
Thanks @R_A_Dennis and @zentgrafs/Twitter
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Congratulations to the European Markie Winners!
Thanks @CRMtechnologies/Ow.ly and @meisenberg/Instagram
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@dianmardav shares her flair!
Team @gettyimages is all smiles!
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Event Resources
The Kickoff Keynote Recap
http://bit.ly/eeekickoff
All EE Europe Presentations
http://bit.ly/eeepresos
The European Markie Award Winners List
http://bit.ly/emarkies
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Registration for EE San Francisco is open!http://www.eloquaexperience.com/northamerica/
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